Chapter 450 I am that bastard
Stepping into the mainland again and looking at the bustling crowds on the streets, Ding Zigao felt complicated.
Although this place is still very poor and backward, it has a vitality that Hong Kong does not have. It seems that everyone is full of hope for the future, rather than confusion and panic.
Ding Zigao sighed and stopped a taxi as soon as he came out of customs: "Go to Mingyuan Technology."
Although the boss's request is stupid, as an employee, you can only choose to do it. No matter whether the task can be done or not, at least you have to have the right attitude.
At this time, Lu Yiming was discussing software issues with Zhang Xiaolong and others at Yixun Technology when he suddenly received a call from the front desk of Mingyuan Technology, saying that Yang Qianhua's agent Ding Zigao wanted to meet him and was now waiting at Mingyuan Technology. Lu Yiming suddenly felt a little depressed.
Although the two companies were not far apart, Lu Yiming didn't want to make a trip just for Ding Zigao. He wanted to refuse, but after thinking about it, he said, "Let him come to Yixun Technology."
After hanging up the phone, Lu Yiming thought, now that his industries are increasing and distributed in various places, it is indeed a little inconvenient. Should I build a super building and put all the companies in it? Production can be dispersed, but the management department and R&D department can still work together.
Half an hour later, Ding Zigao met Lu Yiming.
Although the last advertising contract was not negotiated, Ding Zigao himself had no disagreements or conflicts with Lu Yiming. Instead, he admired this young legendary billionaire very much.
By the time Lu Yiming was seventeen, he had already been in and out of the financial market seven times, and even Soros was fleeced by him.
When I was seventeen, all I thought about was picking up girls and playing video games. This is the difference between people.
The two met in Lu Yiming's office.
Lu Yiming didn't have any bad feelings towards Ding Zigao, but he was a little curious about Ding Zigao's motive for coming to him alone.
"Mr. Lu, I'm really sorry about what happened last time." Ding Zigao said apologetically.
Lu Yiming said calmly: "Let's forget about the past. After all, you have already made the compensation as required. Is this what you came to me for today?"
Ding Zigao said: "Of course not. I came to see Mr. Lu this time on behalf of the company and wanted to discuss cooperation with Mr. Lu."
Lu Yiming said without hesitation: "I've said that I will not cooperate with Miss Yang again, and the endorsement has been cancelled."
Ding Zigao quickly denied it and said, "That's not the case. Miss Yang did go too far, and the company has already warned her. I know that big shots like you guys always keep your word. I'm not here for Miss Yang's cooperation this time, but to ask you, Mr. Lu, to sing a song."
"A song?"
This request was beyond Lu Yiming's expectations.
But then he remembered that Ding Zigao was from Huaxing Records, and he was relieved.
Lu Yiming has plenty of songs in his mind, and every one of them is a classic.
But Lu Yiming does not intend to focus on this.
After all, in Lu Yiming's opinion, entertainment, given the current environment, is far less reassuring than running a business.
Industry and science and technology make a country prosperous.
"I'm not free right now."
Ding Zigao was not at all surprised by Lu Yiming's answer. He even thought it would be strange if Lu Yiming agreed.
He stood up as if relieved, bowed slightly to Lu Yiming, and said politely: "Okay, I understand, I will go back and report to the boss."
Anyway, these were tasks assigned to him by his superiors. He had already conveyed the message, and Lu Yiming had refused as expected. He could go back and reply with peace of mind.
However, just as Ding Zigao was about to leave, Lu Yiming spoke again, "Will you sell the copyright of the songs from Huaxing Records?"
Ding Zigao stopped walking, turned around, and asked in confusion, "Boss Lu, what do you mean? Why don't I understand?"
It wouldn’t be true that Lu Yiming would buy Huaxing Records directly, right?
There is no doubt that Lu Yiming has the financial strength to do so.
