Chapter 107: The real way to make money is to make players willing to pay

"Ouch--"
Gu Sheng leaned back on the sofa and let out a soft cry.
Little Nezha knows how to enjoy life.
Gu Sheng would sigh like this every time he sat on the sofa specially prepared for Little Nezha in the conference room.
The two entered the game, Shen Miaomiao started the food truck, and took Gu Sheng to start the second chapter of the game journey.
Strictly speaking, the second level is the real beginning of the game.
Because from here on, they will truly face increasingly complex recipes and more varied terrains.
Difficulties will come one after another.
They need to work together on the next journey, overcome difficulties, and improve their skills in order to finally defeat the greedy and powerful spaghetti monster.
The game begins.
Just like before, the two of them made the dishes with some difficulty, satisfying one order after another.
But today, Gu Sheng seemed a little out of shape.
Not only were there frequent mistakes, but several times the frying pan caught fire because he didn't pay attention to the cooking time, which almost brought the kitchen to an end of the world again.
There were even some low-level mistakes that even a rookie like Shen Miaomiao felt were outrageous. These were totally not the mistakes that a master player like Gu Sheng should make.
Noticed that Gu Sheng was not in good condition.
Finally, after Gu Sheng made another brain-sucking mistake, Shen Miaomiao paused the game.
"Old Gu,"
Shen Miaomiao pulled her long legs back from the conference table, crossed her legs, moved her buttocks, and turned her body towards Gu Sheng:
"What’s wrong with you?"
"I……"
Gu Sheng shrugged:
"I'm a little tired and not in a good state."
Damn, this sounds so weird.
Gu Sheng complained in his heart.
However, although this sounds extremely strange, the situation is indeed as he said.
The reason why he didn't play games with little Nezha these days was because he was too busy.
Busy with the game plan for Titanfall 2.
good.
Because of the popularity of Overcooked, just two days ago, Gu Sheng’s system emotion accumulation completed the task ahead of schedule and reached the million level.
So, he exchanged the core data of Titanfall 2 as soon as possible.
However, although redemption is simple, resetting it to a plan suitable for the somatosensory warehouse is not so easy.
Different from the three motion sensing cabin games launched by Golden Wind before.
This time, the focus of Titanfall is entirely on the plot, and it is a story game with a cinematic narrative.
Even though this is only a six-hour game, the magnitude of its copywriting and script is unmatched by any of the previous games.
The most important thing is that he has to do this alone.
"The early planning work for the Escort masterpiece is quite complicated,"
Gu Sheng said:
"I've been really busy these days and I'm a little dizzy."
oh?!
Upon hearing this, Shen Miaomiao became alert!
The Escort masterpiece is a key project, the top priority for the system to turn profit into loss, and it is also the work with the largest investment since the establishment of Golden Wind!
Originally, she was thinking of waiting until the project was officially launched to listen to Gu Sheng's plan in detail.
Unexpectedly, this kid actually worked hard on his own and started the preliminary planning work ahead of time without informing anyone!
"You actually secretly opened the book again, took the lead in working overtime, and encouraged unhealthy practices!"
Shen Miaomiao raised her foot and kicked Gu Sheng lightly, feeling grief-stricken:
"How can you get snack coins like this!"
"I can grab whatever I want without using snack coins,"
Gu Sheng chuckled and fell on the sofa:
"Besides, this project is too difficult. If I don't roll up my sleeves, I'm afraid I'll be beaten to death by the three axes."
"Is the situation so serious?!"
Upon hearing this!
Shen Miaomiao's eyes lit up!
Is there such a good thing?
Fortunately, Gu Sheng was lying on the sofa, otherwise he would definitely notice something when he saw Shen Miaomiao's bright eyes.
"You think,"
Gu Sheng raised his arms, put his hands behind his head, and looked at the ceiling:
"The Escort masterpiece is different from our previous works. It not only looks at the quality of the game core, but also the industrial technology level is an important evaluation criterion, or even one of the main criteria,"
"Our investment is limited, and the cost is there. We have to give up one of the industrial level and the volume of games. This is an objective fact and cannot be compensated."
