On the ninth day, all the senior executives of Global fell silent.
In the new weekend, the box office of "Jurassic Park" returned to 100 million, reaching 130 million!
Obviously, this number will remain the same for another day on Sunday.
If this trend continues, the global total box office of Jurassic Park will eventually reach more than 2.3 billion US dollars!
This is no longer just Universal's business.
Originally, it was Universal that took action to block New World among the first three giants, and the other two just paid some investment for the filming costs of "Galaxy Crossing".
Now, the other two have joined directly.
Disney and 20th Century Fox will never allow a new company to break into the ranks of giants by ranking in the top five at the global box office.
This is not quite the same as becoming a giant in ordinary times. It's like the difference between being awarded the title of Jinshi, Jinshi, and Zhuangyuan.
Now they only have two choices. One is to increase investment in existing movies and use money to share the box office revenue of "Jurassic Park".
The second option is to come up with a new movie and temporarily join the box office battle on multiple battlefields.
But it is obvious that at this stage we don’t have any movies of sufficient size, and it is impossible to arrange a global release on short notice.
However, they do have the choice to invest in "Galaxy Shuttle" or "The Seventh Advent".
Of course, they would not help The Seventh Advent for nothing but could provide them with support in the form of a loan.
When Han Zhou got the news, he almost laughed out loud!
New World is currently studying how to seize Yisheng's game market in Sakura Country. Originally, it was planning to take advantage of Yisheng's lack of money after this war and use it to buy the deal.
Now it seems that even the premium can be saved, and you can even get it at the lowest price!
Yi Sheng's "The Seventh Advent" wants to get meat from dinosaurs after additional investment? Eat your ass!
However, Han Zhou, who had originally planned to let "Jurassic Park" take its course, decided to put some thought into it.
At the headquarters of New World, Lin Jianqiu was unwilling to do so: "Brother Han, I just formed a band, please let me do it on my own!!"
"Don't help me."
"We are always being protected by you like children, and our fans won't acknowledge us."
Han Zhou sneered: "Bullshit, I told the fans to like whoever they liked, why won't they admit it?"
"This is a big job for the company. It's not up to you to decide whether to sing or not. Hurry up!"
Lin Jianqiu surrendered.
No matter how tough a rock singer is, he can't have a temper as tough as Han Zhou.
While soft advertisements and news about "Galaxy Journey" and "The Seventh Advent" were flooding every corner of the Internet, a video quietly appeared on the international version of Yinlang.
Anyone who sees this video would never have thought that they would hear the most exciting song in history!
This is a mid-season promo for Jurassic Park.
At the beginning of the video, the subtitles were rudely written [Jurassic Park high-burning clips, high-burning songs you have never heard of]
This time, Han Zhou asked Wang Chuyang, Lin Jianqiu and Liu Liu from the group "Winter of Idols", which is the female version of Summer of Idols, to sing this song together.
In fact, Lin Jianqiu didn't want to cooperate with Liuliu at all costs.
Back then, the two were young and frivolous, and they made a lifelong promise to each other by using swear words.
Looking back now, both of them felt that they were idiots.
They were often seen in the company, so Han Zhou took the opportunity to get them to work together.
Tianle, Wang Mo, who was watching the video, was in tears: "Where did we say we would disband? Was it me who was kicked out?"
Among the three new entertainment stars, only one person has been replaced, and he is very familiar to domestic fans.
However, foreign fans, when seeing the interspersed scenes of three people, only recognized Wang Chuyang and had no idea who Lin Jianqiu and Liu Liu were.
But when they heard the song, they were so shocked that they couldn't speak.
The title of the song is "I want my tears back".
Judging from the title of this song, it should be translated as I hope my tears come back.
If the translation is easier to understand, it should be translated as, I hope to be moved again.
Or translated as, I wish my tears would flow back.
Both meanings are acceptable and they both have some meaning.
This song, the most popular song in the previous pop music scene, is actually about a fairy tale. Many people who listened to it definitely thought it was a war song, or even a song declaring war. They would never have thought that it was a foreign version of "Once Upon a Time".
“I want my tears back
I wish my tears never appeared
Those treetops, those eggshells
In the clear summer, the story is sealed in amber.
Life is in full bloom, and the trees are swaying
Wind and waves
Wings across the sky
(There is a) smell of tyranny.
On the blue shallows, every August,
Colorful umbrellas under the moon.
Where have all the wonders and amazement gone?
Where is dear Alice knocking at the door?
