Chapter 446: Changes
The appreciation of the Japanese yen and the arrival of the bubble are also causing the cost of recruiting people to become increasingly higher.
Japanese university graduates usually start preparing to find a job in December of their junior year.
In March or April of the following year, after the start of the senior year, 80% of students will receive an admission letter from a company.
Then in March or April of the second year, after graduation, students will officially enter society and start working.
This phenomenon is also called the coming of spring in Neon.
And now, thanks to a series of stimulating policies of the Japanese government, all walks of life in Japan are indeed showing a prosperous scene.
This is especially evident in the catering, finance and construction industries.
Take the construction industry as an example. Next year, that is, in 1998, the total labor demand in the civil engineering industry will be about 800,000 to 900,000.
However, according to the recruitment briefing held at the end of the year, the civil engineering industry only recruited more than 500,000 people, leaving a gap of more than 300,000.
It’s not that the requirements of architectural companies are too high and they reject too many college students.
In fact, the opposite is true. In the civil engineering industry, almost all college students who apply for jobs are accepted.
The reason why there is still a shortage of people is that there are not so many college students.
There are only a few hundred thousand college graduates in Japan every year, but the total demand in the civil engineering industry exceeds the number of college graduates in an entire year.
Among the more than 500,000 people recruited, more than half are graduates from high schools, technical schools and junior colleges.
There are very few serious university graduates.
The reason for this phenomenon can largely be attributed to the overheated real estate economy.
In addition to a series of infrastructure activities carried out by the Japanese government, various resorts and the construction of headquarters by large companies have also led to a labor shortage in the civil engineering industry.
Even so, it is actually quite good that the civil engineering industry can recruit so many people.
Because of the booming real estate industry, the construction industry also offers very high salaries to college students.
New graduates basically receive 300,000 to 400,000 yen per month, which is not a problem at all.
Think about how much salary Shirakawa Electric offered to fresh graduates when it was first established?
110,000 yen!
It has more than tripled in just a few years.
This is just the fixed salary; various allowances and pensions are not included.
In addition to the civil engineering industry, the financial industry can even offer college students an extremely high salary of 500,000 yen in order to snatch limited college student resources.
500,000 yen was the salary for lower-middle-level leaders a few years ago.
Oki, the chief audio engineer of Shirakawa Electric, only earned 600,000 yen at Onkyo.
This is the salary of a senior engineer, but now a newly graduated student can get a similar salary.
The world changes so fast that it really catches people off guard.
Because the civil engineering and financial industries took the lead in launching a war for talent, Shirakawa Electric had no choice but to follow suit.
Although they have a backing like Meiji University, if Shirakawa Electric does not increase the corresponding treatment, Shirakawa Feng's younger classmates will not hesitate to choose high-welfare companies such as the financial industry.
Fortunately, Shirakawa Electric has now transferred part of its production capacity to Southeast Asia, so there is no shortage of front-line workers.
What is lacking is high-end talent for technical and management positions, so even if the salary for fresh graduates is raised to 400,000 yen, it is still affordable for the time being.
After all, high-end talents are recruited in small numbers, not in hundreds like workers.
Otherwise, even though Shirakawa Electric is a large and powerful company, it would not be able to withstand such consumption.
Compared with the civil engineering industry, Shirakawa Electric at least has a much better reputation.
Employed college students don’t have to worry about going to construction sites wearing safety helmets. They can just sit in the office and get their work done.
Therefore, although Shirakawa Electric's recruitment of new employees has experienced some twists and turns, it is still going smoothly for the time being.
However, it is difficult for small and medium-sized enterprises with little competitiveness. Even large companies are short of staff, let alone them.
Moreover, the current situation in the talent market is that supply exceeds demand. College students all choose large companies, so how can they pay attention to small companies with less than 300 employees?
As a result, companies compete for recruitment using all means possible.
Those small businesses have already started providing travel expenses to college students who come to attend the briefings.
It ranges from 5,000 to 10,000 yen, which should be enough for a taxi or something.
In order to recruit people, small and medium-sized enterprises have racked their brains.
However, this trick will soon be learned by large companies, and they will give away even more.
Of course, this is a later story, but this kind of recruitment competition among companies is also jokingly called "the battle between people and thieves."
As 1986 approached the end of the year, the bubble was already quite obvious.
When reviewing the operating performance of Shirakawa Holdings for one year, Shirakawa Kaede did not forget to pay attention to the overall environment of Neon.
There is no doubt that Shirakawa Electric's revenue continued to decline in 1986, and not only it, but SIC was not much better.
The former is because of export obstructions, and the latter is because we have not yet emerged from the semiconductor recession cycle.
However, the Kakui Resort began to emerge as a dark horse, with a profit of nearly 70 billion yen, which even surprised Shirakawa Kaede.
Based on the current exchange rate, that's more than 400 million US dollars.
This number has surpassed SIC and is right behind HAL Institute.
After opening the data sheet and reading through it in detail, Shirakawa Kaede finally had a new understanding of Lujiao Resort.
Compared with the city’s original permanent population of more than 50,000, the number of residents in Lujiao Resort has now expanded to 190,000.
