The advertising effect is more than a hundred times better than He Youlong expected?

Li Quan couldn't help but look depressed and said, "Brother He, how bad is the advertising effect you expected?"

Li Quan is now a famous doctor on the Internet and is quite popular.

The timing of taking the diet pills this time was also very good.

It was inserted into the short video of Sophie being discharged from the hospital, and received over 4 million likes and over 30,000 comments. It was also reposted several thousand times.

Don't underestimate that repost.

If some big accounts with many fans on Douyin repost the article, it is possible that the number of likes and views it receives will be much higher than that of the original author Li Quan.

This is an era where traffic is king.

“Haha, when you told me that you wanted to run a small ad on TikTok, I didn’t think much of it. But judging from the explosive growth in sales, I admit that I underestimated your influence on the Internet.”

He Youlong frankly admitted that he underestimated Li Quan.

"In just four days, we have sold 58,762 boxes of our diet pills. We only sold 4 boxes on the first day. Your advertisement must have worked. We sold 627 boxes on the second day. We sold 3,488 boxes on the third day. On the fourth day, it was horrible. We sold more than 54,000 boxes. My God, I have never seen such a popular drug in my business life."

"Moreover, the customer follow-up survey showed that the satisfaction rate reached over 96%. This is probably one of the reasons why our weight loss pills are so popular. They have a good reputation and there is a huge potential customer base in the market. People who have taken them spread the word of mouth. That's why they are so popular now."

He Youlong's voice was filled with excitement and joy.

The reason he chose to cooperate with Li Quan was because he was impressed by the quality and huge potential of this weight loss drug.

Now he was not disappointed.

"Nearly 60,000 boxes were sold in just four days? This sales volume is indeed a bit scary." Li Quan was also extremely shocked after hearing the sales data reported by He Youlong.

He thought his diet pills would sell well.

But I never thought that so many would be sold in just four days.

If you think about it carefully, there are many reasons for the hot sales.

First, He Youlong's Shennong Pharmaceutical is strong and has mature distribution channels. Second, the product quality is excellent, which is also the most important. Third, Li Quan is popular on the Internet and has great influence and appeal.

Another reason is that it took advantage of the support from Hangu Group.

Hangu Group’s recent weight loss drug advertisements are really strong, almost everywhere.

This also made many people begin to realize that Chinese herbal weight loss pills are safer.

Even ants try to survive. Humans are the most advanced creatures in the world, so we should cherish our lives even more.

Accidents often occur when people take Western medicine for weight loss, which makes many obese people prefer to remain fat rather than take the risk of taking weight loss pills.

Now that Chinese herbal weight loss drugs have come out, it is inevitable that they will become popular.

"Is it so scary that we only sold 60,000 boxes? Let me tell you, there are more than 90 million obese people in our country alone. I wouldn't be too surprised if our Hangu Group sold tens of millions of boxes a year."

He Youlong had investigated the market before making this weight-loss drug, so he was very familiar with some market data.

There are 90 million obese people. Even if only half of them buy diet pills, it would still be an extremely shocking number.

"Oh my God, there are more than 90 million potential customers in China alone. Brother He, why do I suddenly feel a little great?" Li Quan said with a smile.

"Huh?" He Youlong was puzzled.

"We sell 10 million boxes of diet pills a year? That's equivalent to curing 1,000 obese patients. In a few years, the number of obese people in our country will go from the highest in the world to the lowest. Do you think I'm a little great?"

Li Quan boasted with a smile.

He only jokes with good friends like He Youlong and Han Dong.

"Haha? Is that all you can dream of? China only has 1.4 billion people, but the world's population is over 7 billion. Our goal should be to eliminate obesity in the world."

He Youlong's ambition is much greater than Li Quan's.

Li Quan only wants to cure the obese people in China? He Youlong wants to cure the obese people all over the world.

"Brother? According to the rules, I will settle the first advertising fee with you. Your number of Douyin fans? Currently it is 2.41 million. According to the highest market price? You have advertised twice. 3 cents per fan? Add up to about 145,000. And the production of the advertisement was all done by you alone. The creative fee and production fee are high and low? I will charge you 180,000 per advertisement."

He Youlong began to carefully calculate the advertising fees for Li Quan.

"How can the creative fee be 180,000 per line? You're charging me too much."

Li Quan had learned that the market price was only about 10,000 or 20,000 yuan at most? The cheaper ones were only 2,000 or 3,000 yuan.

