Chapter 247: Aihua's Sorrow
Tokyo, Aiwa Co., Ltd.
“Baga, why! Why! Wasn’t our product very popular last month?
I never believed that such a huge change could happen in just one month.”
In the office, Nakajima Heitaro was holding the phone and roaring angrily.
"President, our products are obviously very popular among those black people.
But I don’t know what happened, those niggers suddenly changed their minds now.”
On the other side of the ocean, Aihua's overseas member explained very aggrievedly.
Those niggers lied that the price was nearly half the price the first time. Bullshit! Aiwa only increased by $10.
It turns out that we can't expect much from their math skills, they are all a bunch of idiots.
What else is Wakanda? Heresy!
When Aihua's overseas staff were scolded by Nakajima Heitaro, they were also feeling indignant in their hearts.
"If black people don't like it, then what about white people? It can't be a coincidence that white people don't like Aihua either, right?"
Nakajima Heitaro felt very strange that one of his own members mentioned black people alone.
Aihua will also bring different impressions to different ethnic groups? What a joke!
"This..." The member was speechless. How come your guess is so accurate, President?
“I don’t care what method you use, Aihua must turn the situation around.
I have received complaints from people in North America, and they are asking for a refund!
Aihua has so much inventory, but now not only are they not sold, they are also asked to return the goods.
This is absolutely not possible, we have invested too much money! ”
Nakajima Heitaro couldn't help but be anxious, as he had invested a huge amount of money in this overseas version.
However, the Aiwa Walkman is now unsalable. If this situation continues... Nakajima Heitaro shuddered involuntarily.
"President, our product may be in trouble..." the member's voice was full of bitterness.
"Is there any problem with our product?" Nakajima Heitaro immediately became nervous.
"Not really. Our quality has always been reliable."
Phew~ As long as it’s not a quality issue, Nakajima Heitaro subconsciously breathed a sigh of relief.
"Our products have encountered competitors from Shirakawa Electric."
"Shirakawa Electric?" Nakajima Heitaro began to get nervous again. "Our price is 20 dollars lower than theirs, so we should have a big advantage."
In order to seize the low-end market in North America, Aiwa launched a price war right from the start.
Heitaro Nakajima would rather reduce his own profits in order to occupy the market first.
"Shirakawa Electric's new generation of low-end models is now on sale, priced at... $63."
The overseas staff told Nakajima Heitaro a cruel reality.
Hiss~, the latter took a breath of cold air.
$63? After deducting tariffs and channel revenue, Aiwa is already losing money.
How did they do it? Nakajima Heitaro had only this thought in his mind at this moment.
"Boss, boss, what should we do?"
The members' calls brought Nakajima Heitaro back to reality again.
"We..." Nakajima Heitaro paused, and finally made a painful decision.
"We'll also lower the price. Anyway, we have to clear out this batch of goods. We'll try to recover as much loss as possible. We'll sell it even if it means losing money!"
The voice of the "Hai" member was also low, he knew that the president was taking drastic measures.
If the price is not reduced, Aiwa's 1 million Walkmans will be lost.
Every time a price reduction is made, there is a loss on the unit sold, but at least some of the loss can be recovered.
But they don’t know yet that the North American market has already abandoned Aiwa.
African Americans and white people all feel disgusted with the word "Eiwa".
After hanging up the phone, Nakajima Heitaro seemed to have aged a lot.
Although he immediately issued an order to reduce prices, Heitaro Nakajima understood that Aiwa's losses in the North American market were almost foreseeable.
Alas, I don’t know how much criticism I will face at the next board meeting.
Sony..., Sony seems to be getting further and further away from itself.
And that junior brother Baichuan is really amazing. With a price of $63, he directly made Aihua lose the qualification to participate in the price war.
Maybe this is what people who do great things should be like. They can talk to you calmly about friendship, but can be ruthless when it comes time to take action.
After all, I am old and no longer have that drive.
Tap~tap~tap~
"Mr. Nakajima"
Nakajima Heitaro, who was holding a cup of tea, looked up and said, "It's Mr. Ogawa."
He gathered his composure, put on a smile and began to greet the visitor, "What's the matter?"
Seeing that Nakajima Heitaro looked a little haggard, Ogawa Hiroshi couldn't help but ask curiously, "Nakajima-san also knows?"
"Eh?" Nakajima Heitaro was stunned for a moment, "What is Ogawa-san talking about?"
Could it be that Ogawa-san also knew about Aihua's experience in North America? That shouldn't be the case, as he almost never paid attention to this kind of information.
"Shirakawa Electric," Hiroshi Ogawa shook the Walkman in his hand.
"What is this...?" When Nakajima Heitaro saw this unfamiliar Walkman, his heart suddenly moved.
"This is the new cheap Walkman launched by Shirakawa Electric ." Hiroshi Ogawa walked up and handed it to Heitaro Nakajima.
