Volume 3: Taking Roots 2016 Chapter 788 Happy New Year
This result was somewhat unexpected to both the many viewers in the live broadcast room and the creators participating in the competition.
After all, before this, Papi Jiang's popularity was at its peak, and she had been known as the "number one in the industry" for almost a whole year.
Before the Golden Second Awards, the general public believed that the winner of this prestigious award was almost certain, but no one expected it to be such a "surprise"?
Especially if we only talk about the fan base, [Papi Jiang], who has more than 30 million fans on the entire network, is undoubtedly the undisputed number one in popularity. Compared with [Muziqi], she has a unilateral crushing victory.
Therefore, when the result came out, there was an uproar in the live broadcast room. Many fans of [Papi Jiang] could no longer hold back and directly posted question marks in the live broadcast room.
For a moment, the comments in the entire live broadcast room were overwhelmed by the overwhelming question marks. Even if other comments appeared occasionally, they would be drowned in the question marks in an instant.
As for the many guests at the scene, although some were a little surprised, they still gave warm applause at the first opportunity to crown the newly-crowned winner of the big award.
Jiang Yilei had a sincere smile on his face. He stood up and applauded. He took the initiative to give a warm hug to Li Jiajia and offered his sincere blessings.
"Congratulations, you really deserve this award, especially your series on the four treasures of the study. I really like your video style..." Jiang Yilei said happily.
As for whether he really thinks so in his heart, that is of course unknown.
Li Jiajia was somewhat flattered and said: "I didn't expect that I could win this award. Thank you..."
After some polite exchanges, Li Jiajia took a deep breath, looked at Zhou Dongsheng who was smiling on the stage, and a smile from the bottom of her heart spread across her face, and then she walked towards the stage.
A thought flashed through my mind: Is there any ?
She came on stage, wearing a white Hanfu, like a woman in ancient costume who walked out of one of her own video works that was like a pastoral painting. She might not have stunning beauty, but she had a unique quiet temperament.
This temperament may not seem so stunning at first glance, let alone amazing, but it is like a gurgling stream flowing through the fields. Although it is not as good as the big rivers, it has its own unique wild charm.
At this time, the etiquette lady also brought up the annual best creator trophy belonging to [Mu Ziqi] and handed it to Yang Luyu, and Yang Luyu handed the trophy to Zhou Dongsheng tacitly.
Zhou Dongsheng did not refuse. He took the trophy and handed it to Li Jiajia solemnly with both hands. Then he smiled and said, "Congratulations. From today on, your work will definitely receive more and more recognition and awards. This award is just the beginning for you."
"Now, enjoy your coronation moment." Zhou Dongsheng waved his hand, motioning Li Jiajia to stand in front of the microphone, then turned around and went off the stage with Yang Luyu, handing the stage to Li Jiajia.
Li Jiajia glanced at the audience, took a deep breath to calm herself down, and then spoke in a very sincere tone.
"I am very grateful for the recognition of the Golden Second Award Committee. In my opinion, this award is not only given to me, but more because of our thousands of years of traditional culture. I hope that on the stage of short videos, our thousands of years of traditional Chinese culture can be better inherited. I also hope that more people will join me in promoting our traditional culture in the future. Thank you all..."
The brief and appropriate acceptance speech made the applause from the audience even louder.
With the suspense of the final grand prize revealed, it means that the second Golden Second Award has officially come to an end.
Although the Golden Second Award ceremony has ended, its real effect and influence have apparently just begun to ferment.
Whether it was the "shady dealings" or the "upset" of the best creator of the year, it undoubtedly added a lot of controversy to this already highly anticipated awards ceremony, and also aroused many fans of [Papi Jiang] to speak out for her on the Internet.
For a time, even on Weibo's hot search list, there were several hot search terms related to the Golden Second Award. Today, the Weibo social platform has long become a "beacon tower" on the Internet.
No matter what happens in any part of the world, you can almost always see the relevant news on Weibo at the first opportunity. After all, in terms of timeliness alone, the Weibo platform does have unique advantages.
