Chapter 508: The First Marriage and Romance Variety Show
Are these variety show talents all tied to the other four major TV stations?
Well, actually, you could say that’s pretty much it.
Those companies that have produced ace variety shows are either owned by the four major satellite TV stations or are deeply tied to the four major satellite TV stations.
Even if they plan a new and good variety show, their first choice will definitely be to cooperate with the previous satellite TV station.
Therefore, it is almost impossible for Lizhi TV to snatch food from the four major TV stations.
So not long ago, Xi Wenhong launched a solicitation campaign open to the whole society.
But look, this is the result.
The plans that amateurs come up with are even worse.
Basically, they are all follow-up solutions, with no novelty and no highlights.
This made Xi Wenhong both annoyed and helpless.
In the field of culture and entertainment, the main competition is still soft power.
When it comes to hardware, none of the five major TV stations will lose to anyone else. To put it bluntly, it's a battle for talent.
Why can’t they, Lizhi TV, find a talent for variety shows?
Beep, beep, beep…
At this moment, Xi Wenhong's cell phone suddenly rang.
Xi Wenhong took out his cell phone and looked at it, and couldn't help but be a little surprised.
It turned out to be a call from Zhong Lei.
Ever since Su Chen became famous, Zhong Lei and Zhong Jun have never taken the initiative to contact people from the satellite TV station.
Because Su Chen's TV series have always been a popular choice among major satellite TV stations.
Zhong Lei and Zhong Jun no longer need to be humble to promote their works to major satellite TV stations.
Under such circumstances, it seemed a little unusual for Zhong Lei to call in person at this time.
You know, just a few days ago, Xingyi Media finalized the copyright agreement for "The Hidden" with the five major satellite TV stations.
After just a few days, Zhong Lei called. What could be the matter?
With confusion in his heart, Xi Wenhong answered Zhong Lei's call.
"Hello, Mr. Zhong!"
"How come you have time to call me in person?"
Zhong Lei laughed and said:
"I'm here to submit an article."
"oh?"
Xi Wenhong was very surprised to hear such words.
"Mr. Zhong, are you kidding me?"
Zhong Lei: “What I said is true.”
"Isn't your Lizhi TV soliciting variety show proposals from the outside world?"
"I have a proposal here that I would like to submit to you."
"Oh, that's how it is!"
Xi Wenhong finally realized it at this time.
"That's great! Mr. Zhong, please send it to us immediately. We will definitely pay the highest attention to it."
In fact, Xi Wenhong suddenly felt like complaining.
What are they trying to do? They want to make money from our Lizhi TV.
But everyone knows that variety show planning has always been Xingyi Media’s weak point.
Since the establishment of Xingyi Media, it has not planned a popular variety show.
Now that you, Zhong Lei, have come to submit your article in person, are you trying to use your connections to blackmail me, or what?
We at Lizhi TV are in urgent need of producing a hit variety show, but we won’t accept all kinds of garbage.
But of course, since Lizhi TV will still have to obtain the copyright of Su Chen's works through Xingyi Media in the future, Xi Wenhong dare not neglect Zhong Lei.
Even if Xingyi Media's variety show planning proposal is rubbish, Xi Wenhong must give it enough attention on the surface. Otherwise, if Zhong Lei is annoyed and he secretly obstructs, it will be difficult for the TV station to introduce the copyright of Su Chen's works in the future.
Xi Wenhong's attitude made Zhong Lei quite satisfied.
In fact, the entertainment market has always been a buyer's market. In the past, entertainment companies with weaker strength could only curry favor with the platform.
Especially platforms like first-tier satellite TV stations.
In the past, the noses of the first-tier satellite TV stations were all raised to the sky, and the works of small and medium-sized entertainment companies could hardly catch the eyes of the first-tier satellite TV stations.
During the period when Xingyi was in decline, Kyoto Satellite TV was relatively polite to Xingyi due to geographical reasons.
Other first-tier and second-tier satellite TV stations basically ignored Star Friendship.
However, with Su Chen's strong rise, all major platforms, whether they were second-tier or first-tier satellite TV stations, bowed and nodded when they saw the Zhong brothers, and were as obedient as grandsons.
This was very useful to Zhong Lei and Zhong Jun.
But of course, this is not the point why Zhong Lei called in person.
