Volume 4: The World of Great Conflict Chapter 0437 Still Evil
The TV was broadcasting a brand advertisement for Swallowtail Butterfly. Background music sounded and the outer scene of Buckingham Palace appeared. The sky was dark and a woman was walking with her head down on an empty aisle, as if she was looking for something.
At this moment, a white subtitle appeared: "Woman, what are you looking for?"
One and a half seconds later, the subtitles switched and four words with question marks appeared on the screen: "Freedom? Love? Confidence? Independence?"
The subtitles lasted for a little over a second before fading away. The picture brightened, and a ray of sunlight shone down from the upper left corner of the screen, hitting the woman's raised face. A smile appeared on the woman's cheeks, as if she had found the answer she was looking for.
The picture freezes on the woman's face, and then the picture switches, with the Swallowtail Butterfly logo appearing in the center of the screen, and a line of English appears below the logo: "Swallowtail Butterfly..."
"Have self-respect, be confident and love yourself. Women, be true to yourself! Adam, this advertisement is great. Has Swallowtail Butterfly released new summer models? Let's go check it out this weekend." After watching the advertisement, Catherine turned to Nan Yi and said, "Would you go with me?"
Nan Yi took a notepad from the table on the side, took out a pen and drew a bank card-sized square on it, wrote the three letters "VIP" in the upper left corner, drew a very abstract swallowtail butterfly logo in the center of the square, and wrote the name "Katherine Boleyn" in the lower right corner.
Nan Yi drew the lines of the square with his fingernails, then took the paper out of the notepad and tore off the VIP card he had drawn.
"Here you go. From now on, you are the supreme VIP of Swallowtail Butterfly. You can make a phone call to the store and ask them to send the clothes to you for selection." Nan Yi stuffed the piece of paper into Catherine's collar, patted her little face and said.
Seeing Nan Yi's actions, Catherine's face turned cold and she said angrily, "Adam, who do you think I am?" Then she took out the VIP card and threw it at Nan Yi's face, "Besides, you are using this to fool me. You have no sincerity at all."
"Just call, it works."
"Swallowtail butterflies are your property?"
"For now, yes."
" Why do you say 'for now'? It won't be yours soon?" Catherine asked.
“Well, I think I’ll sell it in the future.”
In the first two years after Swallowtail Butterfly was founded, Nan Yi actively participated in the affairs of Swallowtail Butterfly, but later on, he seldom participated. All the management was done by Zheng Wenqi. He just looked at the financial statements and occasionally visited the factory to show his concern.
It’s not that Nan Yi doesn’t care about his own industry, but he has no idea about building a luxury brand and can’t put forward any constructive development suggestions.
Judging from the current development trajectory of Swallowtail Butterfly, it is unlikely to grow into a first-tier luxury brand comparable to Louis Vuitton and Chanel. Instead, it is becoming more and more light luxury. The brands that compete with Swallowtail Butterfly are ZARA and HM, which is not what Nan Yi wants.
Last month, after reading the report of Swallowtail Butterfly, Nan Yi told Zheng Wenqi the expansion model of "Home of the Sea". Soon, Swallowtail Butterfly will adjust its development strategy and move towards rapid expansion.
Instead of developing its own flagship stores, it adopts a franchise model with no franchise fees. Franchisees only need to pay two hundred thousand US dollars to Swallowtail Butterfly.
The first 200,000 is the decoration fee. The franchisee gives the money to Swallowtail Butterfly, and then Swallowtail Butterfly's decoration team will be responsible for the decoration. Swallowtail Butterfly will try to make its profit in half of the 200,000.
The second 200,000 is the deposit for the clothing products. If the franchisee wants to withdraw one day, this money can be refunded.
It's really refundable, not just a scam.
However, for a formal large company, the process will be a bit more complicated and take a little longer. In about half a year, the money can be returned to the franchisee.
After the store is renovated, Swallowtail Butterfly will be responsible for the store's operation, product placement, staff recruitment, etc. To put it bluntly, the store is actually managed by Swallowtail Butterfly Company, and the franchisee is responsible for logistics, such as rent, water, electricity, property fees, and staff wages.
Then, about 45% of the daily turnover is directly distributed to franchisees, and Swallowtail Butterfly takes the remaining 55%. In this way, Swallowtail Butterfly's stores can expand rapidly without spending its own money.
Then on the upstream side, the Swallowtail Butterfly factory and the Swallowtail Butterfly brand will be separated and become two independent companies. Behind the Swallowtail Butterfly brand, there will be a small company with a registered capital of less than one million that will hold all of its shares. This is to ensure the safety of Nan's Investment in the event of the worst-case scenario.
It is obvious that Swallowtail Butterfly will definitely go public in the future. For this to happen, the equity must be clear. The spider-web-like multi-layer cross-holding model in which one shareholder is held one by one is definitely not suitable for Swallowtail Butterfly. Therefore, it is very important to set up a firewall.
When the Swallowtail Butterfly brand asked the Swallowtail Butterfly factory to produce its clothes, the contract between the two parties would not adopt the model of deposit + final payment, but the model of advance payment. The Swallowtail Butterfly brand would place a deposit with the Swallowtail Butterfly factory, and the amount of each order would not exceed the deposit. If it exceeded, an additional deposit would be required.
Then once the order is completed, the Swallowtail Butterfly brand needs to pay for the order immediately.
Simply put, this is another story of borrowing a chicken to lay eggs. The Swallowtail Butterfly Factory used the money and orders from the Swallowtail Butterfly brand to expand, and both parties realized the transfer of benefits.