Lu Yiming had no idea what Ding Zigao was thinking. If he knew, he would probably spray salt soda in Ding Zigao's face.
What are you going to do with that crappy company?
"It's just what it says. I want to buy the copyrights of some classic old songs."
Ding Zigao understood that Lu Yiming had no intention of buying Huaxing Records.
But he became even more confused.
"Boss Lu, are you going to release a record?"
Lu Yiming said bluntly, "I can't make records no matter what I do. In a few years, even those who sell pirated discs will have to change their careers, not to mention those who sell genuine CDs. Do you think I'm a fool?"
Ding Zigao didn't know how to respond to this for a moment. The bulk of Huaxing Records' revenue comes from record sales. You've killed the topic by opening your mouth. Is that really okay?
Lu Yiming continued, "What I want to buy is the online commercial copyright of the songs. For example, when users listen to songs on electronic products such as computers, MP3s and mobile phones, I will provide them with this type of service. As for your main business, I will not be involved, so it does not constitute direct competition. This can be written into the contract."
Ding Zigao was puzzled and blurted out: "Can this make money?"
Users can download free songs from the Internet. Only a fool would spend money to listen to songs online, right?
A question mark was flashing on Ding Zigao's forehead.
Lu Yiming didn't intend to explain to him, and said, "If you can't make the decision, go back and find someone who can make the decision and talk to me."
When he walked out of the company, Ding Zigao was completely dazed.
His purpose of coming here today was clearly to buy songs, so how come during the conversation he turned it into selling songs?
Never mind. It doesn't matter.
On the other hand, as the commercials were broadcast during prime time on major TV stations, Lin Yuzhen's image as a young girl spread across the country overnight.
It is not yet clear how much of an impact this will have on the sales of Tianyin MP3s, but the song "I Caught a Cold in That Corner", which has only one word in the lyrics, has become a complete hit.
Not only in major music and video stores, but also on the streets, you can always hear passers-by humming, da-ling-da-ling...
As the saying goes, fame brings gossip, and the personal information of Lin Yuzhen, who suddenly became famous, was soon dug out. After learning that Lin Yuzhen was indeed Lu Yiming's high school classmate and was indeed an amateur, the media were all excited and began to follow up on the incident in various ways, hoping to dig out the big secret behind the incident.
"Exclusive reveal: the secret of Darling Girl's sudden popularity"
“《Breaking News! The story that Darling girl and the youngest billionaire have to tell》”
""Amateur debut is the peak, so what is the price?""
Both the financial media and the entertainment media are never tired of this topic, and various sensational reports appear one after another.
Early in the morning of that day, Li Yiwen got up and went to work as usual. On the way, he passed by a newsstand and saw reports about Lu Yiming and Lin Yuzhen in many newspapers. Each headline was more explosive and exaggerated than the other.
He bought up all the newspapers that had related reports, and the newsstand owner was so excited that he almost knelt down and said to him "Congratulations on your prosperity."
When he arrived at the company, Li Yiwen found Lu Yiming there, so he went to Lu Yiming's office, threw the newspaper on Lu Yiming's desk, and complained, "The media reporters nowadays are getting more and more exaggerated. What kind of crappy headlines are they changing? Isn't this deceiving? I don't know which bastard came up with this stupid idea."
Lu Yiming: "Ahem... ahem..."
Li Yiwen: "What's wrong with you?"
"I choked on the water."
"You didn't drink any water either."
"saliva."
"hiss……"
Li Yiwen took a deep breath, and suddenly seemed to remember something from past. He looked at the newspapers again: "East China Daily, Hong Kong Commercial Daily, Sing Tao Daily... My goodness, I remember that you bought all of these, right? So..."
Lu Yiming said with a stiff face: "So I am that bastard."
Li Yiwen was at a loss whether to laugh or cry: "You, be a decent person, aren't you afraid of getting into trouble?"