Where on earth is the door leading to..."
The overall framework of the lyrics has not changed, but a lot of details have been changed.
When the line about the colorful umbrella under the moon was played, the clip was of the moment when the Dilophosaurus opened its round crown like an umbrella.
The venom it sprayed instantly confused the humans in front of it.
When the song reached the part about wings flying across the sky, a gigantic pterosaur flew out from the mist, leaving a terrifying wake in the mist.
Life flourished, and as the great trees fluttered, among the giant ferns, the brontosaurs moved, and the earth trembled.
After Han Zhou changed the lyrics of this song, it still fits the meaning of the whole song.
The original song was about an adult reminiscing about the fairy tales he read as a child.
After Han Zhou changed some of the lyrics, it became a story about the planet reminiscing about the Jurassic era.
And the story of the amber seal, as the amber is cut, allows the story of the sealed dinosaurs to return to the earth.
It also reiterated the theme of "I hope to be moved again."
The stunning singing voice and melody excited every netizen who clicked in!
"After hearing this song, I dropped the whip and carried my horse for six miles!"
"Ah!!! What an exciting song, so explosive!"
"I'm delivering pizzas, and listening to this song, I feel like I'm delivering nuclear bombs!"
"I was riding my bike in Northern Europe, listening to this song, and I blew up the engine of the 500CC motorcycle next to me. What a joke! How dare a small amount of gasoline compete with this song!"
Many people who just clicked on the video and habitually read the comments discovered that in this video, the editing of the "Jurassic Park" scenes is secondary, and the song is the focus?
When they heard the crazy melody, they were instantly assimilated.
"Where is the wonder where's the awe
Where have all those wonders and amazements gone?
Where have all those terrifying beasts that I've been obsessed with gone?
I hope before I die of old age,
I hope to see the world that was lost in the past
Let my tears never appear
I want my tears back now
I now wish I had never cried..."
Not long after the video was released, Lin Jianqiu looked at the soaring data in disbelief.
Isn’t the population abroad very small? How come there are over 300,000 comments in an instant?
It’s only been eight minutes since it was sent out!
Eight minutes!
Wang Chuyang: "What are you doubting? Are you doubting Brother Han's song? After this song, you have become the new favorite of young ladies in the United States."
Before, Wang Chuyang became famous in the United States, and Lin Jianqiu teased Wang Chuyang every day. Only Lin Jianqiu dared to do so.
But Wang Chuyang still wants revenge.
Lin Jianqiu: "So, why didn't anyone watch my video? Even if the song is good, it shouldn't be eight minutes long, right?"
Wang Chuyang: "Don't be ridiculous. The international version of Yinlang is originally managed by Han Ge's confidants. Whoever Han Ge wants to be popular will be popular."
"Quality is one thing, and traffic is another. Unfortunately, both of these things are in the hands of my brother Han."
As he spoke, Wang Chuyang moved closer to Lin Jianqiu: "I remember you and Liu Liu made a bet, saying that if you became a first-line singer, she would..."
Wang Chuyang was kicked out of the lounge by Lin Jianqiu.
Wang Chuyang laughed and said, "My legs are finally fully healed. I'll quickly finish filming the TV series and then go to the U.S. to prepare for a new movie. You should quickly prepare to release your songs in the U.S."
"People of the same generation in China have already been beaten up once. If you still want to make some money in the domestic market, you might as well go to the United States, where people are stupid and have a lot of money."
Lin Jianqiu rolled his eyes: "If your American fans knew you said that about them..."
Wang Chuyang: "Believe me, in the United States, being stupid and having a lot of money is a compliment."
After staying in the United States for so long, doesn’t Wang Chuyang know?
There are two factions there, one is full of Mary, and the other is 'God loves stupid children'.
After Wang Chuyang left, Lin Jianqiu continued to refresh the comments.
The popular song on the domestic music scene is @Summon the whole family, while the popular song on the international version is 'Little Red Heart from Country XX'. Today in this comment section, Lin Jianqiu got to know more than 30 countries that he had never heard of.
In one hour, "Jurassic Park version of I want my tears Back" is recommended by big data of movie fans.
Two hours, "Jurassic Park version of I want my tears Back" swept the rock fans group with big data recommendations.
In three hours, "Jurassic Park version of I want my tears Back" swept the music fans' group with big data recommendations.
By the fifth hour, "Jurassic Park version of I want my tears Back" had already swept the entire young population.
