Volume 1 Chapter 0054: Too Much of a Trader
One day in August, Nan Yi went to Zhongying Street again and brought back a big bag and a stack of information.
"Dad, what's in your pocket?"
As soon as I returned to Nan's house, Nan Ruoyin blocked me.
"Open it yourself and see."
Nan Yi put his pocket on the stone table and began to look through the information.
Nan Ruoyin opened her pocket and took out a small rectangular piece of paper that was easily wrapped. Seeing that it was covered with foreign words, she tried to spell it out, "Ta Ta Dulces".
"It's not Dulcese, it's Dulcese, Spanish for the same thing as Candy."
“This is foreign candy!”
Nan Ruoyin's little eyes sparkled.
"Yes, it's candy. You can only chew it in your mouth and not swallow it. See the big bubbles on it? You can blow them."
"oh."
Nan Ruoyin tore off the outer wrapping paper and impatiently stuffed a piece of bubble gum into her mouth and chewed it, "Dad, it's sweet, just like chewing dough."
"Just chew it in your mouth, don't swallow it. Dad will teach you how to blow bubbles later." Nan Yi said, and took a piece of bubble gum and put it in his mouth and started chewing.
What Nan Yi and Nan Ruoyin were chewing was the big bubble gum that would become well-known to everyone in the future and would include many people’s childhood memories.
When the bubble gum had no taste after being chewed, Nan Yi used the tip of his tongue to shape the bubble gum into a cake. He placed the tip of his tongue in the middle and applied gentle force. The tip of his tongue was wrapped in the bubble gum. He slowly blew air into it, and a bubble popped out of Nan Yi's mouth.
"Wow, Dad, teach me quickly."
Nan Yi opened his mouth slightly and demonstrated the whole process to Nan Ruoyin.
Nan Ruoyin failed two or three times before she could blow bubbles successfully . It is not difficult to learn how to blow bubbles. Basically, you can do it once you learn it. If you still can't learn it after a few attempts, you will basically never learn it.
Puff, bang!
Nan Ruoyin kept blowing it from time to time, and soon she figured out a new way to play, and she was having a lot of fun.
Nan Yi continued to look through the information, which stated the production process of bubble gum, the raw material ingredients list, and the international prices of the raw materials.
There was nothing magical about the production process and raw materials of bubble gum, and the information in Nan Yi's hands was not obtained through any special channels. Except for the price of the raw materials, everything else could be found in the library.
After reading the information, Nan Yi didn’t find any difficulty in making bubble gum.
It is nothing more than mixing all the raw materials evenly in a blender, taking them out to press them into shape, packaging them and they can be put on the market for sale.
There is no difficulty in production, and the machines are easy to use, including mixers, conveyor belts, presses, cutting machines, and the final step of packaging is manual operation. The investment is not large, and the machines can be made for tens of thousands of yuan.
But precisely because it is so easy, the added value of bubble gum is very low and the profit is very thin.
It is not surprising that when Dada Bubble Gum was popular in China, there were not many competitors. Like Coke, it is a product with low profit margins that needs to be sold in large quantities to make money.
Lighting a cigarette, Nan Yi fell into deep thought.
At 20 cents a piece, you can make a little money in the years when money is still valuable, but when money is no longer valuable, the profit will be too thin. Bubble gum can only be used to enhance brand influence, not as a pillar product.
After Nan Yi wrote down in his work manual the records of ordering bubble gum production machines from the machinery factory and purchasing the production raw materials, he began to think about hawthorn again.
Whether it is fruit leather or hawthorn slices, the production process is very simple.
The previous processes are similar, except that the fresh hawthorns are removed from the stems, stalks and cores, and then steamed in a steamer; after steaming, saccharin is added to the blender and stirred evenly;
After natural solidification, it is cut into the required shape and dried in a dryer. The finished product is hawthorn slices.
The last step does not involve going into a dryer, but rather pressing it into thin slices, cutting it into appropriate sizes and rolling it up. The finished product is the fruit leather.
