Chapter 190 New Year’s Plan, I play Zhen Zhibing!

New World Yanjing Branch.
It still maintains the appearance of a foot massage parlor.
The first season of "Diaosi Nanzi" was a huge success. Although its ratings were not as high as "Never Expected That", the number of hot topics it created and the number of times its materials were used in short videos were four times that of "Never Expected That".
The next season will definitely be filmed by Zhang Jiuquan again.
This thing can be eaten for at least three seasons.
When the members of this crew become capable and can take on important roles in other crews, the historical mission of this drama will be accomplished.
And these three seasons, this drama can help train many new talents for the new world.
In the Yanjing branch, all the big guys of the New World gathered together.
Han Zhou, the boss.
Chen Xiaoyong, 2.
Liu Tiantan, three.
Lu Jin, six.
Yang Hong, seven.
Zhang Jiuquan, nine.
Han Zhou had an idea that one day, all nine Vajras of the New World would be old.
Just make a movie about him called "Let the Bullets Fly", about bandits and nine-barreled soldiers.
However, Lu Jin would probably be very old by then.
Let his son come when the time comes.
If this useless guy still hasn't given birth to a son by then, then let Zheng Xiaolong take over.
If Zheng Xiaolong becomes ugly when he grows up, let him play the role of martial arts champion.
After everyone arrived, Han Zhou dragged a chair, lit a cigarette, and sat in front of the window.
Chen Xiaoyong kept sending messages on his mobile phone.
After working in New World for a year, Liu Tiantan no longer looks like a nerd, but more like a gentle and elegant technical boss.
Zhang Jiuquan still has a big beard, but now when people see him they think of a foot massage parlor and want to laugh.
Yang Hong is still the same Sister Hong, although she is short and fat, but the look in her eyes behind the glasses remains the same as before.
Who says rainbows are always beautiful? Yang Hong is as sharp as a rainbow piercing the sun.
Everyone was present, and Yang Hong took out the report.
"Everyone, New World's first big-budget theatrical movie is coming out during the Spring Festival."
"The Spring Festival period is different from the summer period. The first week's data basically accounts for half of the box office for the entire month."
"And our current box office is..."
Everyone looked at Yang Hong, even Chen Xiaoyong, who had been communicating with the crew of the new drama "The Legend of the Condor Heroes", put down his phone.
Everyone wants to know whether it has broken one billion.
Although it broke 600 million in the first four days.
But the billion mark is very important.
There are currently only five domestic films in the country with box office revenue exceeding 1 billion yuan.
Including Hollywood imported films, there are a total of twenty-five.
If "Kung Fu" breaks 1 billion in a single week, then tomorrow the publicity department will go crazy!
Yang Hong glanced at Han Zhou, then picked up the report: "Nine..."
Everyone couldn't help but feel disappointed. Nine? That meant they were still a little short of 1 billion?
Yang Hong: "946.5 million."
Everyone took a deep breath.
946.5 million, which means that this is already among the top seven box office records in the country's history.
Everyone looked at Han Zhou.
Han Zhou: "Just say it all at once."
Yang Hong turned a page: "However, because of online ticket purchases, the next pre-sale tickets will be counted in advance."
"So, actually the total box office has reached 1,013 million now."
Lu Jin stood up with a bang: "Awesome!"
The reason why it was called loudly was because he stood up and overturned the table.
Chen Xiaoyong was extremely calm at this time.
It was like entering the sage time. After achieving such a great accomplishment, what followed was endless emptiness.
Life is really...
"Kung Fu" is already like this, so there is basically nothing to pursue next?
Life is really as lonely as snow!
Zhang Jiuquan has gone crazy: "Ah! One billion?!"
“One billion!!!”
Han Zhou pressed his hand and said, "That is to say, according to the usual calculation, our final box office will be between 1.8 billion and 1.9 billion?"
Even if there are discrepancies in this data, they will not be too big.
Yang Hong nodded.
Han Zhou: "What's the total box office of Beiqi Cinema Line?"
