Chapter 373 If you are locked by a missile!
"Break through the group stage?" Li Mingji clicked his tongue. He felt that Xu Cang was very accomplished in flying, but he had a bad habit of giving blind orders in areas he was not good at. "Mr. Xu, you don't understand football, but I think I know a little bit. The teams we are with are all world-class teams. It is impossible for us to break through."
Xu Cang smiled and said, "Then there will be no need for competition in the future. We can just show the world rankings and see who is the highest."
Lee Ming-ki was speechless after being refuted, but looking at his expression he still looked completely unconvinced.
However, Xu Cang's brutal judgment was not over yet: "President Li, there are many people who share the same idea as you. As long as you are willing, you should be able to snatch the sponsorship of the Korean national team."
"Mr. Xu, I really don't understand. Are you so confident in our national team that you are more confident than your own national team?"
When talking about the Chinese national football team, Xu Cang's mouth twitched a few times. This is a difficult topic to talk about. The Chinese national football team entered the World Cup, but was eliminated without scoring a goal.
At that time, many people ridiculed him, but they didn't expect that this was the peak, and he has been in free fall since then. Even Xu Cang, who doesn't pay much attention to football, has heard of the reputation of the national football team.
Putting aside the unpleasant topic, Xu Cang said bluntly: "I don't care about which national team. Whether they lose or win has nothing to do with me. I only think about how to maximize the benefits."
"Then you have to give me a reasonable suggestion." Li Mingji still couldn't understand Xu Cang's meaning: "Is this your suggestion? Is this the method you chose to save Asiana? Betting our future on the Korean national team is ridiculous."
"Yeah, some things are really ridiculous, but they just happened." Xu Cang snorted, "Let's formulate marketing activities based on the premise that the Korean team will break through the group stage, or even the quarterfinals or semifinals."
"Four...semi-finals?" Lee Mingji was completely confused: "You mean South Korea can make it to the semi-finals of the World Cup? That's crazy."
Xu Cang waited quietly until Li Mingji digested the intention mentioned by Xu Cang, and then said quietly: "Based on this premise, start the marketing work. For a qualified marketing department, this should be very easy, right?"
"It's easy, very easy." Li Mingji was speechless.
If the Korean team can make it to the semi-finals, won’t the country go crazy? At this time, all the sponsors of the Korean team will get a terrifying publicity effect.
“If possible, I hope it will be the exclusive sponsorship.”
"Exclusive sponsorship?" Lee Mingji couldn't believe it. "Many people don't believe in the national team, but exclusive sponsorship requires more investment. If Asiana doesn't succeed, it will be a failure."
Asiana Airlines is now on the brink of bankruptcy, with limited funds available. If it spends a lot of money to win the exclusive sponsorship of the South Korean national team, and does not get the expected results, Asiana Airlines will be completely ruined.
Xu Cang hummed: "Let's do it. However, before that, you need to reduce your operating costs first."
For the time being, Xu Cang has no way to increase revenue for Asiana Airlines. However, there are still some ways to cut costs.
"Your company probably has a lot of planes that can't fly right now and can only park on the tarmac?"
"Well, on average only about 30 percent of the aircraft can perform normal flights. The remaining 70 percent have a flight time of less than three hours a day."
What is the concept of this?
This is equivalent to a plane flying only once within the province, and then having no other plans. In terms of aircraft utilization, this is a complete money-losing business.
A normal airplane should operate non , so as to make money.
If a plane is grounded for too long, it will lose money.
"Flight operations cannot be resumed for the time being. If you keep the planes, you will lose money. So you should transfer them to places where they can be put to good use."
"Send our plane out?" Li Mingji pondered for a moment, but did not object: "The ownership of the plane has not changed, right?"
Xu Cang heard the nervousness in Li Mingji's words and smiled: "Don't worry, this is just a temporary adjustment within the group for efficiency. Most of the planes will be transferred to Europe, and the rest will be transferred to me. Kingfisher Airlines is currently short of capacity, so they can just take over your idle planes. In addition, some pilots who are better at English can be wet-leased together, which can also save a lot of labor costs."
The reason why large groups are more likely to make profits is that they can adjust themselves without external forces. Today, Kingfisher Airlines is making staggering profits, but it is short of aircraft and personnel, which is a perfect complement to Asiana Airlines, which is worried about not being able to pay wages and has to bear the cost of idle aircraft.
"If that's the case, that's good." Although it has been incorporated into Xu Cang's territory, Li Mingji's vision has not changed. He just guards his own three-point piece of land, fearing that Xu Cang will split up Asiana Airlines' assets.
