Volume 3: Taking Roots 2016 Chapter 635: Just for Fun
While countless people were looking forward to it, including Zhou Dahai and others, all stretched their necks and kept refreshing Zhou Dongsheng's personal Weibo account.
Under such circumstances that attracted so much attention, an ordinary short video was finally uploaded to Zhou Dongsheng's Weibo account.
In the blink of an eye, the number of views of this video has jumped from 0 to 10,000, and the data is still rising. It is no exaggeration to describe it as "attracting everyone's attention."
After all, ten thousand people may seem like a huge crowd in real life, but on the Internet platform, they are just a drop in the ocean.
As the classic background music sounded, this iconic music has now become the exclusive BGM of "plain and boring".
It is worth mentioning that, relying on the resources of Zhuchang Cloud Music, Zhou Dongsheng just said hello and spent a small price to get the authorization of this song, and made it available to the public on the Douyin platform.
Driven by the phenomenal short video "Zhou Dongsheng's Boring Life", the "boring challenge" created with this iconic background music has already become a popular challenge on the Douyin platform.
Countless netizens are competing to create secondary works, carrying out clumsy but interesting models. Under the leadership of Zhou Dongsheng, a group of creators with a certain popularity will inevitably emerge among this group of imitators.
After all, the foundation of all creation often starts with imitation, because the biggest limitation of human imagination may be that it is impossible to fabricate an imaginary existence out of thin air.
Even everything that appears in dreams is based on your memory...
Back to the topic, as tens of thousands of viewers opened this short video, the short video content of less than a minute has already responded very directly and powerfully.
This third installment of the work still follows the dark humor tone of the work itself, mocking the wave of public opinion that has caused a stir on Weibo in a joking way.
And he still continues his usual style as a wealthy man and never disappoints the audience when it comes to inviting big-money guest roles.
After inviting stars like Ni Ni and Director Wu to appear in the first two episodes, this episode even invited the entertainment industry secretary Principal Wang to appear as a "drinking and eating buddy."
As soon as this title came out, a joking tone came out, making the audience smile knowingly.
At the same time, whether it is Principal Wang or Zhou Dongsheng, the two people who play the "rich people" are completely true to themselves. The audience does not need to have any psychological preparation at all to perfectly substitute themselves into their roles.
The one-minute short video unfolds the competitive spirit of two wealthy men, and the overwhelming wave of public opinion on Weibo is nothing more than a quarrel between two wealthy men over a random phone call.
While it is full of sarcasm, it also makes the audience fall into deep thought. Is this sensational public opinion really just caused by a trivial reason?
Whether it is the domino effect or the butterfly effect, the reason why they have such fascinating magic is perhaps that everyone desires that their insignificant power can produce a series of unpredictable chain reactions.
Under the influence of this short video, the general public's attention was inadvertently diverted.
"When we thought about how our momentary desire to win could easily change the life trajectory of some people, we both smiled like innocent children..."
"Ah, the happiness of rich people is always so plain and boring."
The picture is frozen at the moment when Zhou Dongsheng and Principal Wang are clapping their hands and laughing, and the sense of mockery becomes increasingly strong.
Even a long minute on a Rolex watch is fleeting. Perhaps this is the only fair thing about time.
It is at this moment that the audience seems to have just woken up from a dream, with endless aftertaste, and they always feel that there is something in their hearts that is about to come out and they can't help but say it.
So they flocked to the comment section, racking their brains to scratch out the few dirty words in their heads, and left their footprints in the comment section.
The content of a short video is only less than a minute long, and once it’s over, it’s over. However, the audience’s creativity is unlimited, and the comment section is a place for them to speak freely and display their talents.
"My goodness, this is a situation where gods are fighting!"
"I was wondering why you two would guest-star in a movie since you two are not short of money. I finally found the reason!"
"Is this the strange desire of boys to win?"
"Rolex, come in and get the money!"
"My two husbands are in a dream connection. What should I do? I have difficulty making a choice!"
…
At the same time, Principal Wang reposted the message on his Weibo almost immediately, and tagged Zhou Dahai in a provocative manner.
"How would you rate this performance?"
Zhou Dongsheng also felt playful when he saw this, and he followed suit and tagged Zhou Dahai, "How about we improvise a poem? It would be best if it's a bit critical."
The movie "Charlotte's Troubles" released last year has already become a hit on the entire Internet, and many of its classic lines are still circulating on the Internet, and people are talking about them with relish.
