Volume 1 2009 Chapter 85 The Concept of Modern Idols
"The sudden popularity of this project completely overturned the previous goddess image of idols, and the development of idols began to change."
"Although the Kitten Club was disbanded soon due to team management and other reasons, the concept of popularizing idols has been proven to be successful. Goddesses are no longer the symbol of idols."
"Twenty years later, Akimoto Yasushi, unwilling to give up, made a comeback and founded AKB48 in 2005. This group continued his concept of popularizing idols and even went a step further, developing into 'idols you can meet in person.'"
"Compared with the goddess-like idols of the past, they have completely abandoned the professional and high-end route and have completely taken the low-threshold and popular route, using the idols' own characteristics and growth traits as selling points, destroying the traditional concept of female idols."
"He was right. Although it was a little early, Akimoto Yasushi waited for the market to recognize him. AKB finally ushered in a breakthrough . This year they will perform on the Red and White Songs Festival for the second time."
Yi Haoyan sighed and said: "RB's idol circle has changed."
"In a sense, Korean idols are still on the path of developing into goddesses. Fans and society have strict requirements on idols' appearance, singing skills, dancing, figure, makeup, clothing and even daily manners. This is partly due to the social culture of Korea itself, and partly because the market is too small and the competition is too fierce."
"However, no matter what the reason, Korea cannot avoid the trend of idols becoming popular. Idols are not actors who speak with their works. Idols make a living with fans. No matter their appearance, figure, singing skills, dancing, hosting, variety shows and other qualities, they are not the core. The core is whether they can attract fans! Other abilities, skills, packaging and publicity are all tools to attract fans."
"How to attract fans' attention and make them willing to spend money on idols is the core value of modern idols. This is why variety show ability is becoming more and more important in the basic qualities of idols, because variety shows are becoming more and more influential and have become a platform that can easily attract fans."
Yi Haoyan took a sip of water, rested for a while, and continued, "Considering the social status of Korean women and Korea's traditional culture, Korean female idols must take the approach of being close to the people. No matter how unattainable, mysterious and indifferent, unruly, and wildly cool they are on stage, when they step off the stage and face their fans, they must be gentle and kind, harmless to people and animals, and it would be best if they could be loved by everyone and make flowers bloom wherever they see them."
" Attracting fans and providing good fan services are the key to idols' survival. How to increase their exposure and enhance their ability to attract fans is very important for idols."
"That~" Pei Zhuxuan finally couldn't help but ask: "Although what you said is very interesting, but what does this have to do with my height?"
"Haha, don't worry, Sister Zhuxuan, I'll talk about you soon."
Yi Haoyan explained with a smile: "As I said just now, Sister Zhuxuan's appearance, temperament and personality are all goddess-level, there is no doubt about that. But Sister's future career is a career that requires a people-friendly image and affinity."
"But goddesses can easily make people feel distant. This is very contradictory. If she's not a goddess, no one will watch her. If she's too goddess, no one will pay attention to her. It's best if she's a goddess and a fool off stage, so that fans can both look up to her and admire her from a distance, and also get close to her and complain about her."
"If Joohyun's height is also perfect, she will become a perfect goddess, which will not be conducive to her getting closer to her fans. At this time, this height weakness will become a cute point for her. Fans are also happy that their favorite idols have some harmless minor flaws, especially someone as perfect as Joohyun who makes people feel pressured."
"This seemingly flawed trait will become a contrasting cuteness point to attract fans, making Joohyun more adorable in the eyes of fans, and more willing to spend money on you."
"So, I think you will be a good idol in the future. As long as you maintain your current state and keep practicing, you will definitely be able to debut!"
"Soo Hyun is a gem in the idol world, you just don't know it. Strengthen your confidence, make sure your dancing and singing are not lagging behind, manage your figure and manners well, and it's only a matter of time before your sister debuts."
Yi Haoyan added, "And considering the elder sister's personality and age, according to SM's tradition, the elder sister should be the captain. Such a captain can stabilize the team and take good care of the younger sisters. It is really a rare trainee candidate. And Sister Eunhee and I will continue to help you, not to help you debut, but to help you walk better and more steadily on the road of idol, so you can rest assured."
This analysis of idols' history and development direction, as well as the concept of how to turn one's shortcomings into advantages left Bae Joo-hyun amazed and speechless for a long time.
Sun Enxi was no longer surprised. This kind of genius analytical ability was not the first time she had seen it.
She sighed secretly: "With such talent, it would be great if the disease could be cured sooner."
…
In the next few days, Yi Haoyan stayed at home when he had nothing to do. Apart from meeting with Professor Jin for psychological counseling on a regular basis and sometimes picking up Bae Joo-hyun from get off work, he hardly went out. He even did not go to the official shooting of Girls' Generation's LG mobile phone commercial.
The reason is that everything that needs to be said has been said, there is not much point in going, and it will be very tiring.
This sly and lazy look immediately attracted condemnation from the sisters of Girls' Generation, but Yi Haoyan still turned a deaf ear and continued to do as he pleased.
After clarifying her strengths and direction, Bae Joo-hyun practiced more diligently. She is a person who is gentle on the outside but strong on the inside, and has a strong desire to win. Since she knows that she is expected to do well, she can't let down her team and often practices until late at night.
Tuzi hasn't started school yet, and she spends all her time practicing at the company. She was selected into the debut group when she first joined the company, which gave her both motivation and pressure. In order to set an example, her phone was controlled. She would only see Yi Haoyan's messages after she finished practicing and left the company, so she would only reply to the boy's messages during the day before going to bed at night. Sometimes she was too tired from practicing and fell asleep while looking at her phone, and would only reply the next morning.
Yi Haoyan was not surprised. The pressure of debuting weighed heavily on every trainee. Everything was difficult at the beginning. It was a good thing to be valued as soon as he entered the company.
However, this meant that the two of them had almost no chance to meet each other, and could only chat about recent events intermittently. Of course, it was mainly Tuzi who was talking and Yi Haoyan who was listening, after all, he was a otaku and had nothing to say.
Although neither of them knows each other's real name now, it seems that neither of them cares about this. At present, such communication is very easy for Yi Haoyan. There is no worry. He can say whatever he wants to say. It can be regarded as a very easy relationship.