Chapter 197 Whoever is younger will be embarrassed
Juying Branch, in the meeting room.
A group of senior executives gathered together.
"Mr. Carter, the popularity of Honghuang Studio's promotional video is almost catching up with our annual exclusive. Are you sure you don't need to take any action?"
Weimer, who had received Chen Lin before, took the report and spoke to the director sitting in the first seat.
Just now.
He also received news that the Honghuang promotional TV series was going online.
He originally thought that it would not have much impact on their project, but when he received reports from his subordinates, he found that the discussion popularity of "Westworld" had actually surpassed theirs.
Even on major video sites, the number of videos related to their annual exclusives has decreased significantly, and all of them have turned into discussions about this TV series and the new Honghuang game.
Honghuang hasn’t even released the game content!
"Mr. Wei, as a person working in the gaming industry, you should know that high publicity doesn't mean anything. Otherwise, you can just spend money on publicity. What kind of game do you need to make?"
Director Carter, who was sitting in the first seat, spoke slowly in fairly standard Chinese, not caring too much about the matter.
Seeing Weimer so anxious, other senior executives also looked at him with an expression that said you are too young.
"Weimer, I know you're doing this for the good of the company, but don't forget that this time we're teaming up with JuQing. You don't think you'll lose to a game studio, do you?"
“Promotion and marketing are important, but as an annual exclusive, the quality of the game is our top priority right now. We just need to maintain the current popularity.”
"It's not like you to be so anxious about a game you don't even know what it is."
For them, the four words "super-strong production" alone are enough to replace any publicity.
After all, the company's reputation is there, and even if they don't promote it specifically, major gaming media will help promote it.
This is the influence of international giants.
What's more, they own Xbox, one of the three major console platforms. When the game is launched, they can directly promote it on all platforms and easily become the blockbuster of the year.
It is not in the same dimension as the prehistoric world.
All they need to pay attention to now are the other two competing platforms. A single gaming company will not have much impact on them.
"this……"
Weimer opened his mouth and wanted to say something.
But if you think about it carefully, with the strength of their two families, it seems that there is really no possibility of losing, so in the end they can only remain silent.
"alright."
At this time, Carter spoke again: "What Mr. Wei said makes sense. Although it is not a threat to us, it will still affect the company's reputation if the popularity is suppressed. Send someone to contact Juqing immediately and ask them to broadcast more new game content. The meeting is adjourned."
After saying that, he stood up and left.
This impromptu meeting, which was convened because of the sudden rise of Honghuang, ended.
…
Two hours later.
A piece of breaking news swept the entire gaming community.
JuQing will conduct the first public trial of the new game in three days!
"Oh my god! Public trial?"
"Have you already made a trial version so soon?"
"It turns out that the strength of big companies is different."
"Wait, three days later, isn't that the day when Dongshanju Jiansan will be back online?"
"Hiss! It's true!"
"Are you preparing to attack Dongshanju?"
No one expected that if Juqing didn't take action, it would have directly targeted the day when Jiansan was launched.
It was obvious that he was heading for Dongshanju.
They could even imagine what the situation would be like when the entire Internet was filled with news about JuQing’s new game trial on the day the Dongshanju game was launched.
I'm afraid that all the publicity and promotion resources invested by Dongshanju will be wasted, which will seriously affect the online rate of their game.
It's simply murderous and heartbreaking!
The senior management of Dongshanju who received the news were also somewhat caught off guard and immediately held an emergency meeting to discuss countermeasures.
But with their current strength, how could they possibly defeat the giant?
Unless the release date is postponed, the game's launch date will be delayed.
Once they do this, it will undoubtedly announce to the outside world that they are cowardly, and they are afraid that all players will look down on them.
Therefore, the only thing they can do is to keep the plan unchanged, intensify publicity efforts, and fight to the end with the giant!
"What a great move! It's obvious that JuQing knew that we couldn't change the date, so they chose this day to hold the public trial."
In the conference room, Zheng Qian said with a gloomy face.
They are now counting on this remastered game to attract more players.
The emergence of Juqing undoubtedly disrupted their plans.
Although it won't defeat them, it will definitely have an impact on the game's online rate that day.
Once you don’t do well on the first day, it will be even harder to come back to it later.
No wonder he looked so unhappy.
"Look! Hong Huang has also released new news!"
Suddenly, an exclamation interrupted their discussion.
A senior executive who was watching the developments online suddenly looked up with a look of surprise on his face.
Zheng Qian and others were shocked when they heard this and quickly picked up their phones to check the message.
Sure enough, I saw a newly issued announcement below the official account of Honghuang.
[The action-adventure open-world game "Red Dead Redemption" will be open for trial play in three days, and several well-known game anchors will be invited to participate. Come and experience the most realistic Western world with us! ]
quiet.
The entire gaming community was in complete silence.
After seeing this sudden news, the players who were originally discussing Juqing and Dongshanju all had strange expressions.
On purpose!
This is definitely intentional!
If you say.
The previous two times that Honghuang collided with Juqing and released news were coincidences.
Then this announcement is definitely aimed at Juqing, or in other words, Juying!
You try it out when others are trying it out, and on the same day.
This is no longer just a coincidence; it is mixed with a bit of personal emotion.
"Hahaha, I knew Hong Huang would appear."
"Sure enough, the prehistoric times are late but they are here."
"This is going to be a complete fight with the Shuangju family."
"It's actually an open world game too. Is Honghuang planning to make a big move?"
"After holding back for so long, I'm finally ready to release some news about the new game."
"And it's a Westworld-themed TV show. I'm well prepared for it."
This time the players really couldn't hold it anymore.