Lu Yiming leaned back on the sofa and said confidently, "I don't want to do this either, but if we don't do this, the publicity effect won't be maximized. As the saying goes, everyone has a gossip heart. How can Chen Long's advertisement be as interesting as gossip?"
Li Yiwen thought about it and realized it was true. He immediately smiled and said, "Recently, newspapers and magazines have been talking about your scandal with Lin Yuzhen. No one has paid attention to the advertisements of Sehan Company. If they knew that you were the one who caused all this, they would probably want to kill you."
And in fact, it is true.
At Sehan Group, Li Dongtai was numb when he saw the overwhelming scandals about Lu Yiming and Lin Yuzhen.
He called an emergency meeting and summoned all the company executives. He didn't even follow the procedure and started to scold: "Why did our advertisements receive mediocre response, while Mingyuan Technology's advertisements sparked heated discussions? The star we invited is Chen Long! We spent a lot of money on him! Now we have invested millions or tens of millions, but there is not even a splash!"
"Who was it that originally suggested that Chen Long come over to shoot the commercial? Stand up right there!"
Seeing Li Dongtai's rage, everyone was very depressed. The one who suggested that Chen Long shoot the commercial was even more depressed.
He complained in his heart: "I just said it casually, didn't you agree to it? You even praised me. Now you are directly putting the blame on me? I can only say that Koreans are Koreans, not humans."
Of course, this is not just a matter of one person. Everyone is very disdainful of Li Dongtai's behavior of passing the buck when he can't handle it.
Immediately, many people began to defend themselves.
"Representative Li, this is not our fault."
"Yeah, we just put out an advertisement, and they're releasing a single and hyping up a scandal. Their tactics are really dirty. What can we do?"
Li Dongtai didn't listen at all and ordered, "I don't care! You must come up with a solution within three days, otherwise you will all pack up and leave. We in the Sehan Group don't keep useless people. Dismissed!"
Before he finished speaking, everyone left. Soon, he was the only one left in the huge conference room.
His temples were throbbing as he watched.
Usually, he would be the first to leave the meeting room before others would leave!
Indignant, Li Dongtai returned to his office and was about to find something to vent his emotions when the phone on the desk rang.
He picked up the receiver, but heard a burst of Korean dialect coming from the other end. It turned out to be a call from the headquarters of Sehan Group.
The call was from Chairman Se-Han himself, who questioned why he had spent so much money to hire Chen Long to shoot the commercial, but the response was lukewarm, there was not even a hint of discussion on any of the various channels, and even very few reports.
Li Dongtai made a few excuses, but the head office obviously suffered heavy losses in the recent Asian financial crisis and did not listen to his explanation at all. The chairman said directly: "We at Sehan Group do not keep useless people. Someone must be held responsible for this loss. Please submit your resignation."
Then he hung up the phone.
"Hello? Hello?"
Hearing the busy tone coming from the phone, Li Dongtai suddenly felt his hands and feet go cold, and he didn't even realize that the receiver fell from his hand.
I was fired?
This news was like a bolt from the blue, exploding in his mind.
"No! No, how can I be fired?"
Li Dongtai felt desperate .
South Korea was greatly affected by the 1997 financial crisis. Although it is already the second half of 1999, the economy of South Korea has not improved at all. Various enterprises have closed down, companies have laid off a large number of employees, and there are unemployed people everywhere. In this situation, if you are fired, let alone finding a position like a senior executive of Sehan Company, I am afraid that even if you condescend to be an ordinary salesperson, it will be difficult to find a job!
How to repay the loan for the villa?
How to repay the loan for a luxury car?
It’s over, it’s all over!
The news of Li Dongtai's dismissal soon reached Li Yiwen's ears, and he couldn't wait to run to share the good news with Lu Yiming.
"This guy was quite arrogant before, but I didn't expect him to be such a tough guy. We just touched him lightly and he fell down. Haha."
Lu Yiming said with an indifferent expression, "It's just a small fish, there's no need to pay too much attention to it. But there is something that I need you to deal with as soon as possible."
