Volume 2: Storm Rising 2015 Chapter 209: Shark Turns Over
Before Principal Wang’s Panda platform went online, the live streaming industry was once again bombarded with a round of heavy news on an ordinary working day.
Shark Platform always plays the role of the victim in round after round of negative news, which makes Chen Shijie very angry. This time it is Shark Platform's turn to stand in the center of the stage.
"Shark Platform has completed its B round of financing with Tengda Capital. This round of financing was led by Tengda Capital. According to insiders, the amount of financing exceeded 100 million US dollars..."
As soon as the first blockbuster news was released, several major platforms in the live broadcast industry were all shocked. With such a large amount of additional funds, the Shark platform will undoubtedly be full of confidence in the upcoming live broadcast competition.
Sharks are ferocious and aggressive marine creatures. Now with the words "Tengda" on its head, it undoubtedly makes this shark even more terrifying.
However, the huge investment from Tengda Capital also indirectly shows the future prospects of the live broadcast field. Even such an Internet giant has begun to enter the market, which is enough to prove the potential of this emerging industry.
The live streaming industry is the next hot spot in the Internet industry! This consensus, certified by Tengda Capital, has gradually spread and gained popularity.
This blockbuster news is mainly aimed at people in the live broadcast industry. Many people in the industry have begun to interpret this news in various ways, analyze the industry prospects, and so on.
But for the spectators, I guess they will just sigh, "Tengda is really rich, one shot is 100 million, and it's still a lot of fun!"
Other than that, I don’t have much feeling. After all, the numbers on the Internet are sometimes just numbers. Although this is really a lot of money, what does it have to do with me?
However, the release of the second piece of breaking news has ignited the interest of many netizens.
"Shark Platform announced that it would buy out the contract of Curly Baboon at a nine-digit price, breaking the industry ceiling and setting a record in the industry!"
As the news came out, under an organized and disciplined propaganda offensive, it swept the entire Internet in a very short time and directly ranked in the top ten of Weibo's hot search list, reaching the maximum level of topicality and popularity.
In particular, countless people did not know who was called Curly-haired Baboon. With a quick search, various non-mainstream photos of him during his career spread like wildfire, which opened the eyes of the people.
"You can be worth over 100 million yuan with this appearance? Is the live broadcast industry so profitable?"
"Isn't he just a retired professional player? He's not even a world champion. Is he worthy of such a high price?"
"It's either I'm crazy or the world is crazy. His net worth is almost as high as that of a superstar."
"Is live streaming so profitable? Just sitting in front of the computer and playing games? I'm tempted."
"I will start customizing the live broadcast equipment right now. I will officially join the Shark platform for live broadcasts tomorrow. My brothers in the live broadcast room xxx will come and show their support then!"
"I will definitely support you. If you get 100 million, remember to keep us company!"
"I don't want 100 million, 10 million is enough for me."
"I'm not greedy. One million is enough."
"Don't roll, don't roll, brothers."
…
There are countless discussions like this, which have brought huge traffic and exposure to the Shark platform, especially the curly-haired baboon, who was the first to be affected and became a hot topic for a while.
After all, this is a sky-high priced advertisement that cost 100 million yuan, and the traffic feedback brought by this advertising effect is naturally very considerable.
On the same evening, as soon as Curly Baboon started broadcasting, the popularity of his live broadcast room easily broke through the 3 million ceiling that had originally restricted him.
You should know that even the former top star Dazhi only maintained a popularity of round. The peak traffic might be a little higher, but after being ignored, he has basically never had a high popularity.
With the support of this huge wave of traffic, Curly Baboon easily surpassed the top anchor Dazhi. The popularity of his live broadcast room continued to rise like a blossoming sesame seed. The peak popularity even broke through the ceiling of 10 million in the entire live broadcast industry!
With millions of fans, a net worth of billions and many other halos, the Curly-Haired Baboon is the talk of the town at this moment. Looking at the entire live broadcast industry in a short period of time, it is estimated that no other anchor can be as popular and talked about as him.
Of course, whether there is any water behind these data, probably only the Shark platform itself knows, but there is no doubt that Curly Baboon has become the number one anchor of Shark, and even in the entire live broadcast industry, he is one of the top anchors.
At the same time, Shark Platform has a third piece of big news. Although the protagonist of this big news is not Shark Platform, it still benefits a lot.
At the first MSI Mid-Season Invitational held by the official League of Legends in 2015, the representative team of the LPL region, EDG, defeated the mighty SKT team with a score of 3-2 in the final!
Won the first world championship in the true sense of the LPL region! This news swept the e-sports circle in a short period of time, and many gamers were shocked.
It was as if a ray of light had appeared from the dark clouds hanging overhead. It turned out that in the BO5, the Korean team was not invincible!
Although this is not the most valuable S-League championship, it is also the first officially held mid-season tournament, and the opponent is still the SKT team, so the value is naturally full.
As the championship sponsor of the EDG team, the Shark platform's logo was clearly printed on the chests of the five players, making a name for itself in front of many gamers.
Shark Platform's previous strategy of investing in many teams has also achieved key results at this moment. This subtle exposure alone and the impression it left on many game players are enough to bring sufficient traffic returns to the Shark Platform.
After all, the mainstream users of today’s live streaming platforms are still game players, just as the highest-paid users are still game anchors. This is naturally a result of mutual complementation.
With three pieces of news coming out in succession, Shark Platform may become the biggest winner, gaining both traffic, fame and fortune. It is truly a huge winner. Chen Shijie would probably wake up laughing in his dreams.
The Shark platform successfully fought a comeback and reversed all the previous declines in one fell swoop. Whether in terms of fame and capital, or in terms of anchors or audiences, it has been greatly improved.
For a time, even the Tiger Tooth platform was slightly inferior in momentum, and the Shark platform had begun to show its status as the "number one in the industry".
When this shark flips over, it has the power to overturn the sea!
The other winner might be Zhou Dongsheng who is hiding behind the scenes. He just took advantage of an information gap and signed the little-known Curly Baboon at a small cost. In just one year, he obtained hundreds or thousands of times return on investment.
This is undoubtedly another profitable investment, and it will also add fuel to the live broadcast industry. Following the pace of Principal Wang, the value of the currently scarce anchor chips will be raised.
With Tengda Capital entering the market, I believe that many more capitals will follow soon. No matter how inflated the value of the chips is, there is no need to worry about no one taking over.
This scene is exactly the same as the booming stock market at this moment, where people only care about driving up the value of chips, and then pass them from hand to hand like holding a bomb.
Who knows who will be the one who will be defeated in the end and become a mess?
