Chapter 135: It's hard to make a difference alone
"This company's strength is beyond words. It's not simple. They can even make use of ancient prescriptions in a variety of ways."
After experiencing a similar scene again, Director Huang from the Urology Department was also full of amazement.
Since it has passed the approval, there must be no problem with the drug ingredients, especially the ancient recipe!
But in the end, they used technology to adapt this ancient recipe to achieve the current effect.
This really subverts people's three views.
Even for a moment, the two doctors were a little shaken. Could it be that those rumors about alchemy in ancient times were true?
Is it just because our method of refining the elixir is wrong?
Wang Yi doesn’t have time to pay attention to these two people now. Once the trigger is set, things will naturally ferment slowly.
If it were somewhere else, Wang Yi really wouldn't be able to exert any influence. If the doctors felt that the medicine would affect their income and didn't use it, then he wouldn't be able to do anything about it.
There is still a big difference between the price of a bottle of medicine and the price of having a gallbladder removed.
However , Wang Yi can still achieve this by leveraging the strength of the affiliated hospital.
"I'm now thinking about the experience of being treated as a fool when I recommend this drug at a conference."
Director Hu gave a bitter smile, causing Director Huang beside him to nod in agreement.
The efficacy of the drug is too exaggerated. It sounds like bragging...
…
This time, Wang Yi came to help open up the situation in the name of a partner.
Now that it's done, I'm naturally ready to leave.
"Hey, you promised me last time to come for internship. I have already arranged everything here. When can I come?"
Qian Yayan said excitedly.
This made Wang Yi think of his empty big mansion.
"Anytime. Do you want to be on your own first, or try being my secretary first?"
Wang Yi looked at Qian Yayan and smiled.
"Hehe, secretary, I only have theoretical knowledge from textbooks now, so I need to take a look first and learn from the experience of your excellent employees."
Qian Yayan was delighted to see that Wang Yi had no intention of going back on his word.
She was really afraid that Wang Yi would suddenly say to her, "Senior, I was just joking, why are you taking it so seriously?"
This guy can really do it...
But when Wang Yi heard Qian Yayan say that she wanted to learn from the outstanding employees, he couldn't help but feel speechless. Learn from those losers?
Maybe only Chen Qian works harder, but with Lin Shiqin helping out, it doesn't matter. Let her learn from Lin Shiqin...
…
"A new drug on the shelf? A prescription drug?"
In the purchasing department of Changhua Pharmacy, the figure sitting in the back office looked at the two kinds of medicine in front of him and couldn't help but sneer. Now all kinds of monsters and demons really want to come in and take a piece of the pie.
"Okay, our pharmacy's rebate is at least 30%, plus an additional 300,000 yuan for the booth fee. If you want a better location, the rebate and booth fee will have to be increased."
After hearing this, Ma Shang couldn't help but reveal a hint of disappointment on his face. It really didn't work.
Ma Shang is a salesman who used to work for a pharmaceutical factory. However, he had not been able to open up the market and there were too many competing medicines, so he had not been able to establish channels with hospitals and pharmacies.
This eventually led to the sale of the pharmaceutical factory, but the buyer did not fire them. The improvements were quickly put into production and passed the approval unexpectedly quickly.
Later I found out that the pharmaceutical company that acquired its own business is very strong in the contact lens business and has been very popular in the circle recently!
But making good contact lenses and medicines are two completely different things.
It has Chinese patent medicine ingredients, and it is a prescription drug for treating stones. Even he knows how difficult it is to promote it.
If it is an over-the-counter drug, it would be fine. It can promote bile secretion and soothe the liver. With advertisements similar to those of Sanjiu and Xiaoshi Tablets, it might still have some market.
But it is too difficult to rely solely on these not-so-excellent salesmen to run the business.
Moreover, Ma Shang also felt that the company did not seem to care much about the promotion and did not even provide much funding.
"Excuse me."
After sighing, Ma Shang had no choice but to go to the next one.
All pharmacies seemed to be similar, and he knew that if he only paid the minimum standard, even if his product could be put on the shelf, it would be in the most inconspicuous place and no one would promote it. Unless the buyer asked about it, he would have no chance of selling it.
In that case, let's try the hospital.
After leaving the pharmacy, Ma Shang immediately locked onto the nearest hospital from his current location.
Guangdong Medical University is a Grade 3A hospital and is also one of the top three hospitals in Guangdong Province.
As he had previous experience in sales, he knew that larger hospitals were relatively more standardized because they were always in a 'saturated' state and were almost always operating at full capacity.
Don't think too much about miscellaneous things.
But because of this, it is quite difficult to penetrate such hospitals, because such hospitals have a relatively complete range of medicines, and usually in addition to the original drugs, they also have a generic drug in stock.
The drug introduction procedure for new drugs is relatively complicated.
First of all, there needs to be a bill of lading from a relatively important and influential clinical department director. The purchase intention can only appear after it is discussed and approved by the pharmacy committee composed of the dean, the director of the pharmacy department and the directors of relevant departments!
Each step can be said to be a difficult point.
Just with this salary, Ma Shang had no choice but to do it.
Without any introduction or connection, you can only rely on yourself.
These two drugs require finding the directors of hepatobiliary surgery and urology surgery, and it is unknown how long we have to wait until they are available.
Based on his previous business experience, he had seen too many people come over for several days in a row, only to say goodbye within a minute of meeting them.
After taking the bus to Guangzhou Medical University, Ma Shang saw a very beautiful woman and a young man who didn't look too outstanding getting out of a taxi. He didn't know what they were doing in the hospital.
After taking a curious look, Ma Shang also began to follow the instructions and headed straight for the Urology Department. Among the two drugs, he personally felt that Qingre Liure Capsule had a greater chance of approval. After all, it was related to kidney stones and its safety factor was guaranteed.
On the other side, Wang Yi, who had just got off the taxi with Qian Yayan, felt a little emotional when he saw the people coming in and out of the hospital.
The fact that hospitals are crowded with people is not necessarily a good thing...
The flight distance this time was too far, so I couldn't drive here by myself. After getting off the plane, I started fighting again.
The reason why he came here specially was that Wang Yi heard Director Hu's sigh and felt that if it was just a hospital, even if a symposium was held, others would just think that Director Hu was being recharged and it was a PY transaction, because the efficacy of the medicine was indeed too exaggerated.
I'm afraid that even if they are admitted to the hospital, they will be thrown into a corner and it will take a long time for the disease to ferment.
In this situation, Wang Yi remembered that he actually knew an expert who might be able to help.
The old doctor I met on the plane was the director of the hepatobiliary surgery department of Guangzhou Medical University.
In this case , after confirming the time over the phone, Wang Yi flew over with Qian Yayan...
Walking into the hospital with his arm around Qian Yayan's slender waist, Wang Yi was still thinking that it would be better to improve the office location.
At least the sound insulation of my office should be better in the future...