Volume 3: Taking Roots 2016 Chapter 672: Even Butterflies Have Differences
As the first carnival that Shark Platform had high hopes for, Shark Platform, as the organizer, put a lot of thought into it and did a remarkable job.
In the increasingly competitive live streaming industry, this is also a bold attempt. This live streaming carnival format allows online anchors to take this opportunity to go offline and mingle with fans.
At the same time, it also provides countless fans with a chance to interact with the anchor in real time. For this kind of subculture, Chen Shijie, who is well versed in the operation, is obviously a leader.
After all, you have to know that the predecessor of the Shark platform was derived from the ACFun barrage website which mainly focuses on two-dimensional culture, commonly known as Station A.
Perhaps it was precisely because of the choice of development direction that A Station, an earlier two-dimensional website, missed the "pure land" of the two-dimensional world, thus giving B Station an opportunity to soar to the sky and become the orthodox two-dimensional world.
And based on his understanding of subculture, Chen Shijie undoubtedly has a better understanding of what the audience wants to see. Therefore, the Shark platform can always achieve unexpected success in operations and hit the user pain points.
The format of the carnival at hand is like an "idol meeting" for the live broadcast industry. Selling the new type of idol, the anchor, to the fan groups will also help improve fan stickiness and enhance the sense of belonging of platform users.
It can be said to kill two birds with one stone!
No wonder this carnival has been getting better and better, and has been held for several sessions, becoming an entertainment feast for the live broadcast industry, until...
While Zhou Dongsheng was joking with Principal Wang, he also shared his own opinions, just as a reference for Principal Wang.
After all, Principal Wang intends to emulate the Shark platform and organize an event like the Panda Carnival.
For followers, the fastest way to make progress is undoubtedly to follow the path opened up by industry pioneers. It may not necessarily be the most useful, but it is definitely the most efficient.
Of course, the disadvantage is that you will always be following behind others. Even if you have achieved a certain lead, you may lose the ability to take the lead and gradually be overtaken by others.
After all, not everyone can become Tengda.
Huang Haoze, on the other hand, was happily holding up a selfie stick, and was happily showing the interior of the carnival to the viewers in the live broadcast room, looking like he was enjoying it.
Zhou Dongsheng couldn't help but laugh. It has to be said that the charm of live streaming is indeed extraordinary. It can make a self-important rich second-generation like Huang Haoze immerse himself in "serving others" and gain a sense of vanity and accomplishment. This is also a major feature of live streaming.
In fact, with the popularity of outdoor live broadcasting, this fashionable and trendy way of playing is very popular among the second generation who have lost their worries since birth and are extremely spiritually empty...
It is indeed a great way to fill the gaps in life, so people flock to the live streaming platform, squeezing out this upward channel.
The group of people looked left and right as if they were visiting a temple fair, but as they walked around, they felt that something was clearly wrong.
After all, the three of them had no cover at all and wandered around the carnival openly. No matter whether they were the anchors or the audience who bought tickets to enter, they were basically the users at the forefront of the Internet wave.
For this group of people, they are basically not unfamiliar with Principal Wang and Zhou Dongsheng. After all, these two people are much more famous than their favorite anchors.
As more and more people recognized them, they couldn't help but follow them, paying attention to them with great curiosity, wanting to see how the two celebrities would play the carnival, or if there was anything different...
This kind of joy and curiosity of "encountering a celebrity by chance" is almost a true portrayal of the general public. After all, in our vast Chinese land, the probability of ordinary people meeting a celebrity is infinitely close to the chance of winning the lottery.
Unlike on Hong Kong Island where every inch of land is valuable, it is undoubtedly easier to meet Hong Kong stars while filming a movie or going shopping.
Gradually, a very funny scene appeared inside the Shark Carnival. Zhou Dongsheng and the other two in the middle were like real sharks, surrounded by a bunch of "sardines" in three layers inside and outside, keeping a distance from them.
The news that elite monsters spawned in this copy of the carnival not only spread throughout the entire carnival, but was also quickly spread online , who said that they had captured Principal Wang and Zhou Dongsheng alive on the spot.
Encountering a celebrity is such an interesting social currency that you certainly can’t waste. You have to spread it on the Internet to make it worthwhile.
After all, this kind of social currency is time-limited. Once the time has passed, it will no longer be so "valuable".
