Chapter 434: Sehan vs Sony
A few days later, Lu Yiming was experiencing the latest Tianyin MP3 player in his office when Song Honglin knocked on the door with an excited look on his face.
"Mr. Lu, we have received an invitation to the Wancheng Digital Technology Exhibition. Do you want to go?"
When Lu Yiming heard this, he immediately took off his headphones and said, "Is there such a thing? Then I must go."
The development path of Guancheng is different from that of Baiyun. Although both are centered on economic construction, Baiyun is more inclined towards trade and financial services, while Guancheng specializes in the production field.
Especially the electronic information industry, which will surpass clothing, shoes and hats in the near future and become the largest pillar industry in Dongguan City.
It has formed a complete industrial chain from design to manufacturing, from basic spare parts to smart terminal products. At its peak, it was said that one out of every four smartphones in the world came from Dongguan!
Therefore, the digital technology exhibition in Dongguan is still very impressive and should not be missed.
"I was still thinking about how to promote Tianyin MP3, and Wancheng knew what I needed and provided it for me."
Song Honglin also felt that this was an opportunity. He was almost worried about allocating resources and working hard to produce MP3s. If Mingyuan Technology didn't find a sales channel as soon as possible, he felt that it would be doomed.
Anyway, he didn't have to go to school now, so Lu Yiming had plenty of time. He said, "You get ready, and we will lead the team to participate. By the way, our booth must be grand and impressive! Don't think about saving money on this kind of thing, otherwise the product will be ruined."
"yes."
Tianyin is positioned as a high-end brand, and it is planning to enter the US market, so of course it has to be very classy.
While Song Honglin went to make arrangements for participating in the Wancheng Digital Technology Exhibition, Lu Yiming continued to test the Tianyin MP3 with the Tianyin project team, striving to achieve a combination of software and hardware, at least to ensure that it would not fail at critical moments.
Early in the morning, Lu Yiming had just gotten up and washed up when Song Honglin called and said that the exhibition team had assembled and could leave for Dongguan. As the head of the production line, what he wanted to do most now was to sell Tianyin MP3 to circulate funds and reduce the financial pressure of Mingyuan Technology, so he was very active.
Lu Yiming yawned and said, "You went so early, the exhibition hall hasn't even opened yet."
Song Honglin said: "This place is more than 100 kilometers away from Guancheng. Won't it start when we get there?"
"Okay, I'll have breakfast."
Half an hour later, Zhao Tiezhu drove an Audi and took Lu Yiming to Mingyuan Technology to meet up with everyone.
Compared to the last time we took USB flash drives to participate in the exhibition, this time the lineup is much more luxurious. Not only are there more than a dozen technicians ready to deal with various inquiries from customers, there are also more than a dozen beautiful customer service ladies who provide various sales guidance and other services.
"Morning, Mr. Lu."
"Mr. Lu."
Seeing Lu Yiming, the company's employees greeted him one after another.
Lu Yiming nodded slightly in response, and then said to Song Honglin: "If you are ready, let's go."
"Um."
Zhao Tiezhu drove the Audi in front, and the company's bus with the team followed behind, heading to Wancheng in a mighty manner.
The exhibition in Guancheng was very grand, after all, it was their signature exhibition. The venue was located in the International Convention and Exhibition Center, covering an area of 200,000 square meters, and it looked like a city from a distance.
As soon as they arrived at the venue, Song Honglin began to direct: "Everyone, get moving, take your positions, the exhibition will open soon."
Lu Yiming said to Song Honglin: "I'll just take a walk around first."
"Okay."
Although Lu Yiming came to the exhibition, he was mostly there for fun. After all, he didn't have to personally explain or sell anything.
The exhibition opens at ten o'clock. It is still past nine o'clock now, but the venue is already quite lively, and all exhibitors are making final preparations.
Lu Yiming strolled around the venue unhindered by the identity of a staff member.
Suddenly, someone called him from not far away.
"Boss Lu!"
Lu Yiming stopped and turned to look at the source of the voice. He found that the person who spoke seemed familiar, but he couldn't remember who he was for a moment.
The man took the initiative to walk towards Lu Yiming, stretched out his right hand, and said enthusiastically: "Mr. Lu, I have heard of you for a long time. Hello, I am Duan Shuiping."
