Volume 1: Little People Return 2014 Chapter 62: The Cleverness of the Little People
Compared with the new live streaming platform Shark, Tiger Tooth platform is more like the orthodox live streaming platform.
Its predecessor, YY Live, was the earliest software in China to engage in the live broadcast business, although it was initially just a plug-in based on the game voice software YY.
However, many players spontaneously broadcast singing and other programs on voice software. Thanks to the enthusiastic development of game players, YY Live has achieved the leading position in the industry.
In the following years, YY commercialized the live broadcast in the voice software, launched an electronic signing system, and its revenue also grew explosively.
In 2013, the revenue of YY Live reached 850 million, accounting for 55% of the revenue of the listed parent company behind it. It ranked first among the many businesses of the parent company and directly proved that the live broadcast industry has unlimited money prospects.
However, the early development advantages based on game voice software have gradually turned into disadvantages after the emergence of competitors. For most users who just want to watch live broadcasts, the new Shark platform is undoubtedly a better choice.
You just need to open the website to watch it, which is much more convenient than downloading a YY software.
In addition, the Shark platform also took advantage of the situation to poach a large number of popular anchors from YY Live, and also took away a large wave of traffic. This behavior is undoubtedly a provocation to YY Live, the old overlord.
Thus, the Huchi platform came into being, separated from YY Live and became a new department led by Dong Chengjie, vice president of the head office, ready to defend its position in the industry.
Whether it is the strong strength of a listed company or the technical background of its predecessor, YY Live, these are the confidence of the Huchi platform.
Compared with the up-and-coming Shark Platform, the Tiger Tooth Platform is more like a young general from a famous school. What's the point of mentioning a mere Shark? I'll kill him and become famous.
Thus, the curtain of the era of universal live broadcast slowly opened, and the air was filled with smoke.
After the establishment of the Huchi platform, the first move it made was naturally to poach the rivals' leading anchors. Since you can poach my people, why can't I poach yours?
The competition between platforms is nothing more than traffic and users, and the more popular the anchor is with the audience, the more traffic and users he or she represents.
Except for a few users who choose to support a platform, most viewers will follow their favorite anchors, and if the anchor changes platforms, the audience will also follow.
Popular anchors are the bargaining chips that platforms compete for. The more they have, the less others have, and the winner is easily determined by the difference between the two.
Of course, the platform will also choose to train its own anchors, so these two things are not in conflict and can be done at the same time.
While the platforms were still competing with each other, the behavior of Xiaorenmin Media Company quietly signing a large number of anchors naturally attracted the attention of the platforms.
Hey guys, we're having a great fight here, and you're trying to steal chickens here?
If the Small Figures Media Company only has insignificant small anchors, the platform can just let it go.
However, if the chips in the hands of Xiaorenren Media are attractive enough, the platform does not mind cooperating with it. After all, if you don’t want them, your competitors may take them.
After all, the three top anchors in Xiaorenren Media are very popular on the Shark platform. If the Tiger Tooth platform can poach these people...
Even if we cannot severely damage the Shark Platform, we can weaken it and strengthen ourselves, not to mention that the other party was the first to take action.
You should know that the current top anchor of the Shark platform, Dazhige, came from YY.
Therefore, the eager-to-go Huchi platform chose to take the initiative and contacted Xiaorenwu Media first. After all, everyone is in Guangzhou, so they should give them some face, right?
Of course Zhou Dongsheng would give face and visit him in person. Zhou Dongsheng had no psychological burden about this.
What a joke, what kind of face can I have now? Zhou Dongsheng still has a long way to go before he can become a big shot who can make money with his face.
What's the big deal about visiting in person? As long as you can sell it at a good price, what's the point of face? Zhou Dongsheng doesn't care. It's for making money, so it's not shameful!
As the Huchi platform is still in its infancy and has not yet established a headquarters, its office is naturally still located in a department in the headquarters building.
