Chapter 800: Register and get free chicken drumstick rice
Wang Xing's abilities are quite impressive. He has failed in nine entrepreneurial attempts. An ordinary person would have given up his dream and gone to work in a factory to screw screws long ago. However, he was full of fighting spirit and fought again and again after repeated failures. Finally, he founded Meituan and finally achieved success.
Lu Yiming knew very well that Wang Xing would never be "depressed and under someone else's command for a long time". In order to prevent him from turning into Lu Bu and worshipping him as his adoptive father, Lu Yiming chose to say it in advance: "For the campus network project, I plan to develop it under the framework of social software, and will deeply integrate it with MM and QQ in the future."
Wang Xing remained silent after hearing this. It was obvious that this result was not what he wanted.
His dream in this life is to be his own boss, being someone else's younger brother is out of the question. But what Lu Yiming meant by this is that the campus network is just like that stealing vegetables game, becoming a vassal of the QQ tool.
After thinking for a while, he still struggled and said, "Mr. Lu, can't the campus network be operated independently?"
Lu Yiming saw through his burning ambition at a glance, but he didn't care much and said, "You want the campus network to operate independently?"
"certainly!"
Wang Xing thought there was a chance of winning the bid when Lu Yiming asked this question, so he said, "QQ is currently the most popular and dominant instant messaging software on PC ports. It does not need other products to attract traffic, and its main feature is instant messaging. MM focuses on simplicity and the future of mobile terminals. But the campus network is not adjacent to either of them, so why can't it be operated independently?"
Lu Yiming said directly, "Because in my opinion, the campus network is not the ultimate form. Of course, you don't have to worry about this now. I won't let you work in vain. As long as you can achieve my preset goals, I will give you 10% of the shares of the campus network. Then you can use the money earned from selling the shares to continue your business."
What Lu Yiming really values is the social model of WeChat + Weibo, and the campus network is just a tool for the transition period.
Wang Xing was also very keenly aware of this. After all, Lu Yiming's intention of asking them to take the money and continue to start a business was not to say that he himself was not optimistic about this thing, and he directly said that it was not the ultimate form.
Wang Xing expressed his confusion: "Mr. Lu, don't you think highly of Facebook's social model? Facebook is very popular in Europe and the United States. And didn't you also invest in Facebook? Facebook has been proven by the market in the United States, and you, Mr. Lu, are still the largest shareholder of Facebook."
There is no doubt that Wang Xing is a smart man.
But now he was confused.
You said Lu Yiming was not optimistic about the Facebook model, but he invested money in Facebook.
You might say that he is optimistic about Facebook, but now he has set up a campus network but it seems that he does not want to delve deeper into it, saying that it is not the ultimate form.
Focus on a contradiction.
In this era, the United States is still a beacon of civilization. Moreover, compared with the "closed" market of the United States, the United States, with its own strong national strength and influence, has a much wider Internet coverage area.
Whether it is social software or e-commerce platform, as long as it is verified in the United States, it can quickly rush to Europe and even the world. Therefore, these companies in the United States are often valued much higher than similar companies in Xia Country.
For example, Baidu’s peak market value was US$95.4 billion, while Google, a similar company, had a market value of up to US$1.6 trillion, a difference of nearly seventeen times!
For example, JD.com had a peak market value of US$160 billion, while Amazon’s peak market value in the same year was US$1.88 trillion, more than eleven times that of JD.com.
Therefore, domestic entrepreneurs in this era are very superstitious about the "Beautiful Country Model", as if as long as the model is popular in the United States, it can also be successful if copied to China.
Wang Xing held this idea at the time, so he found it difficult to understand why Lu Yiming was not optimistic about the future of campus network.
Lu Yiming explained: "Xia Country is not the United States. The tricks that work abroad may not work in China. Look at ICQ, didn't it fail to develop in the United States? On the contrary, QQ, which deeply borrowed from ICQ, successfully occupied the top spot in the social software in China. This is the best example. What era is it now? You still think that foreign monks are better at chanting sutras."
When Wang Xing heard Lu Yiming use ICQ as an example, he was speechless because facts speak louder than words.
ICQ was the pioneer of social software. It had a huge impact on the world as soon as it was launched. With its unprecedented innovation, it soon had a large number of users all over the world. At that time, it occupied 70% of the Asian market and as much as 80% in China.
Unfortunately, after it was sold to America Online for $400 million in 1998, it started to be full of advertisements. In addition, the size of its software became increasingly bloated, and it quickly lost its original market. Finally, it was stepped on by up-and-coming companies such as Facebook and Twitter, and became the forerunners of the king.
"It is not true that foreign monks can chant sutras easily. Although it is true that there are national conditions here, both the government and the people are actively embracing the Internet and the world. I think the gap between China and the outside world is narrowing. Are the two sides not in an antagonistic relationship?"
"Why? Don't you believe it?"