"There is no choice for either me or Yiyou,"
"The full sensory assistance technology of Yiyoux2 must be reflected in the game,"
"We can't make a bunch of electronic garbage that is at the industrial level of the last century just to ensure the length of the game. Players will not buy it."
Oh no! Yes, brother! Yes!
Hear this.
Shen Miaomiao almost jumped up, and immediately wanted to say, "Why can't we make garbage and sell it to players?"
Isn’t it just what I want if no one buys it?
It’s best not to sell any!
In this way, two hundred million will become two billion!
Isn’t there a private luxury yacht here?
But when the words came to her lips, Shen Miaomiao swallowed them back.
No, this was too outrageous and she couldn't say it.
Not to mention that Lao Gu would be suspicious, even if we take a step back and assume that Lao Gu does not suspect his own system, he will not agree to such an outrageous request.
You must know!
One of the requirements for launching the Shen Miaomiao system is that the project must be subjectively agreed upon by the manager and initiated by the manager.
Gu Sheng said that this project is not good, so this project is a pure loss and there is not a penny of rebate.
Again, Lao Gu is not a puppet of her system.
On the contrary, Lao Gu is the real controller of her system.
Thinking of this, Shen Miaomiao sighed secretly and shook her head regretfully: "So what?"
"so?"
Gu Sheng sighed:
"So in order to reach the industrial standard of escort masterpieces, we can only reduce the size of the game and shorten the game time..."
"oh--"
Shen Miaomiao nodded and understood:
"It's short of a pound."
"Tsk!" Gu Sheng smacked his lips: "What...what are you talking about...this is so unpleasant..."
Ha ha!
He was anxious, he was anxious!
Shen Miaomiao's big eyes were curved like crescent moons, revealing a funny and mean expression:
"You're such a supernova, huh? Have you learned to cheat on weight? The mooncake gift box worth 280 yuan is just a gift box, but there are only two mooncakes in it, right?"
"I..." Gu Sheng opened his mouth, wanting to refute, but didn't know how to say it.
I am speechless.
Because what Shen Miaomiao said is exactly the biggest pain point of this project!
original!
Gu Sheng’s idea is good. The Titanfall 2 project has both a storyline and multiplayer combat.
Although multiplayer battles, due to their extremely high operability, will lead to serious polarization of players' skills, thus shortening the life of the game, its influence is far less than that of the plot.
But at least it has.
With multiple players, it can be considered a complete game and can compete with Xun Teng's Three Axes.
After exchanging the core data, Gu Sheng made a simple budget estimate and found that it was not the case at all!
The funding budget of less than 200 million can only support him to do the single part well!
If you want to do more people, there are two ways:
Or, let the new generation of holistic sensory technology be scaled down, and the game's holistic sensory feedback be made like that of PUBG, but just stop there.
Alternatively, increase the budget, step up cost investment, borrow from a bank or accept dividend investment.
Obviously!
Neither of these two options is practical for Golden Wind!
Gu Sheng could not accept a work that could be perfect, but due to insufficient budget, it resulted in flawed plot performance, poor performances by many people, and a work that was unsatisfactory on both ends.
And Shen Miaomiao never accepts any third-party investment.
So!
Gu Sheng had no choice but to reluctantly give up and temporarily cut off many people to save one, so that the single-player plot could be fully expressed.
But in this case, a new problem arises, which is what Shen Miaomiao just raised -
Short of weight.
An escort masterpiece!
With only a single-player storyline of about six hours, it will surely be criticized a lot!
So these days, Gu Sheng has been troubled by this matter.
In fact, this problem is easy to solve.
Just lower the price.
Generally speaking, the price of Escort masterpieces is between 198-568, and Titanfall is sold for 98, or 68.
High costs and low prices will extend the profit cycle and it will no longer be possible to recover the investment and start making a profit in one or two weeks as before.
But at least the reputation will not collapse, it will not cause dissatisfaction among players, and it will always be able to make money.
But the problem is that we can’t just reduce the price of our masterpieces!