Although there is no mention of any word related to "huge hardness" in Honghuang's words, Sima Zhao's intention is known to everyone, and everyone knows what they are up to.
I just didn't expect them to be so tough. They actually challenged the big manufacturers three times in a row, as if they were determined to fight to the end.
Aren’t they worried about being beaten by the giant’s new game?
There is no harm without comparison.
Even if it is just a trial version, if the quality and gameplay are too poor, it will be ridiculed and may even affect its reputation.
In the eyes of players and manufacturers.
Honghuang is undoubtedly taking a gamble this time.
He wanted to use this method to regain the face he had lost.
But the problem is.
On the other side is a well-known domestic giant, and there is also strong technical support.
The annual exclusive masterpiece prepared by the two companies for the platform cannot be too bad.
"Should we follow?"
One of the senior executives of Dongshanju asked.
"and!"
Zheng Qian hesitated for only a moment, then nodded suddenly: "We can't quit at this time when the prehistoric giant is facing us, otherwise what will the players think of us?"
"Indeed, regardless of whether it will have an impact on our reputation, the current exaggerated level of discussion may not be without benefits to us ."
Although the competition between the two companies will attract a lot of attention.
But it’s very hot!
Even if they only get a part of it, it will be much higher than their expectations, and they can also cooperate with Honghuang to deal with the giant.
That way even if you lose then.
It won’t be a bad loss.
After all, their opponents are the two giants.
"Okay, I'll notify the publicity department right away and ask them to increase their resources!"
"Then I'll contact Honghuang and talk to them first."
After this battle, they are now on the same side as Honghuang, so naturally they have to make preparations first.
The people in the conference room left in a hurry after a few brief instructions and began to make intensive arrangements.
…
In a blink of an eye.
Three days passed.
As players were counting the days in anticipation, the day for the trial of the new game Honghuang Juqing and the re-launch of Dongshanju's reset online game finally arrived.
Because it happened to be the weekend, many people flocked into the official live broadcast room early in the morning, and the scene was very lively.
"Damn! The two families are trying it out at the same time. Do you think I can clone myself?"
"I'll just open both pages and read them together!"
“Congratulations to the streamer for doubling his followers, because we are all cracked up.”
"This is incredible! Even the timing is right. This is going to be a head-on confrontation."
"It's not scary to be naked, but it's embarrassing for those who are younger."
"It seems that both companies are very confident in their own games."
"Come on, more. I love watching this kind of fun."
This day.
Many players have mastered the art of watching live broadcasts in split screen.
Since both companies were trying it out at the same time, they simply opened both live broadcast rooms and divided them into the left and right sides to watch together.
By then, we will know who is better and who is worse at a glance.
There's a sense of excitement as if everyone is looking for trouble.
This interesting scene even attracted netizens outside the gaming circle, who were ready to join in the fun.
It hasn’t aired yet.
The popularity of the two official live broadcast rooms continued to soar, reaching more than three million at the same time, and continued to rise higher and higher.
The exaggerated momentum made Dousha management very happy, and they immediately added two server channels for live broadcast rooms, directly increasing the carrying capacity to more than 10 million.
"What's going on? The heat didn't even get rid of Honghuang?"
At the headquarters of JuQing Company, senior executives who were paying attention to the live broadcast trends frowned as they saw that the popularity of the two programs was not much different.
He didn't think that Dousha had given Honghuang a backdoor and secretly changed the popularity data.
Because those guys at Fighting Shark are very smart.
After learning that both companies were going to conduct public trials at the same time, he directly adopted an attitude of fairness and impartiality, and it was obvious that he did not want to offend either side.
"Do you want me to contact Dousha's backend again?" asked an employee nearby.
"No need. The popularity of Honghuang is nothing more than that TV series. As long as it starts airing, players will naturally come to our side."
The man had a smile on his face, full of confidence.
Thanks to the "cooperation" between Honghuang and Dongshanju in the past few days, their game has become more discussed, and he doesn't have time to thank them enough.
But now.
It's time for the final harvest.
He wants to show all the players that their giant's position in the gaming industry cannot be shaken by just anyone!
The Honghuang Studio is just a stumbling block on their ladder to heaven and is not a cause for concern at all.
"Okay, there are still two minutes left. Notify them and get ready to start the broadcast."
"receive!"
As the responses came one after another, the time finally came to 10 o'clock in the morning.
The two live broadcast rooms, which were originally dim, suddenly lit up at the same time, as if they had made an appointment.
"It's on! The live broadcast has begun!"
"It's finally here after waiting for so long, looking forward to it!"
"Place your bets, place your bets. Whichever game wins today, one fish ball for one bet!"
“The requirements are not high, as long as there is a game that I can play.”
"I heard that both companies have invited guest hosts this time. I wonder who it will be."
At this moment, the popularity of the two live broadcast rooms has soared to over 5 million.
At the moment the broadcast started, the overwhelming barrage of comments even caused the live broadcast room to freeze.
Immediately following.
Two gaming studios decorated with a very atmospheric feel came into view, shocking everyone in the live broadcast room.
Because at first glance, they could see the different styles of the two games.
On Juqing's side, whether it's the posters on the wall, the character portraits standing next to it, or the ornaments on the table and sofa, there is a strong fantasy style.
You can tell at first glance that it is a fantasy adventure game.
As for Honghuang, it was a pleasant surprise to the audience.
Because the layout of the entire scene was actually built according to the tavern in the TV series "Westworld"!
Even the decorations are various ornaments with a simple texture, and familiar music tunes echo in my ears.
Several figures dressed in cowboy costumes sat around the wine table with a virtual stove burning next to them.
It makes them feel as if they are in the Westworld!