Yang Hong glanced at the data report: "Sixty-eight million."
Han Zhou: "I signed a contract with Beiqi Cinema Line and gave them 60% of the revenue in the first week."
"Compared with other cinema chains, we are losing 30 percent."
Generally speaking, if the cinema does not participate in the promotion and marketing, then its share of the profits will be 35%.
If you participate in the promotion and marketing, you can get up to 50%.
In order to allow "Kung Fu" to be screened in all major theaters in the country, Han Zhou allocated an additional 20 million yuan in Beiqi.
Han Zhou: "I reached a verbal agreement with them at the beginning. If the effect is good in the first week, we will split the profit 50-50 starting from the second week."
"Now I regret it."
"Tell them that starting from the second week, I want an 80% share. If they don't agree, they can withdraw from Beiqi Cinema Line."
Everyone was stunned.
Yang Hong: "Are you sure?"
Han Zhou: "Taking advantage of me will only cost you more."
Based on the current box office, Kung Fu Weekend will be able to maintain an attendance rate of around 55% in the coming weeks.
During the week, the attendance rate can be maintained at more than 20 to 30 percent.
For other movies, except "The Center of the Earth", the maximum attendance rate is 15% during the week and 30% on the weekends.
If Beiqi Cinema lost "Kung Fu", it would be impossible for it to broadcast "The Center of the Earth" all the time, right? Too many screenings would still boost the ratings, after all, it is not the first week.
So, he had to either hold his nose and accept Han Zhou's conditions.
Or you lose money.
The loss is at least five million per week.
In the next three weeks, we will lose 15 million.
By accepting Han Zhou's conditions, he could save five million in losses.
However, it will earn Han Zhou an extra 30 million.
Han Zhou wanted to make up for what he lost in the first week.
At the beginning, Beiqi Cinema Line set up checkpoints for "Kung Fu" because of its good relationship with Hong Chengxu.
This kind of thing cannot be let go in silence.
Han Zhou wants to let all domestic theaters know that he is not someone to be bullied.
Although Beiqi Cinema Chain is large, it is only large in the north.
In the south, there are three even larger cinema chains.
If Han Zhou gives up the Beiqi Cinema Chain, it will lose tens of millions in box office revenue, but it will not lose much in terms of profit sharing.
After all, movie fans in a city are not fools. If they really want to watch a movie, if they can't watch it in this cinema, they can just watch it in another one.
If the movie has no reputation and popularity, it will not have this effect.
But "Kung Fu" has this effect now.
As white-collar workers return to work in the city and students go back to school, they will soon become familiar with the hot topics of kung fu, and then they will see the subsequent overwhelming publicity.
And surrounded by discussions brought about by the newly born self-media in order to take advantage of the popularity.
In this case, Han Zhou is no longer worried that the audience will not go to see "Kung Fu".
It's time to show your fangs.
Yang Hong: "Okay, let's deal with this matter right away."
Han Zhou: "Next, there is one more thing, an additional investment of 50 million for publicity and promotion."
"Let's try to hit 2 billion box office."
"If it fails, we will only lose 20 to 30 million yuan. If it succeeds, the benefits will be much higher than that."
More than 1.8 billion, more than 1.9 billion, not much different from 2 billion.
However, the perception it gives people is completely different.
If it is more than 1.8 billion, then Han Zhou will become the domestic film with the highest box office in history.
If it is more than 1.9 billion, Han Zhou will still be the highest box office in domestic film history, but it will also be the highest box office in the past three years.
If the box office exceeds 2 billion, it will be the first domestic film to break the 2 billion box office mark, and will also be among the top three in the total box office list in Chinese film history.
Currently, the first, second and third are all Hollywood movies.
Being able to enter the top three is another concept.
Yang Hong nodded: "I agree with this approach."
"If there is a chance, we should even apply for a key extension. Even if we don't share the profits after the extension, we should still push up the box office."
Han Zhou shook his head: "Forget it, it doesn't matter if it makes a lot of noise."