198-568 is the default standard within the industry.
It can be higher than this price, but it cannot be lower than 198. If it is lower, you can’t be considered an escort masterpiece, and the developer of the somatosensory cabin will not agree.
That's it!
“An awkward situation occurred.”
Gu Sheng shrugged.
Shen Miaomiao gave a thumbs up:
"We want players to spend 198 yuan for a blockbuster game to buy a game with only six hours of gameplay."
Wow! I miss the hall!
Shen Miaomiao almost laughed out loud.
You will make money!
What are other people's games like?
Complete story and online! Rich battle modes! Excellent graphics and replayable game content!
What are the games like in our house?
Let players spend two hundred dollars to watch a movie.
Disposable.
Some people may say that in the current movie market, an electronic ticket for a movie in the motion sensing cabin costs seventy, eighty or even hundreds of dollars.
In comparison, it seems that spending two hundred dollars for a six-hour game is nothing.
However, don't forget that there is horizontal comparison in the gaming industry.
Other people's games are large in quantity and high in quality, but your game is short and small, so your market competitiveness is naturally poor.
What’s more, so far, there has never been any game on the market that can make players willingly pay to “watch a movie”!
Even Zhenting, a first-line manufacturer that has always been known for its excellent plots, will add a multiplayer mode to each of its works to extend the life of the game.
Are you just making a plot?
I'm afraid the players will be treated as treasures.
but!
The more this happened, the more satisfied Shen Miaomiao was!
They were already unable to withstand the three-pronged attack!
Now, Gu Sheng has automatically raised the difficulty to a higher level because of his attitude of striving for perfection!
Where can I find this great treasure that will cost you nothing?
Think of this!
Shen Miaomiao waved her hands and symbolically comforted Gu Sheng:
"Okay, don't worry about it. At worst, we can start over. I will find a way."
Of course she has a way.
The more losses she suffers, the more solutions she has.
Money!
If you lose one dollar, you will get ten dollars back. The golden wind will always stand firm.
"Besides, we have no choice but to do this,"
Shen Miaomiao said:
"Everyone wants to make the game perfect,"
"But the problem is that we don't have that much money. We are not on the same level as the three generals of Xun Teng."
"So, I believe that both players and art gamers can understand,"
"At worst—"
Speaking of this.
Shen Miaomiao paused.
Eye roll:
"At worst, we can just release a second part later! Or, in your professional terms, release a supplementary pack, called DLC, right? Then we can sell it at a lower price, as a way of giving back to the players."
This way we can start another project!
Shen Miaomiao secretly praised herself for being smart.
The original film had a bad reputation, and yet they released a sequel to continue making money.
My goodness, it’s even worse. If someone really buys it, I must take out a part of the rebate, all the golden chips, to give to those idiots to cure their brains.
Of course!
That’s what Shen Miaomiao said.
She knows.
Lao Gu has always been very accurate in his control over the gaming market, at least much better than I am.
Even a layman like her could see that this idiotic trick was bound to fail.
I guess Lao Gu...
"Oh shit? Good idea?!" Gu Sheng snapped his fingers and looked up at Shen Miaomiao.
Oh wow?!
Shen Miaomiao widened her eyes and uttered the same exclamation in her heart.
Getting better!
My director has become cerebral palsy!
"ah?"
The turning angle was so large that Shen Miaomiao's waist was almost broken:
"What's the good idea?"
"Release DLC!" Gu Sheng pointed at Shen Miaomiao: "Although you don't know much about the game industry, this doesn't prevent you from being a little genius."
Are you talking about me?
Shen Miaomiao followed the direction of Gu Sheng's finger, looked down at herself, twisted her body, and found that Gu Sheng's fingertips were following her. Only then did she confirm that he was talking about her.
"I just... said that casually..."
Shen Miaomiao touched her mouth, feeling somewhat at a loss:
"Are you... some new type of sarcasm? Sorry, I don't get it."
"Tsk, be more confident,"
Gu Sheng sat up and patted Shen Miaomiao's shoulder gently:
"I'm not being sarcastic, your idea just now is really good."
