Chapter 188: Big Store Bullies Customers
Juying and Ren Tiandi are openly recruiting for anniversary exclusives!
Early in the morning.
A piece of breaking news, like a flash flood or tsunami, swept through the entire gaming community.
Just as Chen Lin and his team had found out in advance.
Within just a few days, the Chinese branches of Juying and Nintendo successively issued announcements, inviting open bids from game manufacturers to decide the number of exclusive games of the year.
For a time, all major manufacturers were in a panic.
Even the gaming community was in shock.
"It's understandable that they're super hard, after all, they were the last to enter the market. Doesn't Ren Tiandi have a lot of game IPs that can be used?"
"You don't understand this, do you? Ren Tiandi's game style is mainly casual, and this time they probably want to develop in other directions."
"The fight has started! I didn't expect there would be such a big melon this year."
“I don’t know which company will win the bid in the end. There are many manufacturers in China that are developing blockbuster games, right?”
With capital entering the gaming market, major game manufacturers have recently been working hard to develop new games.
News about various 3A masterpieces comes one after another, making players overwhelmed.
The battle among the three major console manufacturers will undoubtedly intensify the competition among manufacturers, all of which want to grab this precious spot.
Or say.
I want to get the opportunity to cooperate with the Big Three.
"I don't know if Hong Huang will compete for this spot."
In the live broadcast room, Lao E was also discussing the news with the audience.
Although he doesn't play many side-scrolling fighting games, he has been paying attention to the developments of Honghuang recently and even tried out the newly released "Yu-Gi-Oh!"
"Isn't that a bit difficult? I heard that the first thing that Juying would do is to talk to the big manufacturers."
"As for Ren Tiandi, I feel like it doesn't quite match the game style of Honghuang."
"The blockbuster of the year requires a certain size of the manufacturer, otherwise it can't live up to the title. It's not just about having a good game."
"It doesn't matter. As long as the game is fun, who cares if you have an exclusive license or not."
The audience expressed their opinions one after another, all of them with an attitude of sitting back and watching the show without minding any trouble.
Anyway, what they care about most is the quality of the game, and nothing else matters to them.
"Brothers, I received inside information that Honghuang has sent senior executives to the Chinese branches of Juying and Rentiandi to discuss exclusivity!"
Suddenly, a barrage of comments flashed across the live broadcast room, interrupting their discussion.
Old E's eyes lit up in front of the camera: "Are you sure? Hong Huang really sent someone?"
This is good news.
Since Honghuang is interested in this, it means that they also have a stand-alone masterpiece under development, which makes him look forward to it.
After all, Honghuang has been working on online games and card games that he doesn't like to play very much recently, and hasn't released any other stand-alone games for a long time.
…
Just as players expected.
At this time, Honghuang's troops had been divided into two groups.
Chen Lin and Lao Song rushed to Juying and Rentiandi branches respectively to discuss the annual exclusive matters.
Lao Li was stationed in the studio and was responsible for receiving them.
"Excuse me, are you the representative of Honghuang Studio that I made an appointment with before, Mr. Chen?"
At the Juying branch company, a secretary holding documents came to Chen Lin.
"Yes, that's me." Chen Lin replied calmly.
"Please follow me. I will take you to the reception room first."
With that, the secretary turned around and led the way.
Chen Lin followed her into the company, looking at the spacious office area, and couldn't help but feel emotional.
This giant is indeed wealthy and powerful. The area of its office area alone is several times that of their studio.
And it is decorated very luxuriously.
You can tell at a glance that it is a large international company.
soon.
They walked through the office area and came into the reception room.
What surprised Chen Lin was that people from several companies were already sitting in the reception room, talking in low voices.
"Eh? Mr. Chen, you are here too?"
At this moment, a familiar shout interrupted his thoughts.
Following the sound, I found that Xu Ning, the leader of Dongshanju who I had met at the exhibition before, was also among them.
"You are here too, what a coincidence."
Chen Lin nodded to the secretary and walked towards the empty seat next to Xu Ning.
It was not until then that he noticed that Xu Ning was following a gentle man wearing glasses.
"Let me introduce you. This is our boss, Mr. Zheng Qian. Boss, he is Mr. Honghuang Chen that I told you about."
Xu Ning quickly stood up and introduced the two people to each other.
Zheng Qian, who was looking at Chen Lin, couldn't help but look surprised when he heard this.
"So you are Mr. Chen who helped us a lot last time. Nice to meet you."
He smiled very sincerely and did not look down on Chen Lin just because he looked young.
Because the design plan that Chen Lin had given them before did help them overcome a major difficulty.
In addition, Honghuang's performance at the exhibition surpassed that of other big manufacturers, which made him pay more attention to Honghuang.
"No, no, I just happened to be able to help."
Chen Lin sat down next to the two of them and looked around curiously: "Boss Zheng is here to discuss the annual exclusive, right?"
"Of course, but it looks like our trip will be in vain."
Zheng Qian looked around with an awkward smile.
He basically knew all these people, and none of them was weaker than Dongshanju, and there were even several well-known large companies.
Now that Honghuang has arrived and is in the limelight, they can probably only watch the fun from the sidelines.
I might as well just give in and start a casual chat with Chen Lin to improve the relationship between the two studios and talk about the future direction of the industry.
More than ten minutes later.
The secretary appeared again and led Chen Lin into a meeting room, where he finally met several powerful executives who were responsible for connecting with him.
