#Copyright Maniac#
#Peak Kingdom Golden Wind#
#Extreme Sports#
#A very new sports game#
#Death Simulator#
#……#
emmmmmmmmm……
In the office, Shen Miaomiao looked at the hot topics in the major game forums, smacking her lips repeatedly with a complicated expression.
What a sin.
Why do I have a bad feeling again?
Actually originally!
Shen Miaomiao has high expectations for this game.
A sports game, not football, not basketball, not even a relatively niche but still marketable track and field game.
Instead, they focused on extreme sports, a subject that is so niche that there is no decent competition in the world.
The most important thing is!
Taking advantage of Comrade Moritani's suggestion, she also found an opportunity to increase the cost to 100 million dollars!
You must know!
This game is not like "Sekiro". It does not have the same level of player discussion as Konami's, nor will it enjoy the same fierce publicity and promotion resources as the Tokyo Game Festival.
At the same time, when determining the budget for the game, Shen Miaomiao also deliberately tested the system's pricing bottom line and got the pricing bottom line of $40 per copy.
In theory, this is a perfect document.
[Main Project: Peak Nation (Unlocked)]
[Project investment amount: 101 million US dollars]
[Project settlement time: 21 days (+0 days)]
[Project rebate rate: 10 times (+0 times)]
[Current revenue amount: $0]
[Estimated rebate amount: $1.01 billion]
[Remaining settlement time: waiting to be opened]
Unit price 40! The cost of 101 million must be recovered within three weeks!
Excluding the 20% commission on sales, the total sales of Peak State needs to reach 127 million, and 3.175 million copies need to be sold within three weeks to barely recover the cost and ensure no loss within the specified time.
If this were a shooter, sales of three million copies in three weeks would be achievable.
Especially for a company like Golden Wind that started out as an FPS company and has mastered the second-generation FPS skills.
But this is a sports game!
The target audience of players is smaller than that of the FPS group, and extreme sports are also a niche subject.
Suffering losses within the specified time is almost certain!
It is difficult for Shen Miaomiao to predict how much the loss will be, but there will always be losses.
Shen Miaomiao also secretly praised Moriya Toru for being her lucky charm who made her spend so much money!
But now!
In just one month!
Six major domestic and international project promotional videos, plus the Republican Band’s real-life appearance in “Counting Stars”!
"Peak State" became popular in such an unexpected way!
Shen Miaomiao then realized an extremely serious problem——
Moritani “can” spend money, but the problem is, he also “knows” how to spend money!
He knows exactly where every penny of his project should be spent!
Whether it was on-location shooting or communicating to purchase copyrights, he spent almost all the money except for the game production on the right things!
It can even be said that Moritani, who previously worked at Konami, was just a limited mature form.
But when the Golden Wind came, he was relieved of his powers and cost restrictions.
This guy has finally completed his final evolution and grown into a perfect mad dog, developing all his potential!
after all!
For works by global heavyweights like Republic and Justin Bieber, if it weren't for Moritani's huge network of relationships, even if Lao Gu had the will, he wouldn't have the energy to do so!
It's hard to guard against.
Shen Miaomiao slapped her forehead.
In the end, a terrifying whale was brought in.
"Hmm... Tsk."
Pursing her lips and humming in distress, Shen Miaomiao logged into the data website of Huayu Electronics.
After a quick search, I found that as early as the end of last month, after the first month sales results of Sekiro were released, Yiyou had announced that its series of motion sensing cabins had sold more than 7 million units worldwide.
Therefore, even if "Peak State" is only exclusive to the Yiyou somatosensory cabin, the market space left for them is actually large enough.
Consider it carefully.
Shen Miaomiao finally sighed and raised the item [Project settlement time: 21 days (+0 days)] in the document to [Project settlement time: 21 days (+90 days)].
The rebate multiplier for the invoice was also increased from 10 times at the beginning to 100 times.
I didn’t lose out on this order!
Save another main project!
See if there is any opportunity to research a derivative project and directly make a loss with a hundredfold rebate.
after all!
The focus of his current losses is not "Peak Nation", but...
Just wanted to be here!