Therefore, when seeing this sentence, many viewers smiled knowingly and immediately understood the implication of Zhou Dongsheng's words.
Yuan Hua in the movie and the film critic who changes his attitude according to the situation in the short video are similar in nature.
Principal Wang was the first to see this sentence, and he couldn't help but smile and reply in the comment section, "How about we both chip in and publish a magazine for him?"
The two of them flirted lightly in the comment section, as if it was a continuation of the short video, which made the onlookers feel very satisfied.
At the same time, those who wanted to watch the fun flocked to Zhou Dahai's Weibo, commenting and sending private messages, asking Zhou Dahai to respond quickly, after all, the real owner had already stood up.
Although Zhou Dahai was the absolute initiator and source of this wave of public opinion, when it had brewed to this point, it was obviously no longer under his control.
Zhou Dahai, who is now being promoted, is somewhat in a dilemma, especially after tasting the sweetness of traffic. If he chooses to be a turtle, then the traffic will inevitably go the same way as it came...
But for Zhou Dahai, he was obviously reluctant to let the duck that was already in his mouth fly away.
After thinking it over for a while, he replied, "I still stick to my view. As an entrepreneur who made his fortune in the media, it's understandable that I'm proficient in marketing techniques and other unconventional things."
"However, no matter how good the marketing is, it has no effect on the quality of the film. In the end, it still has to be judged by the market and the audience. After all, no matter how much fraud is done, the reputation of the work will not be false, and the public's evaluation will not be false."
"We will wait and see. The audience will make a fair judgment."
This response was truly remarkable, and even Zhou Dongsheng couldn't help but nod his head. If he extended an olive branch to recruit this person, wouldn't it be the ultimate sublimation of the content of this short video?
However, if your efforts are met with a cold shoulder, it would give people something to talk about, and the other party might even use it as a weapon to counterattack, which would be a waste of time.
What's more, a mere film critic really doesn't have much use value. Strictly speaking, it's not Zhou Dahai's credit that he was able to stir up such a large wave of public opinion this time...
Rather, Zhou Dongsheng's accumulated popularity and reputation are high enough, and Zhou Dahai is just a fuse that has ignited the general public's long-accumulated desire to explore Zhou Dongsheng.
However, Zhou Dongsheng, who was in a playful mood at this time, naturally would not give up easily. At the same time, Zhou Dongsheng was also well aware of the general public's desire to watch the fun and make trouble.
After all, he was once a member of this vast crowd, so he naturally knew very well what the general public wanted to see.
In that case, why not let everyone see enough? To me, it's just a trivial matter anyway.
So Zhou Dongsheng decisively replied, "Oh? Since you said you'll leave it to the audience to judge, how about we make a bet?"
"Let's just go by the movie's box office. After all, the box office is the most direct vote of the audience. How do you think?"
Once this Weibo post was released, it immediately hit the pain points of the general public and caused an uproar among countless onlookers. No matter what the stakes were, it no longer mattered.
After all, the act of betting itself is attractive enough, not to mention that in the eyes of the spectators, it is a bet between two people who are completely unequal in status, wealth, or fame.
No matter who wins, it seems to be quite interesting.
Again, the first demand of the general public when going online is to have fun, and witnessing the process of having fun can be said to have greatly satisfied the public's needs.
After satisfying their desire to watch the fun, the general public willingly acted as tap water and continued to spread the incident through social means.
With the help of the social fission effect, the popularity of the incident has skyrocketed. Not only has it been a hot search on the Weibo platform, but there are also people who have been reposting this incident on major chat software and forums.
The arrow was on the string and had to be shot. Now that things had come to this, Zhou Dahai naturally had no reason to back down and accepted the challenge.
"Why not? How do you want to bet?"
The fish has taken the bait, hasn't it? The joy of fishing is indeed endless, but in order to prevent the fish from getting off the hook, Zhou Dongsheng has to further pull the fish.
"Since you are not optimistic about this movie, why don't you set a box office standard? If it is not reached, I lose, how about that?" Zhou Dongsheng was very tolerant and gave a general standard.
If the other party is shameless enough and asks for a box office of 10 billion or something like that, let alone Wolf Warrior, even the crooked-mouthed God of War would be helpless.
Of course, if the other party was really so shameless, Zhou Dongsheng wouldn't even need to respond. The saliva of the general public would be enough to drown him.
