Chapter 159 Aihua's Countermeasures
Aihua, who was at the center of the storm, was in a state that could no longer be described as chaos.
It might be more accurate to describe Aihua's current situation as messy and helpless.
Ever since Shirakawa Kaede took the initiative to publish the two photos' irrefutable evidence directly in the newspaper.
Aihua's name became famous overnight because this incident sounded so dramatic.
It’s incredible to think that a big company copied another less famous company and even copied the other party’s logo.
Shirakawa Electric is now somewhat famous, and many consumers have some impression of its logo.
But the other party's logo appeared in the newspaper in this way, which instantly aroused people's interest.
So people read the newspaper and learned the detailed process.
For this serious incident of suspected plagiarism and infringement, it feels both ridiculous and funny.
The people who were watching the show, while denouncing Aihua, were also enjoying themselves.
Isn’t this the embarrassing thing that happened in school when you copied your classmate’s test paper and accidentally copied his name as well?
Not to mention that everyone has had such an experience to a certain extent, so everyone watches a serious event with gusto.
However, people can still distinguish right from wrong. Therefore, Aiwa Walkman's experience in the market is not very good.
“Hey, why is your store selling copycat products?
Aihua, only the logo on the shell is theirs, the rest are from others.”
In an electronics retail store in Tokyo, a young man with a sense of justice pointed directly at the Aiwa Walkman in the store and questioned the owner.
"Uh, this is the last batch of goods..." the owner explained somewhat awkwardly.
After all, we spent real money to buy the goods, we can’t just let them rot in the warehouse.
Apparently the boss had also read the newspaper reports.
Moreover, this kind of thing is too easy to verify. As soon as the article was published in the newspaper that day, some curious people took apart the Walkmans of the two families for comparison.
The results are obvious and consistent with what was said in the newspaper.
As a result, there was even a tabloid that made this a special topic and invited so-called experts to make a comprehensive comparison of the two companies' Walkmans.
Specifically looking for their similarities, you can also say the similarities between Aiwa and Shirakawa Electric.
From color matching to marketing creativity, Aihua was thoroughly exposed. Not to mention that the sales of such newspapers were quite good, which brought a lot of heat.
But this also further confirmed Aihua's reputation as a plagiarist. At this stage, "Aihua" has almost become synonymous with plagiarism.
Although they knew this, these retail stores still spent money to purchase the goods.
I can only sell Aihua’s Walkman at a discounted price. I guess I can get as much return as I can.
These small channel dealers all use cash to buy goods, which is almost the same as buying from Aihua. If they can't sell the goods, they will have nothing to sell.
"Uncle, you are not doing this right. If you don't believe me, take apart an Aiwa Walkman and see for sure there is the Shirakawa Electric logo inside."
The shop owner's face turned red after being scolded by a group of teenagers, but he was a small business owner and could only pretend he didn't hear anything.
Coincidentally, the TV in the store was playing the reporter's interview with Shirakawa Kaede.
Watching the TV, Shirakawa Kaede, who still looked like a teenager, was making an impassioned speech to the reporters.
The determination to fight the evil forces to the end completely ignited the second-year students' hearts.
"Those who despise knowledge will be punished by heaven! Those who plagiarize others' achievements will be despised by everyone!"
Hearing the teenagers shouting slogans in the same way, the shop owner could no longer sit still.
"Okay, okay, you little brats, I won't sell you.
Hurry up and leave, don't disturb my guests."
The helpless shop owner found a cardboard box and stuffed all of Aihua's Walkman into it.
"Oh~" The young .
At this moment, they felt that they had done something great, bringing the light of justice back to the world. It was the most glorious moment in their current lives.
The shop owner shook his head. These guys are so young.
I hope they will remember this great thing we did today.
"By the way, maybe Aihua will directly produce Shirakawa Electric's products in the future?"
"Hey, why ?"
“Because they even copied the logo on the shell.”
“Haha~”
Watching the teenagers walk away laughing, the shop owner decided to shamelessly go to Aihua to return the goods.
Plagiarism is such a shameful thing.
…
The headquarters of Aiwa Electric was crowded with protesters.
Most of them are owners of various retail stores, and they have only one demand, which is to return the goods.
After two days of fermentation, Aihua's reputation suffered the biggest doubts since its establishment.
Not only the Walkman, but other devices such as radios and microphones have been greatly affected.
Unfortunately, Aihua could not find any excuse to refute this matter because the products had already been launched in batches.
The evidence is almost everywhere, and anyone can verify it.
But as time goes by, pretending to be dead is no longer enough, and there is no other solution.
Not only will it be difficult to explain to Sony, but Aiwa's brand may also suffer a Waterloo.
At this moment, the Walkman production line in the factory has almost stopped working.
The workers were not in the mood to produce, and there was no place to sell the products they produced, so they simply lay down.
