Chapter 754 Promotion Opportunity
After walking around his own exhibition area and chatting with Feng Hongmei, Song Yuanchao found Feng Hongmei and realized that he had nothing to do for the time being, so he told Feng Hongmei that he would take a walk around the area and take a look at the exhibition areas of other provinces and cities.
Feng Hongmei smiled and nodded, saying that she was here and they were all in the convention center anyway, so she told him to go shopping by himself and they could come back and meet if he had anything.
After thanking Feng Hongmei, Song Yuanchao walked to the right. The entire convention and exhibition center was quite large. Although Song Yuanchao had stayed here for quite a while, Feng Hongmei had taken over the later work and now all the exhibition areas had been completed, Song Yuanchao was not very clear about the situation in other exhibition areas.
According to the division of the exhibition areas, Song Yuanchao walked forward, looking as he walked, and occasionally stopped to pay attention to the exhibition areas of several manufacturers that interested him.
However, Song Yuanchao did not step forward to ask, but just watched from the side and listened to the conversations between the other party's staff and merchants.
Compared with their exhibition areas, the exhibition areas of many provinces and cities not only had simple booth construction, but also lacked necessary personnel arrangements.
Some manufacturers' booths are simply made of a few metal frames, something like a tent, with a manufacturer's sign hung on it, a few products placed on it, a few folding chairs and tables, and at most a few simple product introductions printed on them.
As for partitions and drinking water, there were none. The best was to get a thermos for customers to make a cup of tea. Moreover, with so many manufacturers and so many people in the exhibition area, hot water supply was also a big problem. There were often long queues at the hot water supply place, and the hot water was not hot enough because there were too many people. As for tea cups, they were all glass cups, which was inconvenient and unhygienic.
Seeing this scene, Song Yuanchao couldn't help but slap his head. He was so confused that he actually ignored this opportunity.
Although Song Yuanchao had made arrangements in advance and asked Si Te to sponsor the drinking water supply of Jiangsu Province for free, he did not expect the demand from other provinces and cities. Moreover, judging from the scene, the demand was very large, and it was also an excellent opportunity to promote Si Te drinking water.
Thinking of this, Song Yuanchao immediately turned around and walked quickly towards the exhibition area staff. When he got there, he took out his credentials representing the Su Province project team and communicated with the on-site staff, then went inside and made a phone call.
The call was made to Sun Yaoliang. He told Sun Yaoliang about the situation in the exhibition area and asked Sun Yaoliang to immediately arrange for people from the Yangcheng branch to rush to the convention and exhibition center to communicate with the participating manufacturers.
Song Yuanchao keenly discovered that this was an excellent opportunity to promote drinking water. He told Sun Yaoliang to provide a set of drinking water equipment to all exhibitors free of charge in the name of Sit, and to give away three barrels of drinking water and two boxes of bottled water every day. In addition, other beverages of Sit would be sponsored at cost price, and a batch of water cups with the Sit logo would be printed for these manufacturers.
Although this is a considerable number considering the number of manufacturers currently participating in the exhibition, it is still worthwhile from an advertising perspective.
At best, what Si Te paid was only the cost of a drinking water device from a manufacturer and three barrels of drinking water per day plus two bottles of water and some plastic disposable cups. The total cost was less than 100 yuan, but the effect was very significant. Moreover, in a trade fair of this scale, it was also very beneficial for the promotion of products.
Sun Yaoliang acted quickly. After receiving the call, he immediately understood what Song Yuanchao meant and immediately mobilized personnel to cooperate.
There is no shortage of drinking water in the Yangcheng branch, so these are easy to do. As for water dispensers, there is no problem either, because they are produced in Da Liu’s factory in Pengcheng, which is very close to Yangcheng.
Just call the Pengcheng factory and ask them to send over a batch urgently. Combined with the existing inventory of the Yangcheng branch, even if it is not enough for the time being, it will not make much difference. It will be fully met by tomorrow or the day after tomorrow.
After arranging this work, Song Yuanchao hung up the phone, smiled self-deprecatingly and shook his head.
He really was picking up sesame seeds and forgetting watermelons. Although he had considered sponsoring Sit before, he had not thought about sponsoring the entire exhibitors. Fortunately, he reacted quickly and discovered it early, otherwise he would have missed this good opportunity.
Solving the drinking water problems of other manufacturers can not only provide a good advertisement for Sit, but also enable Sit to get to know these manufacturers and expand its channels. It is a good thing that kills two birds with one stone.
As for the other exhibitors who lacked foreign language talents to communicate, they relied on the communication mode of the later Yiwu small commodity market, that is, using calculators or pen and paper to communicate with foreign merchants. Song Yuanchao had no control over this. After all, this matter had nothing to do with him. In addition, for Jiangsu Province, manufacturers from other provinces and cities were its competitors at the exhibition venue. Song Yuanchao could not give his opponents any ideas in this regard. It all depended on their own abilities.
After waiting at the door for an hour, people from the Sit branch came hurriedly, and when they saw Song Yuanchao, they trotted over to greet him.