After all, while one gains benefits from public opinion, one also naturally has to bear the risk of backlash from public opinion.
When the ball rolled to his feet, it seemed that he had the initiative, but it made Zhou Dahai feel a little uneasy. It was obviously not so easy to find the right balance.
After all, I have already said that I am not optimistic about the film. If I still give an extremely high box office prediction, wouldn't that be slapping myself in the face?
If one wants to prove one's point of view, it is impossible to give an extremely high expectation of tens of billions of box office. But if one gives a lower expectation, just a few hundred million, it seems that one is bound to lose.
After all, when it comes to the box office appeal of this movie... after all, it has the 600 million box office of the previous film as a foundation, plus a series of starring actors, and a marketing explosion point like Zhou Dongsheng...
Face or win? Only children make choices, I want both!
Zhou Dahai decisively replied: "Although I despise such unorthodox marketing methods, I have to admit that they have a certain impact on the box office, so I will hastily predict a box office of 1.5 billion, respecting the box office appeal of Director Wu and Ni Ni..."
It seems high-sounding, but in fact it is shameless. No matter what, Zhou Dahai is already in an invincible position in this wave.
After all, in this wave of public opinion with unequal status, Zhou Dahai has been the biggest beneficiary since the moment Zhou Dongsheng began to respond.
This situation is just like what Guo Degang said about rockets burning coal. "For example, if I say that your rocket is not good because of bad fuel, and I think it should be burned with coal, and it has to be clean coal, washed coal is not good, and the rocket scientist looks at me straight in the eye, then he loses..."
With this wave of fraud, Zhou Dahai has already reaped the benefits of the traffic, and the surge in the number of fans by hundreds of thousands is irrefutable proof of this.
Although Stephen Chow emerged out of nowhere during the 2016 Spring Festival and raised China's box office record by nearly 1 billion with his movie "The Mermaid", entering the 3 billion box office club era.
But this is also due to Stephen Chow's unique influence and the blessing of the Spring Festival schedule. At the same time, the comedy theme itself is undoubtedly the most popular theme among the general public. The combination of the above factors created this unprecedented historical record.
Prior to this, there were only two movies in the Chinese market that broke the 2 billion box office, one was Monster Hunt, and the other was the sentimental Fast & Furious 7!
Apart from these three unique films, all other films remain in the 1 billion box office club.
In other words, a movie box office that can exceed 1 billion is already a very valuable achievement in the Chinese film industry, enough to rank in the first tier of Chinese films!
Therefore, Zhou Dahai's box office prediction can be said to be quite shameless. Even the onlookers couldn't stand it and left messages to condemn it.
"I have never seen such a shameless person. Is 1.5 billion box office still a hasty prediction?"
"There are only a handful of domestic movies that can reach a box office of 1.5 billion. Is this considered pessimistic?"
"This short video is absolutely true. This person is so fence-sitter that even a person who has seen this will shake his head..."
However, Zhou Dongsheng couldn't help but sigh, as expected, living in the times, the vision of most people cannot escape the limitations of the times.
Before the wheel of time rolled over us, no one could have anticipated how terrible the dimensionality reduction blow it would bring...
A mere 1.5 billion box office is nothing to worry about. If he could flutter his butterfly wings and bring in 4 billion box office, Zhou Dongsheng would have accepted it. He would have lost with a "heartfelt conviction."
"Okay, I'll make the bet. If I don't reach the target, I'll pay for it out of my own pocket! But if I reach the target, your account will belong to me. How about that?"
Zhou Dongsheng's inhumane response pushed this wave of public opinion to a height that did not belong to it, causing an uproar among the public.
"Fuck, you dare to answer this?"
"So domineering! You're so cool to say you paid for it yourself. From now on, you're my husband!"
"Just for this sentence, I will definitely buy a ticket to show my support!"
For a while, the general public was a little confused as to whether all this was happening in "Zhou Dongsheng's Boring Life" or in reality...
The absurdity created by the intersection of reality and drama makes the audience unable to stop, and their hearts are filled with passion, and they are not stingy with their attention and traffic.
As this public opinion farce continued, Zhou Dongsheng's personal Weibo account easily broke through the one million follower mark, and the momentum remains unabated!
2016 is only halfway through, and if this trend continues, Zhou Dongsheng might just be crowned the Internet celebrity of the year.