Although it sounds good, Han Zhou knows that by the middle of the year, the number of large screens in the country will double.
By next Spring Festival, it will have tripled.
By the Spring Festival next year, it will triple!
Compared with the market situation in the next few years, the efforts made now will be in vain.
As long as the new world keeps coming up with good things.
The domestic film box office ranking will become the new world ranking.
On the contrary, the extension of the key will give people the feeling that it is a trick to break the Hollywood movie box office record.
If you want to win, win fairly!
Although Yang Hong was puzzled, she still nodded: "I understand."
Although Yang Hong is listed as the legal representative and president of this company, there is only one controller, and that is Han Zhou.
Han Zhou stood up and said, "Okay, this is the general arrangement for Kung Fu. As for the specific work to be done, Sister Hong will send the schedule to everyone directly."
"Let me tell you about my New Year's resolutions."
Everyone looked at Han Zhou.
Han Zhou dragged out a whiteboard and started writing on it with a marker.
Lu Jin + Chen Xiaoyong's "My Sassy Girl", box office 800 million.
Zhang Jiuquan's "The Legend of the Condor Heroes" and "The Return of the Condor Heroes" had ratings exceeding 3 and 4 respectively.
Liu Tiantan's "Nezha" had a box office of 1.8 billion yuan.
Han Zhou's "Dying to Survive" grossed 3 billion yuan.
The number of New World's first-tier stars (official certification or film pay or album sales or real number of Weibo fans) is ten, second-tier stars is thirty, third-tier stars is fifty (excluding singers and idols), and Yang Hong.
After Han Zhou finished writing, he put away his pen.
When Han Zhou was writing, everyone was reading it, and the more they read, the more confused they became.
Chen Xiaoyong widened his eyes and stretched his head forward, Lu Jin leaned back tactically, and Zhang Jiuqun's smile disappeared.
Yang Hong's face looked solemn.
Lu Jin knew about the project of "My Sassy Girl". He and Shan Koukou were already well-known for their roles as Gongsun Ce and Pang Feiyan, a couple of enemies on the small screen. Recently, many endorsements have invited them to endorse together, and they have also received many invitations to variety shows.
It's normal that the company decided to shoot an urban romance film.
And Chen Xiaoyong also participated in this movie.
But... 800 million box office? Are you kidding?!
There are only a few movies in the country that have box office revenue of over 800 million yuan now. How can a romance film reach this box office revenue?
If it's 400 million, I can still give it a try.
So Lu Jin was very surprised.
However, Han Zhou did not tell Lu Jin that there was no difference between the 800 million in the summer and the 400 million now.
Zhang Jiuquan: "Boss, this broken three and broken four, isn't it..."
“A little bit…”
"Mysterious?"
In the television industry, apart from "The Number One Under Heaven" and "Young Justice Bao", there is only one TV series with a viewership rating of over 3% every year.
Both The Legend of the Condor Heroes and The Return of the Condor Heroes must have at least broken three, and The Return of the Condor Heroes is even aiming to break four?!
Moreover, Zhang Jiuquan knew that Han Zhou would not star in these two TV series.
Because "The Legend of the Condor Heroes" was originally used to train young newcomers in the company. This kind of drama has a lot of young characters and is the best way to train newcomers.
Let a group of newcomers take charge and break three or four?
Han Zhou nodded: "Let me tell you what's written on this blackboard... this whiteboard."
“If this basic goal is achieved.”
"You can get one percent of New World's shares."
"If you achieve the high-level goal, you can get 2% of New World's shares."
As the new world develops, the previous model is no longer suitable.
Why?
It’s very simple. Once it became a project, Han Zhou immediately distributed the money to several people.
However, as the company's projects become more and more profitable, giving red envelopes directly is no longer feasible.
But, we cannot not give it.
Just imagine, Chen Xiaoyong, as the head of the photography crew of a billion- or even twenty-billion-level movie, will then have to work as an assistant director and attend gatherings of people in the circle.