At the same time, many outdoor anchors who heard the news were like chicken blood, broadcasting the scenes of capturing Zhou Dongsheng and others alive to the audience in the live broadcast room in real time.
After all, these two people are real "hot search physiques" and walking traffic. There are only a few golden opportunities in life, so naturally they must seize them.
It was originally an offline meeting between the anchor and his fans, but with the interference of these two people, the situation was a little out of control for a while, and it almost became the main venue for their fans.
After all, no matter what the anchor is like, there are live broadcasts to watch every day, but these two are rare animals, and you may not be able to see them every day?
Who would go to the zoo to see animals they have never seen before? Who would want to see the poultry they raise? They are usually used as feed.
Principal Wang was not surprised by this. After all, as he was keen on shopping, he had encountered similar scenes many times.
But obviously the crowd density is not as high as that of the carnival.
Zhou Dongsheng, on the other hand, felt fresh and new. Being surrounded by a crowd was like watching a monkey show, and most people could not withstand it.
Especially for Zhou Dongsheng, who used to stand in the crowd, the feeling of standing in the center of the stage and the offline impact were indeed quite great.
Looking around, I saw that there were really too many people. If a stampede happened, it would be a big deal.
At this moment, Zhou Dongsheng suddenly had some awareness of being a public figure, and couldn't help but say, "Why don't we withdraw? It's so crowded here, and if something goes wrong, it will be a bad ending."
"Don't worry, we've only been here for a while. Even if we want to leave, these fans probably won't agree, right? Right, brothers?" Huang Haoze shouted in a familiar manner.
Unexpectedly, the audience was quite cooperative, shouting in unison: "That's right!" "Right!" "Hubby, I love you!"...
Suddenly, a bold declaration of love was heard from the crowd, and everyone burst into laughter, obviously amused by this bold girl.
"Which husband ? You have to make it clear. Is it our 'national husband' or our 'boring brother'?" Huang Haoze continued jokingly.
"Zhou Dongsheng!" "Principal Wang!"...
Perhaps because the atmosphere was lively, the crowd was divided into two groups and started calling each other by names. The atmosphere was extremely harmonious.
Zhou Dongsheng couldn't help but laugh, "In that case, brothers, please watch the monkeys in a civilized manner. Pay attention to the order and don't step on or hurt them. Let's continue strolling."
"Okay, boring brother!" The atmosphere became more lively and everyone agreed to it.
This first carnival was obviously more of an experiment. It was relatively fresh and a little restrained for both the audience and the hosts, and the scene was relatively peaceful.
After all, most of the consumers who were able to support and participate in the first carnival are considered hardcore users of the Shark platform, and the rest are activists who like to join in the fun and love to play.
Originally, the boldly dressed cosplayers and beautiful anchors were a beautiful sight at the carnival, but now Zhou Dongsheng and Principal Wang have somewhat overshadowed the others.
A group of people came to the main venue in a noisy manner. The host on the stage had a sweet appearance, pretty face, petite and cute figure. It was none other than Guo Yun, the leading actress of the Shark platform.
Of course, the audience may be more familiar with her other name, that is Guo MINI.
The person involved in the "dress-changing scandal" that caused a stir on the live streaming platform not long ago, was originally one of the three "beauties" of the Shark platform, but her popularity plummeted after the incident.
Although only a few months have passed, attending the carnival as a host is undoubtedly still a huge pressure.
Zhou Dongsheng's only comment on this is: As the name suggests, he is indeed mini...
“… Let us welcome the famous anchor of Shark Platform, former professional player, League of Legends world runner-up mid laner, Curly-haired Baboon!”
Along with Guo Yun's introduction, a top guy who single-handedly occupied the title of "Three Ugly Guys" on the Shark platform made a brilliant appearance, and the audience exclaimed in applause.
"Baboons are awesome!"
Whether it is his status as the number one shark or his unique live streaming style, Curly Baboon has gained countless fans.
Despite the influence of Zhou Dongsheng, the butterfly, it still does not have much impact so far, and even makes the popularity of the Curly-Haired Baboon far greater than that of the same period in memory.
Whether it is the bonus of big contracts or the support of the Shark platform, it has become the unrivaled force in the live broadcast industry.
With Zhou Dongsheng's support, Liu evolved ahead of time and was blessed with many famous memes, so he is on par with Zhou Dongsheng in terms of popularity.
