Chapter 277: The gears of the gaming empire begin to turn...
Isn’t it because it is too niche!
It's so niche that no one is willing to sponsor such a weird and suicidal project!
For a moment, the conference room was plunged into an awkward atmosphere.
Seeing this.
Matt opened his mouth awkwardly, wanting to take back what he had just said.
He has never been a man of his own accord.
As a chief marketing manager, he knew very well that a mature company should never be led by an autocratic person.
Unless this person is a chosen one, he has the ability of foresight and a market sense that is 100% infallible.
Matt didn't think he could live up to that perverted standard.
Therefore, he has always been good at listening to the opinions of management in Tencel Group.
Now, just by looking at the expressions of the managers, Matt knew that his proposal was somewhat far-fetched.
It's good that no one is involved in niche projects.
But at the same time, it is not popular and no one recognizes it.
If you think about it carefully, sponsoring this thing seems to be no different from sponsoring a community football team.
However, just as he was about to speak.
Then Xu Zhixing next to him suddenly spoke:
“I think this is a good idea.”
What--?
In an instant, everyone's attention shifted from Matt to Xu Zhixing.
Oh no, something big is going to go wrong today!
The chairman and CEO fell ill at the same time!
The executives couldn't help but look gloomy.
If the chairman just had a brain seizure, the CEO can correct it for him.
If the CEO just has a fit, there is still the chairman to adjust the direction for him.
But what should we do if the top two leaders of the company fall ill at the same time?
In an instant, you could hear a pin drop in the conference room, and all the executives present looked hesitant and worried.
Then Xu Zhixing said:
"As everyone knows, I was born in Ganzhou, China, and later I changed my nationality to Siam with my mother,"
"I still remember that when I was in junior high school, there was a very powerful entrepreneur in our area,"
"Very, very rich, with numerous luxury homes and cars, and personal assets exceeding 10 billion,"
"What do you think he does?"
Upon hearing this, a group of executives speculated:
'car?'
'Mining?'
'Silk industry? Isn't Chinese silk famous all over the world?'
'Technology?'
"I think it might be finance. The first batch of people who came into contact with finance made a lot of money..."
"……"
However.
Facing the discussion among the executives, Xu Zhixing just shook his head:
"Neither, he is just a rice noodle seller,"
"To be more precise, it is the largest rice noodle supplier in our entire city and county,"
"More than 90 percent of the rice noodles sold outside for two or three yuan a bowl are sourced from his channels."
As soon as these words came out!
There was an uproar in the conference room.
While everyone was surprised, they seemed to suddenly understand what Xu Zhixing meant.
Looking around the world, any industry can make a lot of money as long as a certain degree of monopoly is formed.
No matter whether you sell rice noodles or drinks!
As long as you can monopolize a certain amount of channels, then you will be a well-deserved overlord and giant!
"Yes,"
Xu Zhixing nodded:
"Although extreme sports are still a niche sport nowadays, they seem to be not worth mentioning and have little attention and participation,"
"But don't forget, there are 233 countries in the world with a population of more than eight billion,"
"If we assume that there are only 100 people in each country who are eligible to participate in extreme sports, then there are more than 23,000 extreme athletes in the world,"
"With an average of only 10,000 people in each of these countries willing to watch live broadcasts of extreme sports events, the global audience is more than 2.3 million,"
"Extreme athletes need a platform to showcase themselves and a way to be recognized,"
"Although the group of people who follow this sport is small, they are a force to be reckoned with when they come together,"
"So I thought, let's give it a try,"
"Besides..."
Speaking of this.
Xu Zhixing paused.
Then he said:
"Besides, I can ask my Japanese friends to try to find manufacturers who are willing to cooperate with us in developing extreme sports projects."
"Even though they are a gaming company, it sounds like they are further away from extreme sports than a beverage company like us,"
"But the extreme sports game they recently developed has indeed caused quite a stir, and even has the potential to break through the circle, "
"I think..."
…
"…We can contact Tensil appropriately."
Talking.
Toru Moriya pushed a can of drink in a golden tinplate package across the conference table to Gu Sheng.
Pop.
Taking it in his hand, Gu Sheng picked up the drink can and looked at it carefully.
I was surprised and amused.
Damn, no wonder I couldn’t find anything when I searched for “Red Bull Challenge” before!
Look at the familiar [BULL] logo on the packaging, and then look at the two opposing red bulls on the can!
It turns out that the Red Bull in the parallel world is here!
It is also developed by the same Tencel Group and the same Austrian and Chinese Siamese partners!
