Volume 5: Blossom and Fruit 2018 Chapter 895
However, when live streaming sales was still in the preparation stage, another team had already fired the first shot.
With regard to Principal Zhang's deeds, no matter how in-depth the report is, it is impossible to sum it up in one sentence. For this reason, I want to restore Principal Zhang's image on the Internet as much as possible...
Of course, this cannot be achieved in just one report, especially in the current era of short, flat and fast mobile Internet. If a long report is released right at the beginning, the effect may be counterproductive.
To this end, another team led by Dongsheng Media, after some consideration, took a multi-pronged approach, including both long and short approaches, in-depth and superficial approaches...
Hmm? Ahem, I mean the report.
Therefore, the team members have a clear division of labor and each performs their duties. They interpret Principal Zhang from their own perspective and do their best to restore the image of Principal Zhang in various dimensions.
From this point alone, it is not difficult to see that Dongsheng Media, after long-term accumulation, is now able to rank among the top in the industry, and it is by no means a false reputation.
At the same time, the Dongsheng Charity Foundation, which was connected with this team, was the first to obtain some of the information and began to fulfill its previous promise to be open and transparent to the outside world and show what it had done.
In particular, Zhou Dongsheng's previous bold statement that he would donate all of his personal box office revenue from "Wolf Warrior 2" has not been followed up so far, and the account that had been prepared has been idle for a while.
Now that everything is ready, it is naturally time to follow up on this matter. Otherwise, the many netizens who are performing their supervisory duties will be unable to sit still.
After all, wasn’t it agreed that the donation would be made in the name of all Wolf Warriors viewers?
I also have a share in this merit, so of course I have to keep a close eye on it. Otherwise, my merit will be gone, and who can I turn to?
Although it was a bold statement made by Zhou Dongsheng , the boss only needs to talk and his subordinates will run around. Does the chairman have to do this kind of thing himself?
Therefore, after the team methodically completed the collection of a large amount of materials, they took the lead in releasing relevant information on the prepared Weibo account.
Even under Zhou Dongsheng's evil suggestion, the name of this public welfare account is called "Operation Wolf Warrior"!
You have to know that ever since the movie "Wolf Warrior 2" took up the main theme just like Master Wu in the movie and clearly topped the Chinese box office chart, raking in 6 billion box office and creating a record of being the first without a gap...
I don't know how many people were broken down by this. The excitement of the public opinion battle surrounding the movie even far exceeded the movie itself.
From the time the movie was released to the time it is taken off the screen, the flames of war have never stopped, and are still burning in the public opinion field. Some people have even developed "Wolf Warrior PTSD" and start to have a stress response as soon as they see these two words.
It is not difficult to predict that this phenomenon will continue for a long time and it has only just begun.
For this reason, Zhou Dongsheng, who has already firmly stated his position, naturally does not mind adding another dose of strong medicine to desensitize the Wolf Warrior PTSD patients.
The most important thing is that if you don’t fight for the high ground of public opinion, you will just give it to others. In order to prevent this world from falling into the hands of a bunch of idiots, you have to fight for it.
What's more, Zhou Dongsheng is now capable and qualified to compete!
Movies are a battlefield, and the public opinion field is also a battlefield. We fight on multiple fronts and move forward in parallel.
The most important thing is, does Zhou Dongsheng have a choice?
Since there is no choice, it is better to make the water more muddy and turn the whole thing upside down. Then no matter what kind of evil spirits there are, they will naturally be exposed.
Moreover, as Zhou Dongsheng has gradually reached his current height, countless eyes have been staring at him, both openly and covertly, eager to see him fall from the altar!
For this reason, Zhou Dongsheng could only reluctantly create a golden statue so that he could sit on it steadily.
The personal deeds of Principal Zhang, which were first released through the "Wolf Warrior Operation" account, under the instruction of Zhou Dongsheng, also clearly and directly raised the banner of "Looking for the Most Beautiful Rural Teachers."
Since it is said to be a strong medicine, using conventional methods will naturally not work, and just raising this banner is enough to attract fire.
After all, this title is too big, and it is obviously not something that ordinary people can afford...
