July 1st at 8pm.
This time, Han Zhou was not in the central bank's office building.
Not in Yangyi's office.
To the extent that Director Ren felt that Han Zhou was not sure about the premiere of "Drawing Sword".
How could he know that Han Zhou was so confident that he didn't even bother to look.
To be honest, does "Bright Sword" have a high status in anti-Japanese war-themed TV dramas and movies?
High, but not high.
The reason why it is so popular is that it is extremely popular.
It is not high because it actually has flaws.
A large number of people who claim to be intellectuals have been making a fuss on certain platforms about the differences between the TV version and the novel version of "Bright Sword", believing that "Bright Sword" failed to withstand the pressure of censorship and the second half was not filmed.
However, the TV series became popular because the second half of the novel was not filmed.
The real flaw of "Bright Sword" is exactly the reason why the audience loves it.
That is the imperfection of the protagonist Li Yunlong.
And this imperfection became the key to the success of Bright Sword.
When the TV series started airing, Han Zhou was watching it on TV in the hotel.
Chen Feng and Zhang Ceyong stayed in Han Zhou's room and ate supper.
Lin Xiaoxing did not need to stay in a hotel. As a local, he had been visiting friends and relatives in Guangzhou during this period.
Chen Feng and Zhang Ceyong felt very strange when watching the opening of the TV series.
This time, the TV series does not have exquisite costumes and props. Instead, the characters’ clothes are very dirty, visibly dirty.
The story begins during the Anti-Japanese War.
Li Yunlong, commander of the New 1st Regiment of the 386th Brigade of the 129th Division, led his troops with excellent tactics and strategies, becoming more and more courageous as the battle went on, making the enemy terrified.
In the battle with the Sakata Regiment of the Sakura National Army, they successfully broke through from the front and killed Sakata.
At the same time, Chu Yunfei, the commander of the 358th Regiment of the National Army, also noticed the strength of Li Yunlong, who was still a friendly force at the time.
However, the task given to Li Yunlong by his superiors was to break through rather than engage in combat. Although he destroyed the enemy regiment's headquarters, he was still disobeying orders on the battlefield.
The superiors decided to replace Li Yunlong with Ding Wei, the head of the 28th Regiment who was going to study in the base area, and transferred Li Yunlong to the rear to be the director of the clothing factory.
At this time, the Sakura National Army sent a combat team to raid the Independent Regiment, which suffered heavy losses. The leader had to transfer Li Yunlong, who was still under punishment, to serve in the Independent Regiment.
A pure joyful start.
To be precise, "Bright Sword" is no different from all the great TV series in terms of how powerful war dramas are.
What really makes "Drawing Sword" so attractive is the punishment of Li Yunlong.
A not-so-perfect protagonist appears very attractive in this subject matter.
Chen Feng gave a thumbs up: "You are so brave to take this photo."
Zhang Ceyong: "Indeed, you actually dared to film an imperfect protagonist. During the War of Resistance Against Japanese Aggression, there were so many heroes of all kinds and levels, and almost everyone was perfect. You dared to film an imperfect protagonist. To be honest, it was a bit overwhelming."
Han Zhou: "This drama relies on this to attract audiences."
Zhang Ceyong was a little confused: "What's the reason for this?"
Han Zhou: "Let me put it this way. In that era, the stories of various combat heroes were even more epic than the legendary dramas on the market today, because they themselves had legendary achievements in battle."
"However, for viewers who don't know much about history, they don't realize that there were so many legendary and almost perfect warriors in that era."
“They’ll think it’s fake.”
"As the protagonist, I am closer to the audience, so they will subconsciously find me familiar."
Han Zhou actually didn't want to evaluate Li Yunlong in this way.
Because this character was definitely one of the top ten, or even top three, popular characters in previous television history.
However, compared with those real combat heroes and heroic regiment commanders in history, Li Yunlong is really not strong, and can even be said to be very weak.