"Director Xi, this is the case. The main reason I called you this time is to discuss the distribution of profits with you."
“…”
Xi Wenhong was stunned by this sudden move.
It sounds like I've already asked for your proposal.
Don’t you even take a look at the level of variety show planning at Xingyi Media?
I'm just complimenting you in person. Do you think I will really adopt your variety show plan?
Are you going to discuss the price terms with me directly?
Are you short-circuiting your brain? Or something?
Xi Wenhong really didn't expect that Zhong Lei would do such a thing.
"Boss Zhong, I haven't read the plan yet. Is it too early to discuss the price conditions now?"
In the end, Xi Wenhong could only speak his mind.
I don’t know if this guy is deliberately trying to be naughty or what.
If you don't make things clear, you're deliberately letting this guy take advantage of you.
Zhong Lei was not surprised by Xi Wenhong's attitude. He said confidently:
"Then, Director Xi, please take a look at the plan first."
"I'll wait for your reply."
After saying that, Zhong Lei hung up the phone.
Zhong Lei's actions made Xi Wenhong very confused.
Is Xingyi’s variety show planning department so powerful?
I didn't notice.
Xingyi Media has been established for several decades and was once regarded as the number one entertainment company in the mainland. It has experienced ups and downs since then. It can be said that it has witnessed almost the entire development of the mainland entertainment industry.
Xingyi Media has produced popular TV series and box office hits .
However, when it comes to variety shows, Xingyi has a blank slate.
Now you, Zhong Lei, suddenly jump out and say to me, your variety show planning proposal has taken over me?
To be honest, Xi Wenhong couldn't accept this for a while.
Ding Dong!
At this moment, Xi Wenhong's mailbox rang with an incoming call reminder.
All right.
only.
Since Zhong Lei has already submitted his article and is so confident about it.
Xi Wenhong wanted to see what Zhong Lei was up to.
So, Xi Wenhong immediately opened the variety show planning proposal called "If You Are the One" sent by Zhong Lei.
“Eh…”
A variety show with the theme of blind dating ?
However, after just a glance, Xi Wenhong was deeply attracted by the contents of the plan!
This is a novel and creative plan that Xi Wenhong has never seen or heard of before!
A full half hour later.
Xi Wenhong was still not satisfied and closed the planning of "If You Are the One".
To be honest, Xi Wenhong hasn't seen enough.
Xi Wenhong was amazed by every aspect, every link, and every detail in the planning proposal.
As he watched, he imagined the story and became more and more excited.
However, Xi Wenhong knew that Zhong Lei was still waiting for his reply.
Now is not the time to get carried away.
"Hello, Mr. Zhong."
After dialing the phone, Xi Wenhong was full of respect for Zhong Lei.
"Thank you very much for sending us such an excellent variety show plan."
Zhong Lei was not at all surprised by Xi Wenhong's reaction.
Su Chen’s creative idea is so brilliant, let alone Lizhi TV, which is in urgent need of creating a hit variety show.
Even if the proposal is submitted to Mango TV, the No. 1 variety show channel, Zhong Lei believes that it will be adopted.
"Well. Now we can talk about the price terms, right?"
Zhong Lei said meaningfully.
Xi Wenhong quickly smiled and said:
"Of course, Mr. Zhong, your proposal is great! We want it!"
"Now we can talk about the price you expect."
Zhong Lei said bluntly: "We want to split the profits."
"Well..."
Xi Wenhong pretended to be a little embarrassed.
"In fact, under normal circumstances, we buy out all at once."
"But... considering your special status in the industry, Mr. Zhong, we can give you a share of the profits."
Zhong Lei nodded: "Yes."
"We want 35%!"
“…”
Hearing these words, Xi Wenhong was unable to react for a moment.
"Mr. Zhong, what did you say?"
Zhong Lei repeated:
"We want 35%!"
Although Zhong Lei felt guilty at this moment, since Su Chen had already asked for 30%, he had to fight for Su Chen.
Besides, Xingyi Media also wants to profit from it, right?
As an intermediary, it’s not too much for Xingyi Media to take 0.5% of the profits, right?
Xi Wenhong finally reacted:
"Mr. Zhong, are you kidding me?"
Zhong Lei: “I’m serious.”