"We could have just left this project as is,"
"After that, we put Easter eggs in the game to introduce additional content to the game,"
"First, give the players a big picture."
"We will make additional supplements later when we have capital inflow."
"Also, in order to give back to the game's insufficient volume,"
“ We without increasing the price, and will sell it to players at a very low price,”
“In this way, both the main game and the supplementary content will receive positive reviews from players.”
"What do you think?"
hiss--!!!
After hearing what Gu Sheng said, Shen Miaomiao felt a sense of clarity, rising from the soles of her feet all the way to the ceiling!
"I think it was the right decision for Golden Wind to appoint you as the director and the soul of the company!"
Shen Miaomiao was so excited!
Oh, Heaven and Earth, fifty manifestations!
Gu Sheng's money-making brain actually one day became in sync with my thoughts!
He actually agreed to a plan that made things even worse!
They even proactively proposed price cuts, making it more difficult for funds to flow back!
The iron tree blooms!
This is going to make you lose everything!
Shen Miaomiao was very relieved!
"In fact, if it were me, I would even choose to make the supplementary content free, because it should have been part of the game, but because of our lack of strength, we forced them to be split into two parts."
As she spoke, Shen Miaomiao acted as if she was guilty, and sighed:
"Of course, you are thinking about the company and want to make a profit for the company. I can understand that."
In fact, Shen Miaomiao was a little too demanding.
She even wanted to trick Gu Sheng into creating a completely free project.
No profit at all!
Until then!
The more you invest, the more you will get in return!
She no longer has to look at the sales data and the number of players anxiously, and live in fear every day as if she is waiting for judgment!
but!
Shen Miaomiao also knew that she was somewhat wishful thinking.
If Gu Sheng could agree to make free games, she would have done it long ago. Why would she repeatedly test the bottom line of the system and set the price of Golden Wind's previous games at the lowest in the industry?
However!
Magical things often happen unexpectedly.
"You really think so? Okay!"
But see!
At this moment, Gu Sheng's eyes were shining, and his mood was even higher than before!
Without a doubt!
Little Nezha's proposal to add additional content to the game is like saving a collapsing building.
Gu Sheng has already thought of how to save this game, whose reputation is already shaky before it is even released.
He wanted to do it all in one go, taking advantage of the popularity of Titanfall to add that game, which had both a huge reputation and a huge number of players, as a large DLC into the game.
certainly!
Regarding this large DLC, Gu Sheng's original idea was to make it free.
However, he thought that this would definitely be a little difficult for little Nezha to accept.
After all, if that super large DLC is really developed, the investment will definitely be huge.
Nezha is generous, but he shouldn't be so generous as to give a DLC that was developed with great difficulty and huge amount of money to players for free.
Therefore, he chose a more compromising method, which was to lower the price of the super DLC as much as possible, as an explanation to little Nezha.
But he never expected it!
Little Nezha is so enlightened that he actually asked for it to be free to give back to the players!
Gu Sheng was shocked!
Oh Heaven and Earth, the God of Wealth has appeared!
Little Nezha, the hands-off boss, actually one day found his thoughts in sync with mine!
She actually agreed to the plan to add icing on the cake!
They even offer it for free to help the game gain stronger word-of-mouth influence!
That's the case!
"Don't worry,"
Gu Sheng nodded solemnly to Shen Miaomiao:
“Although our DLC will be available for free, I will definitely find a way to make it bring the value it deserves to the company!”
Oh shit, you are such a boaster.
Shen Miaomiao sneered in her heart.
free!
Free!
A free game, what can you earn?
"You're going to release the Fire Kirin?"
Shen Miaomiao joked.
It's not that she doesn't know that free games can make money, and sometimes they can even cost more than paid games.
However, she did not believe that Gu Sheng would give up his pride and choose to learn from Xun Teng, organizing special game lotteries and selling game attributes to cheat people into spending money.
Gu Sheng also shook his head as expected:
"It's too low-level. The real way to make money is to make players willingly pay money without being threatened."

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