Volume 1 Chapter 0040 Suspects Need to Be Used
If a person lives a regular life every day, his time will pass quickly.
That's the case for Nan Yi.
I start studying at six in the morning and continue until eleven at night.
In addition to professional courses, Nan Yi also has to take time to learn languages and read professional books related to the field he wants to enter in the future.
February had just stepped onto the ring, and before he could even open his mouth to provoke, he was kicked down by March, who was fed up with his appearance.
Just this month, at the invitation of the Ministry of Commerce, Pierre Cardin came to Beijing for the second time in his life with 8 French models and 4 Japanese models.
Nan Yi changed into a set of clothes without patches, which was a rare occasion, and took Han Guoren and Xian Xiuyun, who had come to Beijing to meet him, to the National Culture Palace.
At the National Culture Palace, Pierre Cardin will hold a catwalk show that is not open to the public and will only be attended by Ministry of Commerce staff and people working in the clothing industry.
Although it is called the clothing industry, in fact only the heads of several clothing factories and textile factories in Beijing participated. People from other places had no idea about this matter.
Wenchangwei Garment Factory made a lot of efforts to obtain the qualification for visiting, and finally got through the Second Textile Factory in Beijing, which gave it the opportunity to come and have a look.
The hall was divided into three squares. The largest area on the left had neatly arranged seats, and all the people sitting there, whether male or female, were dressed as cadres. The large area on the right was filled with cameras, and all the people sitting there were reporters .
There are only about thirty seats in the middle area, and foreigners occupy nearly ten of them. The remaining twenty seats are for people in the clothing field.
Nan Yi and the other two were not qualified to visit, so they wisely stood in the most inconspicuous position at the back. Nan Yi and Han Guoren were both taking pictures with cameras.
"Nansheng, Pierre Cardin is not even a top brand in France. France has Louis Vuitton, Chanel, Dior, Hermès, Givenchy, Cacharel, Eger, IMAX, and Cerruti, which was just established twelve years ago. Compared with these brands, Pierre Cardin can only be regarded as a third-rate brand."
Han Guoren's tone was full of disdain for Pierre Cardin.
“I know that I asked you and Xiuyun to come here not to popularize brand knowledge, but to let you learn how to promote it.
There is a little marketing story about a shoe factory salesman who went to a country in Africa.
When he got there, he found that people in that country didn't wear shoes.
So he thought that there was no demand for shoes in this country, it was a barren land and it was impossible to open up a market, so he left the country.
Later, a salesman from another company arrived there and was very excited when he saw that everyone was not wearing shoes. He felt that there was great market potential there and that it was simply his golden opportunity.
Different people have different views on the same market.
Our country has huge market potential, which all clothing brands can see. The problem is that some people pay attention to it and some do not.
It is precisely because Pierre Cardin is not a very good brand in France that he pays more attention to our market. Obviously, he is basically on the right track, isn't he? "
"Although Pierre Cardin is not a top brand, its clothing is not cheap. According to the current consumption level in the mainland, how many people can afford it?"
"Kreya, we should not look at things from a static perspective, but from a development perspective. Just because not many people can afford it now doesn't mean it will remain the same in a year, three or five years.
Obviously, Pierre Cardin and this brand have won their favor. "Nan Yi pointed to the squares on the left and right and said: "Gaining their favor is equivalent to gaining the favor of consumers. Please do not doubt the power of public opinion and publicity."
"Nansheng, do you think Pierre Cardin will be successful in the mainland?"
"Basically, remember this idiom: what goes up must come down."
As Nan Yi was speaking, he saw Pierre Cardin had already appeared on the catwalk and was about to start his speech. He waved his hand quietly and led the two of them out of the hall .
"Kreya, you don't have any talent for design. Do you admit this?" After walking out of the National Culture Palace, Nan Yi lit a cigarette and said to Han Guoren.
"Yes, I must admit that I do not have the talent to become a top fashion designer."
"So, I hope you can work towards becoming an operations officer and brand strategy officer. You may not be good at design, but you have a deep understanding of clothing. When you have free time, you can study psychology and research the psychology of consumers.
When you have mastered the professional knowledge and gained knowledge of consumer psychology , I think you will definitely have deeper and more unique insights into how to promote the Paris brand.
Although I am a peasant, it does not mean that I am ignorant. I know what a joint-stock enterprise is and what an equity incentive plan is.
You should have a certain understanding of how hard the female workers in the garment city study, how much they yearn for a better life, and how much hard work they are willing to put in to achieve a better life.
Last month, the average house price in Hong Kong was HK$699 per square foot, in Kowloon it was HK$722 per square foot, and in the New Territories it was HK$520 per square foot. In Hong Kong, it is difficult to succeed in other fields, either in real estate or in finance.
Finance, you don’t have professional knowledge; real estate, is that a field where you can start from scratch?
The inland area is a fertile land that has not yet been developed.
Just think about it, if only one out of ten people buys our clothes, that would mean sales of 97 million pieces.
Even if we only make 1 yuan for a piece of clothing, that is 97 million RMB. Today's exchange rate is 3.72, which means we can make 360 million Hong Kong dollars.
How much you can get for your labor depends on you.
I am a fair person. If you put in one point of effort, I will give you one point of return. If you put in ten points of effort, I will give you twelve points of return. "
Nan Yi patted Han Guoren on the shoulder and said, "Kreya, throw away the prejudice that we are old-fashioned and idiotic in your mind, bend down, and work hard. You can also become a king, a clothing king.
Repulse Bay, Deep Water Bay, Mid-Levels, you will be able to afford to live there in the near future.
I know what Shek Kip Mei is. It is a resettlement complex, or to put it bluntly, a place to accommodate the poor.
Have you watched TVB's "The Tycoon" last year?
"Yes."
"Since you have seen it, then work hard. You will become the next Xu Shaoliang, and you will also be a tycoon in the upper class. Don't you Hujian people have a saying: If everyone has the same heart, loess will turn into gold. If three people have different hearts, they will not make enough money to buy wicks.
Put aside your prejudices, work hard, and work hard for three to five years, then go to Dajia, marry Shuimo, and build a big house [make a lot of money, marry a beautiful woman, and build a big house].
"Nansheng, don't worry, I will do my best."
Han Guoren is in his prime and wants to work hard to make a career. When Nan Yi encourages him, he also starts to get excited.
Perhaps because I was too ambitious, I drank a few more glasses of wine while having hotpot in the evening.
After returning to the guesthouse, Nan Yi and Xian Xiuyun put him to bed, and then they walked to the door of the guesthouse to talk in private.
"Ouyang Xiu said in "On Factions": 'Do not doubt people when you employ them, and do not employ people you doubt'; I would say, employ people you doubt, and be suspicious of people you employ. In a garment factory, your culture is the highest, but you also have to work hard.
In the future, if by any chance Han Guoren becomes unfaithful, you will be needed to take over. Of course, I am just preparing for a rainy day, it does not mean that I do not trust him.
Xiuyun, you are only seventeen this year and you still have a long way to go in life.
Women do not only have the option of marrying a good man, they can also have their own careers. A great man once said that women hold up half the sky.
"Brother Nan Yi, I understand. I will definitely study hard." Xian Xiuyun nodded.
"Well, go back to sleep. I'm leaving."
