Volume 2: Storm Rising 2015 Chapter 453 Ending
Later, when Li Jiajia got out of the car wearing a light gray coat, the reporters and fans at the scene, as well as the audience in the live broadcast room, couldn't help but feel their eyes brightened.
He had a large light grey banner draped behind him, and wore an off-white Hanfu costume underneath. Two furry scarves were wrapped around his neck, and his fair face was tinged with scarlet. He exuded the aura of a child of the Jianghu.
She was like Guo Xiang who had walked out of a martial arts movie, very impressive.
Such simple and quaint outfit is the video style of Li Ziqi. Li Jiajia even asked her boss nervously whether she would look out of place and out of tune with the outfit.
Unexpectedly, this proposal was highly praised by her boss, who was very supportive of her walking the red carpet in ancient costume, so she mustered up the courage to put on this ancient costume and appeared on the red carpet.
If Jiang Yilei, as a student of the directing department of the Central Academy of Drama, can barely be associated with the star-studded red carpet, then for Li Jiajia it is a completely parallel world.
My original intention of shooting the video was just to advertise my e-commerce store, hoping that the video could attract more people's attention and thus increase sales.
Unexpectedly, the video did not bring her many customers, but instead brought her a benefactor. Li Jiajia still remembers her experience in that hot pot restaurant.
Her life began to change when she met Zhou Dongsheng, and her hobby of making videos completely became her job.
With Zhou Dongsheng's strong support, she had the confidence and courage to calm down and study little by little how to show what she is good at by shooting videos, and gradually formed her own unique video style...
When walking on the red carpet and feeling the gazes from all directions, Li Jiajia still felt a little dazed, as if the meeting happened just yesterday.
On the surface, he did not show any fear, but secretly encouraged himself: I must not embarrass my boss...
With this thought in mind, Li Jiajia walked firmly to the signature wall and signed the ID [Muziqi] named after her boss.
Afterwards, she was interviewed by Ren Dong and Xiao You. Her unique ancient costume was indeed very eye-catching, and even Ren Dong and Xiao You couldn't help but praise her a few more words.
After the interview, the ID [Muziqi] was presented to the audience through many channels. Many viewers who were curious about it could no longer suppress their curiosity and took out their mobile phones to download muse short videos.
They wanted to see what the charm of this short video app was that not only attracted top boss Ding Sanshi to promote it, but even the rebellious Principal Wang came.
They even held a grand awards ceremony to invite all the video creators to walk the red carpet, and they even drove a Rolls-Royce...
This series of big moves not only left the audience dumbfounded, but also subconsciously raised the standards of the Golden Second Award to an extremely high level, even though this Golden Second Award was only making its debut.
Why?
It is inevitable that the audience will have similar doubts in their hearts, so driven by curiosity, more and more people download muse short videos to find out.
Even if it means losing money to gain publicity, such a large investment is enough to make a few noises, although the Golden Second Award also has the effect of spending a lot of money on advertising.
However, it is precisely because of such a huge investment that most people ignore this point. After all, no one would spend so much "wasted money" on advertising.
With this money, you might as well buy an advertisement on CCTV. Wouldn’t that be more impressive?
The best advertising effect is undoubtedly that even the audience does not realize that it is an advertisement, but is influenced subtly and makes corresponding choices.
From this perspective, the Golden Second Award is undoubtedly a successful advertisement. Both the muse short video platform and many creators can get huge traffic exposure.
As for how much of this huge wave of traffic can be retained, it depends on the quality of the works of Muse short videos and many creators.
If the quality is not up to standard, forcing things to grow will only have counterproductive effects. Zhou Dongsheng never worried too much about this issue from the beginning to the end.
With the presence of [Papi Jiang] and [Muziqi], the dragon and the phoenix, other creators who stand out from the platform are destined to become supporting roles.
Even though the current gap may not seem that big at first glance, time will tell.
As for the muse short video app itself, even the future Toutiao system will heavily draw on its product logic, which is enough to prove that the product itself has certain advantages.
Compared with the promising Toutiao system, the real shortcoming of Muse short video may not be the application itself, but its potential and foundation.
This aspect can naturally be compensated slowly through acquired efforts, and the Golden Second Award is just one of them.
After Li Jiajia, Yang Luyu and Xu Ruoan from Wenxue Network will appear as guest partners. They will also be responsible for presenting awards tonight.
In addition, there are Xiaorenmin Media's foodie Yang Zimi, dancer Su Qian, editor Yang Fei and others. Under the leadership of Zhou Dongsheng, an internal beta player, they have accumulated a good fan base.
It is therefore legitimate for them to come to the scene and act as supporting roles, which can be considered as keeping the wealth within the family. However, such a large platform is not necessarily filled with only its own people, and there are still some emerging new faces among them.
Either relying on creativity and technology, or purely on their appearance, they have all accumulated a certain fan base on the platform and can be considered a group of lucky people who have reaped the early benefits of the platform.
Since such a huge sum of money was spent on such a talent, Zhou Dongsheng considered it as an investment in the future and invited all these lucky and outstanding candidates, hoping to select a few who could stand on their own.
Human resources are limited, and there are only a limited number of internet celebrities who can leave a deep impression on Zhou Dongsheng. He can only fill the gaps indirectly in this way and rely on the two major media to add new forces.
At the same time , Yang Luyu readily accepted the suggestions of Xu Ruoan and Zhou Dongsheng, giving full play to the advantages accumulated by Wenxue Network in the overseas market.
Several outstanding creators on musical.ly were invited as representatives from across the ocean to participate in the Golden Second Awards.
The appearance of several foreign faces, representing overseas creators in the competition for the Golden Second Award, undoubtedly shocked many viewers and made them feel unprecedentedly surprised.
I've only heard of Chinese people traveling across the ocean to compete for foreign awards and taking pride in winning foreign honors, but I didn't expect that this relatively unknown short video industry would have foreigners participating?
In the eyes of the vast majority of viewers, the value of the Golden Second Award is undoubtedly higher.
Even so, the entire red carpet event did not last too long. After all, the number of people was limited. As night fell and the air became colder, everyone moved indoors.
The hall, which could accommodate thousands of people, was bustling with people. The heating was turned on at full blast to dispel the chill, making the entire hall warm.
Yang Luyu, the founder of Wenxue Network, took the stage as a representative to deliver a speech. After some polite remarks, he announced the official start of the Golden Second Award amid applause.
The lights in the hall dimmed, and Huang Xiaoming's face first appeared on the big screen.
"Hello, friends at the scene and viewers watching the live broadcast. Due to the New Year's Eve schedule, I regret that I cannot be there to support you. I can only send my best wishes through the video. I hope that the Golden Second Award can get better and better..."
Following closely behind were Wu Jing, Lin Gengxin and other celebrities from the entertainment industry who offered their blessings one after another. All of this was naturally arranged by Principal Wang, the secretary of the entertainment industry.
…
As the Golden Second Awards proceeded in an orderly manner, more and more people were gathering at the Bund, not far from the Expo Center, because a New Year's Eve countdown event would be held there tonight.
People from all directions gathered here, all looking forward to the arrival of the New Year's bell...