The price given by He Youlong was much higher than the market price.

"Brother, listen to me. I am a businessman. I do business as business. Although you and I are brothers, I will not give you money randomly. After all, no one's money comes from the wind. The advertising remuneration I give you is reported to you after the publicity department has carefully calculated it."

"The creative fee is high or low? You took advantage of your girlfriend's discharge from the hospital to record a video and insert advertising. This kind of real-life creative idea is far more attractive than the fictional one, so the price is naturally several times higher."

"I'll give you 360,000 yuan for the creative fee. This is what I deserve. Judging from the effect of this advertisement, I've actually taken advantage of you. Even if we put the advertisement on CCTV, it may not have such a good effect."

He Youlong is a down-to-earth person. Even if the advertising fee he paid to Li Quan was a little higher, it was still within a reasonable range.

"Okay then! I really need money too." Li Quan didn't refuse anymore.

This advertising fee was originally part of his labor remuneration.

Well deserved.

The creative fee and advertising fee add up to 505,000 yuan, which is enough for the down payment of a house in an ordinary second- or third-tier city.

In a place like Shanghai, it’s still a little bit short.

Even if it is your first home, the down payment must be 30%.

If a house costs 5 million, then the down payment is 1.5 million. Adding the deed tax and other fees, at least 1.8 million is needed to be sufficient.

Li Quan was very happy as he earned 505,000 yuan by running two advertisements on Douyin.

This speed of making money is terrifying.

It was something he wouldn't even dare to dream of.

For an ordinary person, even someone with a higher income, with a monthly salary of 10,000 yuan, it would take more than four years to earn 500,000 yuan.

The income from any two advertisements is equivalent to more than four years' salary of an ordinary white-collar worker. It was definitely a wise choice for Li Quan to create TikTok.

"I just calculated the fees for the two video ads on Douyin. Now let me calculate the fees for endorsements. It depends on your choice. When we hire people to endorse, there are generally two models. One is zero endorsement fee, but sales commission. For every unit sold, the endorser gets a portion of the commission. The other is a one-time buyout."

"The endorsement fees of first-tier celebrities are basically over 10 million. Although you are now popular on the Internet, your influence and fan base are not even up to the standards of third-tier celebrities. If you choose the second settlement method, you will be at a disadvantage. The company can pay you one million per year in one lump sum."

The one million per year offered by He Youlong is actually quite high.

Because inviting other fourth-tier stars to endorse the product would only earn them a few hundred thousand a year, and at most no more than half a million.

"I'll choose the first commission model."

Li Quan made his choice.

In fact, as long as you are not stupid, you will choose the first one.

Because the weight loss pills have started to sell like hot cakes, he will be able to get a commission for every box sold in the future.

"I knew you would choose the first commission model. This commission is not based on the final selling price of the weight loss pills, but on the shipping price of the pharmaceutical company. The shipping price is currently set at 499 yuan per bottle, and a box contains 10 bottles, which is 4,990 yuan."

"For every box you sell, you get a commission of about 4.99 yuan, which is about five yuan."

He Youlong spoke seriously when talking about these expenses.

The sales commission will be very substantial.

"I accept!"

Li Quan had no choice but to accept it, because the prices were basically the same for all companies.

He is very satisfied that he can get nearly five yuan in endorsement commission for selling a box.

"Let's talk about the deadline. You can get the commission until the second month after the endorsement ends."

This is not a scam, but rather very humane.

Because even if the endorsement ends, the influence of the endorsement will still last for some time.

The company is not a philanthropist. It is very sincere for them to give you two more months' endorsement commission.

"If the endorsement fee is generally calculated once a month, you can choose between monthly or annual settlement. If you are in a hurry to use the money, then we will give you monthly settlement. For monthly settlement, the finance department will calculate the sales volume of the previous month on the first day of each month, calculate the corresponding expenses, and then pay you on the fifth day."

He Youlong told Li Quan everything he needed to say.

"OK!"

Li Quan had no objection.

He can get the money into his bank card on the 5th of every month, which is considered very good. Most companies will delay paying wages until the 15th or even the 20th.

"I will ask the finance department to transfer the money for the Douyin advertisement to you now. Please check it later. If there is a chance, you can continue to advertise the weight loss pills we cooperated on. I will pay you according to the market price for each advertisement."