The situation in offices is not much better than in factories.
"Takagi, tell me what's going on?
Didn’t we say it was just for reference? Why would the other party’s logo appear on our product? "
Yusuke Mibe's current state is completely different from the confident state he had when he met Norio Ohga a week ago .
With a haggard face, sunken eye sockets and red eyes, Yusuke Mibe tightly grasped the newspaper in his hand and waved it vigorously.
"President, this... this... this I don't know either."
Gao Mu felt very upset. It was you who said at the beginning that it only needed to be slightly modified, but now you are blaming me.
Besides, who would have known that the cunning Shirakawa Electric actually hid the company logo in the underlying circuit.
This is simply impossible to guard against. Shirakawa Electric is too shameless.
"No, we must fight back." Yusuke Mibe emphasized in a hoarse voice.
The pressure on him has been increasing these days, and not only from Sony.
The same is true for other investors behind Aiwa. When Yusuke Mibe decided to launch the Walkman project, they were more active than Mibe himself.
Now that Aihua is in trouble, they are the first to jump out and accuse the three parties of their wrongdoings.
This group of ungrateful wolves rushed forward when they saw the benefits, but immediately dodged when they saw the situation was not good, and finally did not forget to bite back.
In that case, don't blame me for being reckless.
At this time, Yusuke Mibe had already made up his mind. He didn't care about Sony or other shareholders.
He now only wanted to deal with Shirakawa Electric, which had put Aihua in such a predicament. If he didn't vent his anger, how would Aihua have the face to shout out the slogan of low price and high quality?
Besides, Aiwa only encountered setbacks in the walkman market. In the fields of tape recorders, radios, microphones, etc., Aiwa still has a great reputation.
Thinking of this, Yusuke Mibe regained his confidence.
Shirakawa Electric is just a small fledgling company, so it is still a bit immature to talk about its background.
Mibe Yusuke walked around the office for a few circles, thinking carefully about the countermeasures. Takagi looked at his president cautiously, not daring to interrupt.
"Takagi, have Shirakawa Electric and Sony announced any cooperation to the outside world?" Yusuke Mibe suddenly turned around and asked.
Gao Mu was stunned for a moment, then shook his head. "I haven't seen any similar news reports, but people from Shirakawa Electric frequently go in and out of Sony headquarters, so I guess the two sides are negotiating cooperation."
Due to the complexity of the Walkman patent, Shirakawa Electric and Sony tacitly agreed not to disclose anything publicly after they reached a settlement.
After all, this is not a glorious thing for Sony. As a pioneer of the Walkman, a similar patent was actually born two years ago.
When you think about it this way, Sony's claim to be the inventor of the Walkman seems a little subtle.
As for Shirakawa Electric, it is enough to get the benefits. It is the right thing to do to make a fortune quietly and develop slowly.
As a result, both parties tacitly agreed not to publicize the cooperation in the field of portable players. Instead, they simply ignored each other and continued to develop their own portable player businesses.
But Yusuke Mibe didn't think so. He shook his head and denied Takagi's guess.
"Shirakawa Electric can't even explain the authorization of its own Walkman, so how can it blame us?"
A countermeasure has gradually taken shape in Yusuke Mibe's mind.
"President, what you mean is..." Takagi's eyes lit up.
"Shirakawa Electric itself is an infringer, how can it have the nerve to accuse others?
Let's get rid of the dirty water first. If Baichuan Electric can do it on the first day of the new year, then Aihua can do it on the fifth day."
Yusuke Mibe's red eyes began to become excited. Aihua now needed a substitute target.
And there is no doubt that Shirakawa Electric is the best choice. They don’t think that everything will be fine if they bite Aiwa, right?
Humph, Aihua's foundation is enough to survive this plagiarism storm, but your Shirakawa Electric's weak arms and legs may not be able to do so.
"But President, the fact that Shirakawa Electric's Walkman has been able to sell for so long means that even if it didn't get Sony's authorization, it must have gotten its tacit approval..."
Takagi's meaning was very clear. Even if he did this, it would not necessarily cause any substantial damage to Shirakawa Electric.
Mibe Yusuke waved his hand, "Don't worry about it. The important thing now is to divert everyone's attention and confuse this matter."
Only in this way can the focus of public opinion be shifted away from Aihua, as the public is forgetful.
It won't be long before these things are forgotten and people start chasing another hot topic again.
Speaking of diverting attention, what could be more shocking than the fact that Shirakawa Electric itself is an infringer?
Don't overestimate the IQ of the followers, or their patience in understanding something.
As long as someone takes the lead, there will be people who will follow blindly to help spread it.
"I understand." It was obvious that Takagi also understood the deep meaning of Mibe's actions.
With an idea in mind, Takagi began to excitedly prepare for the next counterattack.