Lu Yiming had no way to explain to Wang Xing how the campus network finally failed. He just said, "How about this, you first operate the campus network project according to my requirements and see how it works. Moreover, I can also make you a promise now. If you want to start your own business again someday, I can be your angel investor. How about that?"
When Wang Xing heard this, his eyes lit up immediately, and he said with some joy: "You said it, as the richest man in Asia, you can't go back on your word."
Lu Yiming remembered that Wang Xing would start Meituan in the future, and he could get the lion's share of the investment now, so he smiled and said, "When have I, Lu Yiming, ever regretted what I said?"
Campus networks will definitely not last long. There are many examples of this, such as Kaixin.com, 51.com, and even Zhalang.com, all of which belong to this category.
But without exception, they all died.
Lu Yiming didn't think that his ability to handle specific projects was better than theirs. He was just a reborn person who took the successful path verified by his predecessors. In fact, if you look at the essence of things, he is not awesome.
The thing that’s awesome about him is that he is a reborn person, that’s all.
Therefore, the campus network can be set up, but it can be used briefly. Lu Yiming will not let it occupy too much of his energy.
In fact, the same is true for "QQ Farm". Since its launch, there have been no major changes.
This is the mission of the times. Once it has completed the mission it should have completed at a certain stage, it can then exit with honor.
A forced melon is not sweet, and this is true in any field.
Lu Yiming's promise to Wang Xing was based on his later hatred for Meituan.
If a software can be used while people are cursing it, that is definitely a skill.
Because it grasps the core needs of users.
Wang Xing said excitedly: "Then it's settled!"
He had failed in so many projects - although they failed, who knew they would fail when they were being done - and the campus network he was now in contact with was the first one that was sentenced to death by Lu Yiming before it even started.
He was feeling indignant just now, but now that Lu Yiming promised to invest in his next project, he suddenly had no complaints at all.
Lu Yiming continued, "Then let's continue talking about the topic we were talking about just now. This is the project plan I wrote. I'll give you five million and you finish it for me."
Five million is not a lot for Lu Yiming, but for Wang Xing now, it is definitely a considerable sum.
He flipped through the project plan written by Lu Yiming and said, "Okay, I can go back and do it."
At that moment, the two signed the contract, and Wang Xing returned to Beijing with the plan and a check for five million.
Three kilometers west of Haifeng Community is the highest institution of learning in Xia Country, Shuimu University.
Although there are many things in Shuimu University that are difficult to describe, there is no doubt that it is still the academic palace that many Xia students dream of.
In the office, Wang Xing looked out at Shuimu University in the distance and said to Wang Huiwen, "Shuimu is our alma mater. We are most familiar with it. Moreover, it is ranked first in the country. I plan to take the first step of the campus network from here."
It is undeniable that this is definitely a good plan. After all, Shuimu University is one of the top universities in the country, and what happens here will serve as a model for other universities in the country.
Wang Huiwen obviously approved of Wang Xing's plan and said, "You are right. As long as we can gain a foothold in Shuimu University, we can try Jingcheng University. If we succeed in Jingcheng University, we can directly invest money in other universities for promotion. This kind of thing is just hype, and young people buy into it."
Although the campus network is a phased project, Wang Xing is very serious about it and has no intention of just doing it casually to fool Lu Yiming.
With this five million, he is still thinking about how to make the best use of it.
The two discussed it and felt that this theory was very mature.
College students of this era open their eyes to the world, have smart minds, are curious about the world, and are full of a spirit of exploration.
The most important thing is that with the popularization of the Internet, computers have gradually entered thousands of households, providing fertile soil for emerging things on the Internet.
However, Wang Huiwen still had a very important question that was not resolved: "The question now is, how can we open up the situation at Shuimu University?"
For social networking systems, the number of users is the foundation of the foundation. How did QQ beat MSN? It's simple - it has a large number of users. As long as there are enough users, a siphon effect will be formed. The people you want to contact are all on QQ, and you can't find them on MSN. In this case, even if you despise QQ and think it's rubbish, you have to use it.
Then, as more and more people used it, more and more people had to use it, and as the snowball rolled, it directly crushed MSN.
If the campus network wants to be successful, of course the first step is to attract users to register. Only with users can the system circulate.
Lai Binqiang said: "I think we can ask the student union of Shuimu University for help and ask them to advertise for us. We can say that if a user registers for the campus network, we will give him a cup of milk tea or a chicken drumstick lunch box from the cafeteria. The cost of this promotion is not too high, right?"
A cup of milk tea costs only one or two yuan, and a chicken leg lunch box costs only five yuan. This cost is completely acceptable.
Spending money to pave the way is the most common strategy on the Internet, and it works every time.
However, this idea was quickly rejected by Wang Xing: "This method will not work. Shuimu University is different from other universities. Students who can study at Shuimu University are not short of your chicken drumstick rice and milk tea. It can be said that 90% of those who can be admitted to Shuimu University in this era are still proud in their hearts and will not be easily moved by small favors."