Knock knock knock.
Suddenly, there was a knock on the office door.
Shen Miaomiao gathered her thoughts and said, "Please come in."
Click.
When the office door opened, I saw that the chief secretary Chu Qingzhou had already prepared the meeting notebook:
"Mr. Shen, the meeting for the Garden Warfare spin-off project is ready. What do you think?"
"Oh! Okay! Let's go!"
Shen Miaomiao jumped up from her seat, grabbed her notebook which was full of drawings of little turtles, grabbed a pen and rushed out of the office.
As he walked, he urged Chu Qingzhou: "Hurry up! Mr. Gu and the others will be waiting anxiously soon!"
Chu Qingzhou:?
The sun rises from the west?
Three years.
She had never seen her young boss, Mr. Shen, so enthusiastic about the company's projects!
"Boss Shen, is this project... important?"
Chu Qingzhou asked as the two walked towards the meeting room.
"Ah? Ah... It's not important, it's not important..."
Shen Miaomiao bared her little white teeth and smiled a little awkwardly:
"It's just a derivative project, not our main project."
joke!
Although in her mind, this project is the most important project of all time. If she can successfully make a loss, even if she only loses 18 million within the specified time, the rebate she will receive will be billions or even tens of billions!
Turtle!
Hundreds of billions!
If this money was only used for pleasure, she and Lao Gu would have ended up lying flat for the rest of their lives.
If it is passed down to three generations, it will be enough to enjoy all the wealth in the world!
but!
On the surface, she must not say that this project is a "focus".
Otherwise, not only the company will go all out.
Even Yiyu, Xun Teng, and even Huayu Electronics will pay more attention to them and cheer for them openly or secretly!
When I think about this.
Shen Miaomiao couldn't help but grin.
Damn it! How come we are invincible in China?
Looking across the country, I can't find a decent opponent!
Thinking of this, Shen Miaomiao even sighed: "Sister Chuchu, you said that we are just an ordinary manufacturer who has just entered a medium-sized game company."
"Why can't we find a competitor in the country?"
Shen Miaomiao was very distressed:
"Is there no one in the country who can confront us head-on?"
Chu Qingzhou: ...
Miaomiao has learned bad things.
She had only seen such smooth and invisible pretense on Mr. Gu before.
How should I respond to what you said, aunt?
"because……"
Chu Qingzhou smacked his lips:
"It may be because none of our 15 games have failed so far, or it may be because your thunderous measures have cut off unfair competition, or it may be because we have made the pie bigger and our competitors can't thank us enough. Of course, it is more likely because we have Huayu Entertainment, Shen's Capital and the official three big Buddhas standing behind us..."
"ha?"
Hearing this, Shen Miaomiao stopped a little bit slowly, blinked her eyes, and looked at Chu Qingzhou:
"Are we so powerful now?"
"I'm just stating the facts,"
Chu Qingzhou shrugged and gave an ambiguous smile:
"Moreover, I personally recommend that you do not discuss such matters with your business partners during normal business negotiations."
Shen Miaomiao scratched her head: "Why?"
Chu Qingzhou opened his mouth, a little helpless: "In short... just try not to say that..."
I'm afraid that our competitors will beat you to death.
Even so, it’s not nice to say this about your boss and close friend!
But at this moment, even a well-educated secretary like Chu Qingzhou couldn't help but secretly complain in his heart -
Ms. Shen is really good at pretending to be cool!
It can be said to be the most deadly example of invisible pretense!
Tea and decoration!
It's a disgusting feeling that "you fell down before I even exerted any strength."
"…Let's have a meeting first."
Chu Qingzhou was speechless. He took a step forward and pushed open the door of the conference room.
…
"Okay, now that everyone is here, let's have the meeting."
Siam.
Man Valley.
Tencel Group Headquarters.
The long table in the conference room looks a bit old-fashioned.
Sitting at the head of the conference table was the group's chairman, Matt Rugger from Austria.
Next to Matt is the group's second-largest director, the company's general manager and CEO, Siamese-Chinese businessman Xu Zhixing.
Let’s go back to five years ago.