"Mr. Chen, right? Please take a seat."
Seeing him come in, the man sitting opposite him waved his hand.
There was a glimmer of surprise in the eyes of the other people, as if they had not expected him to be so young.
"Thank you very much."
Chen Lin sat opposite and looked straight at them.
Maybe it’s because there are too many companies to talk to.
The few of them didn't waste any words and got straight to the point: " Mr. Chen Lin, I wonder what kind of games your studio can provide for us to cooperate with?"
"What are your requirements for the game?" Chen Lin asked back.
“The subject matter is not limited, but it is best to be a popular category, and it must reach 3A level and have independent production capabilities.”
"I'm sorry if I'm a bit blunt. As far as I know, your studio already has many games. If you develop another AAA masterpiece, will there be a shortage of manpower and the game will not be released normally, or will production be hindered?"
They did not doubt Honghuang's ability, after all, they had several games on the table, but they were worried about whether they could complete the games before next year.
This is why they prefer large companies.
Big factories don’t have much else, but at least they have enough manpower and resources to ensure the progress of the project.
"Don't worry about that. We are absolutely capable of completing this game now. This is our preliminary game plan. You can take a look at it first."
As he spoke, Chen Lin handed over the information he had prepared long ago.
This records the production direction and theme of their new game, as well as some gameplay designs.
A few people took the information with doubts and were immediately attracted by the name on the cover.
“Red Dead Redemption?”
"It's rare to see a film based on the Westworld background."
"It is indeed rare, so we have to consider the market reaction."
"This design... may be a bit difficult to make."
Several people were flipping through the book and discussing in low voices.
The topic mainly revolves around the subject matter and production difficulty, which is a bit confusing.
We discussed it for a long time.
Then he looked up at Chen Lin again.
"Mr. Chen, your proposal is very good, but we can't make a decision right away. We need the director to review it in person."
"How long will it take?"
"We are not sure about this either. We need to ask the director first. We will submit the information now and notify you as soon as possible."
"Well, it better be quick."
Of course Chen Lin knew that this was just an excuse.
It’s simply because there are too many competitors, and they need time to weigh the pros and cons and want to look at the games from all manufacturers before making a decision.
After chatting about some issues related to game production, he left some information and slowly stood up.
Leave here and go back to the reception room.
Zheng Qian and the other man, who had just finished their conversation, saw this and immediately came forward to inquire about the situation.
"Just like you, I have to wait for the decision from the higher-ups."
Chen Lin didn't say much. After all, he was not sure that Juying would choose his game.
I can take this opportunity to contact Lao Song and ask about the situation.
Thinking of this, he and Zheng Qian returned to their seats and sent a message to Lao Song while waiting patiently.
However.
To everyone's surprise.
I waited from morning till noon, but didn't get any firm reply.
Instead, the Juying employees outside got up and left their workstations to eat lunch outside.
Even the lights around the room went out.
See this situation.
Representatives from other small factories who had been waiting for the whole morning like them gradually realized that something was wrong and their expressions turned grim.
Especially when they saw that the representatives of those big companies had been away for such a long time and had not returned, some people looked even more gloomy.
"We have been negotiating with those big manufacturers, but they have left us here and ignored us. Isn't this just bullying customers?"
"It's been a whole morning, so there should be a reply even if it's slow."
"If you don't like us, just say so. You made us wait so long!"
"Let's go!"
Amid the cursing, several representatives left in anger.
They are not fools because they can become representatives of the company. They can naturally see Juying’s attitude towards them.
If I continue to stay here and wait, I'd be a fool.
Even Zheng Qian, who was a relatively Buddhist person, looked unhappy at this moment.
Although they are not well-known companies, they still have a lot of say in the domestic fantasy and female markets.
But now he is being treated so coldly, and left here for such a long time without even a greeting.
Do you really think they are made of clay?
"Mr. Zheng, Mr. Chen."
At this time, Xu Ning, who had gone to the bathroom, ran back and came up to the two of them with a frown on his face. "I just accidentally went to the wrong place and saw the top executives of Juying and the representatives of several large companies discussing something in the office. They seemed to be discussing game cooperation."
"Are you sure?" Zheng Qian asked.
"Sure. I know those senior executives. They were recently transferred here and probably don't know much about the domestic market."
"Okay, let's go back."
Zheng Qian's voice was very calm, as if he was making some insignificant decision.
Then he looked at Chen Lin, full of regret: "Mr. Chen, we can only talk about this today. Let's get together again if there is a chance in the future."
The words were simple and there was no mention of anything serious .
"Well, we'll get together again when there's a chance."
Chen Lin nodded and glanced in the direction of the reception room: "It seems that they didn't intend to cooperate with our 'small factories' from the beginning. It's a pity that we didn't get what we wanted. I should go back."
The word "small factory" was spoken heavily in his mouth, and even Zheng Qian could feel the coldness in his words.
After hesitating for a moment, he couldn't help but ask, "What is Mr. Chen going to do?"
"What else can we do?" Chen Lin smiled.
"Since they don't think highly of our game, the worst that can happen is that we won't sell it on their platform. I want to see whether their annual exclusive will be more popular or our game will sell better."
hiss!
Zheng Qian took a breath when he heard this.
From the looks of it, it seems like they are planning to compete with the super-hardcore exclusive masterpiece of the year to compete for the super-hardcore market! ?
