Volume 3: Taking Roots 2016 Chapter 662 I will form the head
In fact, in addition to the five major projects that have begun to emerge, Dongsheng Investment also has Heytea, which is consolidating its foundation, and Mihayo, which is working hard to improve its business .
However, compared with the progress of other projects, it is obviously still in the stage of accumulating strength for a breakthrough. I believe that it will not be long before, with the catalysis of time, it will naturally begin to emerge.
But it is obvious that now is not the time for them to step onto the stage of history.
After repeated consideration, Zhou Dongsheng reluctantly gave up the unrealistic idea of becoming a "great trader" for the time being.
After all, Zhou Dongsheng is very clear about his own abilities, especially since he once relied on the vision and accumulation of an ordinary person, and it is already a bit difficult to get to where he is now.
Even though he knew that some industries had promising future prospects, when they were completely beyond Zhou Dongsheng's cognition, even he did not dare to say that he was completely sure.
Especially now that I have accumulated a solid fortune with great difficulty, if I take such unnecessary risks, the returns and benefits I will get will obviously be disproportionate.
It might even be counterproductive. After much thought, Zhou Dongsheng still doesn't want to become the next "Oriental Buffett."
After all, it is well known that there are at least eight "Eastern Buffetts", if not ten, so just stick to becoming the next "Zhou Dongsheng".
Thinking of this, Zhou Dongsheng's thoughts became clearer. Perhaps this was the choice that was more in line with his nature.
Compared with the obsession of expanding his wealth a little more, Zhou Dongsheng prefers to cherish his hard-earned youth.
What's more, as long as Zhou Dongsheng can hold on to the chips in his current hand, it will be enough to make him one of the few winners at this table!
Of course, even though he had figured it out, Zhou Dongsheng was still not careless about the ways of the world. After all, the King of Hell is easy to deal with, but the little ghosts are hard to deal with. If they secretly trip him up, it would be quite annoying.
Therefore, Zhou Dongsheng politely declined these olive branches and promised that if there was a need for funds, he would consider them first.
Although there was no substantial improvement on paper, he did transform these network foundations into his own "face fruit".
In time, perhaps the three words "Zhou Dongsheng" will also have considerable weight.
After this battle, Zhou Dongsheng was ready to focus on the projects he was currently working on. As long as he could keep all the shares of these projects and reach the heights he remembered...
By then , as long as Zhou Dongsheng is willing, I believe it may not be difficult to get his name printed on a certain list.
Under Zhou Dongsheng's coordination, the joint marketing plan among Pinxixi, Mobike and Mihayova is also being carried out in full swing.
Among them, in terms of technical accumulation, both Pinxixi and Mihayova have some technical background, although Mobike's accumulation in this regard is slightly weak.
However, only Mobike has a solid material base. Mobike bicycles spread across Shanghai and Beijing are the best offline mobile materials.
The concept of so-called "VR" seems grand, but due to the current limited technology and hardware, it is still just a "gimmick".
If we want to truly realize the legendary "virtual reality" and create an "oasis" like the one in the movie "Ready Player One" in the near future, it is obviously still a long way to go.
But at the moment, it is obviously enough to use it as a marketing gimmick. The "Pokemon GO" which is now popular overseas is undoubtedly the best example.
Of course, even with the cooperation of three parties, this kind of project cannot be completed overnight and can be completed in one go. It still needs further improvement before it can meet the requirements for online use.
For the three companies, marketing is important, and development is naturally equally important. They need to do both well!
A two-pronged approach is obviously the right thing to do, especially for Pinxixi, which has just received 150 million US dollars. It is obvious that it wants to use this opportunity to deploy a new round of development plans in a bold manner.
After all, the money raised is meant to be spent. The good steel obtained at the cost of 18% of the shares must be used where it counts. If it cannot achieve the effect of going one step further...
The so-called law of "birth in round a, death in round b" is not impossible for Pinxixi to happen.