Zhou Dongsheng brought Xu Kaidao to Yangcheng Creative Park, the headquarters building of the listed company Happy Times. After explaining their purpose to the front desk, they waited on the side.
"For an entire office building, how much rent can you collect in a month?" Zhou Dongsheng sighed, looking around with interest.
In his previous life, looking at the prosperity of Guangzhou, Zhou Dongsheng would have similar questions in his mind from time to time: If I could own a house and be a landlord, collecting rent, wouldn’t life be wonderful?
However, this goal seems to be achievable if he works hard in this life . It is possible but not necessary, Zhou Dongsheng thought a little arrogantly.
"Hello, please come this way. Our CEO wants to see you." A female secretary dressed in professional attire and with a meticulous temperament said politely.
Led by the secretary, the two soon arrived at an office door. They knocked on the door, and a low voice came from inside.
"Come in."
The secretary opened the door, extended his hand to welcome the two people in, asked if they wanted tea or coffee, then closed the door and left.
The office is quite large. A middle-aged man with glasses and a flat head is sitting behind a desk. Behind him is a bookshelf with many books and some trophies.
The middle-aged man stood up and looked over with a smile on his face, "This must be Mr. Zhou, right? I didn't know there were young talents like you in Yangcheng before. Nice to meet you!"
"No, no, you're too polite, President Dong. It's just a small business. It can't compare to your big business." Zhou Dongsheng put on a bright smile, walked to the desk with Xu Kaidao, and the two shook hands.
"No matter how small the business is, Mr. Zhou is his own boss, unlike me who is just an employee. Please sit down." Dong Chengjie made a joke.
After both parties sat down and exchanged a few pleasantries, Dong Chengjie went straight to the point and talked about business.
"I've always wanted to meet with Mr. Zhou to discuss cooperation. Our platform has just become independent and we are in need of anchors. We are all companies in Guangzhou, so we should keep the wealth within the family, right?" Dong Chengjie said politely.
Before contacting Xiaorenwu Media, Dong Chengjie naturally investigated the company. It was after reading the company's information that Dong Chengjie chose to interview in person.
After all, among the four young men, three are not simple, which is enough to make me pay attention to them. What's more, there is such a young Zhou Dongsheng with unlimited potential. It is worth it even to make friends with him.
"Of course, no problem. As a broadcaster agency, our company cannot do without the support of the live broadcast platform. Cooperation is good for both of us." Zhou Dongsheng also said politely.
"Since President Zhou has said so, let's just be friendly and keep our mouths shut. As long as all the anchors under your company come to the Huchi platform to live broadcast, we can negotiate the conditions, and we will not reduce the traffic support we deserve." Dong Chengjie smiled brightly.
"Okay, okay, the price is not the point. I have only one condition, which is that the contract can only be signed for one year." Zhou Dongsheng said in embarrassment.
"Why? Since cooperation is good for both parties, the longer the term, the better. Could it be that Mr. Zhou still doesn't believe in our Huchi platform?" Dong Chengjie pretended to be dissatisfied.
“Of course not, but our company does not rule out the possibility of becoming a live streaming platform. We may even be competitors in the future,” Zhou Dongsheng said with a smile.
"Oh? Is Mr. Zhou also planning to create a live streaming platform?" Dong Chengjie asked calmly.
"It's not me. How could I have this ability? It's just that a shareholder of our company has this idea. We should keep the wealth within the family. We also have to consider the shareholders' ideas. Actually, I have nothing to do with President Dong. I'm just an employee." Zhou Dongsheng said with a smile.
He clenched his fist unconsciously, and Zhou Dongsheng's words sounded ambiguous, but to Dong Chengjie they had a different meaning.
Before Dong Chengjie could answer, Zhou Dongsheng's cell phone suddenly rang.
"Excuse me, my phone number."
"Hey, it's Mr. Chen calling. Has he arrived in Guangzhou?" Zhou Dongsheng asked in surprise.
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