Xu Kaidao went to contact Yu Wenbo. At the same time, Zhou Dongsheng looked at the live broadcast screen on the computer and fell into deep thought.
The live streaming industry will flourish in the future, and it is naturally impossible to be limited to game anchors.
It was only in the early days of the industry that the traffic of the gaming player group was huge, and the demand for game live streaming generated by hundreds of millions of game players was enormous.
Therefore, all major live streaming platforms have invariably targeted the group of game players, using game anchors as a vehicle to broadcast games and grab traffic.
However, whether it is the platform or the audience, it is impossible to focus only on game live streaming forever. Diversified demands will inevitably give birth to more categories of anchors.
If Xiaorenwu Media wants to develop further, it will inevitably need to involve other categories of anchors, such as the singing and dancing represented by Su Qian and Lin Kaixin, as well as the outdoor category in the future.
With the maturity of 4G technology and smart phones, the popularity of outdoor live streaming is no less than that of game live streaming, and may even be more popular.
However, the timing is not yet ripe. Outdoor live broadcasts can be put on hold first, but to realize the potential of song and dance, Little People Media must also keep up.
Zhou Dongsheng looked at the list of anchors Xu Kaidao gave him. In addition to game anchors, there were also some singing and dancing anchors, but they all looked mediocre.
At least there is no female anchor that Zhou Dongsheng can recognize at a glance, but it is impossible for Zhou Dongsheng to give up this business.
Although the live broadcast life of some female anchors may not be as long as that of some evergreen game anchors, even if they become a shooting star, they still have impressive money-making ability and traffic.
It is a very important business for both the platform and the anchor agency. Zhou Dongsheng was eager to develop the live broadcast business before and did not pay attention to this category.
In the field of game anchors, Xiaorenwu Media already has four big bosses. If nothing unexpected happens, these four leaders will be enough to support the game live streaming business for a long time.
So now, it is time for Xiaorenren Media to develop the female anchor business. It is not a solution to rely on the big waves to sift the sand. Looking at the live broadcast room on the computer screen...
A good plan suddenly emerged in Zhou Dongsheng's mind : live broadcast of the talent show!
When Zhou Dongsheng thought of this, he couldn't help but feel excited. This was a very interesting project, and with the influence of Little People Media, he really had the ability to do this.
Even on TV, talent shows are one of the most popular program categories that are deeply loved by the audience. Similar ideas have been played on TV for many years, and the routines have changed again and again, but the core of the talent show has remained unchanged.
The essence of talent shows is to cater to the mentality of ordinary people who want to become famous overnight. The transformation from ordinary people to celebrities is very interesting and the audience never gets tired of watching it.
However, there is still a certain distance between TV programs and the audience, and the glamorous appearance of celebrities is somewhat superior...
However, the novel form of live broadcast is somewhat different. The real-time barrage interaction brings the host and the audience closer, and the host is more down-to-earth than celebrities.
Although the big anchors in the future will be no less than celebrities, even now, the income of the top game anchors is enough to compare with first-tier celebrities.
But now the difference between the two is still huge, whether it is social recognition or identity differences, they cannot be compared.
Zhou Dongsheng was too lazy to delve into the reason behind this. Just from the idea of ​​live broadcasting of talent shows, it definitely has great potential.
However, no matter how good the idea is, if you want to put it into practice, you still need to put in a lot of effort and plan carefully. But the more Zhou Dongsheng thought about it, the more he thought this was a good idea.
Such a good idea, but it is a bit of a waste to only use it to select female anchors for Little People Media.
We can also further reach cooperative relationships with major platforms to do a cross-platform live talent show, allowing the audience to choose their favorite female anchor.
In this way, the female anchors who can make it to the end will naturally have no shortage of audiences who like them, and at the same time they will become the first choice for the platform to sign...
Of course, before that, Xiaorenwu Media will definitely sign a priority agreement or something like that with these female anchors to avoid being picked up by major platforms.
Although once this type of program is done, it would be effortless for major platforms to replicate their own version...
However, Zhou Dongsheng never thought of eating alone. There are always advantages to being the first to take a bite, and it is also the ability of latecomers to surpass others.
What's more, this kind of creativity is nothing. In the future, Principal Wang has also used similar routines on the Panda platform, and major platforms have also produced some good live variety shows in the future.
It’s just that now all major platforms are focusing on the popular live broadcast of games.
Speaking of Principal Wang, if you want to do a live talent show, you must call him up. Whether it is his own traffic or gimmicks, he will definitely be maxed out.
And I believe that Principal Wang will definitely enjoy this kind of game. Huang Haoze and Chen Yuhang can act as judges if they want to play.
It is definitely fun, and once you play it well, the benefits it represents are definitely considerable. Maybe you can further discover some female anchors that you are familiar with.
Such a good idea needs to be polished carefully, at least a decent charter should be produced, and then the resources at hand should be used as much as possible.
As shareholders of the company, the three young masters are one of the resources that can be mobilized, and the company's current top anchors have their own traffic, which can also be used...
As Zhou Dongsheng continued to think and improve, the idea of ​​live talent show emerged in his mind, and Zhou Dongsheng was eager to try it.
Maybe, I can create a hit live broadcast program?
At this time, Xu Kaidao also came back and told Zhou Dongsheng some not-so-good news.
"Boss, Yu Wenbo is currently an anchor under a live broadcast agency in Hangzhou. If we want to sign him, we have to negotiate with this company, and it will probably cost us a bit..."
Although Yu Wenbo is a minor, the 15-year-old strongest king is a good selling point, so it is reasonable that other live broadcast agencies are interested in signing him.
"Let's talk about it. If the price is acceptable, then sign him. He's a good potential stock. He has such strength at such a young age. He may even have the potential to develop into a professional player in the future..."
Zhou Dongsheng said with a smile, and Xu Kaidao suddenly realized that this was what the boss valued. It turned out to be a bit difficult for him to keep up with the boss's thinking.
"Don't worry about Yu Wenbo's matter, let's talk about it slowly. I have a good idea to share with you and listen to your opinion."
Zhou Dongsheng changed the subject and began to talk to Xu Kaidao about his idea of ​​live talent show, hoping to better improve this idea by brainstorming.
However, Xu Kaidao thought it was a bit ordinary at first. After all, there were a lot of talent shows on TV, and they had been played out to death.
However, it is quite interesting to put this idea on a live broadcast platform. The female anchor can perform various talents. As long as she can get the recognition of the audience, will she be afraid of the audience once the broadcast starts?
This is equivalent to...using a program to invite viewers to select potential female anchors for their company, so as to better train them in a targeted manner.
The more Xu Kaidao thought about it, the more he felt that this format was good, and conducting it through online live broadcast would definitely be much less expensive than traditional TV talent shows.
"Boss! This is a brilliant idea. Why didn't I think of such a good idea?" Xu Kaidao said admiringly.
"It's just that I haven't figured out the format of this program yet. How exactly should I do it..." Zhou Dongsheng pondered.