A very simple example, with Li Yunlong's qualifications, when he was finally awarded a rank, it was one level lower than expected. It can be seen that those who were one level higher had better military achievements than Li Yunlong.
During the war years, many people joined the army when they were fourteen or fifteen, or even twelve or thirteen years old, before their worldviews and values ​​were formed.
Influenced by the environment, we have worked hard for a common goal all our lives.
These people are naturally perfect spiritually because they rarely have the moral defects that ordinary people have.
Among so many people who can be regarded as role models in spirit and morality, there is a small number who are gifted and born to be warriors and commanders.
After a long time, it is very common to become a "saint" like a god of war.
This world is similar to the previous life in this respect. Due to the difficulties in founding the country, a large number of combat heroes have emerged.
There are more than forty first-class combat heroes officially certified by our army, and hundreds of second-class combat heroes and second-class models combined.
Just click on anyone's profile and take a look, and you'll be breathtaking.
A first-level combat hero is one who has either single-handedly blocked and repelled the attack of a thousand-man enemy at least five times, or killed more than a hundred enemies in a single battle, or endured pain with an iron will in a desperate situation, hid his target, and finally made the ambush of a large force a success.
Any one of these people’s combat records can defeat the fabricated story of Captain America.
The second-level combat heroes usually cooperate with their comrades or lead a team to fight against the enemy at a higher level. When the firepower is several levels lower, they use a platoon-level number of people to fight against company-level enemies or even battalion-level enemies.
Another thing is that his personal bravery reached an exaggerated level, and he killed more than 200 enemies in total.
Han Zhou randomly found some information on the Internet and showed it to the two of them.
This is a combat hero named Lu Junsheng. In a hand-to-hand combat in 1938, he killed 27 Japanese soldiers alone. In an offensive in 1939, he killed and wounded 60 puppet soldiers in a single battle.
He once rushed to the enemy's bunker, grabbed the hot machine gun with his bare hands from the machine gun muzzle, and dragged the enemy out of the bunker with the gun.
He also once led a company and wiped out 109 enemy troops at the cost of one person being injured and no one being killed.
"How about this record?" Han Zhou asked.
Chen Feng: “Very fierce.”
Han Zhou: "This person was only named a regional combat hero, and was not even named a national second-level combat model."
Before the second-class combat model, there is the first-class combat model, the second-class combat hero, the first-class combat hero, and the special-class combat hero.
Just pick any one of these hundreds of people and make a TV series out of their information, and the resulting TV series will be even more outrageous than any other.
But...the audience won't believe it.
The audience won't believe this because it's difficult to do this in the modern environment.
In the past, it was because of these people’s achievements and contributions that our army grew stronger, we drove out the enemy, and established this country.
The problem is, these people are too perfect.
The filming looks like it was made up.
On the contrary, Li Yunlong's story was made up, but it seemed to be true.
The reason is that Li Yunlong is not perfect.
He is powerful, but not powerful enough to be a god of war.
He is cunning, uneducated, a bit of a rogue, and he changes his attitude faster than turning the pages of a book.
These characteristics, which make him look more like the neighbor next door, are what make him attractive.
But in fact, this type of commanders and fighters were truly rare in the army back then.
Because at the beginning, those who joined our army were all young people with aspirations, as well as local militiamen who were brought out of their hometowns by young people with aspirations.
They were influenced by what they saw and heard, and learned every day, until the period of the War of Resistance Against Japanese Aggression, the personal qualities of the commanders and fighters, both in character, ability and eloquence, had become very strong.
Just as Li Yunlong himself said, when they were crossing the grassland, everyone else was starving, but he allowed his soldiers to rob food, and as a result, he was the one who had to bear the consequences of the march.
Li Yunlong is not strong, but an outlier.
Precisely because he is an outlier, he becomes more attractive in a different era.
The original author of "Bright Sword" once served as a screenwriter and filmed "New Bright Sword". This film with the same plot was criticized by the audience. It was not because it was not good , but because it did not meet the audience's imagination.
