Chapter 235: Mr. Ma: Don’t CUE!

The host gave a brief introduction holding a cue card.

"Please invite Mr. Xu Cheng from Hapi.com to come to the stage and speak."

There was silence in the venue for a moment, and no one cared much. Compared with Zhou Hongyi of 360 who just took the stage, this little-known website would not cause much waves.

However, it was only when Mr. Xu stood in the center of the stage that many people began to look at him with awe.

He was wearing a white shirt and a black suit. He was tall and handsome, and most importantly, he looked incredibly young.

He is so young that whenever he stands on the stage, everyone in the audience will look at him with scrutiny.

Xu Cheng was not afraid at all, and looked very energetic, like the rising sun at eight or nine o'clock in the morning.

But soon, his expression revealed a slight change, which was not easy to detect.

"Why is she here?"

Although he had only met Yu Jiajia once, Xu Cheng was deeply impressed by Lin Wanzhou, the unreliable aunt.

But why was she sitting in the audience, and in the guest seats?

After pondering for a while, Xu Cheng instantly understood why the order of his speech was suddenly advanced.

It was Yu Jiajia who did it!

Thinking of this, Xu Cheng felt a little lost at first.

I thought some financial tycoon had taken a fancy to me...

Turns out not.

But he quickly adjusted his mood and spoke loudly to the bigwigs in the audience.

"Hello everyone, I'm Xu Cheng from Hapi.com."

“The slogan of our website is: Life is all about being happy.”

The audience burst into laughter.

Xu Cheng also paused for a few seconds at the right time and looked at Yu Jiajia with a smile on her face.

He held the speech in both hands and tapped on the table.

"If I were to introduce our website, I'd probably have to start with the six degrees of separation theory (you can get to know any stranger through at most six people), then talk about web1.0, and then web2.0."

"But it suddenly occurred to me that this is not our school's learning experience exchange."

"Speaking to every senior here is like being a self-righteous child, standing in front of an adult with his hands on his hips, and reciting the English alphabet as if to show off."

"So I'd say screw it."

Xu Cheng maintained his smile and composure, and casually threw away the speech.

The scattered papers had no weight at all and fluttered to the ground, just as frivolous as Xu Cheng's next words.

"Life is all about being happy."

There was a pause in the venue for a few seconds, and then cheers and applause broke out.

Yu Jiajia stopped whispering with the bald man next to her. She crossed her arms and looked at the stage seriously.

In the corner, Yu Yu asked Lin Wanzhou in a low voice.

“Is this planned?”

Lin Wanzhou shook his head slightly, his eyes blank.

This is different from what Xu Cheng wrote...

Could it be that... he had already planned how to speak, so everything in the room...

Just want to take advantage of her!

Thinking of this, the girl wanted to rush onto the stage and beat him up.

“I’m sure everyone is getting tired of hearing me talk about the origins of the Internet.”

"It was designed to provide a communication network for military purposes."

"Then there was a huge growth, and the Internet started to have many more uses."

"It's like the earliest online shopping in human history was actually used to trade marijuana."

Xu Cheng deliberately stopped and looked towards Ma Yun.

"Mr. Ma, please don't do this. We will definitely be fined for doing this here."

There was laughter from the audience, and Ma Yun shook her body and waved her hands.

“But this also makes one thing clear to us.”

“The Internet is not a highbrow for intellectuals, but a lowbrow service that satisfies people’s basic needs.”

“The subsequent development of the Internet all followed this law.”

"This was the case with Microsoft, and later with Netscape, Yahoo, Sohu... all of them."

"From portal websites, e-commerce websites, to IM software, online games, and then to... SNS websites."

“So what are SNS sites doing?”

"First of all, I want to talk about Twitter . I don't know if you like it or not, but I usually like to use Twitter."

"Not long ago I followed a user on Twitter named Xiao Ao."

"Some people may already know him. Yes, he is O'Neal, one of the strong contenders for the next Citigroup president."

"He chose to use Twitter to increase his profile and promote his political ideas."

"This brand new way of assembling a camp is probably unheard of in human history."

“And currently he has gained nearly 100,000 supporters through his Twitter account.”

“Same Twitter, a Twitter user I follow.”

"He actually tweeted that he would one day laser carve his name into the moon, and had countless people begging him not to do it."

"How boring."

"But this tweet at least earned this guy millions of dollars."

"Two things. I only want to explain one thing."

“The marketing effect of SNS.”

“With social networking as the core of marketing, you only need one hot topic to get everyone involved in the discussion through website users and word of mouth.”

“Of course, everyone can also experience the concept of opinion leaders proposed by Lazarsfeld in two-step communication.”

"The information first flows to me as an opinion leader, is processed by me, and then flows to all the people in the venue who didn't know about it before."

“What’s even more exciting is the celebrity effect.”

“Let’s imagine if Mr. Ma announced on Twitter: The thing I regret most is founding Alibaba .”

“Can we guess how many netizens are willing to participate in insulting Mr. Ma?”

“Perhaps there are more comments cursing Mr. Ma than there are Taobao users.”

Ma Yun, who was off the stage, touched his head and smiled awkwardly at the people around him.

I really don't understand.

Have I ever offended you?

Why do you keep mentioning...

“Mr. Wang’s campus network is doing very well, but just like Citibank has not only a Twitter account, but also a Facebook account.”

"China's SNS websites should not only include xiaonei.com, but also hapi.com."

“Hapi.com is a website dedicated to SNS marketing methods.”

"My understanding of SNS marketing is viral communication."

"Giant's CEO Shi did something like this once before. He used the book "Taking the World by Storm", soft articles, and marketing strategies in real life..."

“Finally, we completed the viral promotion of Brain Platinum.”

"Everyone knows that we won't accept gifts during the holidays this year."

“But if anyone wants to recreate it today, it won’t be that troublesome anymore.”

“ Times have changed.”

“Remember the second tweet I just talked about?”

“The one that’s going to carve its name on the moon is PepsiCo.”

"Pepsi achieved viral success by continuing to generate buzz on Twitter."

"Many users chose to drink Pepsi in retaliation, following the advice of opinion leaders."

"You see, there's no need to go through so much trouble."

"After saying so much, some seniors will still doubt that a kid like you can build a website."

"Indeed, if the full score is 100, I would only give my Hapi.com 1 point."

“It’s only 1 point, but for me, it’s a huge improvement compared to when it was still 0.”