Chapter 82 Summer Festival
What conditions?
Baichuan Feng looked at everyone and said, "The investment is made in the name of Baichuan Electric, and it needs to appear separately as a special thanks in the opening and ending credits of the movie."
After a brief hesitation, Takeshi Kitano nodded in agreement.
It is very common for movies to have sponsorship, but usually the names of the sponsors are gathered together and scroll across the screen.
Sometimes the audience doesn't even feel anything, and the special thanks that Shirakawa Kaede requested was that only the words "Shirakawa Electric Co., Ltd." appeared on the entire screen.
Eye-catching and unique are the effects that Baichuan Feng wants. Although it only takes a few seconds, it is enough to leave a preliminary impression on the audience .
“There is one more small request.”
Just when Takeshi Kitano and others were thinking about what kind of company Shirakawa Electric was, Shirakawa Kaede's voice appeared again.
"Hey, kid, don't go too far."
Special thanks, but it appeared twice at the beginning and end of the movie. If it appeared again, it would cause discomfort to the audience.
Kitano Takeshi was afraid that Shirakawa Kaede would do something weird again.
"Don't be nervous, Brother Kitano," Shirakawa Feng signaled him to stay calm, "It's just an advertisement for Shirakawa Electric's products in the movie."
"Hey, what product?" When it came to this, not only Takeshi Kitano, but also Masayuki Mori and Mikiko Matsuda became interested.
We only know that Shirakawa Kaede is the president, but we still don’t know what his company does.
Shirakawa Kaede smiled mysteriously, "Record player, Walkman."
"A vinyl record player?" Kitano Takeshi looked at Shirakawa Kaede with some surprise. It's fine if this guy writes songs, but now he just produces machines that play songs.
"Is this considered behind-the-scenes work?" Kitano Takeshi turned to look at Mori Masayuki and asked curiously.
Mori Changxing didn't know whether to laugh or cry. His good partner at work always said things that surprised them.
However, he was interested . "Besides the vinyl record player, Shirakawa-kun just mentioned another product called Walkman... Please forgive me for my poor hearing, I have never heard of it."
Not only him, but also Yuko Tanaka was somewhat curious. The vinyl record player that Shirakawa Kaede gave her last time was still at home.
But this was the first time she had heard of Walkman. Would Shirakawa-kun have a new product so soon?
"It's an interesting little gadget. You can just think of it as a portable vinyl record player."
Walkman has just been released for a month, and according to Shirakawa Kaede, Sony's shipments in the first month were only about 3,000 units, which did not make any splash in the entire RB.
It's normal that Kitano Takeshi and the others haven't heard of them, but that's not important. What's important is that Shirakawa Kaede wants them to appear in the movie.
Product placement, this term must be familiar to everyone.
"The Quiet Sea That Summer" is a modern film, and there is no sense of incongruity in including a vinyl record player and a Walkman in it.
Kitano Takeshi, who understood this, didn't mind it too much. As long as it was appropriate, it was reasonable to advertise for the sponsor.
"Since your company has participated in the investment, it is normal to put up some advertisements." Kitano Takeshi waved his hand and generously agreed to Shirakawa Kaede's request.
"Okay, I wish the movie all the best!" Shirakawa Feng raised his glass.
"May your military fortune flourish!"
Everyone at the table raised their glasses and gathered in the center. The sound of the glasses clinking together was like an agreement, and smiles broke out on everyone's faces at the same time.
“Swish! Bang!”
Outside the window, above the Sumida River, a gorgeous firework bloomed in the silent night.
The red light passed through the curtains of the pub, illuminating the faces of the people.
Everyone stopped talking tacitly and turned to face the window.
Like a signal, the fireworks just disappeared, and one after another, the lights quickly rose into the sky, and then exploded and shone above the heads of the crowd.
Mixed with the sound of fireworks exploding and the cheers of the crowd below, the annual summer festival is the busiest time near the Sumida River in Tokyo.
With the light of the fireworks, you can clearly see that both sides of the river bank are crowded with people coming and going.
People all raised their heads to gaze at the night sky, admiring its colorful, bizarre and dreamlike appearance.
A girl in a kimono yukata put her hands together and made a beautiful wish that belonged to her alone under the night sky full of flowers.
Shirakawa Feng turned his head quietly, and Tanaka Yuko's watery eyes also came quietly. They smiled at each other, and then turned their heads tacitly to continue appreciating this exclusive heartbeat limited to summer.
“Swish! Bang!”
The fireworks are pouring down like thousands of fireflies, illuminating countless faces that are looking forward to beauty and happiness.
"It's so beautiful," Baichuan Feng couldn't help but exclaim.
"Hmm" Tanaka Yuko's voice was so close to him, it echoed softly in his ears.
The dark night, the faint fragrance.
…
The matter of the Walkman was not settled yet, and Baichuan Feng took on another job for himself, and was half-forced to do it.
However, for Shirakawa Electric, Shirakawa Feng sacrificed himself without hesitation, and it was definitely not because of the beautiful senior schoolmate or anything.
Fortunately, the subject matter of the movie is special and the shooting is not difficult. Most of them are fixed shots, and even the exterior scenes are relatively simple.
This is better and saves trouble. According to Kitano Takeshi's estimate, if everything goes well, it may be completed in a month.
According to him, it will definitely not affect your classes, Shirakawa. At worst, you can just drop out of Meiji School.
The last sentence was a joke, and of course Shirakawa Kaede didn't actually tell the truth to Kitano Takeshi.
There is no sign of Shirakawa Electric 's Walkman yet. This product does not exist at all now.
But that’s nothing, isn’t the shell already designed?
When the time comes, just assemble an empty shell, plug in the headphones and put it on your waist. Who would know that your Shirakawa Walkman is fake?
What Shirakawa Kaede wanted was the logo on the Walkman in the shot. The movie will be released next year.
According to the plan, Shirakawa Electric's Walkman had already started mass production and was on the market.
Perfect, seamless connection.
Baichuan Feng's abacus was clacking.
As for conscience and blushing, I'm sorry, these are not needed in business.
And everything he did was white lies.
There can be no progress without competition. Sony's dominance is definitely not a good thing for consumers.
You see, Shirakawa Electric's Flashman is much cheaper, which is good news for many cash-strapped consumers.
Just when Shirakawa Kaede was secretly plotting against big brother Sony, the patent for the Walkman that he had previously asked Asuka Kobayashi to look up finally came to light.
Seeing the faxed document that was squeezed crooked by Kobayashi with a broad mind, Shirakawa Kaede immediately perked up.