Before "Bright Sword" existed, there were the magical TV series, and everyone imagined an imperfect but powerful protagonist.
After the TV series "Drawing Sword", Li Yunlong became a standard.
Zhang Ceyong listened to the music at the beginning of the second episode and suddenly turned around to ask, "Han Zhou, can the ratings of your drama break 2?"
Han Zhou: "Remove the word 'ma'."
Chen Feng: "So, the goal is to break two?"
Han Zhou: "Multiply the target by five."
Zhang Ceyong stared and shrank his neck: "???"
Chen Feng knew Han Zhou's strength in TV dramas, so he chose to believe him, and then asked: "How many episodes will it take to achieve this goal? There are 30 episodes in total. Can the 25th episode break 10!?"
Han Zhou took a sip of water and said calmly: "It should have broken."
In its previous life, "Drawing Sword" was broadcast on CCTV-1 and Shanghai TV without much publicity.
The first episode broke the 7% highest ratings record of the annual drama "The Emperor Wu of Han".
You have to know that Emperor Wu of Han’s 7% was already horrifyingly terrifying.
The first episode of "Bright Sword" broke the ratings record accumulated by the entire series "Emperor Wu of Han".
And in this world, with Han Zhou's face here as a guarantee, there are already many TV drama fans waiting to watch the show today.
You should know that before filming "Bright Sword", the actor who played Li Yunlong in his previous life had not starred in several nationally popular TV series, nor had he set any annual records.
What about the current configuration? It has only been less than a year since Li Hansheng participated in Xie Fu's "Charge", and his fame was already at its peak.
In addition, the popularity of other characters is no less than that of the original version, or even higher, and Han Zhou plays the monk. The configuration is top-notch in men's dramas.
They are evenly matched in acting skills, but are much more famous.
The second is that with the support of Hanzhou and New World, the central bank quickly reached a consensus and strongly promoted "Drawing Sword".
Even if "Bright Sword" itself only has a 2% viewership rate, it should be pushed to 3%.
Because this sign cannot be smashed.
But they pushed it so vigorously with such a supportive attitude that they had actually made "Drawing Sword" famous before it was aired.
Anyone who has watched any program on CCTV-1 in the past two weeks should have seen the premiere trailer of "Drawing Sword" at the end.
Han Zhou feels that if there is no forced promotion, the ratings should be around 5%.
The 5% in this era should be on par with the 8% viewership in the original era.
But with this strong push, Han Zhou's goal is a 10 percent viewership rate.
In this prime time, the number of viewers who turn on the TV should be no more than one-third of the number of viewers who own a TV.
In other words, for every hundred television sets, ten are watching "Bright Sword".
For every 100 television sets that are turned on, almost 30 are watching Drawing Sword.
To achieve this goal.
It was difficult at first, but after the news broadcast, Director Ren played the role of Han Zhou's brother again, and the host said at the end: "Tonight, on the prime time of CCTV-1, the TV series "Drawing Sword" will be broadcasted to celebrate the Army Day with the spirit of "Drawing Sword". This summer, let's take a look at the war years of our ancestors."
Just this one sentence adds three points to the ratings.
Chen Feng heard Han Zhou's crazy talk and touched Han Zhou's forehead: "No fever ?"
"Are you overthinking it?"
"Let me warn you, it's been sixteen years since a TV show's ratings broke ten."
"The first episode's ratings exceeded 10, what good things are you thinking about..."
Han Zhou: "Oh, you know so much?"
Of course Chen Feng went to check it out specifically. Chen Feng had hoped that the ratings of "Shao Bao" could exceed ten, so that he would not be a barely qualified rock king, but a real king without any prefix. After all, Chen Feng starred in "Shao Bao", although he was a corpse, but when the relevant agencies officially evaluated the king, they did not look at whether he was the protagonist or not, but only looked at whether he had achievements.
So Chen Feng went to check the data specifically at that time.