People whose movies made three to five million also came here in luxury cars, but Chen Xiaoyong didn't even have money to buy a car.
What do you want Chen Xiaoyong to think?
Even if I go to another company, I won't be able to achieve such impressive results, but they pay more.
Did Chen Xiaoyong consider running away?
Of course, Chen Xiaoyong, perhaps because he was extremely loyal, was determined that Han Zhou would follow him.
But it was like this for one year, and then for two years.
After three to five years, Chen Xiaoyong has started a family and a career. His family needs money, right?
Why am I still following you, Han Zhou?
For a company, the most important thing is to retain all the first batch of veterans.
Because once the veterans run away, the company will become a youth training club.
From now on, if someone becomes successful, run away immediately.
No one would believe that Han Zhou could give him a good future, even if he made a promise.
Can't Han Zhou be in such a hurry to divide the shares before they have any results?
Therefore, at this stage, the first priority of the new world is to make proper arrangements for the first batch of veterans.
On the contrary, movies, TV series, and albums are all secondary things.
Yang Hong thought about it carefully.
I now own 2% of the company's shares.
If the annual target is achieved, that’s 4 percent of the shares!
In the future, 4% of New World's shares may be worth more than 600 million or even 800 million. If the value of New World shares exceeds 30 billion, then 4% will be 1.2 billion.
This is not the kind of stock in the stock market that cannot be delivered, and the stock price will plummet once it is brought up.
According to the development of New World, within two years, 4% of the shares can be exchanged for at least 600 to 1.2 billion in cash!
Many people will scramble to buy that one!
Ten first-tier stars, thirty second-tier stars, and fifty third-tier stars? This challenge made Yang Hong feel excited.
Because, if this challenge is completed, given the size of New World by then, the price of 4% of the shares will probably exceed 1.2 billion!
With this lineup structure, what is New World’s goal in the third and fourth years?
One of the top three comprehensive entertainment companies in the country!
By then, the market value may be 50 billion, 80 billion, or even 100 billion.
And this is the only chance to get shares!
Perhaps New World will distribute shares a second time in the future.
But by then, it will definitely be divided into thousands of percents, rather than one or two percents at a time!
The most surprised person was not anyone else, but Liu Tiantan, the master of the three cannons.
When Liu Tiantan saw Han Zhou's box office forecast for "Nezha", he was completely dumbfounded.
1.8 billion?!
The current highest box office for domestic animated films is only 230 million!
There are seven or eight levels between this and 1.8 billion!
Anyone who has driven a manual transmission car knows that if you shift directly from first gear to fifth gear, the car will stall immediately and may easily overturn!
It's okay if you shift directly from first gear to ninth gear!
Launch a rocket?
However, Liu Tiantan was the only one who did not ask any questions, but instead made a request: "I need 200 million yuan in publicity and promotion funds."
Everyone turned to look at Liu Tiantan and were stunned.
Two hundred million yuan in publicity and promotion funds?
Are you kidding me? There are only five films in China that have received over 200 million yuan in investment.
Three of them did not make back their investment, one broke even, and only "Kung Fu" made money.
Your animated film costs 200 million just for publicity and promotion? ! !
In today's advertising market, how much can you do with 200 million?!
How can they run advertisements on CCTV during unimportant time slots for a whole year?
And it’s not just CCTV-1, but CCTV’s five important channels except the movie channel will run advertisements together for a year!
However, Liu Tiantan was firm: "Two hundred million!"
Han Zhou nodded: "Okay."
Since choosing Liu Tiantan to join the core team, Han Zhou knew that Liu Tiantan had this ability.
Does he want 200 million just to promote "Nezha"?
No, according to the current market, 200 million yuan in publicity and promotion expenses cannot be spent at all.
After all, how much does Kung Fu cost in publicity and promotion?
It is obvious that Liu Tiantan has a plan to spend 200 million to promote "Honghuang".
He wants to play big.
This action may succeed or fail.
Maybe even a horrible death.