If what Xu Cang said is true, doing so would indeed be the best of both worlds.
Streamlining the fleet and personnel will greatly reduce the company's costs.
However, one thing surprised Lee Mingji: "I thought you would transfer the plane to me, but I didn't expect it to be transferred to Europe."
Xu Cang said calmly: "Kingfisher Airlines' profitability is far higher than Spring Airlines', so it is only natural to give them priority. Moreover, Spring Airlines will encounter some minor difficulties recently and is not suitable for expansion."
"A small difficulty?" Li Mingji immediately perked up: "What's wrong?"
Xu Cang saw through Li Mingji's little thoughts and said with a smile: "I advise you not to have any inappropriate thoughts. I don't have much patience."
Li Mingji's heart skipped a beat, and a trace of embarrassment flashed across his face: "Mr. Xu, I don't have any ideas."
"You'd better not." Xu Cang didn't show much expression: "By the way, do you know about the secondary development project of the Seoul Metropolitan Area?"
"Ah, I know that the Seoul City Government is pushing it and is now looking for a developer. What's the matter?"
Xu Cang narrowed his eyes: "Eat it!"
Li Mingji could hardly believe his ears: "Mr. Xu, this is a huge project worth more than 10 trillion won."
"I know." Xu Cang said, "A lot of people are competing for this project?"
"That's not the case." Li Mingji shook his head. "The key problem is that these people are not enthusiastic about the secondary development projects in the Seoul metropolitan area. None of the three major real estate companies in China are willing to take over."
Xu Cang laughed and said, "Why, do you think there is nothing to gain?"
"That's right." Li Mingji was very honest: "The development of the new five towns in Seoul has expanded the scope of Seoul to an extremely large area. Many people feel that the scope of the Seoul metropolitan area has reached its limit, and no one will be willing to pay for further expansion."
"Then do you think the housing prices in Seoul will continue to rise?" Xu Cang suddenly asked.
Li Mingji thought for a moment and said, "I don't think so. The price is already very high now."
Xu Cang smiled softly. To be honest, some things still lack imagination. At first, when the housing price was 5,000 yuan per square meter, I thought it was already very high and it would not increase. When it reached 10,000 yuan, I still thought it could not be higher. When it exceeded 50,000 yuan, I still believed that this was the limit.
Lee Myung-ki already belongs to the upper class, but even so he still feels that there is not much room for price increases for real estate in Seoul, and others think so even more.
However, Lee Mingji still underestimated Seoul. He thought Seoul had reached its ceiling, but in fact, it had not even released one-third of its potential.
"Chairman Li, go and try to get this project. If you find it difficult, just focus on the development project of Banqiao New Town."
Li Mingji frowned and said, "Banqiao New Town, the area where electronics factories are gathered?"
The Seoul metropolitan area secondary development project is quite large and is divided into many sub-projects, one of which is the development of Pangyo New Town.
The Banqiao New Town is not completely deserted. As a remote suburb of the Seoul metropolitan area, there have been some electronic industries here for a long time, but they are all low-end. In the Banqiao District, in addition to various electronic factories, the rest is a mountain of electronic waste.
Anyone with a bit of respectability wouldn't , after all, it's a complete garbage dump.
"Yes, that's it." Xu Cang's words confirmed Li Mingji's statement: "There should be many people who have the same idea as you. It shouldn't be difficult to get that project, right?"
Li Mingji took a deep look at Xu Cang, making sure that Xu Cang was not joking: "What do you think can be developed in a garbage dump?"
"It's hard to say." Xu Cang said, "Just do as I say."
This time, Lee Mingji did not raise any objections to the choice of Banqiao New Town. Instead, he raised a realistic issue: "We have a small real estate company in Asiana. However, even if it is a sub-project, the amount of work is extremely staggering, and our real estate company cannot take it on."
"Who said you were asked to undertake the construction?" Xu Cang said, "We have sent an entire engineering team. They are the backbone of the project, and you just need to follow their instructions."
According to Xu Cang's idea, he wanted Duan Lang to be in charge of the Banqiao New City project. In terms of engineering construction, Duan Lang's cost performance is too high. Not only is the speed fast, but the quality and quantity are also guaranteed, and the cost control is also very good. Xu Cang is relieved to leave the engineering matters to him.
"By the way, since you have joined us, you can focus on developing routes related to Jeju Island in the future. We will try our best to cooperate with you."
"What do you mean by cooperation?"
“Only Asiana Airlines Gold Card users are accepted.”