Li Yiwen asked seriously, "What's the matter?"
Lu Yiming said, "Didn't someone from Huaxing Records approach me before? They wanted me to write a song, but I refused. And I proposed to buy the copyright of the music held by Huaxing Records. This is something you need to do."
Upon hearing this, Li Yiwen rolled his eyes and complained, "Why spend this money? We sell MP3s ourselves, don't you know what the market is like?"
In the United States, there are people who really monitor piracy, such as the Recording Industry Association of America, an organization that monitors it 24 hours a day.
Even so, there are still people who can download free song resources from the Internet.
If Lu Yiming had not "creatively" come up with a "chart-hitting" function and used the fan circle model to stimulate young users' desire to consume, there would probably be very few users willing to pay for songs.
As for the domestic situation, it will only be worse than in the United States.
copyright?
hehe.
Facing Li Yiwen, Lu Yiming did not hide anything, but said confidently: "Don't worry, I never do business at a loss. The reason I bought the copyright of the song is because I came up with a good idea to make money."
"A good idea to make money? What good idea to make money?"
When Li Yiwen heard that Lu Yiming had an idea to make money, his expression relaxed and he quickly asked.
Lu Yiming said: "I plan to start the ringback tone business."
"Ring Tone Service?"
Li Yiwen had never even heard of this name.
"What is it?"
Lu Yiming said: "You can think of it as a personalized ringtone. Mobile phones are getting cheaper and cheaper now, especially the PHS we invested in, which only costs 699 yuan. Even ordinary working class people can afford it. So I think in the next few years, the number of mobile phone users will definitely grow explosively, especially young people who are more receptive to new things. Their pursuit of mobile phones will never be limited to making calls."
In the autumn of 1961, Mr. Ye Yonglie wrote a science fiction novel called "Little Smart Wandering in the Future", which was published by the Children's Publishing House in 1978. In 1996, UTStarcom obtained Mr. Ye Yonglie's free authorization to name "Little Smart" as a type of wireless local phone product.
In 1996, China Mobile and China Telecom separated. Xu Fuxin of Yuhang Telecom Bureau proposed to graft PHS wireless local calls onto the fixed telephone network, using the telecommunications network and connecting the front end with PHS wireless technology, thus becoming a small mobile phone built on the fixed network. Wu Ying, the president of UTStarcom, became Xu Fuxin's partner.
In January 1998, Yuhang District officially launched the Xiaolingtong service, which implemented a one-way charging system with a monthly rental fee of 20 yuan and a rate of 0.2 yuan per minute, marking the official entry of Xiaolingtong into the market.
A year later, in August 2000, the Ministry of Information Industry issued a notice, positioning Xiaolingtong as "a supplement and extension of fixed-line telephones", which marked a loosening of the policies restricting the development of Xiaolingtong. Xiaolingtong began its crazy dominance in the domestic market.
Lu Yiming wanted to seize this opportunity and make something of it.
Li Yiwen was greatly surprised by Lu Yiming's idea.
"Aren't cell phones used for making calls? Not just for talking on the phone. What else do you use them for? To crack walnuts?"
Lu Yiming said: "Young man, why are you so rigid in your thinking? Can't I just use my phone to take a picture?"
Li Yiwen: “…”
"Browse the web."
“…”
"See a movie."
“…”
"Shopping."
“…”
Nowadays, smartphones are just things that exist in science fiction novels, and in science fiction novels they are all Zenith technology. Li Yiwen never thought that these things would appear in the real world.
Lu Yiming couldn't explain too much to Li Yiwen at this time. After all, if he said too much, he would be taken to the laboratory for slice cutting and research.
"Forget it, let's talk about ringtones. Current mobile phone ringtones are too monotonous. We can seize this opportunity to provide users with more choices. For example, do you want to set your favorite song as your incoming call ringtone?"