The only difference is that in this world, Red Bull... oh no, it should be called Bull now.
Bull Beverage has just completed the unification of domestic beverages, taking the leading position and extending to Southeast Asia.
They still have a long way to go before they can dominate the extreme sports market and sponsor the F1 team to make great strides as sports sponsors.
However!
It is precisely this small change in the world line.
But it brought about changes in the pattern like a butterfly flapping its wings in South America, triggering a tsunami in the Pacific Ocean!
Xu Zhixing and Moritani are actually old acquaintances!
Fate, wonderful...
And now, as the deputy director of Golden Wind, Moriya is in charge of the project "Peak Kingdom"!
What if Golden Wind really cooperates with the Bulls?
Gu Sheng's expression became subtle——
RedBull? (×)
GoldenBull! (√)
Golden Bull Extreme Challenge! Golden Bull Extreme Rally! Golden Bull Soapbox Challenge! Golden Bull Formula Racing!
The best opportunity to break the circle seems to be waving to me!
And seeing this.
Shen Miaomiao also raised her eyebrows!
That’s not bad!
I just raised the odds of the "Peak State" by 100 times, and the derivative projects are already coming to me?
Tencel wants to seek cooperation and is ready to bring them on board to sponsor an extreme sports challenge event that has no audience base at all?
What's the difference between this and throwing money away? !
Oh, there is still a difference.
After all, throwing money away makes a sound.
This crappy activity is just a waste of money.
Shen Miaomiao was extremely happy and was even willing to take on the insurance for those who signed up for the challenge!
After thinking for a while, he said, "I think we can make preliminary contact. What does Mr. Gu mean...?"
Shen Miaomiao looked at Gu Sheng.
Gu Sheng thought for a moment, then opened the drink pull ring, gulped down two sips, and looked at the ingredient list.
Yes, that’s the taste.
then!
Gu Sheng nodded slowly: "This is a good opportunity to try..."
In fact, at this time!
The ideas of both hackers are relatively simple.
Shen Miaomiao thought that this stupid derivative project was a pure money-losing thing. She would ask the system what the loss rebate rules were for sponsoring activities like this. She could imagine how to maximize the loss rebate.
Gu Sheng was thinking that the soap box car challenge was really fun and stratospheric skydiving was really awesome. If he could become a sponsor with the Bulls, he could travel around the world to watch soap box sand sculptures and reckless players challenge their limits.
However!
What they don’t know is!
As the two of them held their own ideas at the same time, they extended their thinking to derivative industries beyond games for the first time!
The gears of fate have begun to turn quietly.
A huge empire with games as its absolute core is gradually being built in an incredible way.
…click.
Shen Miaomiao took the drink handed to her by Gu Sheng, drank it all in one gulp, poked the empty can on the table, and smacked her lips.
It tastes quite good. I'll ask the supermarket next door to get some and put it in the claw machine.
Thinking about it, Shen Miaomiao clapped her hands:
"Okay, let's leave the sponsorship matter alone for now. Director Moriya will discuss this with General Manager Gu later. We can make preliminary contact with Tencel Group."
"Is there anything else you want to report?"
Usually, Shen Miaomiao, the insignificant CEO, rarely attends meetings.
Therefore, once the executives of various departments and studios receive the news that Mr. Shen will attend the meeting, they usually summarize some recent work and project status and report specifically to Shen Miaomiao.
This was Gu Sheng's instruction, and also the direction from Mr. Shen, Shen Wanlin.
To use Shen Wanlin's words, 'It's understandable that you are not as professional as Xiao Gu, but at least you can't be ignorant of anything. You can't afford to lose face.'
Shen Miaomiao was quite reluctant about this.
But if you think about it carefully, keeping abreast of the company's project dynamics can also provide her with more abundant data and experience, helping her to go further down the road of losses in the future.
So, I agreed reluctantly.
And now!
Reports to relevant executives have been completed.
Next, it’s time to talk about the highlight that Shen Miaomiao is most concerned about - the "Garden Warfare" spin-off project!
now!
[Loss-Making Project Multiplier Purchase Voucher] is lying quietly in her system warehouse!
A loss of 10,000 will be doubled!
She has a loss rebate deposit of 10.03 million!
Plus the 15x rebate multiplier that comes with the original receipt for Garden Warfare!
The total rebate is 1018 times!
Here’s your chance to open a restaurant and enjoy the food of a lifetime!
Shen Miaomiao cleared her throat: "If there is nothing else to report, let's talk about the derivative projects of Garden Warfare!"