Li Mingji's eyes lit up: "Okay, this is good."
“In addition, all future purchases of Rolls-Royce engines will enjoy the highest discounts, and once our engine repair shop is built, we will be able to save a lot of money on engine repairs.”
The more Li Mingji listened, the more excited he felt. He had felt that he had suffered a great loss by joining Spring Airlines. But now it seemed that it was not bad, with many benefits. After all, he still had some shares in Asiana Airlines, and the improvement of Asiana Airlines was related to his vital interests.
"Also, there is one more thing I need to tell you in advance."
"What?" Li Mingji's heart tightened. He felt that there was something wrong with Xu Cang's tone.
"In the future, I will build my own settlement system independent of IATA's settlement system, and Asiana Airlines will join unconditionally as a member company."
"What, a new settlement system, isn't that..." Li Mingji suddenly stopped talking halfway through.
"Will all capital flows be visible from now on?" Xu Cang sneered, "Or do you want to intercept some of the flows?"
If Xu Cang built his own settlement system, then all capital flows between companies would have to go through that system. And if Xu Cang controlled that settlement system, wouldn't the financial situation of each company be completely transparent?
Li Mingji has his own plans in mind, so how could he be willing to hand over all the financial power to Xu Cang?
However, the situation was stronger than the person, and at this time he still did not dare to challenge Xu Cang publicly. He could only laugh stiffly twice: "This is a big project. I wonder if Mr. Xu has any ideas, such as what to base it on?"
Xu Cang smiled and said, "I do have an idea. In the future, the internal settlement system will be built based on electronic payment."
Li Mingji was stunned: "Electronic payment, what is that?"
"Electricity..." Before Xu Cang finished his words, he heard hurried footsteps , and then Qin Xin's figure appeared in a hurry.
Xu Cang turned to Qin Xin: "What's wrong?"
"Xu Cang, my brother is here, looking for you."
Xu Cang was stunned, and was very surprised by Qin Yi's arrival. However, after all, he was his brother-in-law, so he had to meet him.
"President Li, I have something to talk about. Let's talk next time."
After saying that, without waiting for Li Mingji to say anything, he followed Qin Xin and left.
Not long after walking, they arrived at a small meeting room on the same floor. Qin Xin brought Xu Cang over, and Qin Yi was the only one in the room. He was holding the edge of the table with one hand and the other hand in his trouser pocket, and his back looked a little melancholy.
If any woman saw him, she would definitely be attracted by Qin Yi's temperament.
To be honest, my brother-in-law is a wealthy bachelor, and I don't know which woman will win him over in the future.
Hearing the footsteps, Qin Yi turned around and waved to Qin Xin: "Little sister, you go out first. I want to talk to Xu Cang alone."
This made Qin Xin a little unhappy: "Is there anything I can't listen to?"
"Little sister, be obedient."
Xu Cang patted the back of Qin Xin's hand: "You go out first."
Qin Xin looked at Xu Cang, then at Qin Yi, and finally snorted: "Whatever you say."
After saying this, he left the small meeting room with a hint of resentment.
After Qin Xin left, Qin Yi walked slowly to Xu Cang's side and asked, "How is Jinghong going? When will it be open to navigation?"
"The earliest is October, the latest is December. What's the matter? Is it urgent?"
"We have warmed up Jinghong, and the effect is very good. There are already more than a dozen high-end tour groups with an average consumption of 100,000 yuan interested in Jinghong."
Xu Cang was stunned: "A group spends 100,000?"
"No, it's a person."
"Can a person spend 100,000 yuan on a trip?" Xu Cang was stunned: "Are they that capable of spending money?"
In the early 2000s, a one-time consumption of 100,000 yuan was really too high-end. Although Chunxia Travel had the best tour group resources in the country, this was too hardcore.
"I heard that you are planning to build a hotel in Jinghong?"
"Yes, we have to wait for the official decision of Jinghong to decide whether it will work or not. However, I don't think it will be a big problem." Xu Cang smiled and said, "It seems that investing in the hotel industry in Jinghong is a good choice for me. At least I won't have to worry about the source of customers."
"If you build a hotel, we can sign an agreement with you, and all future tours to Jinghong will stay at your hotel."
"That's perfect." Xu Cang laughed and said, "It's a good idea to keep the wealth within the family. But brother-in-law, you didn't come to me just for this, did you?"
Qin Yi's expression finally changed, and a trace of worry appeared on his calm face: "Xu Cang, if a missile locked onto you, could you survive?"
Xu Cang was stunned, wondering if he had heard it wrongly. "What are you talking about?"