If you want a young man to buy a luxury car on impulse, there is nothing he can do. He cannot do it on impulse and can only tell his aunt that he does not want to work hard anymore.
But to get young people to buy a movie ticket on impulse, just a little provocation is enough.
Such a high-energy video swept the world's young people in a short period of time, and many people were talking about it in the comment section.
"This song deserves to be the BGM for the movie Jurassic Park."
Some rock fans were dissatisfied: "This song is only worthy of being used as the background music for the editing? Then what song was used in the original movie?"
Someone gave some scientific knowledge below: "Doesn't the song "Für Alice" mention a little girl named Alice? There is a piano piece in the movie called "Für Alice". Go and listen to it. I can only tell you that this piano piece is the worst one in the entire soundtrack."
Those who like classical music and piano music will of course be attracted there.
Another person in the comment section said: "This song is really good. It is quite suitable as a promotional song and fits the high-energy level of this movie."
Those who haven't seen the movie are even more attracted to it.
Is this movie as exciting as this song?
How can a two-hour movie be as exciting as a song? Are you sure you're serious?
Want to take a look?
Lu Xiaosheng, the head of New World's network department, has been working on this for many years and knows exactly how to attract traffic.
Just a few simple sentences and comments, push it to the top, and you can directly complete the traffic generation.
The song became popular all over the world in one day, and "Jurassic Park" also became popular in the comment section of Yinlang.
"Brothers, I can't help it. I'm going to watch it again!"
"Second viewing? I've already watched it twice. I'm buying tickets for the fifth viewing. It's a pity that Han Zhou can't be locked up in a small dark room to film a movie. It would be great if I could watch Jurassic Park 2 right after Jurassic Park is out of theaters."
This is a real netizen comment.
People who haven't seen the movie were confused.
Is it really that awesome?
At this time, many classical music lovers were drawn to "Für Alice".
As soon as the piano music started playing, they were shocked!
"Für Alice" is definitely the most awesome piano piece in the era of global classical music and pop music.
They found out after carefully watching the video of the concert held by the China Central Symphony Orchestra in Yenching on August 1 and reading the introduction.
Such an awesome piano piece was used as BGM for only more than ten seconds in the movie!
Is there still a king’s law? Is there still law? ! ! ! !
Where is justice? Where is justice? Where are the other video links?
Some people followed the flow and saw the "Heroic Symphony".
"This is!!!"
"Ah??? Can this really be written by a modern person?"
Some people were directed to Symphony of Fate.
“Thump, thump, thump…”
I only heard four sounds, and the video was flooded with comments.
"ah?????"
“What the hell!?”
"this!"
Some people even heard "A Hundred Birds Paying Homage to the Phoenix".
I was just stunned.
"Huh? I've listened to classical music all my life. What kind of instruments are these?"
"It's a symphony, yes, but... damn, there's a form I haven't heard of before?"
"This is... too complicated, can one person really write this?"
They really guessed it right. In the previous life, a folk music conference was held with a large number of folk musicians present. They used the traditional "A Hundred Birds Paying Homage to the Phoenix" as the basis and spent more than ten years to revise the final version of "A Hundred Birds Paying Homage to the Phoenix".
As the most complex, most musically rich and most magnificent symphony in the world, if you are not a top industry insider, you can only listen to it for fun.
These fans were attracted here and exploded directly.
Ten days have passed, why is there no movement at all?
Why haven't the musicians in the video posted any comments or news? What are they doing?
A storm is brewing.
On the other hand, on the 11th, global box office statistics were released.
With strong publicity, the box office of "Galaxy Shuttle" has once again reached 100 million US dollars.
The box office of "The Seventh Coming", which was about to die, soared to 70 million.
This is destined to be a day that goes down in film history, because the global box office of "Jurassic Park" has reached 180 million!
These three films, together with other films from various countries' film markets, pushed the global box office to 500 million US dollars on that day.
But in this news, "Jurassic Park" is still the absolute protagonist!
And this time, Universal's top executives finally discovered the problem.
They found that the effect of their third round of investment of so much money was almost the same as that of a song written by Han Zhou, or even worse.
So how did Hanzhou promote itself before?
"check!"
There is nothing in this world that cannot be found out by spending money. The two top leaders of the United States paid each other to investigate each other and found out a lot of things.
As long as you pay enough, there is nothing that cannot be found.
Soon, Universal got the answer.
At the senior shareholders meeting.
The marketing manager read haltingly : "So far, New World has spent about 200 million on the promotion of Jurassic Park."