With many fans complaining, the name [Papi Jiang] was pushed to the top three of the hot search list, second only to the word "black curtain", which immediately sparked a lot of discussion and attention.
"Why ? Whether it's popularity, the number of videos, or influence, which one doesn't Papi Jiang have an absolute advantage in? How could she lose to this Mu Ziqi?"
"What a bullshit Golden Second Award, it's really a complete shady deal, it deserves to be criticized on the hot search!"
"It's only the second session and it's already become like this. I don't think there's any need to hold the next one. Let this award rot in our hands. It's ridiculous!"
Amid the overwhelming abuse, there was a comment that asked a sincere question.
"Have you watched [Mu Ziqi]'s videos? Why are you so sure that [Mu Ziqi]'s videos are not as good as [Papi Jiang]'s?"
"I follow both of them and I like them both. In my opinion, their styles are completely different. One is a voice-based video that makes sarcastic comments, just like our internet mouthpiece. He can always speak our mind and make us resonate with him."
"As for the other one, there is no need to say a word in the entire video. It just purely shows us the production process of a kind of food and the inheritance of a kind of skill. These contents are all from our traditional culture, from things that have long been forgotten by us..."
“I think this is one of the main reasons why [Mu Ziqi] won this award. His videos can let more people understand the charm of traditional culture…”
Although in terms of the number of fans, Mu Ziqi is not as popular as Papi Jiang at the moment, it does not mean that no one supports Mu Ziqi.
Although [Mu Ziqi]'s update frequency is not high, in this era where everything is about speed, [Mu Ziqi] takes ten days or half a month to update a video, and sometimes even monthly.
But even so, its unique video style and the high quality of its videos are also facts that are obvious to all. The content involved in each of its videos is very time-consuming and labor-intensive.
Even though no one said a word from beginning to end of the video, the audience knew what was going on.
Whether it is the video style or the update frequency, it is destined that the IP [Muziqi] will not be like [Papi Jiang], which has super explosive power and can gather a huge audience in a short period of time.
But it is precisely because of this niche style that the proportion of hardcore fans among Mu Ziqi's fan base is extremely high. Under this kind of sedimentation, the cohesion of its fans cannot be underestimated.
Although the quantity may not be as good as others, it can win in quality, just like its meticulous video style.
So, when Papi Jiang's fans were speaking up for her, Mu Ziqi's many die-hard fans naturally couldn't sit still and started to speak up for Mu Ziqi.
And he calmly and logically began to recommend [Mu Ziqi] to the public. Both the traditional food series and the four treasures of the study series are quite impressive, and the video quality is even better.
The simplest antagonistic relationship is enough to bring in a steady stream of traffic and popularity. In the battle between the two sides, more and more people who are unaware of the truth begin to join in.
In order to feel more involved, I even watched the videos of both sides, and then chose a camp to join based on my own preferences...
With the addition of new forces, this public opinion storm has begun to intensify. To a certain extent, it has also brought a steady stream of traffic and attention to the Golden Second Award and the two main actors.
To put it another way, it's like Qin Shihuang touching the electric wire and getting numb.
However, no matter how noisy the situation outside the venue is, it will not have any impact on the result. With the end of this grand award ceremony, there are only less than two hours left until the end of 2016.
Zhou Dongsheng patted his butt and left the remaining mess to others to deal with. He then said goodbye to all the guests one by one with a relaxed look and then walked out of the venue.
At this point in time, the nightlife in Shanghai has obviously just begun, and as the little prince of nightclubs, Principal Wang is in high spirits.
"I have a New Year's Eve party waiting for me. Do you want to join us? Let's have a New Year's Eve ceremony with a full sense of ritual..." Principal Wang said with a mischievous smile and a meaningful tone.
Zhou Dongsheng stretched lazily and said, "No, I've been working hard for a whole year, I need to give myself a break."
After saying that, he patted Principal Wang on the shoulder. Principal Wang did not force him, and then smiled and took the lead to say goodbye.