However, Lai Binqiang laughed and said, "Do you think everyone is a second-generation rich man like you who has no worries about food and clothing? There are many poor students in Shuimu University. And it is very common to be greedy for small gains. It has nothing to do with whether you have money or not. It is a purely psychological problem, you know? If you don't take advantage of a good opportunity, you are a bastard. This is human nature."
Wang Huiwen also smiled and said: "That's right, this is not a question of how much the milk tea and chicken drumstick rice are worth, but a question of whether this bargain can be taken. As long as it can be taken, everyone will definitely do it."
Seeing that both of them said so, Wang Xing no longer insisted and said, "Okay, let's do it this way. Let's build the campus network according to Mr. Lu's plan first."
In just half a month, the first version of the campus network was produced.
There was no way. Lu Yiming's plan was written in too much detail. All the functional divisions were clearly stated. All we had to do was write code to implement these functions. There was no time cost for exploration and discussion at all.
At the end of 2005, just one week before the winter vacation, they finally built the campus network.
Wang Xing sent the campus network to Lu Yiming for review, and after getting Lu Yiming's approval, he put it online directly.
The campus network was launched quietly and not many people knew about it. It was nothing like the earth-shaking scene when "QQ Farm" was launched.
There is no way, the name of Campus Network has been determined. The main battlefield of this thing is the campus. Advertising on the Internet is a pure waste of resources. It is more reliable to promote it on the ground.
During Christmas, the domain name xiaoyuan.com was successfully registered and connected to the QQ and MM systems. The next step was to promote it.
After doing all this, Lai Binqiang immediately went to find someone to order chicken drumstick lunch boxes, purchasing them according to the quantity for 3,000 people at a price of three yuan per portion, spending only nine thousand yuan . He intended to use the remaining one thousand yuan to "bribe" the Shuimu University Student Union.
After all, if you want people to do things, you have to give them benefits. The emperor doesn't have hungry soldiers.
The next day, dozens of chicken drumstick rice and milk tea distribution points suddenly appeared at the entrances and corners of various teaching buildings and dormitory buildings on the Shuimu University campus. Each point was guarded by several students' union members and had an Internet-connected computer.
"Come, come, take a look at this newly launched campus network, which has the most authentic content sharing and the most sincere interactive friendships..."
Finally, school was over. Countless students walked out of the teaching building and immediately heard someone shouting slogans.
"If you successfully register a real-name account, you can get a fresh and hot chicken drumstick rice or a cup of hot milk tea."
"Registration takes less than a minute, and you can log in directly via QQ, which is convenient and fast..."
The students who were about to go to the cafeteria for lunch were quickly attracted and, after understanding the rules, began to participate enthusiastically.
"Is it true that I can get a box lunch just by logging into QQ? Are you guys a scammer?"
"My student would cheat you out of a lunch box? Are you kidding me? Hurry up and register to get it. If you don't believe me, please make way."
Nowadays, the popularity of QQ in colleges and universities is already quite high. If you can log in directly with QQ, just move your fingers, in less than a minute, you can get a chicken leg meal, which is really a good deal.
Students signed up one after another.
In just one day, the number of registrations on the campus network exceeded five thousand.
This is just the result of promotion at Mizuki University.
Wang Xing is very satisfied with this performance. One school has 5,000 users, and there are more than 2,600 universities in the country, which means 13 million registered users!
Enough to kill everything in seconds!
Mizuki University.
Boys’ dormitory 507.
Zhao Kehan, who had just finished sweating on the playground, stuffed the basketball under the bed, took off his sweaty clothes, squatted under the faucet in the toilet and took a cold shower. After a burst of screaming, he came out of the toilet and said to Cao Hongchang who was reading seriously, "Have you followed me on the campus network? Follow me quickly. I have very few mutual followers now, less than 20, and Ren Yi, that beast, has more than 100."
Cao Hongchang raised his head and glanced at Zhao Kehan, who was red all over, and said disdainfully: "I'm not interested in that. I haven't even registered. If I have this time to surf the Internet, I might as well read more books. You should also read more books. I finally got admitted to Shuimu University. I want to stay in Beijing to develop in the future. I must not lose my ambition on playing with things!"
Zhao Kehan said: "Register on the campus network and you can get chicken drumstick rice or milk tea."
Cao Hongchang said with an expression that he would not bow down for a few pieces of silver: "You want to bribe me with a mere chicken drumstick rice? What a joke!"
Zhao Kehan came behind Cao Hongchang, leaned on his shoulder, and said with a smile: "Really? Oh, by the way, I heard that your goddess Hu Jiake has registered an account on the campus network and uploaded photos. After you register the account, you can always follow her social updates and know her class schedule. You know when she is in class and when she is not, and you can always see her beautiful photos..."
Cao Hongchang sat upright and said, "How do I register for this campus network you mentioned? I don't mean anything else, I just suddenly want to eat chicken drumstick rice."