At that time, Matt was the vice president and chief marketing manager of Medler, the largest daily necessities company in Germany.
When he came to Mangu on a business trip by chance, he drank a local Siamese drink after a long journey.
However, after taking a sip, he found that the drink not only tasted sweet, but also had amazing effects. Just by drinking this small can, he instantly felt refreshed and also cured his fatigue caused by the long journey.
Matt, who had a keen sense of the market, immediately smelled a business opportunity. After some inquiries, he learned that this was a "functional drink" produced by a little-known small healthcare company.
So, Matt went through many channels and contacted Xu Zhixing, the then boss of Tencel Company.
After some discussion, the two hit it off and decided to cooperate.
Xu Zhixing stayed in the company with his core formula and continued to serve as president.
Matt resigned from his position as vice president of Medler and even sold his shares to become the largest shareholder of Tencel.
The drink they jointly produced went through a number of name changes before settling on the final name:
【Tencel Bull Energy Drink】
now!
After five years of accumulation!
Tianshi Bull has basically completed its dominance over Siamese beverages. Even in Southeast Asia, their functional drinks are quite well-known, with a market value of over ten billion and considerable influence in the local area.
The next step is to move towards the international market.
But the problem is that the global beverage market has almost solidified, and it is not easy for Tencel to make progress in the international market.
It is obviously not a good idea for Tencel to enter the global vision through ordinary publicity means. Not only is it costly and laborious, but also it will certainly have little effect under the pressure of the two giant beverage manufacturers COCA and PEPSI.
then!
Matt and Xu Zhixing thought of finding another way.
Since we are producing "sports functional drinks" containing caffeine and taurine, we might as well start from the level of sports promotion!
Become a sponsor, support a football or basketball team, and promote your brand!
I have to say that this idea is very good, and this promotional method is now very mature, and many companies are doing it.
But the so-called ideal is full, and the reality is very skinny.
Because after some market research, the two found to their dismay that
Nowadays, in popular sports such as football, basketball, and rugby, well-known teams require huge amounts of sponsorship and are basically already taken.
As for the unknown team...
It can't even make it to provincial or municipal level competitions, what's the point of sponsoring it?
For a time, the global promotion of Bull Beverage seemed to have reached a deadlock.
“…This is the situation we are facing now,”
In the conference room, Xu Zhixing spread his hands and looked around at the executives:
"After a month of research and market analysis, do you have any new ideas?"
Hearing this.
Everyone looked at each other, with embarrassed expressions on their faces.
New ideas?
Where are the new ideas?
Today, the world's most well-known sports are monopolized and the sponsorship market is approaching saturation.
They even narrow their focus as much as possible and focus on the unique projects of each country.
Such as table tennis and volleyball in China, baseball in Japan, archery in Korea, and even curling in Switzerland and snooker in Britain.
But the result disappointed them greatly——
The sponsors of these sports are almost all domestic companies, so they have no say in the matter.
For a moment, everyone in the conference room frowned, thinking about a breakthrough.
a long time.
Matt, the leader, spoke up: "Uh... I do have a little idea."
Hearing this, everyone looked at Matt.
Xu Zhixing's eyes lit up as well: "What do you mean, Matt?"
Matt hesitated for a moment and said:
"I was thinking, since there is no room for us to intervene in existing sports,"
“So why don’t we just sponsor sports that don’t have an organized sport today?”
Hearing this.
Everyone was stunned!
No organized sports yet?
What project?
Looking around the world, are there any projects that have not yet organized competitions?
From football and basketball to track and field and swimming, is there any sport in this world without competition?
“Like extreme sports?”
Seeing everyone looking at him, Matt shrugged hesitantly and said:
"I mean... maybe we could focus on extreme sports?"
hiss--
As soon as these words came out!
Everyone present gasped.
Everyone knows that their major shareholder loves sports, otherwise he would not have thought of the advertising form of "sports sponsor".
But this extreme sport...
Everyone frowned and grinned.
It is true that, as Matt said, there is no sponsored, organized event for extreme sports.
But think about it the other way around - why has no one sponsored it?
You taste it, you taste it carefully.