In this regard, Zhou Dongsheng certainly did not suddenly change his mind, but he had already made plans for the New Year's Eve.
When Zhou Dongsheng got into his Bentley, a sneaky figure appeared from nowhere, got into the passenger seat, and then hurriedly urged.
"Boss, let's go! If someone sees me, they will definitely say that I won the award due to some shady dealings..."
The person who came was naturally Li Jiajia, who had changed into casual clothes. He sounded a little guilty while speaking, and it was obvious that he was aware of the turmoil on the Internet.
After all, with the current speed of information dissemination, she can know the news at the first time just by taking out her mobile phone. She doesn’t even need to ask actively, someone will naturally tell her at the first time.
Zhou Dongsheng burst out laughing when he heard this, and said unhappily: "What? You don't have confidence in yourself, so you don't have confidence in me? I said this award is just the beginning for you, and the next year will be your time to shine on the stage..."
Upon hearing this, Li Jiajia couldn't help but feel a little sweet in her heart. To her, all the controversies from the outside world were not as important as Zhou Dongsheng's words.
After all, before meeting Zhou Dongsheng, she had nothing and was racking her brains to find a way out to make a living and take care of her sick grandmother.
Making videos and opening an online store were two of the directions she tried. Unexpectedly, she got the attention of a noble man named Zhou Dongsheng, who gave her a lot of help even though she had nothing at the time.
It can be said that Zhou Dongsheng, this benefactor, has contributed almost half of the credit to Li Jiajia's current situation, and she will always remember him.
At the beginning, Li Jiajia just wanted to make videos in order not to disappoint her boss, but she didn't expect to get to where she is today...
"Of course I believe what you said, boss. To celebrate my winning this award, let me treat you to a meal tonight. How about that as a way of thanking you for your kindness?"
"After all, I am a millionaire now!" Having said that, Li Jiajia patted his chest confidently and said with some pride.
"Okay, I've turned down everyone else's invitation to dinner, so tonight I'll give this opportunity to you. What do you want to treat me to?" Zhou Dongsheng said playfully.
"Let's eat...the same restaurant we went to last New Year's Eve. I think the food is quite delicious..." Li Jiajia said secretly, obviously having a deep memory of it.
Sometimes food is just a foil, and what really makes people remember is often the person who enjoys the food together.
If you eat it alone, then the food is just food, but if you eat it with two people, it has an extra layer of beauty.
"Oh? Then you have to be mentally prepared. This meal is not cheap, at least tens of thousands. Fortunately, I don't drink, but a bottle of 1982 iced cola should make you bleed..." Zhou Dongsheng joked.
"No problem! It doesn't matter even if you eat all my bonus in one meal. After all, it's given by the boss!" Li Jiajia said sincerely.
"I don't have that much ability, and I didn't participate in the selection of the Golden Second Award this time, so this result is entirely the result of your personal efforts, you deserve it!" Zhou Dongsheng softened his tone and said seriously with a rare smile.
Li Jiajia couldn't help showing a hint of joy on her face, and then nodded, "Yeah!"
A moment later, the two arrived at the restaurant. Although it was hard to get a seat in all the restaurants on New Year's Eve, for Zhou Dongsheng, who had already studied the fruit of face thoroughly.
Anything that can be solved by saving face is not a problem.
The floor-to-ceiling windows with excellent views are enough to take in the Huangpu River and the Oriental Pearl Tower. At this time, there are already countless pedestrians on the streets outside, looking forward to the arrival of the New Year.
Although there are no formal New Year's Eve events here anymore, a large number of come here spontaneously to enjoy the New Year's Eve countdown ritual.
Although there were no New Year's Eve activities, the human walls formed by the people's soldiers added a solemn atmosphere.
Sure enough, behind the formation of every rule, there is a bloody lesson.
Zhou Dongsheng just sighed for a moment, then turned his attention to the beauty in front of him and raised the teacup in his hand.
"Happy New Year!"
