Volume 5 2013 Chapter 991: People in the Storm
However, this intensifying sexy storm does not affect everyone.
Not all idols need to follow trends.
Some idols are trends themselves.
On February 27, 2014, 2NE1 released their second full album "CRUSH" and the title song "COME BACK HOME".
This song, which combines reggae and hip-hop, is typical 2NE1 style from the very beginning.
This girl group, which was once as famous as Girls' Generation, has had its own style since its debut and is very unique.
It’s not that they can’t be sexy, it’s just that they can’t be sexy like other girl groups just to cater to the market.
This time, 2NE1 once again used their impeccable strength to tell everyone why they are the top girl group.
"Inkigayo" ranked first once, "M! Countdown" won the championship for two consecutive times, "Music Core" ranked second, and "Music Bank" and "Show Champion" ranked third.
This result does not seem to be very impressive for a top girl group like 2NE1, and the reason is very simple.
They bumped into Girls' Generation.
A super girl group that has never appeared in South Korean history.
After going to the Blue House and being printed on stamps, Girls' Generation set another record beyond the scope of idols in 2014.
On February 10, 2014, Girls' Generation supported the national representatives participating in the Sochi Winter Olympics and filmed 60 versions of the video.
On February 23, footage from Girls' Generation's concert appeared in an eight-minute video presentation of the closing ceremony of the Winter Olympics in Pyeongchang, South Korea.
They have completely become South Korea's national business card and an irreplaceable symbol for the country to present itself to the outside world.
Such a girl group has completely surpassed the idol level, so Girls' Generation's comeback naturally does not need to follow any sexy trends.
They are the trend themselves.
On February 24, Girls' Generation released the audio of their fourth mini album "Mr.Mr."
On February 27, the fourth mini album "Mr.Mr." was released, topping the iTunes charts in 12 countries and regions.
On March 3, South Korea's KBS TV station's "9 o'clock News" broadcast the response to Girls' Generation's comeback album outside of Korea and interviewed member Lee Sunkyu.
On March 13, "Mr.Mr." won first place in M! Countdown, becoming the second full score since the launch of MCD.
In this comeback, Girls' Generation won a total of 9 first places, including two each in "Inkigayo", "M! Countdown", "Music Core" and "Show Champion", and one in "Music Bank".
To be honest, this song actually has some sexy elements, with red lips, heavy makeup, nurse uniforms, suits and so on.
But the sexiness of Girls' Generation is different from that of others. Even when they show their sexy charm, they have an aura of "no one else can match them better than them".
This song is an R&B electronic dance music, and Girls' Generation performed it very coolly, especially the break in the middle of the dance, which completely brought out the cool and unrestrained style that is usually only seen in boy bands.
It can be said that this song of Girls' Generation is also very sexy, but unlike the seductive and alluring sexiness of other groups, Girls' Generation's sexiness is very cool and cool, without any feeling of flattering.
This is their unique charm.
No one can match it.
In Yi Haoyan's opinion, the song "Mr.Mr." is a rare good song by Girls' Generation in recent years and is very suitable for them.
In addition to Girls' Generation and 2NE1, South Korea's top girl group also includes Kara.
But this year Kara has fallen behind.
On January 16, 2014, Kara member Nicole Jung's contract with her agency DSP expired and she chose to leave the group.
For an idol group, member changes are a huge blow, especially for a group as famous as Kara.
In fact, this is not surprising. DSP has been plagued by internal strife for many years. Although the company is still strong, its management is a mess. There were many accidental factors in Kara's popularity, and it was mainly due to the explosion of the Japanese market. Kara is blessed by God to be able to reach where she is today.
Furthermore, this year marks Kara's seventh year since their debut, so in terms of the longevity of their career, it's time.
Nicole Jung's withdrawal means that Kara has officially begun to go downhill. This ill-fated girl group, which performed even better than Girls' Generation in the Japanese market, has finally come to an end.
In fact, it's not just Kara. Girls' Generation also debuted for seven years this year. However, judging from their recent comeback, it can be said that they are still at their peak, and no one can challenge their status.
Basically, as long as Girls' Generation is willing, they are irreplaceable in the Korean idol industry.
In addition to these veteran idols who are still as good as ever, there are also new generation singers who stand out in this sexy trend and are not disturbed by being themselves.
On February 7, 2014 , Sistar member Kang Ji-hyun and HIP-HOP singer Jung Ki-go formed a sub-team to collaborate on the single "some".
As a result, this delicate little love song sung by a man and a woman has carved out a path among a group of sexy girl groups and top idols such as 2NE1 and Girls' Generation. It not only topped the music charts for 41 consecutive days! It also won the first place in 11 music programs! More than Girls' Generation!
That’s amazing!
To be honest, Yi Haoyan didn't expect such an effect.
When he was planning Soyou's career path, he did think that this sister had a delicate voice suitable for singing lyrical songs, and the results of their first duet were also quite good. However, he never expected that this song "Some" would reach such a height. It can only be said that South Korean audiences may particularly prefer this kind of lyrical songs~
In any case, this is an unexpectedly good result, better than Hyolyn’s previous solo result!
This time, Soyou finally found her own development direction, and laid a solid foundation for her future personal development.
A song with this kind of achievement is destined to go down in the history of South Korean music. It is the first time that Soyou is recognized by everyone as a singer rather than a member of Sistar, and she feels extremely satisfied.
She even took the initiative to call Yi Haoyan to express her gratitude for the first time.
The elder sister who had always been rational, a little cool, and even been criticized by Yi Haoyan as having been a successful person, was at a loss on the phone and even spoke incoherently.
Yi Haoyan could understand.
Happiness comes too suddenly, making it hard to accept.
As someone who has always stood behind Hyolyn, Soyou has been a little depressed these years, just like a person who has been diving for too long and suddenly surfaces, breathes a breath of fresh air, and feels like he is alive again.
The world is so beautiful.
…
…
The world is a beautiful place, but it is not beautiful for everyone.
Successful people have their own happiness, but they are a minority after all.
The unknown people struggling in the idol circle are the ones who are mostly ignored.
To fans, it seems that the idols they meet are very glamorous and happy, busy with various stage returns and performances every day, and living under the spotlight every day.
In fact, this is an illusion.
Survivor bias.
Only the red ones will be seen.
But only a very few of them become famous, while most of them are not.
Unpopular idols have no chance of being seen or remembered, so idols in the entertainment industry are like icebergs, with the majority of them submerged under the sea and invisible.
Unfortunately, as a service industry, commercial idol is a meaningless profession if it is not seen.
So many groups try their best just to be seen.
Even if you try some very extreme methods.
In the spring of 2014, when Kara announced that its members had quit, 2NE1 and Girls' Generation returned one after another, and Soyou's development far exceeded expectations, it was a dazzling and lively situation.
A group struggling with the sexy storm has returned, surpassing all the news and firmly attracting the attention of Yi Haoyan and Kwon Eunbi.
Tian Yuli, a senior who has graduated for several years, suddenly became the focus of media attention in a very cruel way.