But later on, the limit of "Shao Bao" was seven, and it failed to break ten. To be precise, it was far from it.
This time, Chen Feng starred again, playing the role of Chang Naichao, who "I am not good at running."
If it really breaks ten this time, Chen Feng will not only be certified as the king of album sales, but also be certified as the king of official reviews for the year.
You have to know that Zhang Ceyong was active in film, television and music, but he had been waiting in line for several years for the title.
If your grades are good enough, you can get it right away without having to wait.
Of course Chen Feng cares about this.
After all, the entertainment industry is essentially a world of fame and fortune. At the beginning, it’s all about profit, but when you reach this level, it’s all about face, and a face itself is money.
Han Zhou: "It's just my prediction."
“My prediction model is different from others, so my predictions are always more exaggerated, but they are roughly correct every time.”
Han Zhou always uses the ratings of the original version that has stood the test of the market in the previous life, replaces the era, and then takes into account the impact of publicity and promotion to multiply the coefficient.
The gap won't be too big.
Unless, during this period, the banner itself falls.
Among the current first-line actors in the country, how many have had their TV series gross over five or seven box office hits?
Han Zhou himself is now the biggest guarantee for the ratings, so it is normal for the estimate to be a little higher.
Chen Feng was asking, and Zhang Ceyong took a bite of the skewer and chewed it, saying, "Stop predicting, send out the banner."
Of course, everyone in the circle knows that the banner at the top is most likely an announcement of good news.
Moreover, CCTV is usually quite calm. Even if a record is broken, it will just post a banner when an episode is finished.
There was a banner during the broadcast, it seems to be big news.
Zhang Ceyong picked up the milk tea and took a sip: "Wow!"
Chen Feng: "Ah? Bullshit."
Han Zhou: "Oops, I miscalculated a little bit."
A factor is missing.
At this time, someone sent an exclamation mark in a TV drama director’s group.
Then someone posted a picture with an exclamation mark.
Next, everyone is +1
This exclamation mark picture went viral.
Until the last era, director Wei Hengyan, who was famous for his TV series and had a representative work "Wolf Smoke Guarding Huo" with an audience rating of up to 11%, spoke out: "The record is not guaranteed. I am afraid that my record of 16 years cannot be guaranteed."
A director named Lu Xi said: "My father said that fortunately when he filmed "Three Kingdoms", there were fewer audiences to choose from, so the ratings were as high as 83%. If he had filmed it a few years later, I'm afraid it would not be as good as "Drawing Sword"."
Someone did the math: "Based on the number of TV users back then, compared to the number of users today, if we just compare the number of viewers, it seems that we are not much ahead."
Someone complained: "Han Zhou is such a pervert. Why is he so exaggerated in every drama? It's hard for me to even get a 1, but he actually..."
Some people also complained: "Didn't someone say that this guy was going to be the director of the Spring Festival Gala this year? How the hell did he find time to shoot a drama to smear us?"
A group of people were "extremely angry", but finally "calmed down".
A difference of 0.1 in the ratings can trigger unlimited fighting spirit.
When the ratings are less than one , it can make people feel that my next drama will be okay.
The ratings of the show are so bad that I can’t even muster the desire to challenge it.
"They are not in the same field as us. We are making lousy TV series, while they are making classics."
Han Zhou in front of the TV shook his head: "Oops, I still miscalculated."
"I didn't expect that the audience covered by CCTV's advertisements, my TV fan group, and the audience of CCTV's military and war-themed programs overlapped with each other."
"Before, when the ratings were low, only 5 percent, the overlap was not obvious and easy to speculate. Now that the ratings are higher, the overlap is too much."
Chen Feng and Zhang Ceyong looked at each other.
Are you talking like a human being? It was only 5% before, the ratings were low, but now it is a little higher.
Zhang Ceyong: "I feel like this guy is pretending."
Chen Feng: "Be more confident and remove the three words 'I feel'."
Han Zhou was happy: "Only those who are not awesome need to pretend to be awesome, and I am just stating a fact."
