Volume 2: Storm Rising 2015 Chapter 200 Pride and Prejudice
As the plane landed at Incheon International Airport in Goryeo, Zhou Dongsheng's first trip abroad was completed so easily.
To be honest, looking at the group of Asians around me who have the same skin color, similar appearance, and no difference except for the language, those who know them would think they are going abroad.
Those who don’t know might think it’s just a dialect from some small place in the country. However, although Goryeo is a country, it is indeed just a small place.
After all, when we go abroad in a broad sense, we always feel that we have to go to an area with a lot of blonde, blue-eyed, black and white people to experience the exotic customs.
Although Goryeo was only a small country and was once a vassal state in history, its development in modern history was indeed unique.
Whether it is the Asian entertainment industry led by Hallyu, the many games produced in Goryeo, or the now popular e-sports, this tiny country has always been far ahead in cultural output, not to mention in fields such as science and technology.
We can despise it strategically, but we still have to take it seriously tactically. At least as we catch up, the gap has narrowed rapidly and Goryeo's upper limit is already there.
And our upper limit is still unfathomable~
"How is it, Dongsheng? How do you feel about your first time going abroad?" Principal Wang at the side joked with a smile.
"It feels almost like leaving the province." Zhou Dongsheng said lightly.
"Hahaha, I like what you said. You have the plan! Let's go to the hotel where we are staying." Principal Wang laughed.
In addition to Principal Wang and a few people from Pusi Investment and Panda Platform, Zhou Dongsheng brought Li Jiana and Lu Sifang.
"I'm unfamiliar with the place, so I have to rely on you." Zhou Dongsheng said to Li Jiana with a smile.
"It's okay, boss. As long as I have money, I'm not afraid to travel around the world." Li Jiana smiled playfully.
Lu Sifang, who was standing by, didn't know why the boss wanted to take him with him, but since he could "travel abroad at public expense", he might as well take it.
Zhou Dongsheng smiled casually, isn't that the truth? The assets Zhou Dongsheng has now are indeed enough for him to travel around the world without fear, but that is only limited to traveling around the world.
"Old Lu, how is your Korean?" Zhou Dongsheng asked casually.
"Well, boss, I only speak English, and my Korean is not very good." Lu Sifang's old face turned red and he said embarrassedly.
"Oh, that's okay. We should be able to talk in English." Zhou Dongsheng said thoughtfully.
After the group got on the bus, Principal Wang asked curiously, "Dongsheng, what is your new goal in coming to Goryeo this time?"
“But it’s not easy to negotiate investment with a Korean company . You have to be mentally prepared.” Principal Wang said cheerfully, obviously knowing the ins and outs of it.
"Oh? I'd like to hear more about it." Zhou Dongsheng listened attentively.
"It's nothing. Just cooperate with them. It's much easier than investing in them. It's difficult to get shares in their company." Principal Wang said casually.
"Everything depends on human effort. How do you know if you don't try?" Zhou Dongsheng said with a smile, a little disapproving. Could it be that being xenophobic doesn't even require money?
"I know that you are the kind of person who won't turn back until you hit the wall. You'll know if you try. I'll wait and see." Principal Wang didn't care.
"When we get to the hotel, you guys go walk around first. I've already made an appointment with the Korean female anchor to discuss the contract. I'll take you around in the evening." Principal Wang talked about his itinerary.
"It's okay, Principal, you go ahead and do your thing, we can act freely." Zhou Dongsheng said with a casual smile.
The scenery outside the car window was extremely prosperous. Even though it was the capital of a tiny country, it was still very prosperous and lively. After appreciating the "exotic scenery", the group checked into the hotel and then parted ways.
Zhou Dongsheng called Lu Sifang and Li Jiana to his room to discuss business. If you want to invest in others, you must at least understand them clearly first.
"Lu Sifang, you should first learn more about the company Bluehole Studios, and then go and talk to their boss to see if there is any opportunity for cooperative investment." Zhou Dongsheng kicked the ball to Lu Sifang.
Upon hearing that it was work-related, Lu Sifang perked up, took out his work computer, connected to the Internet and began to learn about the relevant situation. If he couldn't find it on the Internet, he could use his own connections to ask.
Speaking of the company Bluehole Studio, it can be said that they have a famous origin. They were spun off from the Korean game giant [Ncsoft]. This company has produced a series of well-known games, including the "Lineage" series, "Blade & Soul", "Aion", "Guild Wars" series, etc.
President Chang-yu Kim, who founded Bluehole Studios, was previously responsible for the development of the "Lineage 3" series. However, due to differences in design concepts with his superiors, he immediately took a large group of cronies and decided to start his own business, developing a game called "T ERA".
This game is said to have cost a huge amount of money, with an investment of more than 50 billion won, which is nearly 300 million RMB. It created the highest investment in global games that year. Even "World of Warcraft" only cost 45 billion won.
And this game lived up to expectations. As soon as it was launched, it became the top of the four kings of Korean games. Even the "Blade & Soul" from its former owner could not compete with it. For a time, it was the most popular game.
However, it is not necessarily a good thing if this first fire burns too vigorously. At that time, many game companies were competing for the game market of Zhonghuajia and faced the agency requirements of Tengda and Zhuchang.
Bluehole Studios offered an agency fee of up to 40 million US dollars, a price that made even the wealthy Tencent and QQ Group stay away.
Perhaps it was precisely because of missing out on the golden period of entering the game market that the fame-seeking Bluehole Studio missed the opportunity to grow. Even Blade & Soul, which was not a rival at the time, made a lot of money in the game market.
By the time the Bluehole Studios, which realized the situation late, chose to compromise and re-enter the game market under the name of "War of the Oracles", the situation had already changed.
However, the arrogant Bluehole Studio did not think that it was a problem with its own strategic decision. Instead, it thought it was a problem with the game players, which was like "a wild boar cannot eat fine bran."
So they launched a shoddy mobile game "Devil's Contract", attempting to take advantage of the popularity of pay-to-win mobile games and make a fortune in the game market.
And then... naturally, nothing happened.
The two consecutive projects failed to seize the opportunities of the times, making Bluehole Studio like a bright meteor in the industry, with much ado about nothing.
Therefore, Bluehole Studios was not having a good time at this moment and had become a laughing stock in the industry. It was only after it met Brandon Green that it staged a comeback.
After Lu Sifang's understanding and narration, Zhou Dongsheng had a deeper understanding of the company Bluehole Studios. Perhaps this is a company destroyed by pride and prejudice.
Lu Sifang was also a little puzzled and said: "Boss, although this game company has a rich resume, its recent performance is very average. In my opinion, the investment value is not great..."
Lu Sifang gave professional investment advice, but Zhou Dongsheng said indifferently: "Let's try to talk about it first. It's time for you to play a role."
Although he didn't know the boss's intention, as a subordinate, all he had to do was to execute the boss's decision. Lu Sifang patted his chest and said, "No problem, boss. I'll take care of it."
