Volume 4 Crazy Growth 2017 Chapter 844: Golden Scales Should Not Be Keep in a Pond
This surging wave of traffic came like a torrential rain, and even Zhou Dongsheng, the instigator, was somewhat unpredictable about the way things were going.
I thought the bullets would fly for a while, but I didn't expect Katyusha to sweep the ground right away. The feedback from the hail of bullets was surprisingly effective.
Didn’t you expect that you actually have some potential to sell products?
When Zhou Dongsheng learned that he had only posted a bowl of snail noodles based on the [Mu Ziqi] video, and it could have such a big impact, he felt a little bit subtle in his heart...
Of course, this effect is due not only to Zhou Dongsheng's own fame, but most importantly, this is the first time that Zhou Dongsheng has directly promoted a local delicacy that is very down-to-earth and has no threshold at all in front of the general public.
Without any threshold, it is so natural that it can be praised by the general public, and they are willing to try out the new things under the influence of Zhou Dongsheng's "celebrity effect".
If it is something else, it will definitely be impossible to achieve a similar effect. For example, the phrase "plain and boring" was used to give the Rolex brand a second spring and return to its status as a fairyland on earth in the domestic market.
This is a typical example of a negative outcome that can only bring about a positive outcome. This big gold watch has once again embraced the young people's market and set off a counter-trend in the country, with far-reaching impact.
For this reason, Rolex, which has always been wealthy and has countless celebrity endorsements around the world, can be called a spokesperson harvester in the watch industry. Naturally, too many lice are always a burden, so it extended an olive branch to Zhou Dongsheng.
To some extent, this was Zhou Dongsheng's first attempt to prove his fame, and it was also the first time that his commercial potential was recognized by the market.
However, such a transaction, whether for Rolex or Zhou Dongsheng, is just the icing on the cake. It is just a coincidental and mutually beneficial cooperation.
At the same time, for the general public, they are just spectators and watching for fun. After all, no matter how much they look down on Rolex, it cannot change the fact that it is a luxury watch.
And if nothing unexpected happens, they will never spend a fortune to buy such a watch in their lifetime. Even if it is given for free, they will be more willing to choose to discount it...
In contrast, a mere bowl of snail noodles produces a completely different effect, not only because it is niche enough to arouse the curiosity of the general public.
At the same time, the catalytic role played by the celebrity Zhou Dongsheng made the chemical reaction of this process explode.
After all, celebrities wearing famous watches is not news, but celebrities eating street food is news. It is a reflection of being down-to-earth and casual, and there is still room for continuous exploration and improvement.
Whether it is the celebrity effect, the traffic code represented by the three words "Zhou Dongsheng", or the curiosity of the general public, under the combined force of multiple parties, a large amount of traffic has pushed "snail noodles" to quickly become popular on the Internet.
The whole process is like a rocket launching into space, in which Dongsheng Media, Muziqi, and Zhou Dongsheng are all fuel boosters one level after another.
With their continuous push, the rocket gradually took off and received more and more attention. When it reached a certain height, it obviously no longer needed the power provided by the booster...
At the same time, after reaching a certain height, it naturally does not represent the interests of Zhou Dongsheng's side. Other parties will also respond accordingly. Those with common interests will choose to maintain it and add fuel to the fire.
Those who do not have common interests will wait for an opportunity to enter the market and try to get a piece of the pie. No matter what, as long as this stagnant pool of water is revitalized first, the rest will naturally follow.
This first step not only achieved Zhou Dongsheng's expected effect, but even far exceeded his expectations. He dug out a spring with a hoe without thinking.
They watched the water bubbling out, and those who reacted quickly took out pots and pans to get a share, while those who reacted slowly also heard the news and came.
No one knows how long the water from this spring will last, so one must strike the iron while it's hot, otherwise one will not be able to eat shit while it's still hot.
In such a rush, naturally, no one had time to pay attention to the instigator who was holding a hoe nearby.
Fortunately, he holds the hoe in his hand, which means he has the initiative. Others are just trying to get a piece of the pie, but what Zhou Dongsheng needs to do is not to monopolize the spring, but to find a way to dig a channel to bring this living water to his own fields!
To this end, Dongsheng Media has naturally already made thorough preparations. After all, such a series of elaborate operations are not intended to help others.