Zhang Ceyong: "Hit him?"
Chen Feng: "Put down the chicken wings. I want to eat more. Beat him with this string of burnt tofu skin."
Zhang Ceyong: "I like to eat it burnt, or I can beat him with this corn cob."
Han Zhou stepped back: "What are you doing!"
I thought to myself, next time I'd better not order Northeastern barbecue. It's too honest. The grilled corn is really corn on the cob. Sichuan barbecue is better. The grilled corn is just corn kernels. There is no cob left after eating it, and you won't get beaten.
The three were fencing with corn cobs when Han Zhou's phone rang.
Han Zhou put away his sword and held it in front of his brow: "Let's stop fighting for now and answer the phone."
Chen Feng sneered: "Experts can do two things at once."
Zhang Ceyong took a bite of the bald corn cob in his hand and beat Han Zhou with a bunch of big streaks: "Yes, for example, I can eat big streaks while beating you."
Han Zhou blocked the big pork belly, and Chuck Yong realized that he had raised his left and right hands incorrectly.
Han Zhou: "Stop joking, it's Director Ren's call."
"The director of CCTV-1's prime-time slot."
Chen Feng Zhang Ceyong stopped, Han Zhou was about to answer the phone, Chen Feng: "Hands-free!"
Han Zhou clicked on the hands-free function.
On the other end of the line, Director Ren said , "Oh my dear brother Han! You are so awesome!"
"The first episode's ratings were 8.53!!"
"The ratings of the pre-airing commercial were 3.9, which means the ratings were around 4.5."
"The remaining 4% of the viewership came from people who switched channels or stayed on CCTV-1 as soon as they turned on the TV during the first episode."
“That’s awesome!”
"It's a record that's been going on for more than a decade, and it was broken right after the first broadcast!"
"After the broadcast of 'Drawing Sword', it might break 13!"
Han Zhou was happy: "It's nothing. I predicted that the ratings for the first episode would be over 10, but unfortunately it's only 8.5."
Director Ren was stunned. After a moment's pause, he said, "Ah? Do you think so highly of me? Why didn't you say so earlier? You should have said so earlier. You, oh my dear brother!"
Han Zhou: “Hmm?”
Director Ren: "We thought you didn't have much confidence in 'Drawing Sword' and didn't promote it much."
"If you had said you were so confident earlier, we could have promoted it through all channels for a month!"
"Then it's over ten!"
Han Zhou laughed: "That's impossible. The first episode had a viewership rating of 8.5, and the highest rating in the end was almost 11. The highest rating will not exceed 12.5."
The power of "Bright Sword" lies in its ability to capture a certain type of audience and passers-by in one fell swoop.
However, the disadvantage is that the audience groups of soap operas, family ethics dramas and youth idol dramas will not have the slightest interest in "Drawing Sword".
So, in fact, "Drawing Sword" has attracted more than 60% of the audience it can attract.
It can’t be any higher, and it’s not quite the same as martial arts.
Martial arts has a low foundation, so the growth multiplier is high.
The foundation of Bright Sword is high, so there is not much room for breakthrough.
Director Ren laughed so hard that he was numb: "Breaking 11 is really amazing. It's been years since a TV series has broken 10!"
The ratings of "Shao Bao" actually exceeded 10.
It was just that when the show was rebroadcast on major satellite TV stations in the second round, the combined ratings exceeded ten.
It has been sixteen years since a TV series had a viewership of over ten on a single TV station.
Very far away.
Director Ren: "Besides, your role hasn't appeared yet. When your role comes out, there will be many of your die-hard TV fans who will come to watch it."
"It's a pity that your character died too early. He was gone in episode 17. Why didn't you just continue until episode 32?"
This version has two more episodes than the original version concerning the attack on the Taiwan Strait, so there are thirty-two episodes in total.
Han Zhou: "You are wrong. The death of the monk is the beginning of the peak of Bright Sword."