Volume 2: Storm Rising 2015 Chapter 398 The Great Way is Simple
“Knock, knock.”
"Come in."
It was just after three o'clock in the afternoon, so Zhou Dongsheng naturally said, "It's a little after three, let's have some tea first." He drank his tea leisurely while scrolling through Muse short videos to see if there was any content worth noting on the platform.
As soon as the office door was opened, Li Jiana led Lin Kaixin inside, and said with two deep dimples on her face: "Boss, Lin Kaixin is looking for you~"
"Pigeon!" Lin Jiajia called out in a baby voice and jumped directly towards Zhou Dongsheng.
"Hey, Wanzi is here. Come and sit over here. Do you want some tea?" Zhou Dongsheng's eyes lit up. He stopped scrolling and threw his phone away and raised his hand to greet him.
"No, it's too bitter!" Lin Jiajia shook her head repeatedly, with two pigtails on her head swinging back and forth, truly demonstrating what it means to "shake your head like a rattle."
Zhou Dongsheng could only express deep regret for this, and then took out a lollipop to tempt the little girl. Immediately, Lin Jiajia smiled and threw herself into his arms.
After all, he is only three years old and easy to coax. It will be difficult to coax him when he grows up.
After interacting with Lin Jiajia for a while, Li Jiana welcomed Lin Kaixin in, then closed the door and left the room very diligently, fully fulfilling her duties as general assistant.
As for whether he has other thoughts in his heart, it is naturally unknown.
Lin Kaixin sat down and looked at this long-lost warm scene, and couldn't help but smile with satisfaction.
"Don't just stand there, you have to drink this tea ball. It happens that no one wants to drink tea with me." Zhou Dongsheng greeted with a smile.
"I understand, boss." Lin Kaixin nodded and picked up the cup to drink tea.
After three rounds of tea, Zhou Dongsheng teased the cute girl Lin Jiajia and asked casually, "What do you want to talk to me about?"
"It's nothing important. I just heard Su Qian talk about the short video..." Lin Kaixin said after hesitating for a moment.
"Oh, is that it? I thought something happened. Do you want to be the first?" Zhou Dongsheng teased.
Unexpectedly, Lin Kaixin shook her head and said, "No, I just thought that the boss encouraged everyone to make short videos, and he must have his own intentions, so I wanted to do my part and try my best to cooperate."
Zhou Dongsheng burst into laughter at the proper and proper speech, but he also seemed to feel a hint of seriousness in the woman's heart.
Although she knows she can't help much, she still wants to do her best. Perhaps this is Lin Kaixin's own persistence.
Zhou Dongsheng asked with a smile: "Since you just want to do your part, why don't you just focus on your own content? Why do you still want to come to me?"
"Since we have chosen to do it, we naturally cannot be perfunctory. We must try our best to produce the best results, and..." Looking at Zhou Dongsheng's young face, Lin Kaixin didn't know what she was thinking of. Her , and she looked like she wanted to say something but hesitated.
Zhou Dongsheng immediately understood what he meant. After all, he was holding Lin Jiajia in his arms, and there were minors present, so he naturally could not say anything inappropriate.
However, looking at the delicate and pretty Lin Jiajia in his arms, Zhou Dongsheng suddenly had an idea in his mind and a smile appeared on his face.
Lin Kaixin looked at Zhou Dongsheng's smile and thought that Zhou Dongsheng and she were thinking the same thing...
"Your choice of short video content should still continue your style of playing and singing by yourself, right? Actually, this idea is not wrong, but when making this kind of content, it is often necessary to pursue the effect of long-term accumulation, which requires a long period of precipitation to produce results..."
However, although Zhou Dongsheng is young and energetic in body, his soul is mature and he doesn't think about that matter all the time.
Just as he thought of a good content direction, Zhou Dongsheng became very interested and analyzed the content of Lin Kaixin's account with her.
"Although music has a wide audience, there are many ways to listen to music. In addition, muse short videos are currently in their infancy, and a large number of users are looking for novelty, so there is naturally no need to listen to music on short video platforms..."