Fortunately, although Pinxixi, which currently has 100 million users, has attracted close attention from a number of e-commerce giants, it is still focusing on the alternative track of sinking market...
Pinxixi still has no rivals!
In addition to Pinduoduo's blind development, Mobike is also accelerating its expansion, after further reducing costs with the launch of the Mobike 2.0 lightweight model.
With sufficient cash flow in hand, Mobike only needs to place orders to the factory continuously and then continuously produce new models and put them on the market.
Although as the number of vehicles continues to increase, it is obviously unrealistic to expect Mobike to maintain a deposit user conversion rate of 1:10 or even higher.
However, as the number of vehicles put into use continues to increase, consumers' user experience will continue to improve, and user retention rate will also increase accordingly, forming sufficient user stickiness.
Once users’ trust is increased, they will no longer refund deposits casually. In this way, Mobike’s cash flow will be more adequately guaranteed, and it will be able to cope with it as long as there is no unexpected event such as a user run!
As an early investor in Mobike, Li Bin not only raised US$20 million in financing for Mobike to supplement its cash flow, but also relied on his own network of contacts in the OEM industry.
This further solved the supply chain difficulties for Mobike and helped speed up its production capacity. It has to be said that this wave of crucial operations alone was enough to help Li Bin turn the tide.
After all, as an early investor in Mobike, Li Bin didn't want to watch the cooked duck fly away, especially when Zhou Dongsheng took advantage of the opportunity due to his negligence.
Now that Mobike is gradually becoming the trend of the times, Li Bin naturally has to find a way to maintain his market share.
With sufficient cash flow and sufficient production capacity, Mobike only needs to continue to promote its business model, which has already achieved a preliminary closed loop.
Just like the Ofo bikes that have taken their successful experience from campus and continuously promoted it to major universities across the country.
Mobike has also replicated its successful experience in the Shanghai market in Beijing. While continuously enriching these two major markets, it has also set its sights on the south...
Now that we have successfully headed north, the next step is to head south, where there are also two cities that can be called "working people's paradise."
The strategic goal of "going north" has been initially achieved, and the next step is naturally "Guangzhou and Shenzhen".
After all, Mobike has already used up too much of its precious entrepreneurial time in terms of technological accumulation. Now if it wants to catch up with the expansion speed of Ofo, the only way left is to catch up.
No matter how great the technological advantages are, if there is no corresponding market share to support it, Mobike will inevitably end up being unpopular.
This obviously deviates from the original intention of the concept of "shared bicycles". Therefore, for Mobike at the moment, the primary task is to continuously speed up production capacity and then put it into the market to complete expansion.
Obviously, when the capital boom poured into the shared bicycle sector, an arms race over shared bicycles had quietly begun.
No matter who wants to win in this arms race, a crucial prerequisite is: you need to have enough bicycles to deploy.
After all, "a good cook cannot cook without rice", and it is obvious that the production capacity issue has become a "battlefield" in the current shared bicycle industry.
Among them, even some bicycle factories that were destined to withdraw from the stage of history have benefited from this and inexplicably became the darlings of the spring breeze. Among them, the "Phoenix" factory in Shanghai may be one of them.
As a symbol that once stood on the stage of the times, the "Phoenix" bicycle has left an indelible memory on the childhood of many generations.
It was just that under the inevitable development of history, it gradually withdrew from the stage of history. However, it did not expect that the earth is round, and the train of time went around in a circle and returned to the starting point.
In this arms race of shared bicycles, as each company scrambles for production capacity, the "Phoenix" factory, which has received a large number of orders, has also experienced a second spring.
…
Two flowers bloom, each showing its own beauty.
Unlike the bloody fights over production capacity offline, the competition on the Internet is invisible and intangible, but equally fierce.
Among them, the Douyin short video, whose Ren and Du meridians were opened in advance by Zhou Dongsheng, seemed somewhat superficial despite lacking the support of Toutiao's original strong "internal strength".