Song Yuanchao brought the visitors to apply for admission passes, and instructed them to communicate with each manufacturer one by one first, complete the registration, and then sponsor according to the list. This procedure must not be skipped. Although it is a sponsorship, the interests of Si Te must also be guaranteed. Song Yuanchao would never do something that would not benefit him at all.
Song Yuanchao did not interfere in the specific work of Si Te. The people below could do it well. If they couldn't do it, then the Si Te branch would be full of good-for-nothings from top to bottom.
Let's not worry about this for now. Song Yuanchao continued to visit the exhibition. He went straight to Shenghua's exhibition area and saw Li Daqi and people from Pengcheng Shenghua there. Shenghua's exhibition area was in a very good location and the booth was also very beautiful. After all, it was his own company and it couldn't be worse than the one in Su Province. Besides, Shenghua was not short of money, so of course they could do as well as they could.
"Why are you here? Is the matter over there finished?" Seeing Song Yuanchao coming, Li Daqi said a few words to the people around him and then walked towards him and asked.
"There's nothing big happening now, so I came here to take a look when I have nothing to do. By the way, where is Zhengguo? Why isn't he here?" Song Yuanchao asked.
"One of his fellow villagers' company is also participating in the exhibition. It's inside." Li Daqi pointed in a direction, but Song Yuanchao didn't pay attention to where this direction was. After all, the exhibition center was too big and there were too many exhibitors. No one could see clearly if he just pointed casually.
Song Yuanchao just asked this, and after hearing Li Daqi say this, he nodded without thinking much.
"How's the exhibition area?"
"Not bad. We are well-known and have many years of export experience. Several European and American companies have expressed interest in our products. However, whether we can get the orders depends on further communication." Li Daqi said with a smile, and then said, "Come over and have a seat? Have a cup of tea or coffee?"
"Forget it, I won't go over." Although Song Yuanchao is the big boss of Shenghua, not many people in Pengcheng Shenghua know his identity, and he doesn't know anyone who came today, so there is no need for him to go over.
He came here just to take a look at the situation, and was relieved to see that Li Daqi had arranged everything in an orderly manner. He also told Li Daqi about the arrangements he had just made with Si Te. After listening, Li Daqi smiled and said that Song Yuanchao had a flexible mind and this idea was really good.
Shenghua's booth had already made similar arrangements, and because they were their own people, Shenghua's drinking water and beverages were all supplied by Si Te. Just now, the manufacturer at the booth next to them even came over to ask where the drinking water and equipment came from. Now that Song Yuanchao has made such arrangements, Li Daqi will tell them the good news later, and these guys will definitely be very happy.
Song Yuanchao laughed and said that he just remembered it at the last minute. Fortunately, it was not too late as it was the first day of the opening.
The two chatted and laughed for a while. Song Yuanchao looked at the time and it was almost noon. He told Li Daqi that he had to go back and would not stay here any longer. If there was anything, Li Daqi could go directly to the exhibition area of Su Province to find him, or they could meet again after the meeting in the afternoon.
Li Daqi was busy and did not try to keep Song Yuanchao. Song Yuanchao turned and left, walking towards the exhibition area of Jiangsu Province. He had not walked far when he suddenly seemed to be calling his name. Song Yuanchao subconsciously stopped and looked around.
There were too many people at the exhibition, and he was not sure whether the person who called him was Song Yuanchao. He looked around but did not see any familiar figure. When he was about to leave, a person squeezed out of the crowd on the left and ran to Song Yuanchao in a few steps.
"It's really you, Yuan Chao!" The visitor was very happy to see Song Yuan Chao, and said with a smile: "I thought I saw the wrong person just now. I shouted and saw you stopped. There were really too many people. I almost missed you."
"Brother Guo, why are you here?" The person who came was indeed an acquaintance, Guo Tao, the lover of Song Yuanchao's old classmate Du Wenting.
Song Yuanchao and Guo Tao met during the Chinese New Year, and at Du Wenting's invitation, they went to Guo Tao's house for tea. In the blink of an eye, more than two months had passed.
Last month, Du Wenting called Song Yuanchao and said that she had arranged the class reunion she had suggested last time, and asked if Song Yuanchao had time to come back to attend. Song Yuanchao apologized to Du Wenting on the phone and told her that he really couldn't come back. On the one hand, it was because of work arrangements. He had accepted the job of consultant for the Spring Festival Trade Fair, so he couldn't leave. On the other hand, Lin Yan was about to give birth, and he had to go to Hong Kong to accompany her, so he could only tell Du Wenting that he couldn't attend the reunion this time.
Although she felt a little regretful, Du Wenting also expressed her understanding. She reminded Song Yuanchao on the phone that she must compensate them next time he was free. It was clearly he who suggested the party, but he actually stood up his classmates. This was unacceptable. Song Yuanchao laughed and agreed immediately, saying that he would notify her when he returned to Shanghai after finishing the work at hand, and then he would convene a reunion with the old classmates and he would pay for all expenses.