"Also, if you have any other secret recipes, you must give priority to me, your brother."

He Youlong talked for quite some time, probably just for this last sentence.

He Youlong has already tasted initial benefits from cooperating with Li Quan to produce weight-loss drugs.

He also saw that the secret recipe provided by Li Quan had unparalleled value.

The weight-loss drug developed by Hangu Group at great expense is less than one-tenth of the effect of Li Quan's weight-loss drug.

What does this mean? It means that Li Quan's prescription is far more competitive than that of his peers.

He Youlong was really afraid that Li Quan would cooperate with others.

"Don't worry, since I called you Brother He, I will never say one thing and mean another. I, Li Quan, am not a good person, but I know how to be grateful. When I was in the most difficult time and needed help the most, you gave me a hand and helped me with all your strength. I will never forget this friendship."

Li Quan also brought up the subject.

So that He Youlong wouldn’t be unable to sleep.

"Haha, I feel relieved when you say that. I still have two meetings to host, so let's talk next time."

He Youlong was a very busy man and hung up the phone in a hurry.

In fact, if it was just a matter of advertising fees and endorsement fees, he could just let Secretary Zhang talk to Li Quan.

He made this call personally mainly because he wanted to keep in touch with Li Quan.

Then say hello and remember to work with him first if you have a secret recipe in the future.

After hanging up the phone, Li Quan went to the cafeteria to eat without saying anything.

He was particularly happy that a large sum of money was about to come in. He enjoyed the meal more than ever before.

Before he finished his meal, he received two bank transfer text messages.

One is the advertising fee of 145,000.

One is the creative fee of 360,000.

The reason why the remittance is divided into two times is probably because it is a large company’s financial account and needs to be done strictly according to the requirements.

"Oh, I forgot to tell Brother He to deduct the 100,000 yuan I borrowed from him last time." In order to collect the 100,000 yuan for the betrothal gift last time, Li Quan took an advance of 100,000 yuan from He Youlong.

During this period, I spent a little money on buying food for Sophie and Sophie's mother, but not much.

The total amount is estimated to be no more than three thousand yuan.

When he received the award for bravery a few days ago, he received a cash reward of 5,000 yuan. In addition, there was more than 10,000 yuan in the card. In total, the 100,000 yuan in his card has not been touched.

All in all, there are about 110,000 yuan left in the card.

With this income of 505,000, Li Quan's wealth suddenly increased to more than 600,000.

He has never been so rich in his life.

Looking at the balance number in his bank card, a six-digit deposit, Li Quan felt particularly at ease.

Gone are the days when we worried about the next meal after eating the last one.

He could even use the money to buy a big house in the small county town where he grew up.

Or maybe you could tear down the old house and build the most magnificent villa in the village.

"I should be able to get a lot of endorsement fees on the 5th of next month, and maybe I can get the first down payment together by then." Li Quan really wants to buy a house of his own in Shanghai.

Only when you own a house of your own can you truly take root in this city.

Otherwise, you will be like a rootless duckweed and will leave sooner or later.

When he first came to Shanghai from his hometown in the countryside to study, he swore silently in his heart that one day he would save money to buy a house of his own in Shanghai when he saw the prosperity of Shanghai.

I would be content even if it was just a small two-bedroom apartment of 60 square meters.

In life, there must always be some ideals.

Only with ideals can we have goals to strive for.

Li Quan’s ideal should be realized soon.

In comparison, he is already considered a winner in life among many of his classmates.

…

In the general manager's office of Hangu Group.

“Bang!”

A loud noise of something being smashed was heard, and the white-collar workers outside were all terrified.

They didn't know why Mr. Ma was fine yesterday and suddenly came into the office with a gloomy face today, and then they heard the sound of things being smashed.

"Bang!"

Another loud noise was heard.

Secretary Wang was holding a few documents in his hands, his brows furrowed, and he walked quickly into the general manager's office.

The white-collar workers in the headquarters building of Hangu Group were all speculating about what happened. Especially some female white-collar workers, they looked for opportunities to whisper to each other.

In the office, Secretary Wang respectfully placed the documents on Ma Wangcai's desk.

At this moment, the floor of the office was as messy as a garbage dump.

Ma Wangcai's favorite statue of a roc spreading its wings fell to the ground and its wings were broken.

Ma Wangcai, who was full of vigor and success yesterday, now has a ferocious expression like a devil.

The eyeballs are red and very scary.