"You are Duan..."
Lu Yiming immediately remembered who this person was.
When I looked up, I saw the word "BBK" on the sign above the exhibition hall.
Wow, is this the level of a legendary boss?
"No, no, Mr. Duan is really polite."
Lu Yiming was still very polite to this investment tycoon who was known as the "Buffett of Xia Country".
Duan Shuiping complimented him, "I've heard of Mr. Lu's name for a long time, but I've never had the chance to pay him a visit. I didn't expect to meet him here. What a coincidence. The youngest billionaire on the Hurun Rich List is indeed very impressive."
As the saying goes, a sedan chair is carried by many people, not to mention that the one carrying the sedan chair is Duan Shuiping. Lu Yiming also responded: "Mr. Duan is the real boss. I am still using the Subor learning machine. Your achievements in business are worth learning from."
"Young people are really good at talking."
Duan Shuiping said, "If we're talking about learning, I should be learning from you. We at BBK spent a lot of money to win the CCTV bid, but in the end we were still one step behind and were overshadowed by you, Mr. Lu."
Although he said these complaints, his tone was quite open-minded and did not make people feel disgusted at all. Instead, it made people feel like they were basking in the spring breeze.
I can only say that a big boss is a big boss, and everything he says makes people feel very comfortable listening to him.
Lu Yiming joked, "So, Mr. Duan is here to question me."
Duan Yongping waved his hands repeatedly: "No, no, we have to accept the loss. We at BBK can afford to lose."
"Mr. Duan is worthy of being Mr. Duan. He is generous in his actions."
Although it was just their first meeting, Lu Yiming, who knew about Duan Yongping's deeds, had to admit that the man in front of him did have his own unique personal charm, and he couldn't help but have a good impression of him.
Duan Shuiping asked, "Mr. Lu, are you planning to promote your USB flash drive by participating in this exhibition? I heard that your product is now exported to Europe and America, and is very popular in the world market."
Lu Yiming said: "The new USB flash drive is only part of it. We also brought some other things this time."
Upon hearing this, Duan Shuiping was immediately surprised: "Oh? So, you have launched a new product?"
Compared with BBK's simultaneous progress in multiple fields such as VCDs, repeaters and telephones, Mingyuan Technology, which was established not long ago, currently only has one product, the USB flash drive, which seems a bit too thin.
Lu Yiming said modestly: "I did make something small. I just happened to have this opportunity and received an invitation, so I decided to give it a try."
Then, he took out a Tianyin MP3 player from his pocket and introduced it, "This is our latest music player, which I named 'Tianyin'. Mr. Duan, I know you have a lot of experience in the audio field. I wonder if BBK is interested in entering the MP3 field?"
Duan Yongping is known for his foresight and keen observation, and he is not completely . He looked at the thing in Lu Yiming's hand with some surprise and asked, "Isn't this a digital music player made in South Korea? Do you think this track is promising?"
Lu Yiming did not hide it and nodded slightly, saying, "Yes, I am indeed very optimistic about the MP3 track. I wonder if Mr. Duan is interested in cooperation?"
BBK's technical capabilities are still very strong. Even if it splits up in the future, it will still be a powerful force in the domestic mobile phone industry. This shows how strong its foundation and strength are.
What's more, Duan Shuiping is one of the few honest people in the investment community. No one who has worked with him has ever suffered a loss. Instead, they all praise him highly. It can be seen that his reputation is indeed good.
Duan Shuiping did not rush to express his opinion, but took the Tianyin MP3 player from Lu Yiming's hand and looked at it carefully.
After a long while, Duan Shuiping returned the Tianyin MP3 player to Lu Yiming and said apologetically, "I'm sorry, Mr. Lu. My business philosophy has always been 'dare to be the last in the world, and strive to be the first among the last.' MP3 is still a brand new product. The market is not mature, the technology is not mature, and the risks are difficult to assess. I want to wait and see first."
Lu Yiming was not surprised by Duan Yongping's answer.
"That's a shame."
Although they have different ideas, Lu Yiming is convinced by Duan Shuiping. After all, the other party is really good at doing business.
Duan Shuiping "copied" the Famicom to make the Subor, and later imitated Wenquxing to make the repeater, and imitated Dushulang to make the reading machine. Even his disciple Huang Zheng, who created Pinxixi, came from behind and surpassed Jack Ma's Taobao.