"What's more, Muse itself is a music short video application. Users have been listening to various kinds of music since entering the platform, so the focus is naturally not on listening to music..."
Listening to Zhou Dongsheng's eloquent and logical words, Lin Kaixin nodded thoughtfully. It seemed to be the same as live streaming, both of which were a stage to showcase talents.
However, due to the different emphasis, the focus of the content will naturally change.
“Live streaming is a stage for displaying talents, but the positioning of short video platforms is actually more inclined towards social interaction, mainly recording daily life, just like a circle of friends open to the public…”
“Therefore, some daily life content that is in line with the hobbies that the public likes to see and hear is often more likely to attract attention and likes. In fact, you have a content advantage that others do not have but have not shown…”
Zhou Dongsheng smiled and kept the secret. As the saying goes, it depends on the individual. Different people naturally have different directions in short video content.
"Me? Apart from singing, what other advantages do I have?" Lin Kaixin asked with a puzzled look on her face.
"Look, Lin Jiajia is so cute, isn't that an advantage?" Zhou Dongsheng pointed at Lin Jiajia in his arms.
Lin Jiajia was licking the lollipop happily. When Zhou Dongsheng pointed at her, she smiled and stretched out her little hand to grab Zhou Dongsheng's finger.
The chubby little hand could just hold one of Zhou Dongsheng's fingers, and the chubby face was particularly pink and tender, which was really adorable.
As a veteran user of "cloud-raising babies" short videos, Zhou Dongsheng has rich experience in cloud-raising babies. Unlike others who raise cats and dogs online, Zhou Dongsheng raises a bunch of daughters on his mobile phone.
As the saying goes, no one is always two or three years old, but there is always someone who is two or three years old!
There are endless cute babies on this short video platform. It can be said that there are new cute babies in every generation, and each of them is popular for several months.
As long as the novelty wears off, there will always be substitutes, which is also a major attraction of "cloud baby-sucking".
Therefore, when Lin Kaixin visited him, Zhou Dongsheng's forgotten experience of "cloud baby-sucking" was suddenly awakened, and he naturally thought of the corresponding short video direction.
Zhou Dongsheng himself encouraged the employees of Xiaorenmin Media to create muse short videos in order to enhance the diversity of muse short video content and lay the foundation for the positioning of "recording a beautiful life".
Therefore, in order to achieve this, it is natural to push the muse short video in the direction of flourishing as much as possible, so Zhou Dongsheng encouraged people in his media companies to take the lead.
As long as the typical example is established, there will naturally be the effect of "the first popular will drive the others to become popular". After all, learning and imitating are always the lowest cost ways to create.
Lin Kaixin was not stupid. After being prompted by Zhou Dongsheng, she immediately said, "Boss, do you mean to record Maru's daily life on a short video platform? Is it that simple?"
"Of course, it's that simple. Sometimes simple things are more likely to produce miraculous effects. After all, simplicity is the best way to achieve success."
"What's more, even I can't resist Maru's cuteness, so naturally there will be more people who will fall under Maru's charm like me."
“There’s a saying that goes, sexiness is nothing compared to cuteness,” Zhou Dongsheng said cheerfully.
Lin Kaixin has some experience in this regard. Ever since she appeared on a live broadcast with Lin Jiajia, she has been liked by many "brothers and sisters".
Even every time the show starts, there will be comments from enthusiastic viewers who care about Lin Jiajia, and some even claim to be fans of Maru...
Therefore, Lin Kaixin herself has no objection to this matter, and even feels that there is nothing wrong with recording Lin Jiajia's daily life in short videos, which can also satisfy the audience's love for Maru.
Moreover, watching her daughter grow up day by day, Lin Kaixin herself also made a lot of records, and her mobile phone was almost full of Lin Jiajia's various interesting daily life...
Thinking of this, Lin Kaixin couldn't help but smile like an old mother, "Then I'll give it a try. Speaking of recording Maru's daily life, I have a lot of materials in my phone."
"Really? Let me see it!" Zhou Dongsheng said with great interest.
