Chapter 9 Filial piety leads to strength
Studies have shown that there is a phenomenon of sharing negative information among people, the so-called "negative preference", that is , people tend to pay more attention to negative information and things, and strengthen this experience.
In layman's terms, people tend to notice bad things happening around them and become very interested in them.
He Ying is very interested now.
In the office, Xu Cheng and Lin Wanzhou stood side by side. In front of the desk was He Ying, who had hurried to the kindergarten. She listened to the life teacher's narration of the whole story with a shocked look on her face.
"Xu Cheng's mother, you have to have a good talk with Xu Cheng. He has developed the bad habit of making money through illegal means at such a young age. What will happen to him when he grows up?" The bald life teacher took a sip of tea and warned He Ying seriously.
"Yes, yes, teacher, you are right to criticize me. This child... always gets into trouble and likes to scheme for personal gain. This is just like me, hehe. "
"Xu Cheng's mom! What's your attitude? Why are you so playful?" The life teacher spat out tea leaves and tapped the table heavily with her fingers. "Is this just a simple act of getting into trouble? I don't think you realize the seriousness of the matter! This is unorganized and undisciplined! Going to the sea... that's the lowest class!"
Xu Cheng rolled his eyes. This life teacher must have had his girlfriend taken away by some sea crab. It's almost the new century and he still has prejudices against people who go into the adult industry.
"Hmph, teacher, what do you mean by that?" A delicate snort came from outside the office door. Gao Manman pushed the door open and walked in. There was not a pleasant expression on her pretty face.
"Teachers advocate equality for all. There are top talents in all 360 professions. My husband is a businessman. How can you be considered the lowest class?"
The bald teacher coughed twice in embarrassment, "Lin Wanzhou's mother, I just got carried away and said that. That's not what I meant..."
Xu Cheng sighed. The adult world was indeed quite boring.
Suddenly, Lin Wanzhou pulled up her hands. It was the first time that her parents were called to the police station because she had gotten into trouble. She didn't feel scared but instead looked curious.
"Xu Cheng... I'll pick one, you pick one, and then we'll all pick one together..."
Xu Cheng didn't move at all, his two palms were spread out in the air, and Lin Wanzhou counted them as "cloth".
"Yeah~ I won!"
"Huh? You can beat me? Let me take you seriously!"
Gao Manman resolved the matter very neatly. Actually, it was nothing at all. She could have made a fuss about it, or she could have made a big deal out of it, or made a small matter disappear.
The two parents took Xu Cheng and Lin Wanzhou away. In the office, the bald teacher took off his glasses and wiped the sweat from his forehead with a handkerchief.
What horrible parents!
One step back will open up a new world; the more he thought about it, the angrier he became. He walked to the phone, searched the phone book, found a number and dialed it.
"Hello? Is this Li Qiuyang's parent? Li Qiuyang is making trouble at school, please come over here..."
…
After returning home, Xu Cheng was held down and interrogated by He Ying.
Xu Cheng really wanted her to stop making a fuss. A 6-year-old American kid was already practicing shooting. Different national conditions led to different paths. What was wrong with a 6-year-old Dragon kid selling something?
"I just played the company's game with Lin Wanzhou. We went to the toy store to buy some toys and sold them to classmates..." Xu Cheng tried hard to look aggrieved and said innocently with his eyes blinking.
He Ying was his biological mother , so she didn't buy it at all. She asked, "How much did you sell it for? Where's the money?"
"I sold it for 85 yuan in total, and Lin Wanzhou and I split it."
"What? 85!" He Ying's voice became louder and louder. She thought it was just a small sum of one or two dollars, but she never expected that her son would spend such a large sum in one go!
Wow, that’s almost half a month’s salary for her!
"Where's the money? How can a child carry so much money? Hurry up and let me save it for you so that you can get married."
Xu Cheng was filled with grief and indignation. Baby, you are an adult! How much money have you cheated me of using this excuse?
After He Ying received the 45 yuan from Xu Cheng and counted it, she dared to believe that her son had really made a "big deal". She was full of worries, wondering if her son had really cheated money at school.
Negative preference took effect, and He Ying asked Xu Cheng in confusion, "How do you sell this thing? Tell me from beginning to end!"
Xu Cheng was happily talking about it.
"I went to the toy store with Lin Wanzhou and bought some toys, including Tamagotchi and plastic guns. We drew a price list at school, and many children came to buy them. They were sold out quickly."
As he spoke, he took out a crumpled price list from his schoolbag as evidence. On it were pictures of the two toys drawn with colored pens, and their prices were indicated.
[1: Plastic pistol - 2 yuan]
[2: Tamagotchi - 15 yuan]
[3: Plastic pistol and Tamagotchi - 15 yuan]
He Ying looked at it and smiled. Children are children. Who would mark the price like that? What’s the point of setting a second option for the same price?
But when she thought about it for a while, she began to feel that there seemed to be something very subtle about it.
My head itches. I need a brain!
"Did you make this price list yourself?" she asked doubtfully.
Xu Cheng would definitely not admit it, "We copied the toy store owner. Many children would grit their teeth and buy the third one."
This is called behavioral economics, which induces consumers' psychology and behavior. Putting the second option here makes the third option appear to be of particular value, thereby causing consumers to engage in irrational shopping behavior. This is a trick that has been played out by Taobao, Pinxixi and the like in later generations.
He Ying rested her chin on her hand and began to think. She had graduated with a degree in economics and had been studying sales these past two days. When a price list like this appeared in front of her, it was very easy for her to think.
"This toy store owner... is an expert..." He Ying muttered to herself. She already roughly understood the purpose of such pricing.
To sum it up in two words - cunning.
So cunning!
I originally wanted to buy option 1, but when I saw options 2 and 3, I wanted to take advantage of this small bargain so much that I ended up spending more money.
The more He Ying thought about it, the more shocked she felt. She had always been a law-abiding person and had never thought of thinking about sales from such a perspective. It was as if the door to a new world had been opened before her eyes!
Well, let’s quickly copy this idea into the sales plan. Anyway, those serious academic research are all translated from Chinese, so it doesn’t matter if I copy it myself.
"Mom has work to do. Here, I'll give you six dollars. Go downstairs and buy two bowls of clay pot rice noodles. I don't want chili in mine."
She counted out 6 yuan in change from the 45 yuan Xu Cheng earned and handed it to Xu Cheng.
"Mom, I earned this money myself, why don't you give me a dollar more?"
"Children who carry so much money on them will either lose it or spend it recklessly. Look at Zhuangzhuang. I've heard from your Aunt Wang that he's in the second grade and never spends money recklessly. You're about to go to elementary school, can you learn from him?"
Wow, Tan Song doesn’t spend money recklessly. This story is even more outrageous than Kong Rong’s story of giving away his pears.
"Why don't you take a look at Aunt Wang? I heard from Brother Tan Song that Aunt Wang became an associate professor at the age of 30. Can you learn from her..." Xu Cheng muttered softly.
He Ying had sharp ears and didn't miss a word. He immediately rolled up his sleeves.
"Hey, kid, where did you learn all these tricks today? Let me see where my rolling pin is..."
Xu Cheng had already slid to the door nimbly and hid outside. "Mom, you stay here and don't move. I'll go downstairs to buy a few bowls of noodles and come back."
The wind is strong, hurry up.