Most of them are Japanese, and only a few hundred are from abroad.
Among this population, 3% are engaged in the primary industry, 14% are engaged in the secondary industry, and 83% are engaged in the tertiary industry.
Among the people employed in the tertiary industry, tourism, hotels and restaurants, wholesale and retail industries account for the largest categories, followed by construction, manufacturing and medical services.
According to the statistics in the data table, Lujiao Resort received a total of 2.6 million tourists in 1987.
The consumption of these tourists is the main factor driving the economic boom of Lujiao Resort.
Most of the properties in Lujiao Resort belong to Shirakawa Holdings. Even if they do not belong to it, hotels and the like are required to pay a certain amount of rental fees every year.
In order to develop the Kakushi resort area, Shirakawa Kaede paid out hundreds of billions of yen, which can almost be said to have been recovered in one go, and there was even a huge surplus.
However, it took three or four years of continuous development to bring him the current profits, which he deserves.
Ultimately, it was about taking advantage of the opportunity and seizing the dividends brought by the bubble era.
Haven’t you seen that those resorts under construction are speeding up their construction progress after seeing the popularity of Lujiao ?
However, how fast can it be? It took three years for the facilities of Lujiao Resort to be basically complete.
It would be great if these projects under construction could be put into use around 1989.
With this time, and the continued spread of word of mouth, Lujiao has already left them far behind.
Although the infrastructure has been built, Shirakawa Holdings has never stopped promoting Deer Antlers.
In addition to advertisements on major TV stations, Lujiao Resort even launched its own fashion magazines, "Holiday" and "Lu no Uta".
They are rarely sold in Northeast China, but are instead specifically put on shelves in big cities like Tokyo and Osaka.
The main target group is housewives or middle-class families.
The magazine advocates the Lujiao lifestyle, which is the charm of young people, poetry, unique scenery, history, culture, nature, etc.
These contents attracted some fashionable young women to visit, and thus triggered a new wave of consumerism entering the town.
In addition, various railway lines in Akita are also being repaired and prepared in an effort to ensure that people who come to Kakui for vacation can enjoy convenient transportation.
Facts have proved that this effort was not in vain, and the financial report in Baichuan Feng's hand now is the best feedback.
It is also because of the sudden rise of Lujiao Resort that Shirakawa Holdings' profits this year have remained at around US$3 billion.
Otherwise, looking at Neon's export manufacturing industry this year alone, a decline in profits is inevitable.
"By the way, Shirakawa Feng-san, the stockholders in the market are complaining that Shirakawa Electric has too few new shares and cannot meet the huge trading demand in the market.
According to the survey results, 80% of shareholders hope that we will issue additional shares. "
Facing Arai Yu's report, Shirakawa Feng's expression looked a little strange.
"Haven't they seen what's happening to Japan's export manufacturing industry this year? Overseas earnings aren't looking good."
"The current stock market doesn't care about these things anymore. What everyone cares about is sufficient trading volume."
Even Arai Yu himself found it incredible that Japan's stock market was truly unpredictable.
Regardless of whether the companies are profitable or in debt, the share prices of all listed companies are rising.
This is completely contrary to the laws of legal economics and is not consistent with market performance in previous years.
Everyone is trading stocks, whether it is unpopular or hot stocks, there are people trading them.
Because the stock market is extremely active, the stock prices of some companies are still on the rise even if their financial reports are ugly.
For a well-known company like Shirakawa Electric, there will be even more people trading its shares.
However, Shirakawa Electric has hardly issued any new shares since its listing.
The number of shares of 300 million is too small compared with the billions of shares of Sony and Panasonic.
Hundreds or thousands of stocks were traded and a cycle was completed in a short time.
That's why there is a phenomenon of shareholders calling for the issuance of new shares . Faced with this situation, Baichuan Feng was at a loss whether to laugh or cry.
“We can increase the issuance, but remember to maintain our bottom line.”
"Hayi"
The issuance of new shares will lead to the dilution of Baichuan Holdings' shares, but at this time they only need to mobilize their own shell companies.
Maintaining the minimum holding line is also the bottom line of Shirakawa Holdings.
After taking a brief look at the situation at Baichuan Holdings, Baichuan Feng leaned back in his chair and breathed a sigh of relief.
There probably won’t be many opportunities to make big money in the manufacturing industry in the future, but now that the bubble era has passed, it’s time to consider transformation.
Due to the appreciation of the Japanese yen, Japan's overseas investment share has increased dramatically.
According to data obtained from the China Business Network, Japan's overseas investment soared to US$120 billion in 1986 alone.
The contribution of manufacturing industry is less than one-third, while the majority comes from real estate investment.
Hawaii and Paseo are the worst hit, with large numbers of Japanese people crossing the ocean to buy land and build buildings.
Companies like Shirakawa Electric that transferred their production capacity early only account for a small part, and Panasonic only plans to invest in China next year.
Sony is also looking for OEM in Southeast Asian countries. Compared with them, Shirakawa Electric is one of the earliest manufacturing companies to relocate its production capacity abroad.
86 years have passed, and the even more magical 87 years are just around the corner.
