Volume 2 2010 Chapter 276 The Right Direction
Yi Haoyan was a little slow to react when he suddenly received a signal from his girlfriend.
What Lee Hye-ri said was true. To promote songs on TV stations requires money to prepare costumes and stage sets. It is already very good for a small company to still insist on promoting songs on TV stations. This shows that the president is an ambitious person who hopes to make the group popular.
As for the other parts, it is actually the norm for idols, appearing on variety shows to show their faces, strictly managing their body shapes, and having no income are all real things.
Even those from big companies are the same. For example, Victoria Song from F(X) is not in the promotional period, but she has not relaxed at all in variety show promotion. She is currently appearing in two outdoor variety shows at the same time, "We Got Married" and "Youth Never Fades", and she also has a lot of other scattered shows and group variety shows. She is so busy that she doesn't even have time to sleep, and it's very tiring.
But the difference is that when Victoria Song does these things, more and more people will know about F(X), while Min-ya Fang works harder than her, but few people know about Girl's Day.
The biggest difference here lies in the platform.
Big companies have their own resources and use better platforms to promote their idols, while small companies can only work hard silently and accumulate their popularity in a very inefficient way.
This gap at the company level is far greater than the gap in the idols' own abilities.
In this case, if a small company wants to stand out, it must rely on its distinctive style and strong strength to find its own niche market as soon as possible to survive, and the company's planning must be as close to the market's preferences as possible. Therefore, it is common for small companies to follow the trend.
But there are too many small companies in South Korea, and how to stand out in the competition with serious style homogeneity is a crucial issue, and many groups fail because of this.
Therefore, innovation and breakthroughs have become something small companies have to rack their brains to do.
The president of Girl's Day apparently thinks so too.
But.
To be honest, after listening to Girl's Day's debut song "Swing", Yi Haoyan was completely confused.
What on earth is the president thinking?
The boy didn't know how to adjust the atmosphere at this time, but since his girlfriend had made a request, of course he had to find a way to make her satisfied.
"Hmm~ I think~"
Yi Haoyan cleared his throat.
"First of all, Hyeri-sun, I want to thank the group for making their debut song so ~ um ~ special ~"
???
What?
In this situation, you actually diss? ? Shouldn't it be a comfort?
Quan Enfei looked at her boyfriend suddenly, her little head full of question marks?
Lee Hye-ri was also surprised. These words didn't sound like good things, but the boy's expression didn't seem to indicate any malice.
The other people were also stunned for a moment, accepting their helplessness.
"If your debut song hadn't flopped so badly, Hyeri, you wouldn't have had the chance to join Girl's Day."
Seeing that he had attracted everyone's attention, Yi Haoyan organized his thoughts while speaking.
"In this sense, this failed debut song is the song that changed the fate of the seniors. Because if it had gone smoothly, no members would have left the group, and you, the senior, would have lost the opportunity to debut."
"That's no problem." Enfei breathed a sigh of relief.
"It sounds right, but~"
Qiu Zhaozhen obviously had a different opinion. The boy was right, but it didn't make any sense.
For small companies, joining a group that doesn't develop well is actually not much different from not debuting at all. Many debuted groups disappear along with the company within a year or two. The difference between a debut that doesn't develop well and not debuting is very different for small companies and large companies.
Li Huili didn't say anything.
The girl stared at Yi Haoyan, waiting for his next words.
"From the debut song, although the performance is not good, it is clear that the president is a person with ideas."
The boy finally got to the point.
"The style of the song is very unique, and the dance is also very special. From the perspective of planning, it is actually correct. Your president obviously knows that a small company must develop in an unexpected way, which is correct!
It’s just that this attempt was too unconventional and was not accepted by the market, but the direction and ideas were not wrong. This kind of planning is better than blindly following the trend. From this perspective, the president of the predecessor is very good. ”
These words made Lee Hye-ri's expression change.
The president said the same thing at the beginning, so even if some people withdrew, he insisted on adding more members and continuing to try. It was because of this that I got the opportunity to debut.
"Besides, I also listened to the single that was just released after the senior joined this time."
Yi Haoyan raised his cell phone.
“I can’t judge the results, but the style has obviously changed again, which is a continuation of the previous thinking.
Find a style that suits Girl's day and seek a breakthrough. If the style of your debut song doesn't work, change to another one.
This is also correct.
And there has been some progress. There is a continuous high-pitched sound for nearly 9 seconds in the song, which is of very high quality. This also highlights the strength and selling point of the group's lead singer, which is a very good highlight."
"Yes! That high note was sung by Min-ah, she is very talented and currently the most popular in our group!"
The boy's words made Lee Hui-ri very happy. This kind of analysis made it easier for her to see her current situation clearly. Although she felt that her current company was good, she didn't know what was good about it. After listening to what this junior said, it became very clear.
He is indeed a top student with full marks in all subjects.
"So what do you think of this song?" the girl asked eagerly, and everyone was unconsciously waiting for his evaluation.
"Hmm~ Actually I don't know~ But~ it should perform better than the debut song."
"Yeah, I also like Hyeri's outfit for this stage, I think it will be a good result!"
Choi Chae-eun studied stage art. The stage style of this song "Nothing Forever" is relatively strong, similar to the style of a rock band. The members are all wearing black leather jackets and leather pants, which makes her very interested as she focuses on stage appearance.
"The camerawork used in the MV also fits the style of the song, which is great!"
Huang Yongzhe is a student majoring in broadcasting and performing arts. He usually focuses on learning shooting techniques, hoping to become a professional cameraman in the future. So he naturally pays attention to the shooting part of the MV.
This time, Yi Haoyan was able to safely survive the bullying crisis, and the first-hand information he passed on played a decisive role. So Enfei specially invited him to dinner. The girl originally invited Shirley, but this senior could not attend due to schedule reasons, so she had to make an appointment next time.
Seeing that everyone has a good response to this single, Lee Hye-ri also said she will work harder to promote the song and strive to get good results.
The atmosphere improved, and everyone happily began to enjoy the food. After all, they were all 15 or 16 years old, and happiness and dreams were the main themes of youth.
On the way home from school in the afternoon, Yi Haoyan sent Eun-fei home as usual. On the way, Quan Eun-fei was watching Girl's Day's new songs. As a trainee of a small company, she hoped that Hyeri would have a good development.
"Oppa, do you really think this song will be a hit?"
“It’s hard to be popular.”
???
Why is it different from what you said at noon?
…