Volume 3: Taking Roots 2016 Chapter 576 Unexpected Direction
There is no doubt that capital is eager for quick success and instant benefits. Driven by its profit-seeking nature, capital never sleeps and will not stop until every bit of profit is squeezed out.
But if capital can also be as clear as Zhou Dongsheng about the future upper limit of a project, it can naturally remain calm in the face of extremely high returns on investment.
But obviously, even Mr. Buffett himself would not have the firm confidence of Zhou Dongsheng. After all, no matter how accurate the future predictions are, they are not as real as seeing it with your own eyes.
Although Mr. Buffett's shooting skills are accurate, no matter how accurate the shooting skills are, they can only feel inferior in front of the simple and crude lock that does not require any technical content.
Therefore, knowing that Mihayo has extremely high future expectations to support it, investor Zhou Dongsheng is naturally willing to show extraordinary tolerance.
No matter how much additional investment is made, it will be a drop in the bucket compared to the future returns.
But in Cai Haoyu's eyes, that was Zhou Dongsheng's unreserved trust and support, and Cai Haoyu was also a person who would respond softly but not hard.
If Zhou Dongsheng takes on the high profile of an investor to intimidate and bribe Cai Haoyu, it might instead arouse Cai Haoyu's disgust, and he would rather Zhou Dongsheng withdraw his investment than pretend to be submissive.
But Cai Haoyu just fell for it, and his hopes for "Honkai Impact 3" had an extra layer of proof of his own middle school status.
The reason why Mihayova has been able to carry out the two-dimensional style to the end and even form a unique corporate culture is naturally inseparable from the leader.
Obviously, Cai Haoyu is a senior nerd, otherwise he would not have used such a naive line as "Tech geeks save the world" as the company slogan.
Zhou Dongsheng's deepest positioning for Mihayo as an investment target is that it is the type that will make a big splash if it does not make a splash. It has the confidence to make a profit for three years after opening, so what's the harm even if it does not open for three years?
So in terms of ideas, I naturally hit it off with Cai Haoyu and we had a very pleasant conversation.
Even Cai Haoyu couldn't help but sigh, "I have to say that I have always had a big prejudice against capital before, but the appearance of Mr. Zhou has refreshed my understanding of capital."
"I originally thought that capital was an evil dragon that drained the pond to catch all the fish, but I didn't expect there would be a mentor like Mr. Zhou..."
"Mr. Cai, thank you for your compliment. I am just a geek who loves games. I wonder if Mr. Cai has ever paid attention to the game PlayerUnknown's Battlegrounds..."
Zhou Dongsheng was not surprised by the praise or criticism. Instead, he changed the subject and shifted the topic to the recently popular "PlayerUnknown's Battlegrounds".
As a phenomenal online game that already had the potential to sweep the world, even with the intervention of Zhou Dongsheng, the butterfly, the formula was tampered with and even the mother was replaced.
However, with the personal input of Brandon Green, the "Father of Battle Royale", the game still follows the historical trajectory while ensuring that the main body and gameplay remain basically unchanged.
Especially with the help of the "free method", there is even the possibility of breaking through the upper limit.
After all, compared to the future when the company is on the decline, it is a helpless act to send out "free Dafa" under the pressure of competitors to survive.
This move of throwing out a trump card right at the start has undoubtedly greatly increased the player base of "PlayerUnknown's Battlegrounds".
Just as no one can refuse a free meal, players will not refuse to try a popular free game.
In the increasingly sluggish PC game market, today's "PlayerUnknown's Battlegrounds" is like a rising star, refreshing the perception of industry insiders.
Among them, of course, is Cai Haoyu, a gaming practitioner, although Mihayova is a gaming company that focuses on the mobile game market.
But this does not prevent Cai Haoyu from playing other games as a player, calling it "collecting folk songs".
What’s more, the game “PlayerUnknown’s Battlegrounds” was produced by one of the only two game companies that Zhou Dongsheng invested in…
As a pure game player, Cai Haoyu was impressed by the unique game mechanism of the battle royale game once he started playing it, and he had a lot of fun playing it.
Not only did he play by himself, he also brought two partners with him. The three of them formed a team and raced on the Jedi Island. It was really fun...
Under this kind of obsession, even the development progress of "Honkai Impact 3" was slightly affected...
Therefore, when Zhou Dongsheng mentioned PlayerUnknown's Battlegrounds, Cai Haoyu blushed and said seriously, "Such an outstanding game that is popular all over the world, I think every game practitioner will pay attention to it and try to learn something from this phenomenal case..."
"I am no exception. I play the game quite often and have been studying the unique game mechanics of PlayerUnknown's Battlegrounds..."
As Cai Haoyu spoke, he seemed to have convinced himself, and his tone became more and more confident.
Can the activity of collecting folk songs be considered as wasting one's time?
Zhou Dongsheng naturally didn't know what Cai Haoyu was thinking , but he asked a question with interest, "What do you think about making the game "PlayerUnknown's Battlegrounds" a mobile game?"
The creation of "Genshin Impact", a phenomenal mobile game that has swept the world, even made giants like Tencent love and hate it, and sighed for missing out on the investment opportunity.
It can be seen that the slogan "Tech geeks save the world" may seem childish, but isn't it a reflection of Mihayo's technical ability?
Although PlayerUnknown's Battlegrounds emerged as a dark horse in the sluggish PC game market and created a phenomenal miracle against the trend, it cannot be said to have saved the PC game market.
At best, it can only be regarded as a last gasp. The trend of mobile games becoming the mainstream of the game market is obviously unstoppable by anyone, not even gaming giants like Tencent and NetEase.
In the face of the torrent of the times , any giant is nothing but a mantis trying to stop a chariot. There are countless similar cases, just like the former mobile phone giant Nokia.
In order to adhere to the product concept that mobile phone keyboards will not be eliminated by the times, we chose a path that went against the development of the times, and the glory of the past was gone with the wind.
Not to mention Kodak, which once relied on a roll of film to become the world's largest producer and supplier of imaging products and related services, but collapsed in the face of the trend of digital cameras.
Although the game "PlayerUnknown's Battlegrounds" has already demonstrated its terrifying ability to make money, Zhou Dongsheng believes that this gold mine has only developed the tip of the iceberg.
The real money-making source is still mobile games, and as Mihayova is a leader in the mobile game field, Zhou Dongsheng naturally had some plans in mind.
Although we already have a backup plan with QQ Games, whose independent R&D capabilities are not inferior to Tencent, we can’t just develop one mobile game…
Especially in the face of the huge market for mobile chicken games, neither Tenda nor Zhuchang can eat this piece of cake in one bite.
If the PUBG IP is licensed to Mihoyo, can it create a unique PUBG mobile game?
Thinking of this unique way of unfolding, Zhou Dongsheng couldn't help but feel excited, as if he had a strange pleasure of changing history!