However, with the enlightenment of Zhou Dongsheng, the "Tien Shan Tong Lao", the development speed of Douyin short video has not slowed down at all.
Almost at the time when Pinduoduo won the B round of financing, Zhou Dongsheng easily dealt with the capital institutions...
Yang Luyu rushed over to report the good news.
"Mr. Zhou! Good news! After learning the good news, the first thing I thought of was to share it with Mr. Zhou!" Yang Luyu's face was full of joy, and his words could not hide his happiness.
"Let me guess, could it be that the number of [Papi Jiang] fans on the platform has successfully exceeded 10 million?" Zhou Dongsheng smiled and joked when he heard this.
"Not only that, this is just one of them!" Yang Luyu said with great joy.
"Huh? Could it be that the platform's users have exceeded 100 million?" Zhou Dongsheng said casually without thinking too much.
"Mr. Zhou is worthy of being Mr. Zhou! He is indeed a prophet, it is indeed true!" Yang Luyu was so happy that he couldn't stop smiling, and did not hesitate to flatter him.
"So fast?! This shouldn't be possible..." Zhou Dongsheng asked in disbelief. Could it be that something happened that he didn't notice?
Even Douyin, which is under the control of Toutiao, probably did not have such rapid development momentum back then, right?
Although it is the first year of the mobile Internet, when everything is growing wildly, under the framework of "If there is Yu, why is there Liang"...
Given the rapid development of the live streaming industry, the explosion of short videos should be a little slower than expected...
"Really? Even I didn't expect that if we add the user base in overseas markets, the number of users at home and abroad will soon reach 200 million!" Yang Luyu said with great pride.
After all, as a founder, this business is like Yang Luyu's child. Every small achievement made during the child's growth process is undoubtedly a great encouragement to his parents.
The first crawl, the first talk, the first walk... the positive feedback brought by this sense of accomplishment is undoubtedly the most satisfying, and it is even enough to cover up those disappointments.
Since having the support of its "godfather" Zhou Dongsheng, Douyin has developed at a rocket speed and has grown rapidly.
In addition, Zhou Dongsheng also played the role of a "teacher", providing advice and suggestions for the development of Douyin as a strategic investor, and even personally demonstrated it...
Now, Douyin, which has crossed this threshold, is like a student who has passed the imperial examination and is about to move on to a higher level.
Yang Luyu was so excited that he kept recounting Zhou Dongsheng's contributions over the phone and did not hesitate to praise him.
With Yang Luyu's praise, Zhou Dongsheng suddenly realized that he had made so many contributions without realizing it. Perhaps he was the crucial "X factor"?
At this time, Zhou Dongsheng, the butterfly itself, was somewhat aware that the chain reaction of the series of events he had done had actually begun to produce some impacts beyond his expectations.
The Tik Tok short video, which has now quickly emerged from its cocoon into a butterfly, may be one of them.
"Well, President Yang is the one who deserves credit for his contribution. I have only made a small contribution and I dare not take credit for it." Zhou Dongsheng said casually.
Then I thought to myself, since TikTok has also grown into a platform with hundreds of millions of users, wouldn’t it be more perfect to add TikTok to the original joint marketing plan of the three companies?
Moreover, as a social short video platform, it can play a vital role in carrying and can better connect the three parties perfectly!
It takes a thousand days to raise an army, but only a moment to deploy it. The scale of Douyin short videos now is not in vain for me to personally guide Yang Luyu...
I hadn't thought of such a crucial point before. It's true that even the wisest man can make mistakes!
Zhou Dongsheng slapped his head and thought shamelessly.
Now that he had thought of it, Zhou Dongsheng naturally did not hesitate to tell the story over the phone and bring Douyin into this original three-legged plan.
A three-legged tripod may be stable, but animals walking on four legs are undoubtedly more flexible.
A sentence suddenly popped up in Zhou Dongsheng's mind.
I'll form the head!
