Volume 3: Taking Roots 2016 Chapter 463 Looking to the Future
"I thought that Mr. Zhou would not come so early on New Year's Day. I didn't expect that Mr. Zhou is more dedicated than me..." Yang Luyu joked after sitting down in the office.
After all, he watched Zhou Dongsheng leave with his beauty last night. It is said that successful people have their reasons for their success. There must be a reason why Zhou Dongsheng is so successful at such a young age, Yang Luyu sighed in his heart.
Then he handed over the report he had just received with both hands.
Zhou Dongsheng naturally didn’t know that his image in Yang Luyu’s heart was so tall, but for him now, any day of the 365 days in a year could be a holiday.
So, naturally, it doesn’t matter which day I work and which day I take off. I just come here when I have nothing to do. (Many technical staff of Wenxue Network:?)
After taking the report, I bypassed many professional terms and looked directly at the data growth column. After all, I might not understand the professional terms, but I could still understand the intuitive data changes.
The musical.ly short video community, which was launched in the overseas market in mid-2014, remains the most solid foundation of Wenxue Network. Its data growth is very impressive, and it has now accumulated more than 50 million platform users!
Even the platform's daily active users have remained stable at around 5 million. In addition, the user profile of the platform is basically young people from Europe and the United States. Young people around 18 years old in Europe and the United States account for more than 80% of the platform's users.
By grasping this user group with great potential, musical.ly has become the most popular short video community among young people in Europe and the United States, without a doubt!
Its performance in various data is far ahead of the domestic market, and it is just around the corner to break through 100 million overseas users.
After all, the larger the user base, the faster the spread through social fission, and the faster the user registration growth rate will naturally be. This is also an Internet consensus.
This may also explain why the social field is a battleground on the Internet. Whoever controls the social field almost controls the traffic port, which is equivalent to controlling the power of life and death.
The strong social attributes of short videos are also its invincible weapon, which can also explain why Tenda regards it as a thorn in its side.
Compared with its outstanding performance in overseas markets, even with the help of the Golden Second Award, the number of registered users of Douyin short video has only reached 15 million.
On the contrary, daily active users are more active than overseas markets, also reaching around 5 million, which is closely related to the Golden Second Award held yesterday.
A large amount of traffic from all directions of the Internet is pouring into this market. There will definitely be no problem in breaking through 20 million users by taking advantage of this opportunity.
However, if we want to catch up with the overseas markets, there is still a long way to go. Zhou Dongsheng is not in a hurry about this. After all, the overseas markets are also a top priority.
As long as we can gain a firm foothold in overseas markets, we can at least ensure that we are invincible.
The Golden Second Award is a good start to the year, but it also means that the industry has sounded the loudspeaker, announcing that it has stepped out of the novice village and the novice protection period.
No matter how lazy industry giants such as Kuaishou and Meipai were, they could not have failed to notice the aggressive Douyin short video. Once the "Golden Second Award" was announced, it was obvious to everyone.
What he will face next is, of course, a hand-to-hand fight in the business world that is like a battlefield. Fortunately, in this regard, Zhou Dongsheng has already taken the lead and seized the initiative with great momentum.
In the minds of many creators and users, it has established itself as an industry benchmark . Under the subtle influence of preconceived ideas, even other platforms will follow suit.
It is impossible to surpass the pioneer of the Golden Second Award. Moreover, in a short period of time, even if other platforms copy the process of the Golden Second Award, it is impossible for them to immediately launch a corresponding event to grab traffic.
What’s more, there is the big boss Ding Sanshi .
Putting down the report in his hand, Zhou Dongsheng smiled, "The effect of the Golden Second Award is within my expectations, but it means that the competition and challenges we will face next will be much more daunting."
Yang Luyu was alerted when he heard the words, and a feeling of awe rose in his heart. While he was still immersed in the joy of data growth, others had already started working on the future.
Obviously, although he is young, he is not satisfied with his current achievements. His vision and perspective are really shameful.
Yang Luyu couldn't help but restrain himself, and said with a serious face: "President Zhou, don't worry about this. President Zhou has already put in so much effort, so we will naturally not fall behind. We will definitely do our best in daily operations..."
Zhou Dongsheng smiled and waved his hand to appease Yang Luyu's anxiety. "I have never doubted Mr. Yang's ability. It is all thanks to Mr. Yang's hard work that he laid a solid foundation, and then the Golden Second Award was the icing on the cake."
After being praised by Zhou Dongsheng, Yang Luyu felt relieved even though he knew it was just polite words. He said seriously, "Mr. Zhou, you are too kind. If the Golden Second Award is the icing on the cake, then Mr. Zhou, as a strategic investor, is definitely a timely help for Wenxue Network."
“To this day I am extremely glad that I made this decision.”
The fancy sedan was carried by many people. Yang Luyu felt comfortable, and so did Zhou Dongsheng. The two of them couldn't help but laugh at each other.
"We are family, so we won't say any more polite words. The Golden Second Award is not a one-shot deal. We need to continue operating based on the benchmark set by the Golden Second Award, so that the effect of 'spending a fortune on a horse' can be realized."
"Especially the bonus distribution, and the two big flags raised by [Muziqi] and [Papi Jiang]. Only by letting them continue to work hard can the Golden Second Award and our Douyin continue to benefit."
Zhou Dongsheng explained his ideas, and Yang Luyu nodded repeatedly as he listened.
"I have also heard Mr. Xu's ideas on this point, which are quite different from Mr. Zhou's. Especially regarding the operation of [Papi Jiang], Mr. Xu came up with the idea of holding an advertising bidding, which was amazing..."
"In addition to benefiting creators, I think this idea can also create profit points for short video platforms..." Yang Luyu said excitedly.
"Huh? It seems that Mr. Yang and Sister Xu have a good relationship." Zhou Dongsheng changed the subject and pretended to mention it unintentionally.
Yang Luyu, who was talking freely, suddenly became awkward and coughed to cover up his panic. "Well, we met for the Golden Second Award, so we had a good chat..."
"Are you talking about this late into the night?" Zhou Dongsheng had just thought of it on a whim, but he didn't expect Yang Luyu's reaction to confirm it.
This made Zhou Dongsheng laugh, and he immediately joked.
Yang Luyu opened his eyes wide and said, "How can you slander someone's innocence like this!"
Then he blushed and said, "How can you say that when communicating with your peers..."
"Well...why not?" Zhou Dongsheng interrupted with a laugh.