This is the early stage. In the later stage, when the number of domestic garment factories increases and the private economy becomes more active, the Swallowtail Butterfly brand will definitely have introduced other shareholders. If other shareholders acquiesce to the abnormal cooperative relationship between the Swallowtail Butterfly brand and the Swallowtail Butterfly factory, then the relationship will continue; if they oppose, the Swallowtail Butterfly factory will withdraw from the upstream supply chain of the Swallowtail Butterfly brand.
Regardless of whether the Swallowtail Butterfly factory will withdraw, the Swallowtail Butterfly brand will integrate the clothing factories and make them its upstream suppliers. It will use long-term stable and large orders to kidnap the clothing factories without paying deposits, and the two parties will cooperate in a model of first delivery and then payment.
When a clothing factory delivers a batch of goods, the Swallowtail Butterfly brand will only pay 20% to 30% of the payment to the clothing factory. The rest will be settled after the batch of goods is sold. Well, the process still needs to be followed.
In this way, when this model is in operation, the Swallowtail Butterfly brand will hold a large amount of cash for a long time and continue to grow. With spare money in hand, of course, it will choose the most reliable way to increase its value and continue to make money.
What is the safest way to increase capital growth?
Of course, you would put your money in Nan Guo Bank and earn interest. Nan Guo Bank is the most trustworthy bank for users. It is still responsible after you leave the bank. Moreover, every employee has a regular position and there are no temporary workers.
All employee actions represent the bank, and there is no such thing as personal employee behavior.
The Swallowtail Butterfly brand will become a tool to help the Nan family make money quickly, and when this model shows signs of fatigue, it will be cashed out.
"From what I know, the swallowtail butterfly is doing well. Why are you thinking of selling it?"
"It's not just a sale. There are very complicated operations involved. Account name X, password 197706. If you want to buy clothes, just report this account name. There's $100,000 in it, and you can get a 30% discount."
“Not an unlimited card?”
"What are you thinking about? I recharged the $100,000 myself. If you want to use it, use it quickly. You don't know when it will expire."
"You go with me." Catherine pulled Nan Yi's arm, shook it, and said coquettishly.
"Okay, I'll go with you this weekend."
Baji, Catherine kissed Nan Yi on the face and wrapped her arms tighter around him.
…
After spending a night at Boleyn Castle, Nan Yi and Ueto Masami returned to Downton Abbey. On the way back, the two also went to the supermarket.
I first spent half an hour in the daily necessities area, and then in the food area.
The beef and chicken in the refrigerator were beautifully wrapped. They were not expensive. You could buy one for a few dozen pence. The price depended on the part of the meat. Nan Yi looked around but couldn't find any pork. He probably had to go to Juelu Street to buy it.
Vegetables are relatively expensive and there are not many varieties, basically just potatoes, broccoli, cabbage, and carrots.
There was not much room for selection. Nan Yi tried his best to pick those that did not look good and would take dozens of pounds of each item. Potatoes were okay to eat occasionally, but he couldn't stand eating them for every meal like the American people, and neither could his bodyguards.
The greens, like the meat, were beautifully presented, in keeping with their price.
When he walked to the special sale area, Nan Yi frowned, then laughed out loud. Carrots were on sale, the original price was 65 pence a pound, and the current price was 2 pounds 3 pounds.
"Ha, it turns out that the stories about the Eagles not being good at math are not exaggerated." Nan Yi watched the two people just take a bag of packaged goods, and saw the salesperson coming over to add goods. He complained, "Buying three pounds at a time, and it's 5 pence more expensive. It seems that these Eagles think they have found a bargain. I wonder if I can get the original price if I buy it by pound."
Nan Yi had heard many jokes about the fact that the American people were bad at math. He had been in London for so long, but he had not come into contact with many ordinary American people, so he had not really verified this statement.
Nan Yi put down the bag of carrots in his hand and continued to walk forward with empty hands. Behind him, Ueto Masami followed with a shopping cart. Some of the bodyguards also pushed shopping carts and dispersed to purchase the goods that needed to be purchased.
Suddenly, he stared at a man pushing a shopping cart, then walked up and said, "Excuse me, is this Mr. Tim Berners-Lee?"
"Yes, who are you?" Berners looked at Nan Yi and asked.
"Hello, Mr. Li, my name is Adam. I am very interested in the Enquire hypertext browser that you and Mr. Robert Cariou created. I believe it will be a great invention."
"Thank you." Berners first expressed his gratitude to Nan Yi for his affirmation, and then asked, "Are you a student majoring in computer science?"
"No, I'm just interested in the Internet, but I'm disgusted by its complicated connection methods and the relatively monotonous way of displaying information. I think hypertext can change its monotony and make the content presentation more diverse and easier to browse."
"Yes , I think hypertext can make information sharing more convenient. I will continue to study it and make it more powerful."
"Please work hard. If you need financial support, Mr. Li, you may call me and I can provide sponsorship." Nan Yi waved back and asked Ueto Masami to take a business card and hand it to Berners.
"I may disappoint you, but I have no intention of turning hypertext into a commercial product," Berners said after taking the business card and taking a look at it.
"It doesn't matter, I'm talking about sponsorship, not investment." Nan Yi spread his hands and said.
Nan Yi is a little dissatisfied with the current communication method. He doesn't mind promoting the development of the Internet and making it popular faster than the original trajectory.
Berners thanked him again, and Nan Yi gave in and quickly ended the conversation between the two. This was not the right occasion, and they could talk about it in detail when they met again.
After buying things in the supermarket, Nan Yi returned to Downton Abbey.
The lawn outside the manor has been mowed, and there is no trace of the mess left behind.