Everyone breathed a sigh of relief.
Although we paid 500 million and were still worried that they had not paid, now we are sure that the other party spent 200 million, which is not bad.
We may not make any money, but they will also make a lot less money.
The marketing manager continued: "Coins."
Everyone's eyes were focused on him.
He continued: "100 million is the publicity and promotion expenses invested in the filming, and the other 100 million was all spent in Shanghai. I don't know what their intention is. Maybe they allocated this investment specifically to achieve an all-round victory."
Everyone was stunned. The president of Universal was furious: "Impossible, they didn't spend money on publicity? Then why are their news everywhere?"
The marketing manager shrank his neck: "The publicity strategy we have formulated is to bite them hard, so our publicity news will definitely include them."
“The same goes for Yisheng,” the marketing manager added.
A group of senior executives were furious and were cursing very harshly.
Someone just stood up and kicked over the boss's chair.
Then he ripped his tie off, leaned against the desk and yelled, "Fuck!!!"
The marketing manager added: "We found out...their filming costs were 250 million."
Everyone turned and stared at him.
He continued: "In fact, the filming cost only 100 million, and nearly 140 million was used to build the scenes needed for the studio. These scenes are part of their New Century Science Fiction Park plan."
President: "What about the remaining 10 million?"
"There is another 10 million, which was spent on treating Coppola and other actors to food, drinks and entertainment during the waiting period."
Is it true that not a single cent was spent on publicity and promotion?
Someone suddenly spoke up: "If they spent 100 million RMB, or more than 10 million US dollars, on the early promotion and marketing, and spent 250 million on filming, that means... they made nearly 100 million just from commercial sponsorship? Every cent of the box office is pure profit?"
"Their box office is almost 1.8 billion US dollars now, 45% net profit?!!!"
This profit is already higher than Universal's net profit in the past three years.
What does 45% of the net profit of 1.8 billion US dollars mean?
Just package it, ring a bell, and get on the list of Fortune 500 companies.
This is just a fucking movie!
The marketing manager stuttered: "Well..."
"Don't hesitate, just say what you want to say!"
Marketing Manager: "We heard some news, and then we investigated again and found that... in many countries, they did not choose the strongest publisher for distribution, but the publisher that offered the highest price."
"So... we estimate that their net profit is actually 60% of the box office, not 45%."
One shareholder flipped the table and said, "You mean, their net profit from this movie has exceeded 1 billion?"
Many shareholders were furious.
I originally thought that I was investing a sum of money to do something that would harm others and benefit myself.
As a result, it only benefits myself and does not harm others.
Doesn’t this mean a loss?
Given Universal’s size, not making huge profits would be equivalent to making losses!
Everyone was in a low mood, but the marketing manager hadn't finished speaking yet.
"After our investigation, we found that New World has deep roots in the gaming and animation fields, so their figures and other peripheral commercial facilities are very complete."
"It is understood that they want to achieve a one-to-one ratio between the sales of movie merchandise and the box office of the movie."
“And the guarantee is about half of the box office.”
"And the profit margin in the surrounding area is about 85 percent..."
After this was said, the scene became quiet.
Not to mention how popular this movie is, how about its sequel, and how much money this IP can make.
So far, industry insiders have estimated the final box office revenue of this film to be US$2.6 billion, and if the peripheral products can sell, it will reach US$1.3 billion.
After doing some calculations, you can find that the profit of this movie will be as high as 3 billion US dollars!
Universal made an absolute decision-making mistake.
Treat a company of the same size as yourself as an opponent of a lower level and want to crush it with financial means.
As a result, it was overturned by New World's professional film operation.
This failure not only failed to suppress Universal's competitors and reduce the emergence of new large film companies, but also seriously damaged itself.
Originally, Universal's cash flow could support four consecutive commercial blockbusters.
Now I can only afford to make two films.
split!!!
The president of Universal took a deep breath and made the calmest decision.
"Publicize all the information."
Universal is the third among the five major ones, and now this matter seems to have nothing to do with me.
After all, after being replaced by the third, the trouble seems to be the first and second ones.
If New World is allowed to remain hidden like this, and another series of movies of the same level comes out, I'm afraid the entire film and television industry will be reshuffled by New World.
Although this seems to have nothing to do with Universal, Universal is very unhappy about being stepped on to get to the top.
The best thing to do is to announce the news and let 20th Century Fox and Disney fight the war.
And the next battlefield will not be as simple as a collision of commercial films in a certain schedule!