At this point, Xi Wenhong couldn't hold it in any longer:
"Mr. Zhong, you are also an insider, don't you know the market situation?"
"Even if it's the top variety show proposal, the maximum commission is 20%. You're asking for 35% right away? Isn't that too much?"
Zhong Lei: "Oh, I forgot to tell you."
"This plan was planned by Su Chen."
"And Su Chen guarantees that this variety show will be popular for more than ten years. Do you think it's worth it?"
"Also, this is all Su Chen's idea. Su Chen said that 35% is only the first term."
“Starting from the second period, they will get a 5.5% share.”
“…”
These words completely confused Xi Wenhong.
This... is the copywriting planned by Su Chen?
Are you kidding me?
Damn, if you want such a high share, why don’t you just rob people?
However, the planning proposal of "If You Are the One" is really excellent.
Even though Xi Wenhong was extremely reluctant to accept such conditions, he did not dare to say no.
After all, this plan is like a timely help for Lizhi TV.
"Mr. Zhong, please wait a moment."
In the end, Xi Wenhong decided to throw this difficult problem to the station director Zhou Li.
"I can't make the decision on such an important matter alone. I must ask the director for his opinion."
"clear."
"I'm waiting for your good news."
Of course, Zhong Lei was very clear about the ins and outs of this.
So Zhong Lei was not in a hurry.
On the contrary, Zhong Lei seemed a little strange at this moment.
Xi Wenhong did not refuse his request outright.
This shows that all these conditions can actually be negotiated.
In other words, Su Chen’s request is actually achievable?
…
"What did you say!!!"
In the director's office, Zhou Li couldn't help but roar when she heard Xingyi's contact request.
"They want 35%? 55%?"
"Why don't they just rob a bank!!!"
Xi Wenhong suddenly realized that he had not made the main point clear.
"Director, this is the plan written by Su Chen, so..."
"Moreover, Su Chen guarantees that this variety show will be popular for more than ten years!"
“Nonsense!”
Zhou Li's anger still couldn't be calmed down.
Having been in this industry for a lifetime, this was the first time Zhou Li had heard such an unreasonable request.
“…”
"Let me think about it."
However, after her anger subsided, Zhou Li did not have the courage to refuse outright.
Because Lizhi TV really needs to get out of the vicious circle of "variety show black hole".
"Director...if If You Are the One can really achieve the results Su Chen said, it would not be impossible to give them a higher share."
Seeing this situation, Xi Wenhong persuaded from the side.
In fact, after calming down, Xi Wenhong was inclined to accept the conditions of Xingyi and Su Chen.
After all, there are so many benefits here.
“Hmm…”
At this moment, Zhou Li was struggling with her conscience.
First of all, this is Su Chen’s plan. As long as this sign is put out, it will definitely cause a sensation, which is a huge guarantee for ratings.
Secondly, if this variety show can really be popular, it will become a label for Lizhi TV and enhance the brand influence of Lizhi TV.
This is an inestimable value.
After a fierce ideological struggle.
Zhou Li decided to talk to Zhong Lei in person.
Then, she called Zhong Lei:
"Mr. Zhong, is it true that If You Are the One has been a popular show for more than ten years?"
"What can you guarantee?"
As a veteran in the industry, Zhou Li knows very well that the period for a variety show to be popular is actually quite short.
Except for one or two variety shows that were launched earlier on Mangguo TV, they have been popular for a longer time.
In fact, for most variety shows, which are only popular for the first two or three episodes (seasons), the ratings will only gradually decline afterwards.
Because the program has lost its novelty, the audience gets tired of it and no longer likes to watch it.
Well, Zhong Lei actually had no idea about this matter.
But Su Chen said this with such confidence, Zhong Lei of course chose to believe Su Chen.
"This is what Su Chen said."
"Marriage and love are a necessity. They will never go out of style."
"Director Zhou, think about it, are there any works of Su Chen that are not popular?"
"Has Su Chen ever told a lie?"
“…”
These words shocked Zhou Li at once.
Of course, Zhou Li knew that the reason why Zhong Lei dared to ask for such a high price and was so confident was that he must have obtained Su Chen's support.
But Zhou Li still didn't expect that Su Chen would dare to say such words directly.
However, the conditions proposed by the other party were really too much and too unreasonable.
How could Zhou Li agree?