But it would be a pity if we don’t make good use of such a good opportunity.
If it's just selling goods, it's no different from draining the pond to catch fish. It's just taking advantage of the moment, but the heat is fleeting and the spring may dry up at any time...
Once things return to normal, the bustling crowd will scatter like birds and beasts, turning around to look for the next spring, leaving behind a mess.
Suddenly, Zhou Dongsheng had a flash of inspiration in his mind and came up with a brilliant idea.
It is certainly not a good idea to help others, but if you do it for your own people, that is another matter.
Zhou Dongsheng acted decisively and immediately made a phone call to make arrangements, asking a group of people to start setting up the stage while he himself prepared to enter the venue to perform.
Taking advantage of this opportunity, Zhou Dongsheng is ready to set an example for the market with his own actions and conduct a unique live broadcast to sell goods!
Go straight in and ignite the fire, giving the general public a little shock!
As the helmsman of Dongsheng Group, Zhou Dongsheng gave an order and everyone dared not disobey. They all took action. Xu Kaidao personally took charge and was responsible for setting up the live broadcast room and other matters.
Xu Ruoan, who was far away in Hangzhou, received an order from Zhou Dongsheng asking for someone to come. He immediately asked someone to book the fastest flight, and then rushed to Li Jiaqi's offline live broadcast room in a hurry to convey the order.
Before they arrived, they could already hear Li Jiaqi's enthusiastic hawking voice, and Xu Ruoan couldn't help but show a look of relief on his face.
At the same time, he couldn't help but admire Zhou Dongsheng's ability to "recognize pearls with a keen eye". Others were eliminated through the waves, but how come the boss was able to pick out promising talents from the crowd at a glance?
The name of Bole is well-deserved.
Since being recognized by Zhou Dongsheng and joining Yinian Media, Li Jiaqi has been full of energy and has started to devote herself to the field of live streaming. She has also been honing her beauty knowledge and sales skills in the live streaming room.
Even Xu Ruoan was impressed by the young man's hard work.
Especially when Zhou Dongsheng "fought" for him to be Zhang Dayi's assistant host, Li Jiaqi was so grateful that he put in tears and worked very hard to seize this hard-earned opportunity.
By assisting Zhang Dayi, he not only improved his skills and overcame his shyness in front of the camera, but also further integrated his own characteristics with the skills he had mastered, and gradually evolved a set of his own things.
It was somewhat like "enlightenment in Longchang", and not only did he learn a lot from Zhang Dayi's live broadcast room, but it also allowed Li Jiaqi to accumulate a large fan base in front of the camera and gradually become famous in the field of beauty.
However, Li Jiaqi was not satisfied with just a little bit of success. Instead, he worked even harder and harder on the live broadcast. In order to show the beauty effects to the audience in front of the camera as much as possible, he demonstrated to the audience with his own hands.
This trick was originally the secret weapon that helped Li Jiaqi win the sales crown. When it was copied to the live streaming platform, the effect was not only not greatly reduced, but was surprisingly good.
And after he gained a certain degree of fame, his difference as one of the few male beauty anchors immediately became his unique selling point, and he was recognized by more and more viewers.
Her serious and dedicated attitude has won the trust of many audiences. They were gradually lost in her calls of "sisters" again and again. Not only did they pay the money willingly, but they also gained a close "male best friend".
"Sisters, the color of this lipstick is amazing. Look at how it looks on my lips. Oh my god..."
Xu Ruoan walked into the offline live broadcast room and looked at Li Jiaqi who seemed a little artificial in front of the camera. He couldn't help but cough to draw his attention to his presence.
After taking a glance, Li Jiaqi still seriously introduced the lipstick in his hand before clasping his hands together and apologizing to the camera.
"Today's live broadcast ends here. Sisters, take a break..." After saying goodbye to the audience, she quickly closed the live broadcast room.
"Sorry, Mr. Xu, I've kept you waiting for so long. Is there anything I can help you with?" Li Jiaqi hurriedly stepped forward and said.
"I have to arrange an emergency business trip for you. If you have nothing else to do, just leave immediately. I have booked the fastest flight for you..." Xu Ruoan said without hesitation.
"Oh, by the way, it was the chairman who specifically asked for you, saying that he wanted you to go over and do a live broadcast with him..."
