Chapter 295 If you don't study hard, you will be like him
Spring goes and summer comes.
In a blink of an eye, May has passed.
The originally cool weather was gradually replaced by hot summer days.
After last month's e-sports competition, the popularity of the MMO game market gradually cooled down and finally returned to calm.
And the result.
This surprised countless players and manufacturers.
"World of Warcraft", which was originally suppressed by major manufacturers, unexpectedly turned the tide in just three months, crushed all other competing products, and became the MMO hit of this year!
Even "Oracle", which was released first and achieved the most outstanding results, has become a foil, and the gap is obvious at a glance.
This also resulted in many MMO manufacturers starting to imitate the gameplay of "World of Warcraft", and some even used the banner of surpassing World of Warcraft to frantically take advantage of the popularity.
period.
There were also quite a few games released with outstanding results, which became a minor hit online.
It can be said to be a very busy month.
only.
No matter how popular these games are, they can’t be hotter than a topic.
That is the college entrance examination!
As May passed, June arrived.
The most important day for senior high school students across the country has finally arrived as scheduled, sparking widespread discussion online.
"Haha, I wonder how many people will go to the wrong examination room or forget to take their admission tickets this year."
"The traffic policeman's motorcycle is thirsty."
"What's that? The most awesome person was the one who only remembered to take the college entrance exam after he finished the exam last year."
"This time of year is the happiest time for me, because I'm going to college, hahahaha..."
"Fuck! You're all here to gloat over my misfortune, right? Even though I've graduated, too."
"Forgive my insincere smile."
Once you’ve been caught in the rain, you should tear off other people’s clothes.
This is what the stupid netizens love to do most.
When they took the college entrance examination, they were extremely nervous and felt that it would be the most important turning point in their lives.
But after entering society, I found out.
It's just one of the ups and downs in life.
Although these words were meant as a joke, they did have a comforting effect and made the candidates less nervous.
Not to mention some of the heartless ones.
There are only a few days left before the exam, but he is still bragging, chatting and gossiping with people online. He doesn't even know how to write the word "nervous".
This is not.
Chen Lingang asked someone to release a piece of game information.
Immediately, some of the candidates came over to join in the fun.
"When will the new version be released? It's been half a month, and even the donkeys in the production team don't dare to rest like this."
"The college entrance exam is coming up soon, why not just release a new game to wish us good luck on the exam?"
"That's right, we usually support Honghuang games a lot."
"You've been so quiet lately, are you secretly planning something big?"
"Even if you just post a congratulatory video to fool people, that's fine."
As the college entrance examination approaches, many manufacturers have come out to take advantage of the popularity, cheering on the candidates while promoting their own games.
They wish all the candidates would play their games after graduation.
Only Honghuang remained silent and became the object of everyone's ridicule.
Even those who were not candidates came to join in the fun.
This left Old Song speechless.
"These guys, instead of studying for the exam, have time to play games. They are really wasting their time!"
He is also a father.
If my own child behaved like this, I would definitely give him a beating when I got home.
"Isn't it a bad thing for a game director like you to say that?"
Chen Lin next to him had a strange look on his face. It turned out that family and work are always two different things.
"Forget it, let's talk business. What do you want to see me about?"
“It’s mainly about last year ’s first quarter financial report.”
Old Song coughed awkwardly twice and took out the report he had just printed: "According to statistics, our accumulated funds have exceeded 40 billion. Our revenue in the first quarter of this year reached 15.6 billion. After deducting the operating and development expenses, we still have nearly 10 billion. We already have the initial capital to compete with those big companies."
"So many?" Chen Lin raised his eyebrows.
This was a lot more than he expected.
"It's mainly because the number of games has increased and an industry has been formed. Online games have also started to gain momentum. With the support of the Steam platform, several of our games have been launched overseas, and sales have increased to varying degrees."
“What percentage is overseas?”
“About 27.3%.”
"hiss……"
Chen Lin took a deep breath.
He remembered that it was less than 10% last year, but this year it has skyrocketed nearly three times.
Although their country has a large population, there are so many overseas countries that the total number is a very scary number.
"It seems that our influence overseas has spread. Do you think we should invest money to increase overseas publicity?"
"Yes! And it's time!"
Lao Song answered affirmatively.
Although we now have the strength to compete with capital, our industry is still too single. If we add overseas markets, that should be enough.
It is difficult for a single industry to compete with capital.
Take Penguin for example, its industrial chain is almost spread all over the world, and games are just one of the industries they invest in.
The annual revenue is in the hundreds of billions.
The loss of one game won't have much impact at all.
Want to compete with the gaming industry alone?
Overseas markets are essential.
"In that case, I'll leave this matter to you. First, arrange for stations in those gaming powers. I'll allocate 3 billion to each place. Is that enough?"
"That's enough. We don't need too many people to be stationed there. We just need to focus on publicity and promotion."
"Then I'll trouble you to contact them and find a few trustworthy people to go over there. Please hand over the recent production projects to Lao Li first."
When it came time to hire people, Chen Lin discovered that the only people he could use were Lao Song and Lao Li.
It wasn’t a big deal in the past when the studio was small.
Now that we are preparing to expand into overseas markets, we have to ask the operations director to do it personally.
Although Old Song didn't say anything, he couldn't hide the fatigue between his brows.
