Volume 3: Taking Roots 2016 Chapter 510 This matter is over
For a host to become popular, he or she usually has his or her own unique characteristics, the most indispensable of which are naturally various famous scenes and hot memes. Just like the works of celebrities, they are memory points that can leave a deep impression on the audience.
Celebrities can still rely on an outstanding on variety shows, stay active in the audience's field of vision, and become variety show stars to continue to make money.
The reason is that there are memorable points that the audience can remember. In the entertainment industry where there are so many stars, there are many excellent artists, but there are only a few stars who can truly stand out and be remembered by the audience.
This is true for the traditional entertainment industry, and it is also true for the live streaming field which is currently at the forefront of the times. If you want to stand out among thousands of anchors, you naturally need to contribute popular scenes so that the audience can remember you.
Only by making the audience remember you first and establishing that memory point will the development after that be smoother and everything will come naturally.
Just like the famous scene of Saozhu smoking backwards, which was made into an emoticon package and spread all over the Internet, it laid a solid mass foundation for the subsequent successful stories.
As for the baboon, there is no need to mention it, it's full of jokes, and Xiao Sima and Bao Xiang were also "developed" by Zhou Dongsheng one after another, and they had famous scenes and found their own style.
Obviously everyone knows this truth, whether they are artists or anchors, but such things are often hard to come by.
In addition to being able to forge iron with strong tools, if you want to create a character that the audience will remember, the prerequisite is to encounter a good work.
It is precisely because of this reason that, in the eyes of colleagues at Xiaorenmin Media, Zhou Dongsheng is indeed professional in creating memes, like a Midas Touch, and every touch is accurate.
Opportunities that others can only encounter by chance are created one by one by Zhou Dongsheng like mass production. If it were not for the strong team created by Zhou Dongsheng, Xiaorenren Media would not have developed so smoothly.
So when Zhou Dongsheng made another move, the entire Little People Media team not only cooperated, but also looked forward to it. Would Mo Zi continue the miracle of Zhou Dongsheng's Midas Touch?
In this regard, not only the staff of Xiaorenwu Media are looking forward to it, but some anchors can't help but envy Zhou Xing'er for being able to receive special training from their boss.
Why?
Thinking of Zhou Xing'er's pure and lustful face, as well as her strong capital, it seems reasonable that she can be favored by the boss...
Combined with the rumors circulating within the company about the boss's few words, the answer seems to be obvious. The company's female anchors have different thoughts on this.
If it's the boss, the unspoken rules don't seem to be unacceptable... After all, the boss is so outstanding, it's hard to say who will suffer.
Zhou Dongsheng was naturally unaware of this. If he knew, he would probably just turn into a seagull and shout, "Let the storm come even harder!"
At the same time, after Zhou Xing'er released the short video of "European Emperor Challenge", the accessories trading of "PlayerUnknown's Battlegrounds" was officially opened on the Treasure Pavilion platform.
As the biggest gimmick, the first thing that comes to mind is naturally Mo Zi’s golden 98K, which is known as the best in the entire server. There is no reason to miss such a good publicity opportunity.
After contacting the buyer and seller and making preparations, the two parties completed the transaction with a clearly marked price based on the Treasure Pavilion platform. This transaction was also the first transaction of Treasure Pavilion.
The screenshot of the successful transaction quickly spread across the entire Internet under the operation of Xiaorenwu Media.
《Shocking! European Emperor Mo Zi hit the jackpot and drew the first golden 98K in the server, and sold it for over 10,000 yuan!》
"A virtual item is sold for tens of thousands of yuan. Is it a distortion of human nature or a decline of morality ?"
Interspersed among them were transaction screenshots as real evidence, as well as Mo Zi’s “European Emperor Challenge” short video, which was further spread throughout the entire network.
Well-known memes that are destined to be popular in the future, such as "European Emperors are not Africans", "Nothing can change stupidity", and "No money can change fate", have been played with by countless netizens. Now Zhou Dongsheng has attributed all of them to Mo Zi.
Coupled with the operational strength of Xiaorenwu Media, the topicality and popularity surrounding Mo Zi naturally rose. However, if you want to play with memes, the meme has to be played well in order to become popular.
Something like character setting naturally needs to be emphasized again and again in order to be deeply rooted in people's hearts. If you want to create a European emperor character, in addition to having the support of jokes, you naturally need someone to play with it.
Of course, this is a very serious game.
This is also the main reason why Zhou Dongsheng instructed to launch the "Emperor of Europe Challenge". A popular meme naturally requires the cooperation of the masses to be completed thoroughly.
It is obviously not enough to just bear the burden of shaving.
In addition to the "Emperor of Europe Challenge", Zhou Dongsheng is also ready to use his own popularity to take the lead in playing with memes.
As for how to play it, it is not difficult at all. Zhou Dongsheng found a photo of God with his arms open and shining brightly, and photoshopped his head into Mo Zi's. Then he added a sentence "May God bless you", and that's it.
He then posted it directly to his TikTok account, adding the hashtag #欧皇挑战, and joked cheerfully.
"May the European Emperor bless me, so that I can also leave Africa and enter Europe. After all, even I, the boss, have not yet drawn the golden 98K."
It is simple and crude, but effective. After all, after the previous wave of marketing, Zhou Dongsheng is now very popular, and his Douyin account alone has more than 1 million followers.
Taking the lead in playing with memes and even making spoof emoticons, he has truly penetrated into the masses of the people in one fell swoop. Why would he need to play the clumsy game of "getting along with the masses of the people"?
Zhou Dongsheng has always been in it and has never been out of it.
As soon as this leading role was played, the comment section exploded.
"Fuck, I didn't expect Boss Zhou to be such a person. I... like him even more."
"So down-to-earth! He even took the lead in making fun of his subordinates' emoticons, right? I like it!"
"May my Lord help me pass the final exam!"
"Ah, this, the European Emperor should not be able to bless this, how about we worship Confucius?"
"Never mind, it's better to cram at the last minute than not at all!"
There are countless discussions like this, and with Zhou Dongsheng's proof, many netizens naturally found the correct way to open it. For a time, Mo Zi's European Emperor emoticon package spread all over the Internet.
Just like the saying “Believe in Chun Ge and you will have eternal life” back then, the stupid netizens have always been very talented in playing memes and spoofs, and with the inspiration from Zhou Dongsheng, their desire to create became unstoppable.
Mo Zi, who is at the center of public opinion, naturally benefited greatly from the overwhelming popularity, and some of the traffic also flowed back to "PlayerUnknown's Battlegrounds".
Even netizens who don’t play games have begun to know about the existence of such a game, and the famous saying “Good luck, we eat chicken tonight” has spread further.
If we were to ask when the phenomenal chicken-eating craze sweeping the world began to brew, it would probably be now.
At the same time, the game "PlayerUnknown's Battlegrounds" has officially gotten on the right track, and Zhou Dongsheng doesn't need to worry about it for the time being.
As the Spring Festival approaches, Zhou Dongsheng can't help but stretch himself, feeling suddenly emotional for no reason.
"It's Chinese New Year again!"