At the beginning, hawthorn is cheap, so you can choose hawthorn with better texture as raw material. When the price of hawthorn goes up, you can use hawthorn with relatively poor texture and adjust the taste through food additives and edible flavors.
The finished product of hawthorn slices is square, and you can cut out interesting images from the middle, such as animals, cartoon characters, etc.
The round one can be carved into a square in the middle, which is called copper coin hawthorn.
You can also cut out a series of shapes such as triangles and trapezoids, which are called children's enlightenment education hawthorns.
You can also add some gimmicks, saying that foreign children's education experts have spent ten years, no, sixty years, no, no, that's too long and it's easy to be exposed, let's just say thirty years...
Well, it’s still twenty-eight years, with both zeros and whole numbers, which sounds more real.
After 28 years of research, experts found that hawthorn can not only promote children's appetite, but also develop children's brains by exposing them to geometric shapes from an early age.
This is pending. I need to consult an expert in this field to see how to write an advertising slogan that is plausible, sounds reasonable, and is not easily exposed by people who know the business.
Anyway, the hawthorn slices should be pressed as thin as possible, and a piece in the middle must be scraped off. This can save raw materials, stimulate the buying enthusiasm of little kids, and add a gimmick to fool parents, killing three birds with one stone.
Fruit leather...
The wrapping paper on the outside can be printed with cartoon characters from Journey to the West. No, let’s wait until Journey to the West is broadcast. As for the 108 heroes of the Water Margin, as long as they are gathered, you can summon the dragon.
The supply and marketing cooperatives and the larger agency stores all put dragon-shaped fruit leather in prominent positions to entice little kids to think about it every day.
Each city also has to arrange for fictitious agents to exchange the Shenlong from time to time, further stimulating the consumption desire and repeat purchase enthusiasm of potential customer groups.
Nan Yi lit another cigarette, wondering whether he should launch this card collection right at the beginning, or put it aside and deal with it later.
After thinking for a while, he decided to wait until the product was produced and put on the market to see how the sales went.
Bubble gum, hawthorn slices, and fruit leather, it is enough for a food factory to have these three products at the beginning. Other products can be added slowly later, step by step.
You can try to make the waste residue generated during the production process into cheap hawthorn candy and sell it, so as to avoid wasting any raw materials.
Nan Yi wrote down all the key points, then reviewed them again. Not finding any problems, he put the work manual away and cleared his mind.
Take out a washbasin, pour some warm water into it, then put a small piece of soap in it, crush the soap with your hands, and make some soapy water.
He then pulled out a sorghum stalk from a broom, cut off two pieces to use as straws, and tried to blow air into it with his mouth. The gas could flow and the hole in the middle was not blocked.
"Ruoyin, come here and blow bubbles."
Nan Yi Chong was wearing a hat made of lotus leaves, and his face and hands exposed outside his clothes were all red and black. He waved to Nan Ruoyin, who had just returned from a long journey.
"Dad, I'm so hot and want to eat a popsicle."
"Why do you suddenly want to eat popsicles? Has anyone selling popsicles come here?"
"Yes, it's right at the entrance of the brigade headquarters."
"You have money, why don't you buy it?"
"My money is all in the piggy bank and I can't take it out." Nan Ruoyin looked at Nan Yi with expectant eyes.
"Hehe, what are they?"
"Sugar popsicles, cream ice cream, red bean ice cream."
Nan Yi took out some money from his pocket, estimated it, and took out a big unity note and handed it to Nan Ruoyin, "Go to the brigade headquarters and see who is there. Ask the adults to find the popsicle seller and buy 60 sugar popsicles and 60 ice cream sticks.
Announce and ask every child in the team to go and get one popsicle and one ice cream. Remember?"
"Remember, I'll go now." The little girl ran two steps and turned back, "Dad, wait until I come back before playing with the soapy water. Don't play secretly."
"Got it. I'll definitely wait for you."