But obviously, Principal Zhang is not an ordinary person. If even she, who has devoted most of her life and worked diligently, is not qualified to carry this banner...
Then the scope of this search may not be limited to the living. Not only will the scope be larger, but the title may only be conferred posthumously.
As expected, when "Operation Wolf Warrior" put forward the banner of "Searching for the Most Beautiful Rural Teachers", it immediately caused a huge stir and quickly attracted a lot of attention.
“Oh my god, when did I follow this account?”
"My youth is back! The blogger you follow has finally updated!"
"The box office share has finally arrived, right? Let me see what you have done!"
"It's time to share the merits. Show your movie ticket stub to me and claim your share of the merits..."
The netizens who first saw the Weibo post quickly rushed to the forums without hesitation, and only after leaving their footprints in the comment section did they have the leisure to start reading the main content.
After all, the skill of grabbing sofas and benches has long been a compulsory course for many spectators. Some have even set up stalls in the comment section to sell melon seeds and drinks.
Finally, I have to remind you, "Please keep your feet back."
However, after reading the main text, even if it was just a few words of description, it did not prevent the onlookers from getting a glimpse of the whole story and being shocked by it.
"I was a little scornful of the term 'the most beautiful rural teacher' at first, but after reading it, I admit that my voice was a bit loud just now. I'm sorry, Principal Zhang!"
“Perhaps only people like this are qualified to be called soul engineers!”
"Fate placed her on a high cliff, but she gave the world fragrance!"
There are countless comments like this, and there is no need for Dongsheng Media to step in as a promoter. Many netizens have already become tap water and spontaneously started promoting the event.
As the saying goes, water can carry a boat but can also capsize it. The power of the masses is undoubtedly real. The success of Wolf Warrior 2 has already proved this point. Under the name of "Wolf Warrior Operation" and in the name of "all Wolf Warrior viewers" for charity...
Many netizens who called themselves Wolf Warriors suddenly came out in droves, responding to the account "Wolf Warrior Operation", proving with their actions that the name was not in vain.
After all, they are wolves. A lone wolf may not be able to make much waves, but the fighting power of a wolf pack is definitely second to none.
Not only the wolf pack was taking action, but the "Wolf Warriors" were also not idle. Master Wu forwarded the message almost immediately. With Master Wu, who is now at the peak of his career, personally standing on the stage, there was no doubt that this added fuel to the fire.
After all, strictly speaking, Master Wu is the leader of the wolf pack.
At the same time, Master Wu was a man of his word. He had said before that he would do his best to help. Now that Zhou Dongsheng had already started to act, he would naturally not go back on his word.
However, when following up, you still need to think a little more carefully. After all, donating seems to be as simple as paying money, but in fact it is full of human relationships.
We need to do things, but we must not overdo it, especially we must not overshadow others and destroy unity...
It is not difficult to see from every large donation in history that if the leader donates 10 million, most companies of the same size will tacitly donate this amount, neither too much nor too little.
As for the rest of the companies or individuals that follow suit, the number will decrease in sequence. Except for official and large charitable organizations, it seems that everyone will follow this unspoken rule.
Don’t ask, the question is about human relationships and social practices.
With Zhou Dongsheng's current wealth, it is no problem for him to take out 10 million yuan, and it is not an exaggeration to say that it is a drop in the bucket.
But what about Master Wu? Although he could take it out, it would be a bit presumptuous if he took it out anyway.
In other words, "How dare you donate as much as Zhou Dongsheng?"
Yes, but it is not necessary.
Although Master Wu appears to be rough and careless, he has been in the entertainment industry for many years, so he is naturally a sophisticated person and not just a rookie.
It won’t be too much, and it won’t be too little either. After careful consideration, Master Wu decided to donate one million to show his support for “Operation Wolf Warrior”!
After all, Wolf Warrior supports Wolf Warrior Operation, which is very reasonable.
Following Master Wu's statement, the main creative staff such as Ni Ni naturally followed suit and expressed their feelings. With everyone adding fuel to the fire, the flames became quite exciting.