Li Jiaqi's eyes lit up when he heard that it was the chairman who summoned him. The tiredness he had just shown after the live broadcast was instantly swept away, as if he had been given an injection of chicken blood.
"The chairman actually asked me to do a live broadcast? Great, I can go anytime!"
Xu Ruoan couldn't help but smile knowingly when he heard this. Whether it was because of the kindness of recognizing someone or Zhou Dongsheng's personal charm, it was obvious that Zhou Dongsheng held a unique position in Li Jiaqi's mind.
Xu Ruoan naturally knew this very well.
"Go ahead, cherish this opportunity and perform well."
"Great, Mr. Xu!"
…
As the saying goes, speed is of the essence in war. With Li Jiaqi riding at full speed, he arrived in Guangzhou in just half a day. Zhou Dongsheng even arranged for someone to pick him up at the airport, and he soon arrived at Little People Media.
The offline live broadcast room was already available, and under Xu Kaidao's command, the relevant equipment was set up at an extremely fast speed. After some adjustments, the stage was ready.
"Chairman, the person is here!" As Zhou Dongsheng's personal bodyguard, asking Qin Yi to pick him up at the airport was undoubtedly the highest courtesy.
"Xiao Li is here, come in and sit down..." Not only that, Zhou Dongsheng did not have the slightest intention of putting on airs. After all, as a native of eastern Guangdong, he would not go against the cash cow, right?
"Hello, Chairman!" Li Jiaqi said flattered. After knowing that Qin Yi was Zhou Dongsheng's personal driver and that he was sitting in the chairman's car, Li Jiaqi felt that he really did not deserve such treatment.
"Boss Xu should have greeted you, right? This time I came here to ask you to cooperate with me in a live broadcast. To be more precise, I am cooperating with you..."
Zhou Dongsheng didn't exchange too much pleasantries, but went straight to the point.
"Yes, President Xu told me...ah what? The chairman wants to cooperate with me in the live broadcast? No, no, no..." Li Jiaqi answered subconsciously, and then suddenly reacted with a start and waved his hands repeatedly.
"Hey, I always believe that professional matters should be left to professionals, and when it comes to live streaming, I only have you, Xiao Li, to use, so this matter must be done by you."
"Everyone has their own expertise. In your professional field, even I can't compare with you, right? You don't have even this confidence, do you?"
Zhou Dongsheng joked in a relaxed tone, and his approachable attitude really made people feel like spring breeze.
After drinking this bowl of chicken soup, Li Jiaqi was no longer shy. Instead, he asked eagerly, "Since the chairman has said so, I will do my best. What kind of live broadcast shall we do today?"
"I have to do some homework first and prepare a draft in advance so that I can have a rough idea in my mind and not let down the chairman's trust."
When talking about work, Li Jiaqi also showed his attitude and quickly got into working mode.
"This isn't difficult. This live broadcast is just a competition between the two of us to see who can sell more products. The product is snail rice noodle..."
Zhou Dongsheng explained the content of the live broadcast concisely and clearly, and a particularly bright smile appeared on his face.
Having said that, Zhou Dongsheng's idea is certainly not without reason. The main source of inspiration is the protagonist Li Jiaqi!
Although he was not sure about the exact time when it happened, Zhou Dongsheng clearly remembered that the first time he saw the name "Li Jiaqi" on the Internet was because it was mentioned together with another name.
That’s Grandmaster Ma!
Ahem, of course it’s not the one with the Lightning Five Whips, but the richest man named Ma who established himself as a martial arts master with the novel “Kung Fu Yoga”.
At the same time, it also vividly explains to the general public what money ability (tactical retreat) is!
In the past, Master Ma did not hesitate to humble himself and personally serve as a supporting role for Li Jiaqi, proving his professional ability in the field of live streaming. Even a martial arts genius like Master Ma could hardly match him.
After winning this beautiful battle to become famous, Li Jiaqi quickly broke out of the circle and has since soared to the sky and has been unstoppable...
At this moment, just like at that moment, what Zhou Dongsheng wants to do is to replicate this classic operation.
Although I don't have as high a rank and martial arts attainments as Grandmaster Ma, with my current fame, it should be more than enough for me to support Li Jiaqi.