However, without a fan base, setting the box office target of "Nezha" at 1.8 billion is just a pipe dream. If they are not a little crazy, how can they achieve such a crazy goal?
However, Han Zhou didn't know the plan Liu Tiantan was going to use, so he would be very familiar with it.
At this time, Liu Tiantan had a plan in his mind.
Make a "Honghuang" game.
At first a human appeared on the earth, and then a strange monster, ten times taller than the human, ate the human.
Then, a monster a hundred times bigger than this monster appears and eats this monster.
Then a monster that is a hundred times bigger than the third monster comes and stomps the third monster to death.
Then, a fifth monster appeared, a thousand times larger than the fourth monster.
The name of this game is "Honghuang".
If Han Zhou knew Liu Tiantan’s plan, he would definitely explode.
To be honest, anyone who has seen this ad in a previous life knows that it is damn attractive.
The problem is, ads are ads, games are games, and the games and ads have nothing to do with each other, and the degree of restoration is zero.
If someone really makes a real game with this Kun-raising advertisement, many people will definitely buy it.
Liu Tiantan now wants to make a game of this kind to impact the young market.
Taking advantage of the widespread popularity of mobile phones, it occupied the mobile game market, and then, by setting an angle, let game fans spontaneously promote the world view of "Honghuang".
Then they invested money in the fields of novel adaptation and short videos to frantically promote the popularity of "Honghuang".
Even submitting your work to win awards.
If Han Zhou knew that Liu Tiantan planned to submit those works for the awards, he would definitely explode.
In that traditional writer's circle, can you win an award just because you write a good book?
If Han Zhou knew Liu Tiantan's plan, he would know that this matter would definitely arouse hostility and targeting from many traditional writers.
However, Liu Tiantan kept silent about these things at this time.
As for Han Zhou, since he had handed over the task, he would not care how they achieved their goal.
Being a boss requires knowing people, not doing everything yourself. After all, even Zhuge Liang was so exhausted that he vomited blood. Who can do everything himself? Perhaps in the history of China and foreign countries, there is only Zhu Yuanzhang.
But there is no such person as Zhu Yuanzhang in this world.
Lu Jin pointed to the last one: "Brother Han, what does the 3 billion box office of "Dying to Survive" mean?"
"Isn't this a new movie, planned to be released worldwide?"
Han Zhou shook his head: "This movie will mainly be broadcast in China, but it's hard to say when it will be released."
Han Zhou is very busy and has no time to look up information or investigate specific events in this world to adapt the script.
This task has to be done by Han Jiaxin. It is hard to say how long it will take Han Jiaxin to write a script that Han Zhou will be satisfied with.
Han Zhou paused and said, "This year's Spring Festival, I will be the chief director."
As soon as these words were spoken, the whole audience stood up!
"What the hell?"
"Bull beep!"
" Take off, fly, fly!!!"
Han Zhou said, "Calm down, calm down. Don't act like an inexperienced person."
"I'm only telling you this."
"This year, you can do anything without any worries. The Spring Festival Gala will back up New World. No matter what stupid projects you do this year, New World will only become stronger and nothing will go wrong."
“So, feel free to do it.”
Only by giving them the greatest sense of security, the strongest support, and the greatest freedom can we reap the most abundant fruits under the best sunshine.
Zhang Jiuquan: "Boss, if you don't act in The Legend of the Condor Heroes, how about you play a cameo role? It will be more convenient for our promotion!"
"How about choosing a character that is in both The Legend of the Condor Heroes and The Return of the Condor Heroes?"
Han Zhou: "Guest appearance?"
"Zhen Zhibing."
Yang Hong: “???”
Lu Jin: “???”
Zhang Jiuquan: “???”
Liu Tiantan: “???”
Chen Xiaoyong: "Are you sure it's for publicity purposes? Not for anything else?"
Han Zhou laughed and scolded: "Get lost, this role is not likable, and it is not easy for other young actors to play it. Let me do it, so as not to be scolded."
Everyone despised it, and the character you were talking about sounded like a pot!

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