Come to think of it, he has worked hard for the studio for so many years and has always been willing to work hard. It's time to find someone to share the burden.
"We are now a large international company. We can't let you do everything. I will arrange someone to be responsible for the overseas market, and you will be responsible for the overall planning. You can take a vacation when you are tired, and you don't need my approval."
"That's what you said." Old Song's eyes lit up. "Someone just contacted me recently to discuss the overseas agency of World of Warcraft. We can ."
"Someone comes to the door so soon?" Chen Lin asked in surprise.
"I didn't expect it to happen so quickly at first, but this kind of fantasy-style game seems to be very popular overseas, and the company that came to negotiate is quite strong."
"That's good, let's talk about this matter together then."
"Okay, if there's nothing else, I'll find someone to arrange it."
After saying this, Old Song turned around and left, closing the door again.
As for Chen Lin, he sat in his original position and glanced at the comments below the official announcement.
Gone for just a few minutes.
There are dozens more comments on various college entrance examination urging games.
After being stunned for a moment, he suddenly came up with an idea.
Immediately pick up the phone and contact Su Peng from Bilibili.
"Manager Su, do you have any more spots for anime?"
"Of course, Mr. Chen, do you have new resources? You haven't visited our B station for a long time."
Su Peng on the opposite side was delighted. He had been waiting for such a long time and finally got the job. He was worried that he would not have anything to show for it this year.
"I do have an animation that I want to put on the shelves before the college entrance examination. Is it convenient for you?" Chen Lin directly stated his purpose.
"Convenient! Of course it's convenient! As long as Mr. Chen comes, any time is fine!" Su Peng answered repeatedly.
I’m afraid you won’t come.
I'll take whatever amount you bring.
Just based on Honghuang's fame, that would definitely be a lot of traffic!
"Okay, I'll have someone send the file to you later. Please upload it as soon as possible. I'll also issue a notice to help promote it."
"Okay!"
When Su Peng heard that Honghuang would promote itself, he became more excited and quickly agreed.
…
Two hours later.
A new announcement appeared under the official account of Honghuang.
And only a very brief sentence.
＃What games should I play for the college entrance examination? Otherwise, I will be like him! ＃
Below the message, there was a screenshot and a video link, which immediately confused the players.
"ah??"
"What is this?"
A group of players stared blankly at this confusing sentence and the picture below.
All I saw on the picture was an anime character.
He was wearing a black robe, holding a black sword, and looking at the screen with a firm gaze.
Behind him was a strange building floating in the sky like a gyroscope.
Sword Art Online
Four large characters are frozen above the picture. The font is vigorous and powerful, with a hint of sharpness.
Until then.
The players who were familiar with Honghuang's nature finally reacted.
"Wow, Honghuang released an anime just to celebrate the college entrance examination?"
"It's actually a fucking anime! The link is even posted here!"
"What anime? That's a game CG!"
"Oh, yes, yes, can anime from prehistoric times be called anime?"
"What does the title mean? Will playing games make you like him?"
"This should be the protagonist of the anime."
"I want to see what kind of shit Hong Huang is doing next."
"This candidate accepts the challenge!"
The strange title and incomprehensible pictures actually aroused the curiosity of many players, and they clicked on the link to jump to Bilibili.
Even candidates who don't play games have heard the news. While preparing for the exam, they flock to Bilibili, wanting to see what this anime is all .
"Tsk, I don't believe this nonsense, don't try to trick me into reviewing!"
In a high school study room, students were eating lunch and took the opportunity of lunch break to open this animation on their tablets, which immediately attracted the attention of other students. They moved their stools over and watched the animation while eating.
"Sword Art Online? Is this the promotional CG for Honghuang's new game?"
"There is indeed a CG label below, it should be."
"They're using anime for promotion, could it be Eryou?"
"Just play it and you'll know."
"It's a pity that only one episode was updated, which is just enough to eat with rice."
As he spoke, he clicked on the screen and played it in full screen.
The crowd that was originally talking in low voices suddenly fell silent and stared at the screen intently.
Swish!
The light comes on.
The first thing that catches your eye is the familiar Honghuang logo icon.
Then it appeared in a cloud and dived downward quickly.
[2032]
The Birth of Virtual Games
[The world enters the virtual age]
As a few lines of text flashed by, the scene switched to a jungle.
Then we rushed out of the jungle and arrived above a lush forest.
A man and a horse stood on the cliff, looking at a giant island floating in the air in the distance.
The grand background music stops abruptly here.
"It's actually a virtual game theme?"
Everyone couldn't help but be surprised.
They have all heard of this thing.
However, since it is difficult to achieve, the discussion on it has not been very high.
Just like space exploration, it is too far away from them and at most they only discuss it occasionally.
They didn't expect that Hong Huang would choose such a subject.
Just thinking about it.
The screen switches again.
Came to a city.
Countless people gathered in front of digital stores, making a lot of noise, as if they were queuing to buy something.
At the same time, a reporter's voice was heard.
【Everyone, let’s begin! 】
[This week's game information, first look at the streets now, what are they waiting for in such a long line? ]
[That’s right! It’s the Sword Art Online published by Honghuang! SAO for short! ]
[It is said that the person in front has been... since 3 days ago]
No one listened to the rest of the broadcast because they all laughed out loud when they heard about the release of Honghuang.