It has to be said that current events make heroes, and when it comes to live streaming, Curly Baboon's talent is no less than his outstanding professional talent.
"Tsk tsk, I thought signing such a big contract would be a sure win, but now it seems I was too hasty and suffered a huge loss... Do you regret it?" Principal Wang asked casually out of curiosity.
Zhou Dongsheng couldn't help but reveal a meaningful smile, "His net worth is not increasing as fast as my investment income..."
The aura of bullying revealed in his every move was so strong that even Principal Wang felt a pang of annoyance, but he was powerless to refute it.
Although Huang Haoze's camera was facing upwards, he still recorded this sentence, which caused a stir in the live broadcast room.
"Your Majesty, please accept my respects!"
"Isn't it that Zhou Dongsheng is the only one who can act so smooth and pretentious in front of Principal Wang?"
"After Principal Wang said that making friends doesn't depend on whether you have money or not, another famous saying has been born!"
"Brother Youdong, can you tell me, is Zhou Dongsheng's net worth higher than Principal Wang's now?"
"It's hard to say, fifty-fifty."
…
"You've done all the pretentiousness by yourself, why should we pretend?" Huang Haoze on the side said happily, but he had no objection to this, after all, he was also one of the biggest beneficiaries.
"There are a few former players from the IG team here. I'll go over to say hello later..." said Principal Wang.
So far, game anchors still play the most important role in this "Thousands of Broadcasters War" that has swept the entire industry.
As the basic platform of game live streaming, even the rapidly emerging outdoor live streaming cannot catch up with it for the time being.
As for Liu and Curly Baboon, they are the best retired professional players who have taken the lead in innovation. Both platforms and retired players have undoubtedly taken them as examples and have flocked into the live broadcast industry.
Among them, the IG legend is naturally one of them, but who would have thought that the ID prefix of this legend "honest and honest" would actually become a typical example of an honest person?
In this e-sports Wu Dalang incident, Zhou Dongsheng was also a spectator and enjoyed it very much.
However, Zhou Dongsheng had no intention of intervening. After all, such trivial matters could easily cause trouble.
What's more, Zhou Dongsheng couldn't remember the specific situation. He couldn't just secretly send a message to the other party saying "Be careful of Pan Hui" and directly pretend to be a prophet, right?
This kind of fun is somewhat boring to Zhou Dongsheng now.
"Okay, go ahead. I guess there will be people coming from Little People Media too, so we should at least do our best to be good hosts..." Zhou Dongsheng said after thinking for a while.
"No problem, let's go together later..." Principal Wang readily agreed, and then fiddled with his phone to contact someone.
Zhou Dongsheng called Xu Kaidao, his capable subordinate.
"Hello, Mr. Zhou, did you encounter any trouble at the carnival?" Xu Kaidao was extremely well-informed and it was obvious that someone had reported it long ago.
"You are well-informed. How many people have come from our company? Since you are here, let's treat everyone to a meal..." Zhou Dongsheng said casually.
"It's their honor. I'll let the person in charge report to you directly..." Xu Kaidao readily followed suit.
Zhou Dongsheng was extremely satisfied with this. Using Old Xu was reassuring.
…
Two flowers bloom, each showing its own beauty.
Zhou Dongsheng is still enjoying the Carnival. On the other hand, under the leadership of Zhou Dongsheng, the activities jointly launched by Pinxixi, Douyin, Mihayova and Mobike have gradually taken shape.
Among them, the currently popular "VR" concept was combined, Mobike bicycles were used as the physical carrier, and the other three companies provided rewards, jointly creating a "VR treasure hunt" marketing event.
In the form of a game, users are encouraged to search for scattered rewards in the city by riding, and they have to use the VR camera on their mobile phones to claim the rewards...
First come, first served!
It looks like a modified version of "Pokemon GO", but in fact it is the "Raiders of the Lost Ark" of Mobike combined with the "Pinxixi" mode...
The combination of these two factors, coupled with the cooperation between Mihayova and TikTok, is enough to solve the technical problems.
At the same time , whether in terms of gimmicks, playability or rewards, it has undoubtedly been greatly improved.
When many hands add fuel to the fire, Zhou Dongsheng probably didn't expect that his proposal could actually lead to such a thing.
The four participating companies are also looking forward to the official launch of the event.
Everything is ready, only the east wind is missing!