The body seems to be smaller, and the cheap plastic even only covers a part of the paint, while most areas remain the original transparent color.
Nakajima Heitaro shook it and found it very light. There is no doubt that the materials used were very economical.
This should be the new generation of cheap model that has just been launched in North America, and now it seems to be launched simultaneously in the local market.
"How much is it?" Nakajima Heitaro asked calmly.
"11,800 yen."
"What?!" Nakajima Heitaro stood up in shock.
"11,800 yen." Hiroshi Ogawa repeated the cruel price again.
"Plop" the Walkman in Nakajima Heitaro's hand fell directly to the ground.
And he slowly collapsed in the chair. 11,800 yen, there was no way Aihua could offer such a low price.
It’s over. Aiwa’s local Walkman business is over again.
…
Nihonbashi Electric Town, Osaka City.
There are all kinds of electrical appliance companies of different shapes and sizes located here, some are mass merchandisers, and some are simply electrical appliance design companies.
Two years ago, a new audio equipment manufacturer called Technics moved in, and its building is very impressive in the entire electronics street.
You can tell at first glance that it is a company with strong capabilities, and of course the results are no exception. Technics is an audio brand under Panasonic.
At this moment, its president, Sakamoto Kyuji, was holding the Shirakawa Electric Walkman and examining it carefully.
"Yoshi, what a genius idea. Use the motor's reverse rotation to achieve information reversal."
Sakamoto Kyuji couldn't put down the Walkman in his hand, "It seems that I underestimated them before. The creativity of young companies is amazing."
After fiddling with it for a while, Sakamoto handed the Walkman to Managing Director Kawaguchi and said, "Try to apply it to our products. Excellent design should benefit more consumers."
"But..." Hekou said hesitantly, "This technology seems to have been patented by the other party."
"Then let's talk about it," Sakamoto Kyuji waved his hand nonchalantly, "Whether it's buying it or licensing it, I hope our next generation of Walkman will also have this function."
"Hay" Kawaguchi nodded. He was planning to go to Tokyo on a business trip soon.
Shirakawa Electric not only launched the lowest-priced Walkman on the market, but also made another effort in high-end models.
With the unique automatic belt-flipping function, it once again leaves its opponents far behind.
This novel function was immediately well received by consumers once it was launched.
Technological innovation is always in the service of mankind.
Either provide a high-quality experience, or make people more and more "lazy".
Shirakawa Electric, which has been leading the trend with innovation time and time again, has also made the public have a better and better impression of it.
No one dislikes a technical company, especially one that excels in innovation.
The so-called brand image is accumulated continuously in this process, and eventually forms a unique "personality" of its own.
It can be predicted that in the latest month, more and more players will enter the market with portable players.
However, Shirakawa Electric's revenue will once again distance itself from many manufacturers.
…
"I haven't had enough fun yet. I really don't want to leave."
In the luxurious suite of the Los Angeles Hilton Hotel, Seiko Matsuda was lying in bed and didn't want to get up.
"If you don't get up soon, the recording of your next album will be delayed." Baichuan Feng was also packing his luggage.
"Hayi" As expected, after hearing Baichuan Feng's reminder, she got up with difficulty and began to pack her bag.
She still cares a lot about her identity as an idol singer.
She likes the feeling of being the center of attention. She likes singing and she also likes the entertainment industry.
But it would be even better if I could be a rich and powerful singer.
At the last concert, the babysitting service that Shirakawa Kaede specially prepared for her was really great.
It was so luxurious and meticulous that she had never been served like this before.
Everything you eat, drink and use is tailor-made for you. Is this the life of wealthy wives in the future?
Luxury is boring and tasteless, please have more of this kind of life, Seiko Matsuda screamed in her heart.
In her opinion, the most perfect thing might be to live such a life while entering and leaving the entertainment circle full of spotlights.
"If you feel too tired later, just take more rest. I have already hired the nanny team that served you last time.
If needed, they provide service 24 hours a day and a phone call will arrive at the port area.
Oh, the location in the port area is the apartment we went to see last time.
You have the keys, you can live there from now on.
It is convenient to enter and exit, and the privacy security is in place, so there is no need to worry about being secretly photographed by paparazzi.
Of course, sometimes I will stay there, and then I will have to ask Shengzi-san for food and other things."
While packing his luggage, Baichuan Feng casually chatted about the arrangements for her.
Although he is a scumbag, he is never stingy with women.
Since we no longer lack that thing, why not make each other's lives a little better.
Hey, why is there no response after talking for so long?
He turned around and looked at the bed behind him.
At this moment, Matsuda Seiko had almost taken off her clothes, and Shirakawa Feng looked at her.
She was showing her two little canine teeth, and her pink tongue tip was scraping against them.
"Shirakawa-kun, come quickly. From now on, the Holy Son will provide services 24 hours a day, and you can come at any time with just a phone call."
Baichuan Feng felt a tightening between his buttocks and the sharp canine fangs, so he needed to be careful when moving forward.