Swish——
As soon as these words were spoken, everyone in the conference room became excited.
Especially the executives of the Golden Experience Studio headed by Jiang Yun, all picked up their pens, ready to take notes at any time!
Yes.
Just last Friday, with the new version of "APEX" updated and tested, the two major multiplayer online competitive projects that Golden Experience was mainly responsible for also announced the end of this stage of work.
Next, they will face the challenge of the "Garden Warfare" spin-off project!
Jiang Yun looked solemn.
Because Garden Warfare is a rather special project——
It is the only game among the 15 games of Golden Wind to date that has received "mostly positive reviews".
According to the evaluation level classification of the Yiyou platform: 95% or more of positive reviews are [overwhelmingly positive]; 80% or more are [particularly positive]; and 70% or more are [mostly positive].
Perhaps for other game companies, it would be considered good if their games could get mostly positive reviews. After all, based on a 100-point system, mostly positive reviews would get 70 points.
But, the Golden Wind is different!
Check out their other games.
Not to mention the well-made, hugely invested blockbuster titles like "Titanfall" and "Sekiro".
Not to mention "Vampire Survivor" and "Left 4 Dead", which are milestone works that can be regarded as pioneering game genres.
Just take the two mini-games that were first released when Golden Wind was first created, "Cat Rio" and "Who's the Daddy?", which now have an approval rating of around 85% on the platform and have been rated "Very Positive."
Only Garden Warfare!
Only 76% of the reviews were favorable.
Of course, you could say that the reason it didn't get good results was because Konami interfered at the time and deliberately used simple business warfare tactics to give them a lot of bad reviews.
but!
Don't forget.
Since the announcement of "Sekiro", Konami's focus has completely shifted and it no longer cares about "Garden Warfare".
But even so, this game still hasn't been able to catch its breath, and it's estimated that it will be difficult to recover in the future.
Jiang Yun is actually quite awkward.
Although when the game first came out, everyone was scolding Gu Sheng, saying that the old thief had fallen from the altar.
But in fact, this is also a criticism of the Golden Experience Studio and the founders of Golden Wind.
Golden Wind started out by making shooting games and became famous.
But it stumbled on a shooting game, leaving behind this [mostly positive] scar.
This is a hurdle that Jiang Yun cannot get over, and it is also a hurdle that everyone in the Golden Experience cannot get over!
Besides!
Today's steel chain fingers can be said to be very proud of themselves.
The game "Plants vs. Zombies" became a huge hit, selling 7 million copies in seven days, creating a miracle in the industry.
The game "Sekiro" defeated Konami, attracted global attention, and was even worshipped as a god by local Japanese players.
Although they all belong to the same company, Jiang Yun has a very close relationship with Sato and his team in private.
But seeing how successful the Steel Chain Fingers are now, it would definitely be a lie to say that Jiang Yun doesn't feel any pain at all.
We are all studios under Golden Wind, and we all receive the same top salary packages in the industry. You have made great achievements for the company and are in the spotlight, but are we just here to sit there and do nothing?
You must know!
There has always been only one salted fish in Golden Wind, and that is our boss, Mr. Ou!
Among the rest, who didn’t join the company with ambition?
Even without talking about ambitions and ideals!
Ask yourself, does the answer given by "Garden Warfare" live up to Mr. Ou's trust?
Not even a word of trust!
Let's take the most practical treatment as an example -
We offer the highest salary in the industry, fully pay seven insurances and two funds, strictly implement two days off a week, get off work on time, oppose internal anxiety, and never adjust holidays.
Even though overtime is prohibited, as long as they work overtime, triple the salary will be deposited into their cards without a penny less.
Such a company! Such a boss! Such treatment!
Plus a chief director who has never been defeated and is like a god of war!
Such a lineup!
This group of "old and trusted ministers" of his handed in an answer sheet that seemed to be passing, but was actually tainted?
Jiang Yun couldn't stand it.
Even the golden experience is unbearable!
Think of this!
The executives of Golden Experience looked at each other and were secretly furious.
Reverse the situation and avenge the previous shame!
The profit myth is here!
This is the self-reflection from the veteran players, and this is the creed of the golden experience for FPS games!
We have created many myths such as "Left 4 Dead", "PlayerUnknown's Battlegrounds", and "APEX"!
And this time!
This project!
It will be a myth among myths!
I would rather die than not make a profit!
Think of this moment!
Then Gu Sheng said:
"Although the final plan for the derivative project has not yet been finalized, I have already thought of a name for it. It's called—"
"OVERWATCH"
Overwatch