Not only did it donate a considerable amount of money, but it also made the slogan of "Looking for the Most Beautiful Rural Teachers" spread rapidly across the entire Internet, especially the name "Zhang Guimei", which suddenly entered the eyes of more people.
In this Internet age where information is exploding infinitely and massive amounts of information are being generated every moment, a person's time and energy are ultimately limited and can easily be exhausted or even overloaded.
As the saying goes, my life is limited, but my knowledge is limitless. To pursue the limitless with the limited is dangerous!
This sentence is undoubtedly more appropriate in the Internet age. After all, information is readily available, and you don’t even need to reach out. Big data push will push endless information to you...
In order to adapt to this information age, the "information cocoon" may also be regarded as a passive self-protection mechanism.
But it is also because of this that the spread of some information can never really be "known to everyone". Even if a big event makes a big splash on the Internet, it may not cause any waves in reality...
However, there are always some social consensuses that conform to universal values that can ignore this and achieve the so-called "breaking the circle" effect.
Obviously, Principal Zhang's legendary deeds are just like this, enough to stir the nerves of most people and move them, especially with the background of videos or pictures, the strong impact of seeing is believing makes them even more shocked.
Among them, whether it is Principal Zhang's hands covered with plasters and looking withered, or his frail body that is already full of holes and plagued by illness, they all form a sharp contrast with the legendary deeds he has created, so dazzling that it makes people unable to open their eyes.
Nothing can resonate with the public more than such a real and vivid case.
In addition to resonance, there is a natural urge to do something when the mood strikes. Although impulse can easily make people do stupid things, sometimes, some things are done on impulse.
As Principal Zhang's personal deeds continued to spread and the popularity continued to ferment, more and more users joined the ranks of spontaneous publicity, so that the impact was no longer limited to online, but was also widely spread offline.
There is a tendency for this to become a phenomenal event that attracts heated discussion in society.
Although some of the popularity on the Internet is often fleeting, some things will ferment and expand step by step. Once they cause a big enough impact, they will even become a collective memory engraved in the minds of the general public.
If the impression is further deepened, it will undoubtedly rise to the level of an era mark belonging to a generation. If it can reach this height, perhaps it will truly be "famous for generations to come", right?
As the popularity continues to grow like a blossoming sesame seed and the scope of influence continues to expand, naturally more people can't sit still and either choose to join the market to add fuel to the fire or find ways to get a piece of the pie.
After all, a phenomenal hot event will often trigger a large number of media to gather together for team building, thus triggering an industry carnival of who can run faster.
With many media taking over the baton, the popularity and impact of the event itself will naturally expand further.
And when things have developed to this point, it is obvious that it has little to do with the instigator anymore, and it is running wild like a wild horse that has broken free from its reins.
Although Principal Zhang had already received numerous honors, his influence was more limited to a small area or at the official level and was not known to ordinary people.
However, with the help of this breakthrough publicity, there will naturally be no obstacles in the dissemination process of such a propaganda model with great positive influence, especially since many official media will not be stingy with their role in adding icing on the cake.
Although the subsequent development of the incident had little to do with Zhou Dongsheng, after this incident, such a rising star who was already attracting much attention naturally came into the eyes of some people and received great recognition.
This guy is good, he really helps when something happens!
This alone is enough. Pay special attention to it and take special care of it if necessary. After all, there are not many young people as down-to-earth as this one!
Just as the boss just opens his mouth and his subordinates run around, sometimes a word from the boss can be the final word on the matter.
Once it is determined, it often becomes a fact that is difficult to change, with far-reaching impacts...
For Zhou Dongsheng, who rose too quickly and still has a shallow foundation, this kind of fame can undoubtedly make up for his shortcomings to a certain extent and further consolidate his foundation!
As the instigator, Zhou Dongsheng was naturally not idle either. Seeing such a big commotion, he would go to take advantage of the popularity.
What's more, can it be called riding on one's own popularity?
At the same time, the charity live broadcast to help farmers, which had been prepared for a long time, also took advantage of this critical opportunity to be made public!
For a time, the far-reaching impact caused by the superposition of the two phases far exceeded the scope of 1+1 greater than 2!
