Volume 2: Storm Rising 2015 Chapter 389 A Wonderful Metaphor
In the meeting room of Little People Media Company.
Under Xu Kaidao's active mobilization, all the main personnel of the entire company soon gathered in the conference room.
Especially when they heard that today's meeting would be chaired by the boss who had not attended a meeting for a long time, everyone in the company became nervous and fully prepared.
In normal meetings, you can still daydream and slack off, but in a meeting like this chaired by the boss himself, if you are careless, you will probably be fired on the spot.
In addition, several managers who were previously promoted by Zhou Dongsheng were also very much looking forward to hearing that their boss would attend the meeting.
Among them is Han Fei, who is in charge of the "Famous Scenes of Anchors" video series and has already been promoted to video department manager, and Qiu Lingling, who previously demonstrated her talent in program planning in the live broadcast program "Hello Female Anchor".
At the same time, Yang Zimi, the "No. 1 food broadcaster" who has become the leading food broadcaster on the live streaming platform with the show "Hello Female Anchor " and has set off a food broadcast craze, happened to be in the company today. When he heard that it was a meeting called by the boss, he actively participated.
When Zhou Dongsheng finished his phone call with Lu Sifang and walked leisurely into the conference room, the room was already full of people.
As soon as Zhou Dongsheng stepped into the conference room, the noise in the conference room stopped abruptly , which made Zhou Dongsheng feel like he was the class teacher.
"Hey, why are they so quiet when I come? Meetings are for free discussion and brainstorming. Don't be stingy with your ideas. Say whatever you want. There is no boss in the meeting room."
Zhou Dongsheng sat in the main seat with his horse and golden sword, and spoke in a very approachable manner.
Although Zhou Dongsheng has always maintained this easy-going attitude in the company, the boss is the boss after all, and no one dares to really take advantage of him.
But as Zhou Dongsheng set the tone, the atmosphere in the conference room noticeably eased.
"Zimi is here too. Is there no live broadcast today?" Zhou Dongsheng casually chatted about family matters.
"Yes, boss. I ate too much yesterday, so I'm going to take a break today. Also, the content of my live broadcasts has been a bit too monotonous recently, and I think the audience is a bit tired of it. I just came to the company to discuss content innovation with my colleagues..."
When the boss called him, Yang Zimi immediately answered in a proper manner.
"Hey, we're just chatting casually. Don't be so restrained. You're making me sound like a class teacher. You guys are the worst class I've ever taught!"
Zhou Dongsheng imitated it very seriously, and it really had some of the same flavor. Laughter broke out in the conference room immediately.
"That's right, just smile. This is the atmosphere of a meeting. Did Old Xu tell us what we will discuss today?" Zhou Dongsheng asked with a smile, leaning back in his chair.
"I just said it in advance, but I couldn't explain it clearly, so I'd better trouble the boss to explain it in person." Xu Kaidao, who was sitting below, echoed.
"Not long ago, our company's anchors all stood on the stage to promote the Muse music short video. I believe everyone is familiar with it, right?"
Zhou Dongsheng said with a smile, and everyone below nodded in unison. After all, as employees of Xiaorenmin Media, they would naturally be the first to know about such a huge event.
There are even some smart people who have already followed the trend and downloaded and started researching this newly launched short video application, wondering what is so unique about it that it warrants such a big fuss about promoting it.
"To be honest, I am very optimistic about the future of short videos. Mobile Internet has gradually matured. With the completion of the country's 4G infrastructure, the price of 4G network charges will inevitably drop further..."
"At the same time, there will be more and more smartphones that support 4G networks, and the prices will become cheaper and cheaper. Stimulated by various objective conditions, the mobile Internet will inevitably usher in a wave of traffic explosion, and various projects on the mobile Internet will benefit greatly from this..."
"This is a completely foreseeable future, and this future is not far away. It may be next year or the year after."
Zhou Dongsheng said this with great confidence. His powerful words were convincing, and everyone could not help but imagine the blueprint Zhou Dongsheng had drawn in their minds...
To everyone, it is the future, but to Zhou Dongsheng, it is just the "past" that has not yet arrived, so naturally there is something to his words.
"For an internet-related industry like ours, both the way we work and the content we produce will inevitably change, such as live streaming."
"Although many live broadcast platforms have launched mobile terminals and can broadcast live on mobile phones, the technical conditions are not mature enough, so the live broadcast effect and viewing experience are not ideal at present."
"But as conditions mature, in the future, anchors may only need a mobile phone to start a live broadcast anytime and anywhere, and share various outdoor content with the audience all ..."
"By then, this kind of live broadcasting may even become mainstream, just like Yang Zimi, who can find a restaurant with a mobile phone and start a unique food broadcast..."
Yang Zimi, who was standing below, heard this with sparkling eyes, and said with some yearning: "If we can go outside to broadcast live, it may be more attractive to the audience. We can also take the audience with us and recommend some local delicacies in Guangzhou to them..."
Zhou Dongsheng asked, "Why does it have to be live-streamed? Can't the content you're talking about be done directly through video editing?"
“Isn’t this form of video a vlog?” Yang Fei added. After all, video editing is his job, and he is the first to react to video-related content.
"Vlog? What is that?" Yang Zimi asked curiously, and the others also cast curious glances over.
As of 2015, the concept of vlog has not really become popular yet. It is still a niche concept, popular only in certain circles, and the general public is relatively unfamiliar with it.
"Vlog is a way of recording life in the form of video. Compared with simple text and pictures, video can undoubtedly show the content more intuitively and give the audience a sense of seeing is believing."
"This form is very popular overseas now. There is even a video website called YouTube that collects this kind of content. There is also a group of people who make a living by creating vlogs, that is, vloggers, which we commonly call photographers!"
Yang Fei spoke like he knew everything.
"Oh~ I've learned something new!" Everyone below said with a look of sudden enlightenment.
Zhou Dongsheng looked at Yang Fei approvingly, and then continued.
“In fact, short videos can be seen as a simpler form of vlog. Compared to the difficulty of making a vlog, shooting a short video is undoubtedly easier for users.”
"Perhaps for video editing experts like you, video editing is a piece of cake, and you can even make it into something special."
Facing Zhou Dongsheng's compliment, Yang Fei scratched his head and said with a smile: "Boss, you are too kind. It's nothing but practice."
Zhou Dongsheng changed the subject.
"However, for ordinary people, just wanting to meet the entry requirements and learn how to use a relatively professional video editing tool like PR is enough to discourage most people."
"The role of muse short videos is just like Meitu Xiuxiu!"