All I can say is that he is really good at coming from behind and blazing a new trail in an already mature market.
Of course, being a latecomer does not mean you are invincible.
At least in the layout of the digital music field, it is first come first served. If you are a step behind others, you can only follow the trend and suffer the consequences.
Of course, Lu Yiming would not say this explicitly. Seeing that the cooperation failed, Lu Yiming did not stop and said in a relaxed tone: "Okay, Mr. Duan, you go ahead and take care of yourself. I'll go over there and take a look."
"OK."
Watching Lu Yiming leave, Duan Shuiping's face showed a thoughtful expression.
After a walk, Lu Yiming returned to the Mingyuan Technology booth.
The first day of the exhibition was media day and was not open to the public. At 10 a.m., as the technology exhibition kicked off, reporters from various media outlets who had been waiting for a long time poured into the venue.
After entering the venue, these reporters acted like detectives, searching for valuable news clues with their sharp eyes.
Soon, someone discovered the big news.
“Wow, Se-han is here!”
With just one shout, he immediately attracted the attention of reporters from all major media outlets.
Saehan separated from Samsung in 1995 and merged into Saehan Group in 1996. It has now become one of the top 30 large group companies in South Korea. Its products cover a variety of industries and fields, mainly including textiles, digital technology imaging products, fiber films, magnetic materials, R/O reverse osmosis membranes and pure water machines.
The technical strength is extremely strong!
After a while, someone discovered the New World.
"SONY is here too!"
"Wow, two giants from South Korea, and their booths are close to each other. Are they preparing for a fight?"
"These two booths are larger than the other three. It seems they came prepared."
"In the field of consumer electronics, these two companies are really amazing. In comparison, the pavilions of several other brands around them are shabby."
There is no way. Although the number of private enterprises in China has increased, they are still far behind foreign-funded enterprises in terms of technological strength and industrial scale.
Whether it is Saehan or Sony, they are giants that domestic private enterprises cannot afford to offend.
Not only these reporters, but also many responsible persons of manufacturers participating in the exhibition were circling around the booths of these two companies.
"This is really like Mars hitting the Earth. It's going to be a good show to watch."
"No, the booths are all together, and it's obvious that they're going to collide head-on."
"It really is the case that whichever store has less customers will be embarrassed."
"People in South Korea love to compare."
At the Mingyuan Technology booth, employees' topics of conversation were all about Sony and Sehan.
"Who will win in the battle between Sehan and Sony?"
"It must be Sony. They have been selling Walkman for many years. This is a phenomenal product. How could it fail so easily?"
"That's right! That's Sony!"
The halo of SONY in this era has not faded. In everyone's eyes, SONY is still the dominant company in the field of consumer electronics.
"In front of Sony, Sehan is just a subsidiary of Samsung, nothing more than shit."
"You can't say that. After all, we sell MP3s..."
Lu Yiming, who had just come back from a stroll, saw his employees chatting and asked, "What are you talking about? It's so lively."
The employees were frightened and dared not speak.
Lu Yiming smiled and said, "Today is media day, take it easy, there are no clients anyway."
After hearing what Lu Yiming said, the employees' faces relaxed.
"We were chatting about Shihan and Sony. I heard that their booths were deliberately combined together, planning to compete with each other."
"Mr. Lu, if Sony and Shihan come into conflict, who will win?"
Lu Yiming smiled slightly and said, "They will definitely both lose in the end."
The employees were immediately puzzled.
"Why?"
"Both lose? Then who do you think can stand out and surpass these two families?"
Lu Yiming said confidently: "Of course it is our Mingyuan Technology."
Employees: “…”
Okay, you're the boss, what you say goes.
At this moment, an employee suddenly ran over in a panic and said to Lu Yiming and Song Honglin: "Boss Lu, Boss Song, something happened!"
When Song Honglin heard this, he frowned and asked, "Xiao Liu? What happened?"
Before the employee could even open his mouth, a group of men in black wearing sunglasses came over with murderous intent. The leader said arrogantly, "Who among you is in charge here? Stand up!"
The employees' eyes involuntarily focused on Lu Yiming. Lu Yiming stood up and said, "I am him. Who are you?"